Playboy, Inc.
PLBY- Exchange
- Nasdaq
- Industry
- Retail-Miscellaneous Retail
- SEC CIK
- 0001803914
In the last 90 days, Playboy, Inc. insiders filed 0 open-market purchases and 7 sales; 85 institutions reported holding it in 13F filings for Q2 2026, worth $44.1M in total; no superinvestor holds it.
13F holders, Q4 2024
Institutional positions in Playboy, Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 66
- +16 vs. Q3 2024
- Shares held
- 13.4M
- +5.62M (+72.0%) vs. Q3 2024
- Total value
- $19.6M
- +$13.7M (+231.0%) vs. Q3 2024
- New holders
- 23
- 15 more added
- Sold out
- 7
- 17 more reduced
1 institution that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting PLBY on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 85 | $44.1M |
| Q1 2026 | 86 | $54.5M |
| Q4 2025 | 75 | $61.4M |
| Q3 2025 | 72 | $38.8M |
| Q2 2025 | 63 | $24.8M |
| Q1 2025 | 66 | $18.6M |
| Q4 2024 | 66 | $19.6M |
| Q3 2024 | 51 | $5.93M |
| Q2 2024 | 58 | $6.20M |
| Q1 2024 | 60 | $9.06M |
| Q4 2023 | 74 | $23.6M |
| Q3 2023 | 73 | $19.4M |
| Q2 2023 | 95 | $44.6M |
| Q1 2023 | 101 | $59.3M |
| Q4 2022 | 107 | $74.4M |
| Q3 2022 | 111 | $107.7M |
| Q2 2022 | 125 | $165.7M |
| Q1 2022 | 142 | $354.8M |
| Q4 2021 | 142 | $765.5M |
| Q3 2021 | 113 | $696.5M |
| Q2 2021 | 133 | $1.15B |
| Q1 2021 | 52 | $187.4M |
Institutions, Q4 2024
Shares, value and share of portfolio for each institution holding Playboy, Inc.; share changes are against Q3 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| CRCM LP | 3,074,400 | $4.49M | 1.83% | +3,074,400 | New |
| Fortress Investment Group LLC | 2,581,218 | $3.77M | 0.60% | 00.0% | Unchanged |
| Vanguard Group Inc | 2,413,004 | $3.52M | 0.00% | 00.0% | Unchanged |
| UBS Group AG | 1,386,419 | $2.02M | 0.00% | +1,382,636+36,548.7% | Added |
| Geode Capital Management, LLC | 719,299 | $1.05M | 0.00% | +165,092+29.8% | Added |
| SFMG, LLC | 367,000 | $535.8K | 0.04% | −133,000−26.6% | Reduced |
| Renaissance Technologies LLC | 265,126 | $387.1K | 0.00% | +252,526+2,004.2% | Added |
| BlackRock, Inc. | 247,921 | $362.0K | 0.00% | −21,821−8.1% | Reduced |
| State Street Corp | 222,791 | $325.3K | 0.00% | +36,100+19.3% | Added |
| Group One Trading, L.P. | 221,051 | $322.7K | 0.01% | −28,602−11.5% | Reduced |
| Morgan Stanley | 198,828 | $290.3K | 0.00% | +161,704+435.6% | Added |
| Millennium Management LLC | 192,145 | $280.5K | 0.00% | +192,145 | New |
| Citadel Advisors LLC | 170,466 | $248.9K | 0.00% | +170,466 | New |
| Northern Trust Corp | 123,266 | $180.0K | 0.00% | −30,398−19.8% | Reduced |
| Goldman Sachs Group Inc | 90,124 | $131.6K | 0.00% | +90,124 | New |
| Cantor Fitzgerald, L. P. | 82,008 | $119.7K | 0.00% | 00.0% | Unchanged |
| Jane Street Group, LLC | 78,604 | $114.8K | 0.00% | +78,604 | New |
| Headlands Technologies LLC | 78,081 | $114.0K | 0.01% | +78,081 | New |
| Bank of America Corp | 76,868 | $112.2K | 0.00% | −895−1.2% | Reduced |
| Money Concepts Capital Corp | 66,514 | $97.1K | 0.01% | −9,970−13.0% | Reduced |
| Two Sigma Securities, LLC | 59,349 | $86.7K | 0.02% | +59,349 | New |
| HRT Financial LP | 57,223 | $83.0K | 0.00% | +20,424+55.5% | Added |
| Bank of Montreal | 49,677 | $72.5K | 0.00% | −98−0.2% | Reduced |
| Virtu Financial LLC | 49,223 | $72.0K | 0.00% | +49,223 | New |
| BNP Paribas Arbitrage, SA | 40,053 | $58.5K | 0.00% | +40,053 | New |
| Squarepoint Ops LLC | 34,238 | $50.0K | 0.00% | +34,238 | New |
| Sanctuary Advisors, LLC | 28,015 | $46.5K | 0.00% | −50.0% | Reduced |
