Bread Financial Holdings, Inc.
BFH- Exchange
- NYSE
- Industry
- Personal Credit Institutions
- SEC CIK
- 0001101215
In the last 90 days, Bread Financial Holdings, Inc. insiders filed 1 open-market purchase and 1 sale; 420 institutions reported holding it in 13F filings for Q2 2026, worth $4.30B in total; no superinvestor holds it.
13F holders, Q2 2025
Institutional positions in Bread Financial Holdings, Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 339
- +17 vs. Q1 2025
- Shares held
- 48.5M
- −665.6K (−1.4%) vs. Q1 2025
- Total value
- $2.77B
- +$305.5M (+12.4%) vs. Q1 2025
- New holders
- 57
- 109 more added
- Sold out
- 40
- 125 more reduced
2 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting BFH on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 420 | $4.30B |
| Q1 2026 | 389 | $3.24B |
| Q4 2025 | 375 | $3.47B |
| Q3 2025 | 345 | $2.72B |
| Q2 2025 | 339 | $2.77B |
| Q1 2025 | 324 | $2.47B |
| Q4 2024 | 329 | $3.00B |
| Q3 2024 | 328 | $2.44B |
| Q2 2024 | 289 | $2.37B |
| Q1 2024 | 278 | $1.93B |
| Q4 2023 | 271 | $1.66B |
| Q3 2023 | 263 | $1.76B |
| Q2 2023 | 255 | $1.59B |
| Q1 2023 | 257 | $1.54B |
| Q4 2022 | 269 | $1.95B |
| Q3 2022 | 266 | $1.54B |
| Q2 2022 | 288 | $1.79B |
| Q1 2022 | 307 | $2.57B |
| Q4 2021 | 347 | $3.03B |
| Q3 2021 | 359 | $4.57B |
| Q2 2021 | 388 | $4.98B |
| Q1 2021 | 384 | $5.27B |
Institutions, Q2 2025
Shares, value and share of portfolio for each institution holding Bread Financial Holdings, Inc.; share changes are against Q1 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Pinnacle Wealth Planning Services, Inc. | 3,670 | $209.6K | 0.03% | +3,670 | New |
| MJP Associates Inc | 3,771 | $215.4K | 0.03% | +3,771 | New |
| Advisor OS, LLC | 3,771 | $215.4K | 0.02% | +3,771 | New |
| DRW Securities, LLC | 3,772 | $215.5K | 0.02% | +3,772 | New |
| Vestcor Inc | 3,839 | $219.0K | 0.01% | 00.0% | Unchanged |
| CI Private Wealth, LLC | 3,854 | $220.1K | 0.00% | +3,854 | New |
| ExodusPoint Capital Management, LP | 3,919 | $224.0K | 0.00% | +3,919 | New |
| Atria Wealth Solutions, Inc. | 3,953 | $225.8K | 0.01% | +3,953 | New |
| Atria Investments LLC | 3,978 | $227.2K | 0.00% | −382−8.8% | Reduced |
| QRG Capital Management, Inc. | 4,043 | $231.0K | 0.00% | +6+0.1% | Added |
| Versor Investments LP | 4,183 | $238.9K | 0.04% | −754−15.3% | Reduced |
| FMR LLC | 4,523 | $258.4K | 0.00% | −23,035−83.6% | Reduced |
| Cetera Investment Advisers | 4,616 | $263.7K | 0.00% | +4,616 | New |
| CIBC Asset Management Inc | 4,676 | $267.1K | 0.00% | 00.0% | Unchanged |
| Ameritas Investment Partners, Inc. | 4,768 | $272.3K | 0.01% | −434−8.3% | Reduced |
| Innealta Capital, LLC | 4,850 | $277.0K | 0.15% | 00.0% | Unchanged |
| Vise Technologies, Inc. | 4,911 | $280.5K | 0.01% | +4,911 | New |
| Pallas Capital Advisors LLC | 4,991 | $285.1K | 0.01% | +58+1.2% | Added |
| JBF Capital, Inc. | 5,000 | $285.6K | 0.05% | 00.0% | Unchanged |
| Wealth Enhancement Advisory Services, LLC | 5,129 | $309.8K | 0.00% | +5,129 | New |
| Range Financial Group LLC | 5,502 | $314.3K | 0.12% | +504+10.1% | Added |
| Cerity Partners LLC | 5,628 | $321.4K | 0.00% | +692+14.0% | Added |
