Playboy, Inc.
PLBY- Exchange
- Nasdaq
- Industry
- Retail-Miscellaneous Retail
- SEC CIK
- 0001803914
In the last 90 days, Playboy, Inc. insiders filed 0 open-market purchases and 7 sales; 85 institutions reported holding it in 13F filings for Q2 2026, worth $44.1M in total; no superinvestor holds it.
13F holders, Q1 2026
Institutional positions in Playboy, Inc. as of Mar 31, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 86
- +13 vs. Q4 2025
- Shares held
- 35.8M
- +5.91M (+19.7%) vs. Q4 2025
- Total value
- $54.5M
- −$1.80M (−3.2%) vs. Q4 2025
- New holders
- 22
- 25 more added
- Sold out
- 9
- 21 more reduced
2 institutions that held it in Q4 2025 haven't filed for Q1 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PLBY on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 85 | $44.1M |
| Q1 2026 | 86 | $54.5M |
| Q4 2025 | 75 | $61.4M |
| Q3 2025 | 72 | $38.8M |
| Q2 2025 | 63 | $24.8M |
| Q1 2025 | 66 | $18.6M |
| Q4 2024 | 66 | $19.6M |
| Q3 2024 | 51 | $5.93M |
| Q2 2024 | 58 | $6.20M |
| Q1 2024 | 60 | $9.06M |
| Q4 2023 | 74 | $23.6M |
| Q3 2023 | 73 | $19.4M |
| Q2 2023 | 95 | $44.6M |
| Q1 2023 | 101 | $59.3M |
| Q4 2022 | 107 | $74.4M |
| Q3 2022 | 111 | $107.7M |
| Q2 2022 | 125 | $165.7M |
| Q1 2022 | 142 | $354.8M |
| Q4 2021 | 142 | $765.5M |
| Q3 2021 | 113 | $696.5M |
| Q2 2021 | 133 | $1.15B |
| Q1 2021 | 52 | $187.4M |
Institutions, Q1 2026
Shares, value and share of portfolio for each institution holding Playboy, Inc.; share changes are against Q4 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Smallwood Wealth Investment Management, LLC | 4 | $6 | 0.00% | 00.0% | Unchanged |
| SBI Securities Co., Ltd. | 10 | $15 | 0.00% | 00.0% | Unchanged |
| National Bank of Canada | 20 | $30 | 0.00% | +20 | New |
| Rockefeller Capital Management L.P. | 25 | $38 | 0.00% | −7−21.9% | Reduced |
| FMR LLC | 44 | $67 | 0.00% | +44 | New |
| Morse Asset Management, Inc | 100 | $152 | 0.00% | 00.0% | Unchanged |
| JPMorgan Chase & Co | 124 | $182 | 0.00% | −5,320−97.7% | Reduced |
| Sunbelt Securities, Inc. | 181 | $275 | 0.00% | −2−1.1% | Reduced |
| Advisory Services Network, LLC | 216 | $328 | 0.00% | +216 | New |
| SWAN Capital LLC | 360 | $547 | 0.00% | 00.0% | Unchanged |
| Caitong International Asset Management Co., Ltd | 620 | $942 | 0.00% | +620 | New |
| Northwestern Mutual Wealth Management Co | 1,000 | $1.52K | 0.00% | 00.0% | Unchanged |
| McGuire Capital Advisors Inc | 1,000 | $1.52K | 0.00% | 00.0% | Unchanged |
| CWM, LLC | 1,350 | $2.05K | 0.00% | 00.0% | Unchanged |
| Farther Finance Advisors, LLC | 1,441 | $2.15K | 0.00% | +1,441 | New |
| Citigroup Inc | 1,538 | $2.34K | 0.00% | −14,827−90.6% | Reduced |
| Copia Wealth Management | 2,080 | $3.16K | 0.00% | −303−12.7% | Reduced |
| MAI Capital Management | 4,347 | $6.61K | 0.00% | 00.0% | Unchanged |
| Tower Research Capital LLC (TRC) | 4,871 | $7.40K | 0.00% | +1,008+26.1% | Added |
| Harbour Investments, Inc. | 9,600 | $14.6K | 0.00% | 00.0% | Unchanged |
