ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q3 2023
Institutional positions in ServiceNow, Inc. as of Sep 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,565
- +80 vs. Q2 2023
- Shares held
- 179.5M
- −744.6K (−0.4%) vs. Q2 2023
- Total value
- $100.5B
- −$690.7M (−0.7%) vs. Q2 2023
- New holders
- 163
- 612 more added
- Sold out
- 83
- 572 more reduced
18 institutions that held it in Q2 2023 haven't filed for Q3 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,244 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q3 2023
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Balboa Wealth Partners | 489 | $273.3K | 0.10% | −27−5.2% | Reduced |
| David Loasby | 499 | $273.8K | 0.03% | +28+5.9% | Added |
| Concord Asset Management, LLC | 490 | $273.9K | 0.09% | +118+31.7% | Added |
| Pinnacle Bancorp, Inc. | 494 | $276.1K | 0.10% | 00.0% | Unchanged |
| CVA Family Office, LLC | 494 | $276.1K | 0.06% | +80+19.3% | Added |
| Opes Wealth Management LLC | 496 | $277.2K | 0.08% | +6+1.2% | Added |
| Stock Yards Bank & Trust Co | 497 | $277.8K | 0.01% | +497 | New |
| Corundum Group, Inc. | 497 | $277.8K | 0.16% | +39+8.5% | Added |
| Davis R M Inc | 498 | $278.0K | 0.01% | −16−3.1% | Reduced |
| Cross Staff Investments Inc | 500 | $279.5K | 0.27% | 00.0% | Unchanged |
| Eqis Capital Management, Inc. | 501 | $279.9K | 0.03% | +501 | New |
| Allworth Financial LP | 501 | $280.0K | 0.00% | +107+27.2% | Added |
| Magnus Financial Group LLC | 503 | $281.2K | 0.04% | +50+11.0% | Added |
| Cladis Investment Advisory, LLC | 505 | $282.3K | 0.25% | −100−16.5% | Reduced |
| Pure Financial Advisors, Inc. | 507 | $283.4K | 0.01% | −13−2.5% | Reduced |
| MUFG Securities EMEA plc | 507 | $283.4K | 0.03% | +167+49.1% | Added |
| Forum Financial Management, LP | 507 | $283.5K | 0.01% | +27+5.6% | Added |
| Private Portfolio Partners LLC | 508 | $284.0K | 0.07% | 00.0% | Unchanged |
| Global Assets Advisory, LLC | 508 | $284.0K | 0.25% | +67+15.2% | Added |
| Renasant Bank | 510 | $285.1K | 0.24% | −8−1.5% | Reduced |
| EverSource Wealth Advisors, LLC | 510 | $285.1K | 0.03% | −16−3.0% | Reduced |
| U.S. Capital Wealth Advisors, LLC | 513 | $286.7K | 0.01% | +37+7.8% | Added |
| Capital Asset Advisory Services LLC | 515 | $287.7K | 0.02% | −9−1.7% | Reduced |
| Darwin Advisors, LLC | 516 | $288.4K | 0.08% | +21+4.2% | Added |
| Wealth Management Partners, LLC | 517 | $289.0K | 0.18% | −12−2.3% | Reduced |
| Marcum Wealth, LLC | 518 | $289.5K | 0.03% | +85+19.6% | Added |
| Nicholas Hoffman & Company, LLC. | 524 | $292.9K | 0.02% | 00.0% | Unchanged |
| Hanson & Doremus Investment Management | 524 | $293.0K | 0.06% | −159−23.3% | Reduced |
| Prosperity Financial Group, Inc. | 527 | $294.6K | 0.24% | +25+5.0% | Added |
| Ashton Thomas Private Wealth, LLC | 529 | $295.7K | 0.02% | −8−1.5% | Reduced |
| Kingfisher Capital LLC | 530 | $296.0K | 0.08% | 00.0% | Unchanged |
| First Horizon Advisors, Inc. | 530 | $296.2K | 0.01% | −8−1.5% | Reduced |
| Weiss Asset Management LP | 530 | $296.2K | 0.02% | −340−39.1% | Reduced |
| Boston Trust Walden Corp | 531 | $296.8K | 0.00% | 00.0% | Unchanged |
| Blueprint Investment Partners LLC | 532 | $297.4K | 0.10% | −41−7.2% | Reduced |
| Syon Capital LLC | 534 | $298.5K | 0.04% | +534 | New |
| Hilltop Holdings Inc. | 536 | $299.6K | 0.04% | +46+9.4% | Added |
| Winthrop Advisory Group LLC | 539 | $301.3K | 0.05% | −20−3.6% | Reduced |
| Meridian Wealth Advisors, LLC | 540 | $301.8K | 0.08% | 00.0% | Unchanged |
| Choate Investment Advisors | 541 | $302.4K | 0.01% | +541 | New |
| Vantage Consulting Group Inc | 546 | $305.2K | 0.20% | −61−10.0% | Reduced |
| Syntax Advisors, LLC | 546 | $305.2K | 0.27% | −61−10.0% | Reduced |
| Cahill Financial Advisors Inc | 547 | $305.8K | 0.05% | +50+10.1% | Added |
| West Family Investments, Inc. | 548 | $306.3K | 0.11% | 00.0% | Unchanged |
| Altus Wealth Group LLC | 553 | $309.1K | 0.20% | −41−6.9% | Reduced |
| Algert Global LLC | 554 | $309.7K | 0.01% | +554 | New |