| Skandinaviska Enskilda Banken AB (publ) | 5,648 | $322.6K | 0.00% | 00.0% | Unchanged |
| CIBC World Markets Corp | 5,754 | $328.7K | 0.00% | −5,280−47.9% | Reduced |
| Pathstone Holdings, LLC | 5,785 | $330.4K | 0.00% | +5,785 | New |
| Mariner, LLC | 5,898 | $336.9K | 0.00% | −1,116−15.9% | Reduced |
| Mutual of America Capital Management LLC | 5,980 | $341.6K | 0.00% | −1,169−16.4% | Reduced |
| Public Employees Retirement Association of Colorado | 6,027 | $344.0K | 0.00% | 00.0% | Unchanged |
| Cambridge Investment Research Advisors, Inc. | 6,015 | $344.0K | 0.00% | +6,015 | New |
| Polymer Capital Management (US) LLC | 6,177 | $352.8K | 0.06% | +6,177 | New |
| New Age Alpha Advisors, LLC | 6,300 | $359.9K | 0.02% | −876−12.2% | Reduced |
| Tower Research Capital LLC (TRC) | 6,554 | $374.4K | 0.01% | +5,171+373.9% | Added |
| Integrated Quantitative Investments LLC | 6,600 | $377.0K | 0.11% | −21,300−76.3% | Reduced |
| Gsa Capital Partners LLP | 6,942 | $397.0K | 0.03% | +6,942 | New |
| Highland Capital Management, LLC | 7,137 | $407.7K | 0.02% | −67−0.9% | Reduced |
| Meeder Asset Management Inc | 7,226 | $412.7K | 0.03% | 00.0% | Unchanged |
| Hancock Whitney Corp | 7,261 | $414.7K | 0.01% | +375+5.4% | Added |
| SummitTX Capital, L.P. | 7,333 | $418.9K | 0.02% | +7,333 | New |
| Optimize Financial Inc | 7,355 | $420.1K | 0.26% | −52−0.7% | Reduced |
| Pictet Asset Management Holding SA | 7,373 | $421.1K | 0.00% | +347+4.9% | Added |
| Teacher Retirement System of Texas | 7,460 | $426.1K | 0.00% | +192+2.6% | Added |
| Shell Asset Management Co | 7,503 | $429.0K | 0.01% | −1,312−14.9% | Reduced |
| Xponance, Inc. | 7,518 | $429.4K | 0.00% | −121−1.6% | Reduced |
| DGS Capital Management, LLC | 7,532 | $430.2K | 0.09% | −121−1.6% | Reduced |
| Logan Capital Management Inc | 8,000 | $457.0K | 0.02% | 00.0% | Unchanged |
| HighTower Advisors, LLC | 8,007 | $457.4K | 0.00% | +1,905+31.2% | Added |
| AdvisorShares Investments LLC | 8,200 | $468.4K | 0.08% | +8,200 | New |
| Allspring Global Investments Holdings, LLC | 8,215 | $469.2K | 0.00% | −474−5.5% | Reduced |
| Tweedy, Browne Co LLC | 8,245 | $471.0K | 0.04% | +8,245 | New |
| Virginia Retirement Systems Et Al | 8,400 | $479.8K | 0.00% | −4,500−34.9% | Reduced |
| Bokf, NA | 8,550 | $488.4K | 0.01% | −1,903−18.2% | Reduced |
| Prospera Financial Services Inc | 8,574 | $489.8K | 0.01% | +352+4.3% | Added |
| Three Seasons Wealth, LLC | 8,596 | $491.0K | 0.06% | +8,596 | New |
| Raymond James Financial Inc | 9,206 | $525.8K | 0.00% | +9,206 | New |
| Quantinno Capital Management LP | 9,454 | $540.0K | 0.00% | +3,753+65.8% | Added |
| Bayforest Capital Ltd | 9,706 | $554.4K | 0.24% | +9,706 | New |
| JustInvest LLC | 9,816 | $560.7K | 0.01% | +995+11.3% | Added |
| Oxford Asset Management LLP | 9,831 | $561.5K | 0.18% | +4,823+96.3% | Added |
| Verition Fund Management LLC | 9,878 | $564.2K | 0.00% | −17,162−63.5% | Reduced |
| Quadrature Capital Ltd | 10,127 | $578.0K | 0.01% | +1,275+14.4% | Added |
| ProShare Advisors LLC | 10,419 | $595.1K | 0.00% | −1,575−13.1% | Reduced |
| Police & Firemen's Retirement System of New Jersey | 10,486 | $599.0K | 0.01% | −102−1.0% | Reduced |