| Ameriprise Financial Inc | 10,000 | $15.2K | 0.00% | 00.0% | Unchanged |
| SummitTX Capital, L.P. | 10,000 | $15.2K | 0.00% | +10,000 | New |
| Jump Financial, LLC | 10,068 | $15.3K | 0.00% | +10,068 | New |
| IMC-Chicago, LLC | 11,101 | $16.9K | 0.00% | +11,101 | New |
| Bank of New York Mellon Corp | 11,249 | $17.1K | 0.00% | +11,249 | New |
| Royal Bank of Canada | 11,697 | $18.0K | 0.00% | +257+2.2% | Added |
| Group One Trading, L.P. | 13,848 | $21.0K | 0.00% | −5,611−28.8% | Reduced |
| Wealth Enhancement Advisory Services, LLC | 15,100 | $22.2K | 0.00% | +15,100 | New |
| GWM Advisors LLC | 15,193 | $23.1K | 0.00% | +13,651+885.3% | Added |
| Engineers Gate Manager LP | 15,598 | $23.7K | 0.00% | −2,606−14.3% | Reduced |
| J2 Capital Management Inc | 17,500 | $26.6K | 0.02% | 00.0% | Unchanged |
| CTC Alternative Strategies, Ltd. | 17,751 | $27.0K | 0.06% | +17,751 | New |
| Alhambra Investment Partners LLC | 18,212 | $27.7K | 0.01% | −1,500−7.6% | Reduced |
| Kure Advisory, LLC | 18,596 | $28.3K | 0.02% | 00.0% | Unchanged |
| Steward Partners Investment Advisory, LLC | 19,055 | $29.0K | 0.00% | +2,300+13.7% | Added |
| Boothbay Fund Management, LLC | 20,434 | $31.1K | 0.00% | +1,092+5.6% | Added |
| Advisor Group Holdings, Inc. | 20,439 | $31.1K | 0.00% | +1,415+7.4% | Added |
| LPL Financial LLC | 23,764 | $36.1K | 0.00% | +5,000+26.6% | Added |
| Diametric Capital, LP | 24,365 | $37.0K | 0.01% | +24,365 | New |
| Money Concepts Capital Corp | 24,942 | $37.9K | 0.00% | −3,171−11.3% | Reduced |
| Bogart Wealth, LLC | 25,000 | $38.0K | 0.00% | +10,000+66.7% | Added |
| Patriot Financial Group Insurance Agency, LLC | 25,366 | $38.6K | 0.00% | +14,641+136.5% | Added |
| Sanctuary Advisors, LLC | 26,450 | $40.2K | 0.00% | −75−0.3% | Reduced |
| Simplex Trading, LLC | 28,657 | $43.6K | 0.00% | −100,928−77.9% | Reduced |
| Brevan Howard Capital Management LP | 29,550 | $44.9K | 0.00% | +29,550 | New |
| Kestra Advisory Services, LLC | 29,897 | $45.4K | 0.00% | +6,965+30.4% | Added |
| Catalyst Funds Management Pty Ltd | 31,700 | $48.2K | 0.01% | +31,700 | New |
| Schonfeld Strategic Advisors LLC | 32,816 | $49.9K | 0.00% | +32,816 | New |
| Vanguard Global Advisers, LLC | 34,571 | $52.5K | 0.00% | +34,571 | New |
| Jefferies Financial Group Inc. | 37,340 | $56.8K | 0.00% | −12,660−25.3% | Reduced |
| Hudson Bay Capital Management LP | 41,033 | $62.4K | 0.00% | 00.0% | Unchanged |
| Headlands Technologies LLC | 47,830 | $72.7K | 0.01% | +1,062+2.3% | Added |
| Bank of Montreal | 49,983 | $76.0K | 0.00% | 00.0% | Unchanged |
| XTX Topco Ltd | 50,088 | $76.1K | 0.00% | +6,062+13.8% | Added |
| HRT Financial LP | 56,230 | $85.0K | 0.00% | +56,230 | New |
| BNP Paribas Arbitrage, SA | 66,093 | $100.5K | 0.00% | +59,198+858.6% | Added |
| Barclays PLC | 77,609 | $118.0K | 0.00% | +16,958+28.0% | Added |
| Bank of America Corp | 85,154 | $129.4K | 0.00% | +30,734+56.5% | Added |
| Jane Street Group, LLC | 91,962 | $139.8K | 0.00% | −705,658−88.5% | Reduced |
