ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q4 2023
Institutional positions in ServiceNow, Inc. as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,756
- +214 vs. Q3 2023
- Shares held
- 180.6M
- +1.46M (+0.8%) vs. Q3 2023
- Total value
- $127.2B
- +$27.0B (+26.9%) vs. Q3 2023
- New holders
- 322
- 630 more added
- Sold out
- 108
- 600 more reduced
23 institutions that held it in Q3 2023 haven't filed for Q4 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q4 2023
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Dana Investment Advisors, Inc. | 35,542 | $25.1M | 1.21% | +23,620+198.1% | Added |
| Segall Bryant & Hamill, LLC | 35,412 | $25.0M | 0.48% | −41,808−54.1% | Reduced |
| Natixis | 35,394 | $25.0M | 0.19% | −5,241−12.9% | Reduced |
| Tiaa Trust, National Association | 35,354 | $25.0M | 0.08% | −2,843−7.4% | Reduced |
| Utah Retirement Systems | 35,353 | $25.0M | 0.32% | +277+0.8% | Added |
| Assetmark, Inc | 35,244 | $24.9M | 0.09% | +4,177+13.4% | Added |
| Azimuth Capital Investment Management LLC | 35,090 | $24.8M | 1.12% | +4,508+14.7% | Added |
| Cambridge Trust Co | 34,992 | $24.7M | 1.03% | +520+1.5% | Added |
| Brinker Capital Investments, LLC | 35,504 | $24.7M | 0.29% | −3,559−9.1% | Reduced |
| Orion Portfolio Solutions, LLC | 35,504 | $24.7M | 0.29% | −3,559−9.1% | Reduced |
| Twin Tree Management, LP | 34,613 | $24.5M | 0.44% | +34,613 | New |
| Banco Santander, S.A. | 33,187 | $23.4M | 0.28% | −3,460−9.4% | Reduced |
| USS Investment Management Ltd | 32,994 | $23.3M | 0.21% | −2,351−6.7% | Reduced |
| Colony Group, LLC | 32,818 | $23.2M | 0.30% | +32,818 | New |
| Fjarde Ap-Fonden /Fourth Swedish National Pension Fund | 32,556 | $23.0M | 0.29% | −2,900−8.2% | Reduced |
| New York Life Investment Management LLC | 32,099 | $22.7M | 0.23% | +326+1.0% | Added |
| Moody Lynn & Lieberson, LLC | 31,919 | $22.6M | 1.72% | +1,132+3.7% | Added |
| B. Metzler seel. Sohn & Co. AG | 31,861 | $22.5M | 0.29% | +9,217+40.7% | Added |
| Pittenger & Anderson Inc | 30,822 | $21.8M | 0.98% | −40.0% | Reduced |
| MayTech Global Investments, LLC | 30,749 | $21.7M | 4.39% | +96+0.3% | Added |
| Harvest Portfolios Group Inc. | 30,737 | $21.7M | 0.92% | −5,047−14.1% | Reduced |
| Ziegler Capital Management, LLC | 30,245 | $21.4M | 0.97% | −90.0% | Reduced |
| Exor Capital LLP | 30,104 | $21.3M | 1.02% | 00.0% | Unchanged |
| Pinnacle Financial Partners Inc | 29,896 | $21.1M | 0.50% | +149+0.5% | Added |
| Picton Mahoney Asset Management | 29,864 | $21.1M | 0.98% | −6,003−16.7% | Reduced |
| Select Equity Group, L.P. | 29,739 | $21.0M | 0.08% | −43,583−59.4% | Reduced |
| Dai-Ichi Life Insurance Company, Ltd | 29,737 | $21.0M | 0.44% | +6,294+26.8% | Added |
| Atria Investments LLC | 29,549 | $20.9M | 0.32% | +1,517+5.4% | Added |
| Tower Research Capital LLC (TRC) | 29,338 | $20.7M | 0.26% | +14,493+97.6% | Added |
