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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q2 2026

Institutional positions in ServiceNow, Inc. as of Jun 30, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Q3 2026 data is still coming in: 12 institutions have reported holding NOW so far. See Q3 2026

Institutional holders
2,244
+59 vs. Q1 2026
Shares held
842.8M
−20.0M (−2.3%) vs. Q1 2026
Total value
$83.7B
−$6.59B (−7.3%) vs. Q1 2026
New holders
329
962 more added
Sold out
270
799 more reduced

27 institutions that held it in Q1 2026 haven't filed for Q2 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2026: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2026: 2,244 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,944 institutionsQ4 2024: 2,261 institutionsQ1 2025: 2,166 institutionsQ2 2025: 2,297 institutionsQ3 2025: 2,248 institutionsQ4 2025: 2,325 institutionsQ1 2026: 2,212 institutionsQ2 2026: 2,244 institutions
Value heldQ2 2026: $83.7B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,244$83.7B
Q1 20262,212$90.5B
Q4 20252,325$138.5B
Q3 20252,248$164.4B
Q2 20252,297$187.2B
Q1 20252,166$145.0B
Q4 20242,261$194.6B
Q3 20241,944$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q2 2026

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2026.

Institutions holding NOW in Q2 2026
InstitutionSharesValue% of portfolioChange in sharesAction
Marex Group plc3,787,986$376.1M2.80%+3,778,921+41,686.9%Added
Nuveen, LLC4,050,087$402.1M0.10%+55,049+1.4%Added
Employees Provident Fund Board4,172,044$414.2M2.38%+1,466,199+54.2%Added
BNP PARIBAS ASSET MANAGEMENT Holding S.A.4,259,443$422.9M0.42%−95,024−2.2%Reduced
Citadel Advisors LLC4,298,939$426.8M0.25%+1,662,282+63.0%Added
Nordea Investment Management AB4,753,633$463.2M0.38%+739,295+18.4%Added
Susquehanna International Group, LLP4,718,625$468.5M0.42%+2,381,483+101.9%Added
AQR Capital Management LLC4,823,040$474.2M0.17%−1,095,657−18.5%Reduced
Bank of Montreal4,787,110$475.3M0.18%−158,214−3.2%Reduced
Wells Fargo & Company5,007,309$497.1M0.09%+482,797+10.7%Added
Arrowstreet Capital, Limited Partnership5,179,669$514.2M0.23%+850,864+19.7%Added
Invesco Ltd.5,242,990$520.5M0.04%−1,060,147−16.8%Reduced
UBS Group AG5,321,142$528.3M0.08%+854,808+19.1%Added
Polen Capital Management LLC5,370,172$533.2M4.59%−1,899,281−26.1%Reduced
Royal Bank of Canada5,649,567$560.9M0.09%−435,191−7.2%Reduced
SG Americas Securities, LLC5,742,255$570.1M0.33%+5,062,556+744.8%Added
Vanguard Fiduciary Trust Co5,925,223$588.3M0.13%−110,023−1.8%Reduced
Deutsche Bank AG5,994,734$595.2M0.17%+6,096+0.1%Added
Swedbank AB6,061,895$601.8M0.52%+3,010,419+98.7%Added
National Bank of Canada6,234,306$618.9M0.54%+3,868,044+163.5%Added
Bank of America Corp6,319,051$627.4M0.04%−762,720−10.8%Reduced
Legal & General Group Plc6,465,436$641.9M0.13%−345,423−5.1%Reduced
Barclays PLC6,904,348$685.5M0.22%+237,844+3.6%Added
Ameriprise Financial Inc6,975,128$697.2M0.14%+1,520,479+27.9%Added
Victory Capital Management Inc7,163,661$711.2M0.40%−464,858−6.1%Reduced
Bank of New York Mellon Corp7,177,406$712.6M0.12%−1,349,525−15.8%Reduced
Pictet Asset Management Holding SA7,183,047$713.2M0.68%+1,102,797+18.1%Added
Fisher Asset Management, LLC8,018,318$796.1M0.24%−14,634−0.2%Reduced
Charles Schwab Investment Management Inc8,080,617$802.2M0.11%+473,452+6.2%Added
Amundi10,517,264$1.04B0.25%−961,834−8.4%Reduced
Goldman Sachs Group Inc10,957,837$1.09B0.11%+3,239,738+42.0%Added
Northern Trust Corp10,991,523$1.09B0.13%+154,396+1.4%Added
FMR LLC11,395,881$1.13B0.05%−889,118−7.2%Reduced
Norges Bank12,458,091$1.24B0.12%+12,458,091New
JPMorgan Chase & Co13,949,279$1.39B0.08%−17,047,662−55.0%Reduced
Price T Rowe Associates Inc16,066,335$1.60B0.16%−18,043,553−52.9%Reduced
