ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q2 2026
Institutional positions in ServiceNow, Inc. as of Jun 30, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
Q3 2026 data is still coming in: 7 institutions have reported holding NOW so far. See Q3 2026
- Institutional holders
- 2,245
- +59 vs. Q1 2026
- Shares held
- 842.8M
- −20.0M (−2.3%) vs. Q1 2026
- Total value
- $83.7B
- −$6.59B (−7.3%) vs. Q1 2026
- New holders
- 329
- 963 more added
- Sold out
- 270
- 799 more reduced
27 institutions that held it in Q1 2026 haven't filed for Q2 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2026: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q2 2026
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2026.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Varma Mutual Pension Insurance Co | 196,715 | $19.5M | 0.10% | +27,300+16.1% | Added |
| Assetmark, Inc | 196,735 | $19.5M | 0.03% | −109,650−35.8% | Reduced |
| Walleye Capital LLC | 197,090 | $19.6M | 0.09% | −125,913−39.0% | Reduced |
| Grafton Street Partners Management Company, LLC | 197,676 | $19.6M | 10.84% | 00.0% | Unchanged |
| Becker Capital Management Inc | 200,746 | $19.9M | 0.54% | +97,203+93.9% | Added |
| Umb Bank N A | 202,870 | $20.1M | 0.26% | +35,425+21.2% | Added |
| Amalgamated Bank | 207,494 | $20.6M | 0.14% | −11,519−5.3% | Reduced |
| OP Asset Management Ltd | 210,745 | $20.9M | 0.22% | −58,658−21.8% | Reduced |
| Prudential PLC | 211,139 | $21.0M | 0.15% | −1,434−0.7% | Reduced |
| Capital Investment Services of America, Inc. | 211,884 | $21.0M | 2.06% | +9,776+4.8% | Added |
| Howland Capital Management LLC | 215,610 | $21.4M | 0.77% | +22,517+11.7% | Added |
| Stock Yards Bank & Trust Co | 215,699 | $21.4M | 0.61% | +45,231+26.5% | Added |
| Calamos Advisors LLC | 216,325 | $21.5M | 0.08% | −88,030−28.9% | Reduced |
| Empowered Funds, LLC | 218,324 | $21.7M | 0.11% | +121,269+124.9% | Added |
| Heritage Investors Management Corp | 220,160 | $21.9M | 0.60% | +25,084+12.9% | Added |
| Gateway Investment Advisers LLC | 220,605 | $21.9M | 0.22% | −11,434−4.9% | Reduced |
| Jump Financial, LLC | 225,091 | $22.3M | 0.20% | −123,353−35.4% | Reduced |
| Kovitz Investment Group Partners, LLC | 225,224 | $22.4M | 0.50% | +19,938+9.7% | Added |
| Woodline Partners LP | 225,934 | $22.4M | 0.07% | +185,483+458.5% | Added |
| PBU - The Pension Fund of Early Childhood & Youth Educators | 227,099 | $22.5M | 0.51% | −57,630−20.2% | Reduced |
| Commonwealth of Pennsylvania Public School Empls Retrmt Sys | 227,788 | $22.6M | 0.11% | −15,870−6.5% | Reduced |
| Badgley Phelps Wealth Managers, LLC | 228,323 | $22.7M | 0.40% | +4,874+2.2% | Added |
| RPG Investment Advisory, LLC | 228,610 | $22.7M | 2.33% | +113,687+98.9% | Added |
| LGT Capital Partners Ltd. | 231,707 | $23.0M | 1.16% | +231,707 | New |
| Bowie Capital Management, LLC | 233,502 | $23.2M | 1.15% | +224,503+2,494.8% | Added |
| Captrust Financial Advisors | 232,833 | $23.2M | 0.04% | +50,593+27.8% | Added |
| La Banque Postale Asset Management SA | 234,044 | $23.2M | 0.23% | −50,337−17.7% | Reduced |