| Daiwa Securities Group Inc. | 29,199 | $20.6M | 0.13% | +304+1.1% | Added |
| Yousif Capital Management, LLC | 28,822 | $20.4M | 0.24% | +1,226+4.4% | Added |
| AE Wealth Management LLC | 26,439 | $20.3M | 0.10% | −2,337−8.1% | Reduced |
| Martingale Asset Management L P | 28,765 | $20.3M | 0.41% | +9,610+50.2% | Added |
| Trybe Capital Management LP | 28,420 | $20.1M | 9.62% | 00.0% | Unchanged |
| Jag Capital Management, LLC | 28,265 | $20.0M | 3.06% | −11,245−28.5% | Reduced |
| Avalon Global Asset Management LLC | 28,100 | $19.9M | 7.79% | −150−0.5% | Reduced |
| Hartline Investment Corp | 27,916 | $19.7M | 3.19% | −205−0.7% | Reduced |
| Titan Global Capital Management USA LLC | 27,845 | $19.7M | 4.03% | −851−3.0% | Reduced |
| Vontobel Holding Ltd. | 27,497 | $19.4M | 0.16% | −5,687−17.1% | Reduced |
| Mutual of America Capital Management LLC | 27,422 | $19.4M | 0.22% | −1,119−3.9% | Reduced |
| Capital International Sarl | 27,400 | $19.4M | 0.73% | +2,353+9.4% | Added |
| Kempen Capital Management N.V. | 27,089 | $19.1M | 0.27% | +27,089 | New |
| Eastern Bank | 26,957 | $19.0M | 0.86% | −2,331−8.0% | Reduced |
| Bank of Nova Scotia | 26,789 | $18.9M | 0.04% | −13,553−33.6% | Reduced |
| United Asset Strategies, Inc. | 26,591 | $18.8M | 2.11% | +55+0.2% | Added |
| CIBC World Markets Corp | 26,374 | $18.6M | 0.10% | +15,114+134.2% | Added |
| Klingenstein Fields & Co LP | 26,353 | $18.6M | 0.83% | −319−1.2% | Reduced |
| Captrust Financial Advisors | 26,225 | $18.5M | 0.06% | +2,233+9.3% | Added |
| Oregon Public Employees Retirement Fund | 25,932 | $18.3M | 0.32% | +10,145+64.3% | Added |
| Sequoia Financial Advisors, LLC | 25,726 | $18.2M | 0.23% | +3,438+15.4% | Added |
| GW&K Investment Management, LLC | 25,530 | $18.0M | 0.17% | +11,532+82.4% | Added |
| Zweig-DiMenna Associates LLC | 25,497 | $18.0M | 2.07% | +1,270+5.2% | Added |
| Gradient Investments LLC | 25,485 | $18.0M | 0.44% | −1,362−5.1% | Reduced |
| Washington Trust Bank | 25,383 | $17.9M | 1.59% | −1,203−4.5% | Reduced |
| Congress Wealth Management LLC | 25,235 | $17.8M | 0.33% | +1,277+5.3% | Added |
| Envestnet Portfolio Solutions, Inc. | 25,180 | $17.8M | 0.07% | +149+0.6% | Added |
| Umb Bank N A | 25,043 | $17.7M | 0.26% | −723−2.8% | Reduced |
| Telemark Asset Management, LLC | 25,000 | $17.7M | 2.63% | 00.0% | Unchanged |
| Lyell Wealth Management, LP | 24,680 | $17.4M | 1.98% | −590−2.3% | Reduced |
| Stony Point Capital LLC | 24,621 | $17.4M | 5.74% | +110+0.4% | Added |
| Wealthfront Advisers LLC | 24,511 | $17.3M | 0.07% | +1,653+7.2% | Added |
| Prudential PLC | 24,405 | $17.2M | 0.18% | +2,934+13.7% | Added |
| UniSuper Management Pty Ltd | 24,332 | $17.2M | 0.19% | +495+2.1% | Added |
| Quintet Private Bank (Europe) S.A. | 24,276 | $17.2M | 1.07% | +413+1.7% | Added |