UBS Asset Management Americas Inc16,638,071$1.65B0.30%+2,362,606+16.6%Added
Geode Capital Management, LLC24,274,498$2.41B0.13%−149,313−0.6%Reduced
Vanguard Portfolio Management LLC25,184,743$2.50B0.11%+12,1730.0%Added
Morgan Stanley26,630,984$2.64B0.14%+3,282,989+14.1%Added
State Street Corp49,038,218$4.87B0.14%+979,726+2.0%Added
Vanguard Capital Management LLC67,351,838$6.69B0.14%−628,381−0.9%Reduced
BlackRock, Inc.96,057,763$9.54B0.14%−1,443,831−1.5%Reduced
GFS Advisors, LLC2,228––+2,228New
Intact Investment Management Inc.0$00.00%−14,530−100.0%Sold out
Lightspeed Management Company, L.L.C.0$00.00%−1,530,400−100.0%Sold out
Qube Research & Technologies Ltd0$00.00%−1,404,091−100.0%Sold out
Voloridge Investment Management, LLC0$00.00%−1,217,910−100.0%Sold out
Renaissance Technologies LLC0$00.00%−1,206,018−100.0%Sold out
Railway Pension Investments Ltd0$00.00%−892,280−100.0%Sold out
Susquehanna Fundamental Investments, LLC0$00.00%−549,755−100.0%Sold out
Nan Shan Life Insurance Co., Ltd.0$00.00%−514,260−100.0%Sold out
Winslow Capital Management, LLC0$00.00%−499,866−100.0%Sold out
Exor Capital LLP0$00.00%−389,886−100.0%Sold out
HRT Financial LP0$00.00%−367,177−100.0%Sold out
Temasek Holdings (Private) Ltd0$00.00%−342,230−100.0%Sold out
Oddo BHF Asset Management SAS0$00.00%−338,265−100.0%Sold out
Aquatic Capital Management LLC0$00.00%−288,601−100.0%Sold out
Zurich Insurance Group Ltd0$00.00%−285,590−100.0%Sold out
Quadrature Capital Ltd0$00.00%−260,249−100.0%Sold out
ExodusPoint Capital Management, LP0$00.00%−241,457−100.0%Sold out
MayTech Global Investments, LLC0$00.00%−240,834−100.0%Sold out
Select Equity Group, L.P.0$00.00%−225,422−100.0%Sold out
Covea Finance0$00.00%−193,425−100.0%Sold out
Argent Capital Management LLC0$00.00%−148,085−100.0%Sold out
DDD Partners, LLC0$00.00%−136,412−100.0%Sold out
Bamco Inc0$00.00%−134,330−100.0%Sold out
Vestor Capital, LLC0$00.00%−122,343−100.0%Sold out
South Street Advisors LLC0$00.00%−109,510−100.0%Sold out
Twin Tree Management, LP0$00.00%−99,199−100.0%Sold out
Qsemble Capital Management, LP0$00.00%−92,052−100.0%Sold out
Quantitative Investment Management, LLC0$00.00%−92,013−100.0%Sold out
Clarity Financial LLC0$00.00%−88,465−100.0%Sold out
Moody Lynn & Lieberson, LLC0$00.00%−88,379−100.0%Sold out
Waycross Partners, LLC0$00.00%−84,408−100.0%Sold out
Valiant Capital Management, L.P.0$00.00%−82,866−100.0%Sold out
AIA Group Ltd0$00.00%−79,327−100.0%Sold out
RDST Capital LLC0$00.00%−76,560−100.0%Sold out
Crosslink Capital Inc0$00.00%−67,720−100.0%Sold out
Sciencast Management LP0$00.00%−60,242−100.0%Sold out
Barrier Capital Management, LLC0$00.00%−59,273−100.0%Sold out
Broadleaf Partners, LLC0$00.00%−56,002−100.0%Sold out
Laurion Capital Management LP0$00.00%−54,276−100.0%Sold out
Clio Asset Management LLC0$00.00%−52,731−100.0%Sold out
Stevens Capital Management LP0$00.00%−51,795−100.0%Sold out
Quest Investment Management LLC0$00.00%−50,933−100.0%Sold out
Prevail Innovative Wealth Advisors, LLC0$00.00%−45,448−100.0%Sold out
Occudo Quantitative Strategies LP0$00.00%−52,995−100.0%Sold out
Octahedron Capital Management L.P.0$00.00%−43,500−100.0%Sold out
Capital Research Global Investors0$00.00%−42,516−100.0%Sold out
Farallon Capital Management, L.L.C.0$00.00%−41,000−100.0%Sold out
Fulton Breakefield Broenniman LLC0$00.00%−38,917−100.0%Sold out
Sands Capital Management, LLC0$00.00%−31,521−100.0%Sold out
Caitong International Asset Management Co., Ltd0$00.00%−31,188−100.0%Sold out
Asio Capital, LLC0$00.00%−30,124−100.0%Sold out
Beaconlight Capital, LLC0$00.00%−28,682−100.0%Sold out
SWS Partners0$00.00%−28,362−100.0%Sold out
Northeast Investment Management0$00.00%−28,205−100.0%Sold out
Sanders Morris Harris LLC0$00.00%−27,657−100.0%Sold out
Aigen Investment Management, LP0$00.00%−27,569−100.0%Sold out