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Bread Financial Holdings, Inc.

BFH
Exchange
NYSE
Industry
Personal Credit Institutions
SEC CIK
0001101215

In the last 90 days, Bread Financial Holdings, Inc. insiders filed 1 open-market purchase and 1 sale; 420 institutions reported holding it in 13F filings for Q2 2026, worth $4.30B in total; no superinvestor holds it.

Other share classesBFH.PABFH.PB

13F holders, Q2 2025

Institutional positions in Bread Financial Holdings, Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
339
+17 vs. Q1 2025
Shares held
48.5M
−665.6K (−1.4%) vs. Q1 2025
Total value
$2.77B
+$305.5M (+12.4%) vs. Q1 2025
New holders
57
109 more added
Sold out
40
125 more reduced

2 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting BFH on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2025: 339 institutions
Q1 2021: 384 institutionsQ2 2021: 388 institutionsQ3 2021: 359 institutionsQ4 2021: 347 institutionsQ1 2022: 307 institutionsQ2 2022: 288 institutionsQ3 2022: 266 institutionsQ4 2022: 269 institutionsQ1 2023: 257 institutionsQ2 2023: 255 institutionsQ3 2023: 263 institutionsQ4 2023: 271 institutionsQ1 2024: 278 institutionsQ2 2024: 289 institutionsQ3 2024: 328 institutionsQ4 2024: 329 institutionsQ1 2025: 324 institutionsQ2 2025: 339 institutionsQ3 2025: 345 institutionsQ4 2025: 375 institutionsQ1 2026: 389 institutionsQ2 2026: 420 institutions
Value heldQ2 2025: $2.77B
Q1 2021: $5.27BQ2 2021: $4.98BQ3 2021: $4.57BQ4 2021: $3.03BQ1 2022: $2.57BQ2 2022: $1.79BQ3 2022: $1.54BQ4 2022: $1.95BQ1 2023: $1.54BQ2 2023: $1.59BQ3 2023: $1.76BQ4 2023: $1.66BQ1 2024: $1.93BQ2 2024: $2.37BQ3 2024: $2.44BQ4 2024: $3.00BQ1 2025: $2.47BQ2 2025: $2.77BQ3 2025: $2.72BQ4 2025: $3.47BQ1 2026: $3.24BQ2 2026: $4.30B
Institutions holding BFH and their total value by quarter
QuarterHoldersValue
Q2 2026420$4.30B
Q1 2026389$3.24B
Q4 2025375$3.47B
Q3 2025345$2.72B
Q2 2025339$2.77B
Q1 2025324$2.47B
Q4 2024329$3.00B
Q3 2024328$2.44B
Q2 2024289$2.37B
Q1 2024278$1.93B
Q4 2023271$1.66B
Q3 2023263$1.76B
Q2 2023255$1.59B
Q1 2023257$1.54B
Q4 2022269$1.95B
Q3 2022266$1.54B
Q2 2022288$1.79B
Q1 2022307$2.57B
Q4 2021347$3.03B
Q3 2021359$4.57B
Q2 2021388$4.98B
Q1 2021384$5.27B

Institutions, Q2 2025

Shares, value and share of portfolio for each institution holding Bread Financial Holdings, Inc.; share changes are against Q1 2025.