| Pathstone Holdings, LLC | 24,259 | $17.1M | 0.09% | +24,259 | New |
| Scotia Capital Inc. | 23,870 | $16.9M | 0.11% | +1,271+5.6% | Added |
| Cresset Asset Management, LLC | 23,821 | $16.8M | 0.10% | −407−1.7% | Reduced |
| Bedrijfstakpensioenfonds Voor de Media Pno | 26,300 | $16.8M | 2.49% | +5,000+23.5% | Added |
| Cetera Advisor Networks LLC | 23,752 | $16.8M | 0.09% | +248+1.1% | Added |
| State of Alaska, Department of Revenue | 23,522 | $16.6M | 0.20% | −2,105−8.2% | Reduced |
| iA Global Asset Management Inc. | 23,277 | $16.4M | 0.38% | +1,505+6.9% | Added |
| Financial Counselors Inc | 23,171 | $16.4M | 0.29% | +1,378+6.3% | Added |
| Cambridge Investment Research Advisors, Inc. | 23,145 | $16.4M | 0.07% | +5,095+28.2% | Added |
| CWM, LLC | 23,031 | $16.3M | 0.09% | +70+0.3% | Added |
| GAM Holding AG | 22,791 | $16.1M | 1.20% | +287+1.3% | Added |
| Banco Bilbao Vizcaya Argentaria, S.A. | 22,696 | $16.0M | 0.19% | −2,766−10.9% | Reduced |
| Jasper Ridge Partners, L.P. | 22,652 | $16.0M | 0.64% | −12,936−36.3% | Reduced |
| First Financial Bankshares Inc | 22,572 | $15.9M | 0.38% | +22,572 | New |
| Boston Family Office LLC | 22,533 | $15.9M | 1.20% | −170−0.7% | Reduced |
| Ossiam | 22,529 | $15.9M | 0.26% | +335+1.5% | Added |
| Ilmarinen Mutual Pension Insurance Co | 22,500 | $15.9M | 0.22% | −5,000−18.2% | Reduced |
| Omers Administration Corp | 21,722 | $15.3M | 0.19% | 00.0% | Unchanged |
| Steward Partners Investment Advisory, LLC | 21,649 | $15.3M | 0.21% | +3,925+22.1% | Added |
| Capital Group Investment Management Pte. Ltd. | 21,325 | $15.1M | 1.58% | −24,180−53.1% | Reduced |
| Clough Capital Partners L P | 21,249 | $15.0M | 1.66% | −1,001−4.5% | Reduced |
| Capital International Ltd | 21,071 | $14.9M | 0.76% | −86−0.4% | Reduced |
| Walter Public Investments Inc. | 21,054 | $14.9M | 3.12% | 00.0% | Unchanged |
| Dakota Wealth Management | 21,024 | $14.9M | 0.58% | +1,450+7.4% | Added |
| Grace & Mercy Foundation, Inc. | 21,000 | $14.8M | 3.96% | 00.0% | Unchanged |
| Knollwood Investment Advisory, LLC | 20,916 | $14.8M | 3.07% | +5,448+35.2% | Added |
| GWM Advisors LLC | 20,500 | $14.7M | 0.14% | +4,107+25.1% | Added |
| Creative Planning | 20,831 | $14.7M | 0.03% | −2,228−9.7% | Reduced |
| Cetera Investment Advisers | 20,822 | $14.7M | 0.12% | +1,290+6.6% | Added |
| Heritage Investors Management Corp | 20,728 | $14.6M | 0.55% | +314+1.5% | Added |
| Sycomore Asset Management | 20,525 | $14.4M | 3.10% | −1,948−8.7% | Reduced |
| CMH Wealth Management LLC | 20,355 | $14.4M | 3.49% | −631−3.0% | Reduced |
| Ieq Capital, LLC | 20,227 | $14.3M | 0.24% | +2,697+15.4% | Added |
| CWM Advisors, LLC | 20,110 | $14.2M | 1.56% | −705−3.4% | Reduced |
| Healthcare of Ontario Pension Plan Trust Fund | 20,000 | $14.1M | 0.05% | +20,000 | New |
| Aptus Capital Advisors, LLC | 19,870 | $14.0M | 0.41% | +20.0% | Added |