ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q1 2025
Institutional positions in ServiceNow, Inc. as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 2,166
- −57 vs. Q4 2024
- Shares held
- 182.3M
- +1.90M (+1.1%) vs. Q4 2024
- Total value
- $145.0B
- −$45.9B (−24.0%) vs. Q4 2024
- New holders
- 203
- 937 more added
- Sold out
- 260
- 760 more reduced
38 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,244 | $83.7B |
| Q1 2026 | 2,212 | $90.5B |
| Q4 2025 | 2,325 | $138.5B |
| Q3 2025 | 2,248 | $164.4B |
| Q2 2025 | 2,297 | $187.2B |
| Q1 2025 | 2,166 | $145.0B |
| Q4 2024 | 2,261 | $194.6B |
| Q3 2024 | 1,944 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q1 2025
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q4 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Franchise Capital Ltd | 0 | $0 | 0.00% | −3,410−100.0% | Sold out |
| Canada Post Corp Registered Pension Plan | 0 | $0 | 0.00% | −3,275−100.0% | Sold out |
| Moore Capital Management, LP | 0 | $0 | 0.00% | −3,045−100.0% | Sold out |
| Marvin & Palmer Associates Inc | 0 | $0 | 0.00% | −3,031−100.0% | Sold out |
| Donaldson Capital Management, LLC | 0 | $0 | 0.00% | −2,881−100.0% | Sold out |
| Central Asset Investments & Management Holdings (HK) Ltd | 0 | $0 | 0.00% | −2,874−100.0% | Sold out |
| Pinnbrook Capital Management LP | 0 | $0 | 0.00% | −2,809−100.0% | Sold out |
| O'Neil Global Advisors, Inc. | 0 | $0 | 0.00% | −2,710−100.0% | Sold out |
| Independent Solutions Wealth Management, LLC | 0 | $0 | 0.00% | −2,492−100.0% | Sold out |
| Totem Point Management, LLC | 0 | $0 | 0.00% | −2,481−100.0% | Sold out |
| Brevan Howard Capital Management LP | 0 | $0 | 0.00% | −2,427−100.0% | Sold out |
| Elevatus Welath Management | 0 | $0 | 0.00% | −2,142−100.0% | Sold out |
| Valliance Asset Management Ltd | 0 | $0 | 0.00% | −2,000−100.0% | Sold out |
| Rational Advisors LLC | 0 | $0 | 0.00% | −1,900−100.0% | Sold out |
| Washington Harbour Partners LP | 0 | $0 | 0.00% | −1,900−100.0% | Sold out |
| Wealthedge Investment Advisors, LLC | 0 | $0 | 0.00% | −1,883−100.0% | Sold out |
| Donoghue Forlines LLC | 0 | $0 | 0.00% | −1,861−100.0% | Sold out |
| Concentric Capital Strategies, LP | 0 | $0 | 0.00% | −1,836−100.0% | Sold out |
| Westbourne Investments, Inc. | 0 | $0 | 0.00% | −1,750−100.0% | Sold out |
| Brendel Financial Advisors LLC | 0 | $0 | 0.00% | −1,720−100.0% | Sold out |
| ArrowMark Colorado Holdings LLC | 0 | $0 | 0.00% | −1,700−100.0% | Sold out |
| Optimas Capital Ltd | 0 | $0 | 0.00% | −1,600−100.0% | Sold out |
| RMB Capital Management, LLC | 0 | $0 | 0.00% | −1,525−100.0% | Sold out |
| IPG Investment Advisors LLC | 0 | $0 | 0.00% | −1,520−100.0% | Sold out |
| Aster Capital Management (DIFC) Ltd | 0 | $0 | 0.00% | −1,408−100.0% | Sold out |