| Point72 Asset Management, L.P. | 127,974 | $194.5K | 0.00% | −48,342−27.4% | Reduced |
| Northern Trust Corp | 141,392 | $214.9K | 0.00% | −1,449−1.0% | Reduced |
| Hillsdale Investment Management Inc. | 149,900 | $227.8K | 0.01% | +149,900 | New |
| 683 Capital Management, LLC | 150,000 | $228.0K | 0.02% | −111,780−42.7% | Reduced |
| Gsa Capital Partners LLP | 152,175 | $231.0K | 0.01% | +152,175 | New |
| UBS Group AG | 156,947 | $238.6K | 0.00% | −39,171−20.0% | Reduced |
| Morgan Stanley | 187,344 | $284.8K | 0.00% | −404,707−68.4% | Reduced |
| Centiva Capital, LP | 206,213 | $313.4K | 0.01% | +126,876+159.9% | Added |
| Hill Investment Group Partners, LLC | 207,653 | $315.6K | 0.03% | 00.0% | Unchanged |
| Squarepoint Ops LLC | 244,295 | $371.3K | 0.00% | −68,284−21.8% | Reduced |
| Qube Research & Technologies Ltd | 255,529 | $388.4K | 0.00% | +65,144+34.2% | Added |
| Susquehanna International Group, LLP | 257,405 | $391.3K | 0.00% | +154,339+149.7% | Added |
| Goldman Sachs Group Inc | 290,624 | $441.7K | 0.00% | −79,604−21.5% | Reduced |
| State Street Corp | 313,051 | $475.8K | 0.00% | 00.0% | Unchanged |
| SEI Investments Co | 379,790 | $577.3K | 0.00% | +379,790 | New |
| Vanguard Fiduciary Trust Co | 386,046 | $586.8K | 0.00% | +386,046 | New |
| Renaissance Technologies LLC | 425,359 | $646.5K | 0.00% | −95,767−18.4% | Reduced |
| Two Sigma Investments, LP | 448,720 | $682.1K | 0.00% | +295,291+192.5% | Added |
| BlackRock, Inc. | 596,586 | $906.8K | 0.00% | +10,653+1.8% | Added |
| SFMG, LLC | 690,000 | $1.05M | 0.07% | +240,000+53.3% | Added |
| Geode Capital Management, LLC | 781,895 | $1.19M | 0.00% | +38,417+5.2% | Added |
| Millennium Management LLC | 1,118,972 | $1.70M | 0.00% | +931,883+498.1% | Added |
| Bbfit Investments Pte Ltd | 1,221,901 | $1.86M | 0.22% | 00.0% | Unchanged |
| Marshall Wace, LLP | 1,813,093 | $2.76M | 0.00% | +1,191,259+191.6% | Added |
| Vanguard Capital Management LLC | 2,980,638 | $4.53M | 0.00% | +2,980,638 | New |
| CRCM LP | 4,345,517 | $6.61M | 4.68% | +656,065+17.8% | Added |
| Fortress Investment Group LLC | 16,589,531 | $25.2M | 6.44% | 00.0% | Unchanged |
| Citadel Advisors LLC | 0 | $0 | 0.00% | −340,678−100.0% | Sold out |
| Virtu Financial LLC | 0 | $0 | 0.00% | −121,063−100.0% | Sold out |
| Two Sigma Advisers, LP | 0 | $0 | 0.00% | −36,790−100.0% | Sold out |
| Balyasny Asset Management LLC | 0 | $0 | 0.00% | −32,145−100.0% | Sold out |
| Lighthouse Investment Partners, LLC | 0 | $0 | 0.00% | −31,140−100.0% | Sold out |
| Mirador Capital Partners LP | 0 | $0 | 0.00% | −25,089−100.0% | Sold out |
| Resources Investment Advisors, LLC. | 0 | $0 | 0.00% | −13,784−100.0% | Sold out |
| Wells Fargo & Company | 0 | $0 | 0.00% | −2,700−100.0% | Sold out |
| Jones Financial Companies LLLP | 0 | $0 | 0.00% | −315−100.0% | Sold out |
| Vanguard Group Inc | – | – | – | – | Not filed |
| CIBC Private Wealth Group, LLC | – | – | – | – | Not filed |