| Scotia Capital Inc. | 234,249 | $23.3M | 0.09% | +37,512+19.1% | Added |
| BNP Paribas | 234,914 | $23.3M | 0.63% | +34,343+17.1% | Added |
| Ieq Capital, LLC | 236,153 | $23.4M | 0.11% | −259,704−52.4% | Reduced |
| Schonfeld Strategic Advisors LLC | 239,421 | $23.8M | 0.13% | +239,421 | New |
| Daiwa Securities Group Inc. | 239,494 | $23.8M | 0.05% | −16,459−6.4% | Reduced |
| Manchester Global Management (UK) Ltd | 240,900 | $23.9M | 2.64% | −50,100−17.2% | Reduced |
| PensionDanmark Pensionsforsikringsaktieselskab | 241,141 | $23.9M | 0.20% | −19,941−7.6% | Reduced |
| IFM Investors Pty Ltd | 241,556 | $24.0M | 0.16% | +7,000+3.0% | Added |
| Beacon Pointe Advisors, LLC | 244,068 | $24.2M | 0.11% | +202,496+487.1% | Added |
| Bradley Foster & Sargent Inc | 244,584 | $24.3M | 0.34% | +214,687+718.1% | Added |
| Grace & Mercy Foundation, Inc. | 246,000 | $24.4M | 6.08% | +5,000+2.1% | Added |
| Raiffeisen Bank International AG | 245,116 | $24.5M | 0.29% | +20,219+9.0% | Added |
| Commerce Bank | 249,981 | $24.8M | 0.11% | −50,796−16.9% | Reduced |
| Bristol John W & Co Inc | 250,338 | $24.9M | 0.37% | +250,338 | New |
| CIBC Asset Management Inc | 256,861 | $25.5M | 0.06% | −4,906−1.9% | Reduced |
| GuoLine Advisory Pte Ltd | 257,400 | $25.6M | 2.38% | 00.0% | Unchanged |
| Kames Capital plc | 258,819 | $25.7M | 0.27% | −181,244−41.2% | Reduced |
| Gradient Investments LLC | 259,557 | $25.8M | 0.36% | +74,064+39.9% | Added |
| Ofi Invest Asset Management | 300,453 | $26.2M | 0.26% | −90,621−23.2% | Reduced |
| Crossmark Global Holdings, Inc. | 266,165 | $26.4M | 0.34% | +21,670+8.9% | Added |
| Lido Advisors, LLC | 267,340 | $26.5M | 0.09% | +3,944+1.5% | Added |
| Fiera Capital Corp | 267,499 | $26.6M | 0.10% | +12,220+4.8% | Added |
| Macquarie Group Ltd | 270,111 | $26.8M | 0.12% | +44,201+19.6% | Added |
| Hyperion Asset Management Ltd | 274,946 | $27.3M | 0.72% | −88,120−24.3% | Reduced |
| Teachers Retirement System of the State of Kentucky | 275,120 | $27.3M | 0.19% | −72,840−20.9% | Reduced |
| Welch & Forbes LLC | 275,179 | $27.3M | 0.33% | −9,685−3.4% | Reduced |
| MetLife Investment Management | 276,166 | $27.4M | 0.12% | −15,354−5.3% | Reduced |
| Brown Brothers Harriman & Co | 277,245 | $27.5M | 0.12% | −23,935−7.9% | Reduced |
| Omers Administration Corp | 277,619 | $27.6M | 0.16% | −840,890−75.2% | Reduced |
| Kranot Hishtalmut Le Morim Ve Gananot Havera Menahelet LTD | 279,362 | $27.7M | 1.14% | +193,540+225.5% | Added |
| Sumitomo Mitsui DS Asset Management Company, Ltd | 281,003 | $27.9M | 0.19% | +15,558+5.9% | Added |
| Generali Powszechne Towarzystwo Emerytalne | 281,250 | $27.9M | 4.42% | +100,000+55.2% | Added |
| Diversify Wealth Management, LLC | 265,190 | $28.0M | 0.47% | +19,802+8.1% | Added |
| Diversify Advisory Services, LLC | 265,190 | $28.0M | 0.47% | +95,455+56.2% | Added |
| Xponance, Inc. | 282,238 | $28.0M | 0.17% | −37,146−11.6% | Reduced |
| Country Trust Bank | 283,139 | $28.1M | 0.49% | −30,293−9.7% | Reduced |
| Virginia Retirement Systems Et Al | 284,802 | $28.3M | 0.17% | +127,662+81.2% | Added |