| Williamson Legacy Group, LLC | 0 | $0 | 0.00% | −1,297−100.0% | Sold out |
| Polymer Capital Management (HK) LTD | 0 | $0 | 0.00% | −1,247−100.0% | Sold out |
| FFT Wealth Management LLC | 0 | $0 | 0.00% | −1,109−100.0% | Sold out |
| Sheets Smith Investment Management | 0 | $0 | 0.00% | −1,073−100.0% | Sold out |
| Atom Investors LP | 0 | $0 | 0.00% | −1,061−100.0% | Sold out |
| DC Investments Management, LLC | 0 | $0 | 0.00% | −1,030−100.0% | Sold out |
| Hel Ved Capital Management Ltd | 0 | $0 | 0.00% | −1,030−100.0% | Sold out |
| Catalyst Funds Management Pty Ltd | 0 | $0 | 0.00% | −1,000−100.0% | Sold out |
| Laidlaw Wealth Management LLC | 0 | $0 | 0.00% | −987−100.0% | Sold out |
| Symphony Financial, Ltd. Co. | 0 | $0 | 0.00% | −937−100.0% | Sold out |
| Ninepoint Partners LP | 0 | $0 | 0.00% | −838−100.0% | Sold out |
| Titleist Asset Management, LLC | 0 | $0 | 0.00% | −758−100.0% | Sold out |
| Catalina Capital Group, LLC | 0 | $0 | 0.00% | −729−100.0% | Sold out |
| Asahi Life Asset Management Co., Ltd. | 0 | $0 | 0.00% | −718−100.0% | Sold out |
| Two Sigma Securities, LLC | 0 | $0 | 0.00% | −701−100.0% | Sold out |
| David R. Rahn & Associates Inc. | 0 | $0 | 0.00% | −680−100.0% | Sold out |
| Turning Point Benefit Group, Inc. | 0 | $0 | 0.00% | −707−100.0% | Sold out |
| Retireful, LLC | 0 | $0 | 0.00% | −670−100.0% | Sold out |
| PAX Financial Group, LLC | 0 | $0 | 0.00% | −658−100.0% | Sold out |
| Options Solutions, LLC | 0 | $0 | 0.00% | −633−100.0% | Sold out |
| Fluent Financial, LLC | 0 | $0 | 0.00% | −606−100.0% | Sold out |
| Transcendent Capital Group LLC | 0 | $0 | 0.00% | −524−100.0% | Sold out |
| Jackson Creek Investment Advisors LLC | 0 | $0 | 0.00% | −506−100.0% | Sold out |
| Dynamic Technology Lab Private Ltd | 0 | $0 | 0.00% | −489−100.0% | Sold out |
| Nine Masts Capital Ltd | 0 | $0 | 0.00% | −471−100.0% | Sold out |
| Fulcrum Capital LLC | 0 | $0 | 0.00% | −465−100.0% | Sold out |
| Lecap Asset Management Ltd | 0 | $0 | 0.00% | −462−100.0% | Sold out |
| Reliant Investment Partners, LLC | 0 | $0 | 0.00% | −451−100.0% | Sold out |
| Jackson Wealth Management, LLC | 0 | $0 | 0.00% | −439−100.0% | Sold out |
| UBS Oconnor LLC | 0 | $0 | 0.00% | −438−100.0% | Sold out |
| Angeles Investment Advisors, LLC | 0 | $0 | 0.00% | −432−100.0% | Sold out |
| RWM Asset Management, LLC | 0 | $0 | 0.00% | −421−100.0% | Sold out |
| Banco BTG Pactual S.A. | 0 | $0 | 0.00% | −408−100.0% | Sold out |
| National Wealth Management Group, LLC | 0 | $0 | 0.00% | −382−100.0% | Sold out |
| ISAM Funds (UK) Ltd | 0 | $0 | 0.00% | −365−100.0% | Sold out |
| LGL Partners, LLC | 0 | $0 | 0.00% | −361−100.0% | Sold out |
| VGI Partners Ltd | 0 | $0 | 0.00% | −340−100.0% | Sold out |