| Concord Wealth Partners | 556 | $310.8K | 0.07% | +31+5.9% | Added |
| Lantz Financial LLC | 557 | $311.3K | 0.12% | +6+1.1% | Added |
| Hillman Capital Management, Inc. | 560 | $313.0K | 0.12% | −466−45.4% | Reduced |
| Redwood Financial Network Corp | 566 | $316.4K | 0.34% | +12+2.2% | Added |
| Morling Financial Advisors, LLC | 567 | $316.9K | 0.31% | 00.0% | Unchanged |
| TFB Advisors LLC | 567 | $316.9K | 0.39% | +69+13.9% | Added |
| New Republic Capital, LLC | 567 | $317.1K | 0.26% | −26−4.4% | Reduced |
| HM Payson & Co | 568 | $317.5K | 0.01% | −24−4.1% | Reduced |
| Sheaff Brock Investment Advisors, LLC | 569 | $318.3K | 0.03% | +3+0.5% | Added |
| Csenge Advisory Group | 570 | $318.6K | 0.02% | +51+9.8% | Added |
| New Hampshire Trust | 574 | $320.8K | 0.09% | −17−2.9% | Reduced |
| Stratos Wealth Advisors, LLC | 577 | $322.5K | 0.02% | +170+41.8% | Added |
| OneAscent Financial Services LLC | 578 | $323.0K | 0.08% | +53+10.1% | Added |
| Moors & Cabot, Inc. | 578 | $323.1K | 0.02% | −108−15.7% | Reduced |
| Champlain Investment Partners, LLC | 580 | $324.2K | 0.00% | −60−9.4% | Reduced |
| L2 Asset Management, LLC | 125 | $324.2K | 0.16% | −397−76.1% | Reduced |
| Capital Advisors Inc | 581 | $324.8K | 0.01% | +15+2.7% | Added |
| Avestar Capital, LLC | 582 | $325.3K | 0.05% | +95+19.5% | Added |
| Hollencrest Capital Management | 586 | $327.6K | 0.04% | −49−7.7% | Reduced |
| Capital Investment Advisory Services, LLC | 591 | $330.3K | 0.03% | −77−11.5% | Reduced |
| Provence Wealth Management Group | 591 | $330.3K | 0.20% | +32+5.7% | Added |
| Harbor Investment Advisory, LLC | 593 | $331.5K | 0.04% | −29−4.7% | Reduced |
| Semus Wealth Partners LLC | 593 | $331.5K | 0.31% | −1−0.2% | Reduced |
| Alta Advisers Ltd | 600 | $335.4K | 0.19% | 00.0% | Unchanged |
| Patron Partners Advisors, LLC | 600 | $335.4K | 0.25% | +30+5.3% | Added |
| Signature Wealth Management Partners, LLC | 605 | $338.2K | 0.33% | 00.0% | Unchanged |
| Keel Point, LLC | 606 | $338.7K | 0.05% | +18+3.1% | Added |
| Alpha Cubed Investments, LLC | 608 | $339.8K | 0.02% | +162+36.3% | Added |
| Jackson Square Capital, LLC | 609 | $340.4K | 0.14% | 00.0% | Unchanged |
| Parkside Financial Bank & Trust | 610 | $341.0K | 0.08% | +114+23.0% | Added |
| Maven Securities LTD | 613 | $342.6K | 0.04% | +613 | New |
| 1776 Wealth LLC | 614 | $343.2K | 0.18% | 00.0% | Unchanged |
| Hyman Charles D | 616 | $344.0K | 0.02% | 00.0% | Unchanged |
| Natixis Investment Managers International | 625 | $349.4K | 0.03% | −40−6.0% | Reduced |
| Westwood Wealth Management | 625 | $349.4K | 0.27% | 00.0% | Unchanged |
| Bay Rivers Group | 626 | $349.9K | 0.27% | +124+24.7% | Added |
| Valley National Advisers Inc | 627 | $350.0K | 0.06% | +69+12.4% | Added |
| Kaizen Financial Strategies | 630 | $352.1K | 0.30% | −120−16.0% | Reduced |
| Clearstead Advisors, LLC | 635 | $354.9K | 0.02% | +4+0.6% | Added |
| Inspire Advisors, LLC | 639 | $357.2K | 0.06% | −765−54.5% | Reduced |
| Bessemer Securities LLC | 641 | $358.0K | 0.50% | −998−60.9% | Reduced |
| Lineweaver Wealth Advisors, LLC | 646 | $361.1K | 0.11% | +646 | New |
| Tradition Wealth Management, LLC | 648 | $362.0K | 0.04% | +286+79.0% | Added |
| Allstate Corp | 650 | $363.3K | 0.02% | 00.0% | Unchanged |
| Fortress Wealth Group, LLC | 672 | $363.6K | 0.24% | +134+24.9% | Added |
| Pinnacle Wealth Management Advisory Group, LLC | 651 | $363.9K | 0.05% | −9−1.4% | Reduced |
| Moloney Securities Asset Management, LLC | 652 | $364.4K | 0.07% | −345−34.6% | Reduced |
| TD Capital Management LLC | 660 | $368.6K | 0.05% | 00.0% | Unchanged |
| Golden Green, Inc. | 663 | $370.6K | 0.39% | −4−0.6% | Reduced |
| Wealth Management Associates, Inc. | 665 | $371.7K | 0.22% | +46+7.4% | Added |
| Cohen & Steers, Inc. | 668 | $373.0K | 0.00% | 00.0% | Unchanged |
| Sandy Cove Advisors, LLC | 668 | $373.4K | 0.22% | −24−3.5% | Reduced |
| Avitas Wealth Management LLC | 668 | $373.4K | 0.07% | −16−2.3% | Reduced |
| Legacy Financial Advisors, Inc. | 670 | $374.5K | 0.07% | +165+32.7% | Added |