Institutions holding BFH in Q2 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Vanguard Group Inc5,242,835$299.5M0.00%−283,744−5.1%Reduced
BlackRock, Inc.4,427,733$252.9M0.00%−384,892−8.0%Reduced
Turtle Creek Asset Management Inc.3,594,596$205.3M5.96%−410,151−10.2%Reduced
Dimensional Fund Advisors LP3,059,861$174.8M0.04%−32,229−1.0%Reduced
State Street Corp1,923,450$109.9M0.00%−58,145−2.9%Reduced
Franklin Resources Inc1,720,613$98.3M0.03%+248,401+16.9%Added
American Century Companies Inc1,490,745$85.2M0.05%+28,901+2.0%Added
Arrowstreet Capital, Limited Partnership1,233,121$70.4M0.05%+247,437+25.1%Added
Jacobs Levy Equity Management, Inc1,186,467$67.8M0.27%−19,907−1.7%Reduced
Geode Capital Management, LLC1,135,784$64.9M0.00%−54,700−4.6%Reduced
Wellington Management Group LLP1,046,941$59.8M0.01%−273,477−20.7%Reduced
HSBC Holdings PLC978,946$56.5M0.04%−274,891−21.9%Reduced
Goldman Sachs Group Inc929,858$53.1M0.01%+193,254+26.2%Added
Morgan Stanley912,957$52.1M0.00%+52,753+6.1%Added
Victory Capital Management Inc822,600$47.0M0.03%+729,393+782.6%Added
Pzena Investment Management LLC800,143$45.7M0.15%+71,939+9.9%Added
Macquarie Group Ltd795,150$45.4M0.06%−2,888−0.4%Reduced
Charles Schwab Investment Management Inc683,789$39.1M0.01%+3,778+0.6%Added
Allianz Asset Management GmbH652,856$37.3M0.05%+164,540+33.7%Added
Deutsche Bank AG645,332$36.9M0.01%−61,034−8.6%Reduced
Northern Trust Corp564,543$32.2M0.00%−42,003−6.9%Reduced
Bank of America Corp537,656$30.7M0.00%+380,039+241.1%Added
Invesco Ltd.495,585$28.3M0.00%−33,464−6.3%Reduced
Neuberger Berman Group LLC460,423$26.3M0.02%−4,381−0.9%Reduced
Bank of New York Mellon Corp438,106$25.0M0.00%−10,049−2.2%Reduced
Ameriprise Financial Inc364,276$20.8M0.01%+32,086+9.7%Added
Voloridge Investment Management, LLC358,670$20.5M0.08%−69,719−16.3%Reduced
Citadel Advisors LLC342,550$19.6M0.02%+201,242+142.4%Added
Bridgeway Capital Management, LLC331,831$19.0M0.45%−24,869−7.0%Reduced
Miller Value Partners, LLC327,385$18.7M7.94%+17,560+5.7%Added
Mizuho Markets Americas LLC325,979$18.6M0.61%+17,806+5.8%Added
Basswood Capital Management, L.L.C.308,964$17.6M0.88%+130,939+73.6%Added
Jupiter Asset Management Ltd298,010$17.0M0.14%−208,158−41.1%Reduced
Norges Bank290,591$16.6M0.00%−26,154−8.3%Reduced
LSV Asset Management287,940$16.4M0.04%+22,200+8.4%Added
Royal Bank of Canada281,985$16.1M0.00%+64,212+29.5%Added
Hotchkis & Wiley Capital Management LLC257,870$14.7M0.05%+48,530+23.2%Added
Bank of Montreal250,547$14.3M0.01%−19,293−7.1%Reduced
UBS Group AG241,191$13.8M0.00%+54,129+28.9%Added
Principal Financial Group Inc230,820$13.2M0.01%−13,683−5.6%Reduced
JPMorgan Chase & Co230,405$13.2M0.00%+50,828+28.3%Added
UBS Asset Management Americas Inc213,303$12.2M0.00%+55,470+35.1%Added
Prudential Financial Inc213,290$12.2M0.02%−11,998−5.3%Reduced
Jump Financial, LLC198,308$11.3M0.14%+113,053+132.6%Added
Storebrand Asset Management AS191,906$11.0M0.03%00.0%Unchanged
Russell Investments Group, Ltd.190,801$10.9M0.01%+4,496+2.4%Added
Public Sector Pension Investment Board186,284$10.6M0.05%+1,294+0.7%Added
Great Lakes Advisors, LLC185,394$10.6M0.09%−66,699−26.5%Reduced
Cambria Investment Management, L.P.173,687$9.92M0.67%+164,796+1,853.5%Added