| Robertson Stephens Wealth Management, LLC | 0 | $0 | 0.00% | −337−100.0% | Sold out |
| WMS Partners, LLC | 0 | $0 | 0.00% | −328−100.0% | Sold out |
| Main Street Financial Solutions, LLC | 0 | $0 | 0.00% | −322−100.0% | Sold out |
| Potomac Fund Management Inc | 0 | $0 | 0.00% | −320−100.0% | Sold out |
| Peak Financial Management, Inc. | 0 | $0 | 0.00% | −320−100.0% | Sold out |
| Vista Capital Partners, Inc. | 0 | $0 | 0.00% | −318−100.0% | Sold out |
| InTrack Investment Management Inc | 0 | $0 | 0.00% | −322−100.0% | Sold out |
| McGlone Suttner Wealth Management, Inc. | 0 | $0 | 0.00% | −313−100.0% | Sold out |
| Destination Wealth Management | 0 | $0 | 0.00% | −309−100.0% | Sold out |
| Windward Capital Management Co | 0 | $0 | 0.00% | −303−100.0% | Sold out |
| M3 Advisory Group, LLC | 0 | $0 | 0.00% | −303−100.0% | Sold out |
| TBH Global Asset Management, LLC | 0 | $0 | 0.00% | −302−100.0% | Sold out |
| Summa Corp. | 0 | $0 | 0.00% | −302−100.0% | Sold out |
| Meitav Dash Investments Ltd | 0 | $0 | 0.00% | −300−100.0% | Sold out |
| Abel Hall, LLC | 0 | $0 | 0.00% | −288−100.0% | Sold out |
| Prosperity Wealth Management, Inc. | 0 | $0 | 0.00% | −287−100.0% | Sold out |
| LifeWealth Investments, LLC | 0 | $0 | 0.00% | −283−100.0% | Sold out |
| Leo Wealth, LLC | 0 | $0 | 0.00% | −275−100.0% | Sold out |
| Clarity Capital Partners LLC | 0 | $0 | 0.00% | −275−100.0% | Sold out |
| Ring Mountain Capital, LLC | 0 | $0 | 0.00% | −274−100.0% | Sold out |
| Souders Financial Advisors | 0 | $0 | 0.00% | −272−100.0% | Sold out |
| Luts & Greenleigh Group, Inc | 0 | $0 | 0.00% | −269−100.0% | Sold out |
| HBW Advisory Services LLC | 0 | $0 | 0.00% | −266−100.0% | Sold out |
| Avantra Family Wealth, Inc. | 0 | $0 | 0.00% | −265−100.0% | Sold out |
| Private Advisory Group LLC | 0 | $0 | 0.00% | −262−100.0% | Sold out |
| Fort Sheridan Advisors LLC | 0 | $0 | 0.00% | −260−100.0% | Sold out |
| May Hill Capital, LLC | 0 | $0 | 0.00% | −255−100.0% | Sold out |
| Winton Group Ltd | 0 | $0 | 0.00% | −254−100.0% | Sold out |
| ERn Financial, LLC | 0 | $0 | 0.00% | −251−100.0% | Sold out |
| Carroll Investors, Inc | 0 | $0 | 0.00% | −251−100.0% | Sold out |
| Rooted Wealth Advisors, Inc. | 0 | $0 | 0.00% | −252−100.0% | Sold out |
| Convergence Investment Partners, LLC | 0 | $0 | 0.00% | −249−100.0% | Sold out |
| WealthBridge Capital Management, LLC | 0 | $0 | 0.00% | −246−100.0% | Sold out |
| Nilsine Partners, LLC | 0 | $0 | 0.00% | −242−100.0% | Sold out |
| Rahlfs Capital, LLC | 0 | $0 | 0.00% | −242−100.0% | Sold out |
| Flow Traders U.S. LLC | 0 | $0 | 0.00% | −240−100.0% | Sold out |
| Latitude Advisors, LLC | 0 | $0 | 0.00% | −239−100.0% | Sold out |
| Everett Harris & Co | 0 | $0 | 0.00% | −236−100.0% | Sold out |