| Mirova | 285,591 | $28.4M | 1.05% | −326,181−53.3% | Reduced |
| United Capital Financial Advisers, LLC | 285,921 | $28.4M | 0.16% | +81,267+39.7% | Added |
| Oppenheimer Asset Management Inc. | 287,435 | $28.5M | 0.30% | −107,486−27.2% | Reduced |
| Arizona State Retirement System | 290,245 | $28.8M | 0.14% | +6,040+2.1% | Added |
| Cullen/Frost Bankers, Inc. | 290,633 | $28.9M | 0.28% | −2,211−0.8% | Reduced |
| ASR Vermogensbeheer N.V. | 290,742 | $28.9M | 0.30% | −35,500−10.9% | Reduced |
| Simplex Trading, LLC | 291,808 | $29.0M | 0.76% | +195,170+202.0% | Added |
| Czech National Bank | 293,550 | $29.1M | 0.16% | +8,676+3.0% | Added |
| TIAA Wealth Investment Management LLC | 294,712 | $29.3M | 0.20% | −23,324−7.3% | Reduced |
| Hudson Bay Capital Management LP | 303,100 | $30.1M | 0.14% | +303,100 | New |
| Mn Services Vermogensbeheer B.V. | 304,740 | $30.3M | 0.23% | −93,200−23.4% | Reduced |
| Trillium Asset Management, LLC | 306,168 | $30.4M | 0.94% | −39,513−11.4% | Reduced |
| Dock Street Asset Management Inc | 308,002 | $30.6M | 2.83% | +21,752+7.6% | Added |
| Wedbush Fund Advisers, LLC | 308,303 | $30.6M | 2.72% | +69,931+29.3% | Added |
| Mirae Asset Global Investments Co., Ltd. | 308,658 | $30.6M | 0.06% | +53,741+21.1% | Added |
| Guggenheim Capital LLC | 311,753 | $31.0M | 0.20% | +51,860+20.0% | Added |
| IMC-Chicago, LLC | 312,394 | $31.0M | 0.28% | +312,394 | New |
| Epoch Investment Partners, Inc. | 313,338 | $31.1M | 0.18% | +24,547+8.5% | Added |
| iA Global Asset Management Inc. | 316,105 | $31.4M | 0.37% | +215,511+214.2% | Added |
| Brown Advisory Inc | 316,921 | $31.5M | 0.05% | −1,144,252−78.3% | Reduced |
| Kayne Anderson Rudnick Investment Management LLC | 317,607 | $31.5M | 0.10% | +85,503+36.8% | Added |
| Achmea Investment Management B.V. | 317,690 | $31.5M | 0.79% | +240,960+314.0% | Added |
| Los Angeles Capital Management LLC | 320,780 | $31.8M | 0.12% | +59,885+23.0% | Added |
| Castleark Management LLC | 321,623 | $31.9M | 0.86% | +17,867+5.9% | Added |
| Lansforsakringar Fondforvaltning AB (publ) | 322,916 | $32.1M | 0.14% | −11,085−3.3% | Reduced |
| Robeco Institutional Asset Management B.V. | 324,350 | $32.2M | 0.04% | −860,422−72.6% | Reduced |
| Meitav Dash Investments Ltd | 326,254 | $32.4M | 0.22% | +326,254 | New |
| D.A. Davidson & Co. | 327,264 | $32.5M | 0.18% | +22,865+7.5% | Added |
| Teacher Retirement System of Texas | 333,247 | $33.1M | 0.09% | −312,043−48.4% | Reduced |
| Mawer Investment Management Ltd. | 337,344 | $33.5M | 0.23% | +337,344 | New |
| Janney Montgomery Scott LLC | 338,446 | $33.6M | 0.07% | +20,976+6.6% | Added |
| Harvest Portfolios Group Inc. | 339,517 | $33.7M | 0.48% | +95,708+39.3% | Added |
| State of New Jersey Common Pension Fund D | 340,982 | $33.9M | 0.12% | −13,023−3.7% | Reduced |
| Rafferty Asset Management, LLC | 341,705 | $33.9M | 0.08% | +88,413+34.9% | Added |
| Ami Asset Management Corp | 344,343 | $34.2M | 1.97% | −35,008−9.2% | Reduced |
| Chicago Capital, LLC | 346,374 | $34.4M | 0.83% | −76,673−18.1% | Reduced |