| Insight Advisors, LLC | 29,467 | $43.9K | 0.01% | −5,616−16.0% | Reduced |
| J2 Capital Management Inc | 29,400 | $42.9K | 0.04% | +29,400 | New |
| Tower Research Capital LLC (TRC) | 28,310 | $41.3K | 0.00% | +28,310 | New |
| Alhambra Investment Partners LLC | 27,962 | $40.8K | 0.02% | 00.0% | Unchanged |
| Susquehanna International Group, LLP | 27,740 | $40.5K | 0.00% | +5,036+22.2% | Added |
| Mirador Capital Partners LP | 24,141 | $35.2K | 0.01% | −22,990−48.8% | Reduced |
| Engineers Gate Manager LP | 22,893 | $33.4K | 0.00% | +22,893 | New |
| Advisor Group Holdings, Inc. | 20,299 | $29.6K | 0.00% | +12,900+174.3% | Added |
| Balyasny Asset Management LLC | 17,797 | $26.0K | 0.00% | +17,797 | New |
| Royal Bank of Canada | 16,540 | $24.0K | 0.00% | +3,500+26.8% | Added |
| Patriot Financial Group Insurance Agency, LLC | 16,300 | $23.8K | 0.00% | +890+5.8% | Added |
| Wolverine Trading, LLC | 15,295 | $22.8K | 0.00% | +4,663+43.9% | Added |
| Simplex Trading, LLC | 15,140 | $22.0K | 0.00% | −4,771−24.0% | Reduced |
| Resources Investment Advisors, LLC. | 14,234 | $20.8K | 0.00% | 00.0% | Unchanged |
| XTX Topco Ltd | 14,065 | $20.5K | 0.00% | +14,065 | New |
| Kestra Advisory Services, LLC | 13,129 | $19.2K | 0.00% | −2,340−15.1% | Reduced |
| Cambridge Investment Research Advisors, Inc. | 13,319 | $19.0K | 0.00% | −2,250−14.5% | Reduced |
| LPL Financial LLC | 12,814 | $18.7K | 0.00% | +600+4.9% | Added |
| Fortis Group Advisors, LLC | 12,210 | $17.8K | 0.00% | −127−1.0% | Reduced |
| Bank of New York Mellon Corp | 10,166 | $14.8K | 0.00% | 00.0% | Unchanged |
| Steward Partners Investment Advisory, LLC | 10,035 | $14.7K | 0.00% | +830+9.0% | Added |
| Harbour Investments, Inc. | 9,800 | $14.3K | 0.00% | 00.0% | Unchanged |
| Wells Fargo & Company | 8,500 | $12.4K | 0.00% | +2,000+30.8% | Added |
| GWM Advisors LLC | 5,042 | $7.36K | 0.00% | +5,042 | New |
| MAI Capital Management | 4,347 | $6.35K | 0.00% | +4,347 | New |
| Copia Wealth Management | 3,893 | $5.68K | 0.01% | +3,893 | New |
| CIBC Private Wealth Group, LLC | 4,000 | $5.44K | 0.00% | −1,100−21.6% | Reduced |
| JPMorgan Chase & Co | 3,719 | $5.43K | 0.00% | −225−5.7% | Reduced |
| Citigroup Inc | 3,227 | $4.71K | 0.00% | +3,221+53,683.3% | Added |
| CWM, LLC | 1,350 | $2.00K | 0.00% | 00.0% | Unchanged |
| Caitong International Asset Management Co., Ltd | 1,110 | $1.62K | 0.00% | +1,110 | New |
| Northwestern Mutual Wealth Management Co | 1,000 | $1.46K | 0.00% | +1,000 | New |
| Jones Financial Companies LLLP | 432 | $631 | 0.00% | +432 | New |
| Sunbelt Securities, Inc. | 364 | $542 | 0.00% | −20−5.2% | Reduced |
| SBI Securities Co., Ltd. | 356 | $520 | 0.00% | +356 | New |
| Morse Asset Management, Inc | 100 | $146 | 0.00% | 00.0% | Unchanged |
| West Paces Advisors Inc. | 10 | $15 | 0.00% | 00.0% | Unchanged |
| Farther Finance Advisors, LLC | 10 | $15 | 0.00% | +10 | New |
| PSI Advisors, LLC | 6 | $9 | 0.00% | 00.0% | Unchanged |
| Searle & Co. | 0 | $0 | 0.00% | −72,253−100.0% | Sold out |
| Kolinsky Wealth Management, LLC | 0 | $0 | 0.00% | −31,945−100.0% | Sold out |
| Private Advisor Group, LLC | 0 | $0 | 0.00% | −20,070−100.0% | Sold out |
| Bogart Wealth, LLC | 0 | $0 | 0.00% | −20,000−100.0% | Sold out |
| Koshinski Asset Management, Inc. | 0 | $0 | 0.00% | −11,510−100.0% | Sold out |
| Steel Peak Wealth Management LLC | 0 | $0 | 0.00% | −11,000−100.0% | Sold out |
| Reuter James Wealth Management, LLC | 0 | $0 | 0.00% | −750−100.0% | Sold out |
| Kure Advisory, LLC | – | – | – | – | Not filed |