Acadian Asset Management LLC166,566$9.51M0.02%−21,976−11.7%Reduced
Interval Partners, LP165,468$9.45M0.22%+165,468New
SEI Investments Co158,622$9.06M0.01%+43,003+37.2%Added
Empowered Funds, LLC156,920$8.96M0.10%−28,202−15.2%Reduced
Brooktree Capital Management156,082$8.92M5.83%+2,189+1.4%Added
Rhumbline Advisers143,928$8.22M0.01%−9,013−5.9%Reduced
Legal & General Group Plc141,105$8.06M0.00%−1,207−0.8%Reduced
Schonfeld Strategic Advisors LLC137,611$7.86M0.06%+67,637+96.7%Added
Nuveen, LLC129,674$7.41M0.00%−157,589−54.9%Reduced
AXA S.A.124,149$7.09M0.02%+16,073+14.9%Added
Robeco Institutional Asset Management B.V.115,194$6.58M0.01%−3,370−2.8%Reduced
Brandywine Global Investment Management, LLC112,749$6.44M0.05%−4,400−3.8%Reduced
Assetmark, Inc110,833$6.33M0.01%−6,556−5.6%Reduced
AQR Capital Management LLC108,899$6.22M0.01%−28,870−21.0%Reduced
Millennium Management LLC106,741$6.10M0.01%−239,161−69.1%Reduced
Walleye Capital LLC105,401$6.02M0.06%+9,405+9.8%Added
Barclays PLC102,872$5.88M0.00%+38,320+59.4%Added
CX Institutional102,047$5.83M0.20%+54,751+115.8%Added
DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main99,721$5.70M0.01%+15,914+19.0%Added
Exchange Traded Concepts, LLC95,591$5.46M0.07%+5,342+5.9%Added
Swiss National Bank93,723$5.35M0.00%−2,600−2.7%Reduced
Algert Global LLC93,123$5.32M0.11%+7,606+8.9%Added
Edgestream Partners, L.P.84,920$4.85M0.13%+79,439+1,449.4%Added
Capital Fund Management S.A.80,948$4.62M0.05%+80,948New
Balyasny Asset Management LLC75,348$4.30M0.01%+75,348New
Two Sigma Investments, LP75,217$4.30M0.01%−69,783−48.1%Reduced
State of Wisconsin Investment Board70,312$4.02M0.01%−11,028−13.6%Reduced
Citigroup Inc66,191$3.78M0.00%−26,039−28.2%Reduced
Alliancebernstein L.P.64,860$3.70M0.00%+838+1.3%Added
New York State Teachers Retirement System64,428$3.68M0.01%−4,016−5.9%Reduced
Panagora Asset Management Inc64,192$3.67M0.02%+320.0%Added
Susquehanna International Group, LLP63,772$3.64M0.01%+681+1.1%Added
Hennessy Advisors Inc60,000$3.43M0.11%+3,000+5.3%Added
Mitsubishi UFJ Trust & Banking Corp59,209$3.38M0.01%+4,686+8.6%Added
First Trust Advisors LP57,908$3.31M0.00%+1,793+3.2%Added
Man Group plc57,675$3.29M0.01%−8,339−12.6%Reduced
Qube Research & Technologies Ltd55,452$3.17M0.00%−80,421−59.2%Reduced
Royce & Associates LP54,717$3.13M0.03%−10,492−16.1%Reduced
Great West Life Assurance Co54,588$3.12M0.00%−1,386−2.5%Reduced
Hussman Strategic Advisors, Inc.52,500$3.00M0.69%+21,000+66.7%Added
Universal- Beteiligungs- und Servicegesellschaft mbH51,695$2.95M0.01%+16,943+48.8%Added
Cinctive Capital Management LP49,191$2.81M0.16%+49,191New
Jane Street Group, LLC46,895$2.68M0.00%−44,954−48.9%Reduced
Wells Fargo & Company46,663$2.67M0.00%−30,790−39.8%Reduced
California State Teachers Retirement System45,739$2.61M0.00%+117+0.3%Added
Grantham, Mayo, Van Otterloo & Co. LLC44,967$2.57M0.01%+44,967New
Massachusetts Financial Services Co44,919$2.57M0.00%+555+1.3%Added
Price T Rowe Associates Inc44,044$2.52M0.00%+1,450+3.4%Added
Winton Group Ltd41,692$2.38M0.12%−74,568−64.1%Reduced
Intech Investment Management LLC41,280$2.36M0.02%−3,112−7.0%Reduced
Mackenzie Financial Corp41,083$2.35M0.00%+165+0.4%Added