| Oregon Public Employees Retirement Fund | 10,633 | $607.4K | 0.01% | −600−5.3% | Reduced |
| Handelsbanken Fonder AB | 10,700 | $611.0K | 0.00% | 00.0% | Unchanged |
| XTX Topco Ltd | 10,930 | $624.3K | 0.03% | +5,253+92.5% | Added |
| BNP Paribas Arbitrage, SA | 10,988 | $627.6K | 0.00% | −39,771−78.4% | Reduced |
| DekaBank Deutsche Girozentrale | 11,131 | $631.0K | 0.00% | 00.0% | Unchanged |
| Envestnet Asset Management Inc | 11,085 | $633.2K | 0.00% | +269+2.5% | Added |
| State Board of Administration of Florida Retirement System | 11,662 | $666.1K | 0.00% | 00.0% | Unchanged |
| Commonwealth of Pennsylvania Public School Empls Retrmt Sys | 11,951 | $682.6K | 0.00% | +203+1.7% | Added |
| CIBC World Markets Inc. | 12,004 | $685.7K | 0.00% | +167+1.4% | Added |
| Entropy Technologies, LP | 12,221 | $698.1K | 0.06% | +3,828+45.6% | Added |
| O'Shaughnessy Asset Management, LLC | 12,344 | $705.1K | 0.00% | +3,656+42.1% | Added |
| Sterling Capital Management LLC | 12,689 | $724.8K | 0.01% | +403+3.3% | Added |
| Sierra Summit Advisors LLC | 12,868 | $735.0K | 0.13% | +1,077+9.1% | Added |
| Amalgamated Bank | 13,370 | $764.0K | 0.01% | −622−4.4% | Reduced |
| The PNC Financial Services Group, Inc. | 13,456 | $768.6K | 0.00% | −1,465−9.8% | Reduced |
| Natixis Advisors, L.P. | 13,630 | $779.0K | 0.00% | +1,391+11.4% | Added |
| Maryland State Retirement & Pension System | 13,680 | $781.4K | 0.02% | −654−4.6% | Reduced |
| Arizona State Retirement System | 14,327 | $818.4K | 0.00% | +64+0.4% | Added |
| Livforsakringsbolaget Skandia, Omsesidigt | 14,700 | $839.5K | 0.04% | +2,600+21.5% | Added |
| US Bancorp | 14,778 | $844.1K | 0.00% | −1,344−8.3% | Reduced |
| New York State Common Retirement Fund | 14,819 | $846.5K | 0.00% | −2,200−12.9% | Reduced |
| Marshall Wace, LLP | 14,900 | $851.1K | 0.00% | +14,900 | New |
| Amundi | 14,309 | $856.8K | 0.00% | −12,271−46.2% | Reduced |
| Radnor Capital Management, LLC | 15,125 | $864.0K | 0.14% | 00.0% | Unchanged |
| Teachers Retirement System of the State of Kentucky | 15,139 | $865.0K | 0.01% | −1,116−6.9% | Reduced |
| Nierenberg Investment Management Company, Inc. | 15,380 | $878.5K | 0.51% | +15,380 | New |
| Sigma Planning Corp | 15,386 | $878.8K | 0.03% | −684−4.3% | Reduced |
| Lazard Asset Management LLC | 15,483 | $883.0K | 0.00% | −32,422−67.7% | Reduced |
| KLP Kapitalforvaltning AS | 15,600 | $891.1K | 0.00% | +500+3.3% | Added |
| Thompson Investment Management, Inc. | 15,610 | $891.7K | 0.13% | −80,503−83.8% | Reduced |
| Zurcher Kantonalbank (Zurich Cantonalbank) | 15,629 | $892.7K | 0.00% | 00.0% | Unchanged |
| Nisa Investment Advisors, LLC | 15,715 | $897.6K | 0.00% | −20−0.1% | Reduced |
| Ensign Peak Advisors, Inc | 16,092 | $919.2K | 0.00% | −2,500−13.4% | Reduced |
| Y-Intercept (Hong Kong) Ltd | 16,793 | $959.2K | 0.02% | +16,793 | New |
| LPL Financial LLC | 17,027 | $972.6K | 0.00% | −2,406−12.4% | Reduced |
| Graham Capital Management, L.P. | 17,133 | $978.6K | 0.03% | −25,215−59.5% | Reduced |
| Unison Advisors LLC | 17,568 | $1.00M | 0.11% | +83+0.5% | Added |
| Comerica Bank | 17,779 | $1.02M | 0.00% | −973−5.2% | Reduced |