ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q3 2023
Institutional positions in ServiceNow, Inc. as of Sep 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,565
- +80 vs. Q2 2023
- Shares held
- 179.5M
- −744.6K (−0.4%) vs. Q2 2023
- Total value
- $100.5B
- −$690.7M (−0.7%) vs. Q2 2023
- New holders
- 163
- 612 more added
- Sold out
- 83
- 572 more reduced
18 institutions that held it in Q2 2023 haven't filed for Q3 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,244 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q3 2023
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Pin Oak Investment Advisors Inc | 230 | $129.0K | 0.15% | 00.0% | Unchanged |
| Glassman Wealth Services | 236 | $131.9K | 0.02% | +8+3.5% | Added |
| Livforsakringsbolaget Skandia, Omsesidigt | 257 | $143.7K | 0.02% | 00.0% | Unchanged |
| Harel Insurance Investments & Financial Services Ltd. | 262 | $145.0K | 0.00% | −1,615−86.0% | Reduced |
| Cedar Wealth Management, LLC | 265 | $148.1K | 0.06% | 00.0% | Unchanged |
| Eagle Bay Advisors LLC | 270 | $150.9K | 0.07% | +254+1,587.5% | Added |
| Covestor Ltd | 274 | $153.0K | 0.12% | +5+1.9% | Added |
| Plante Moran Financial Advisors, LLC | 276 | $154.3K | 0.02% | −27−8.9% | Reduced |
| Roble, Belko & Company, Inc | 280 | $157.0K | 0.03% | −19−6.4% | Reduced |
| Carolinas Wealth Consulting LLC | 271 | $157.7K | 0.04% | −3−1.1% | Reduced |
| Benjamin Edwards Inc | 290 | $162.0K | 0.04% | +26+9.8% | Added |
| Ronald Blue Trust, Inc. | 307 | $173.0K | 0.00% | +137+80.6% | Added |
| Newbridge Financial Services Group, Inc. | 347 | $194.0K | 0.10% | −9−2.5% | Reduced |
| Larson Financial Group LLC | 347 | $194.0K | 0.02% | +253+269.1% | Added |
| Baldwin Brothers Inc | 350 | $195.6K | 0.02% | 00.0% | Unchanged |
| KB Financial Partners, LLC | 355 | $198.0K | 0.06% | −30−7.8% | Reduced |
| Edmond de Rothschild Holding S.A. | 359 | $200.7K | 0.00% | −1,237−77.5% | Reduced |
| Commerzbank Aktiengesellschaft | 360 | $202.0K | 0.01% | +360 | New |
| Chemung Canal Trust Co | 362 | $202.3K | 0.05% | 00.0% | Unchanged |
| Liberty One Investment Management, LLC | 365 | $204.0K | 0.03% | −24−6.2% | Reduced |
| Nelson, Van Denburg & Campbell Wealth Management Group, LLC | 367 | $205.1K | 0.01% | −2−0.5% | Reduced |
| XTX Topco Ltd | 367 | $205.1K | 0.04% | +367 | New |
| LCM Capital Management Inc | 367 | $205.1K | 0.17% | +367 | New |
| Seven Mile Advisory | 367 | $205.1K | 0.22% | +367 | New |
| Ssi Investment Management LLC | 370 | $206.8K | 0.02% | −5−1.3% | Reduced |
| Banque Pictet & Cie SA | 370 | $206.8K | 0.00% | 00.0% | Unchanged |
| Cary Street Partner Investment Advisory LLC | 370 | $206.8K | 0.01% | +59+19.0% | Added |
| Green Square Capital Advisors LLC | 371 | $207.5K | 0.03% | +371 | New |
| Tranquility Partners, LLC | 372 | $207.9K | 0.09% | 00.0% | Unchanged |
| Summit Global Investments | 374 | $209.0K | 0.01% | +374 | New |
| IFG Advisory, LLC | 374 | $209.1K | 0.02% | +374 | New |
| StoneX Group Inc. | 375 | $209.6K | 0.02% | −60−13.8% | Reduced |
| Carlson Capital Management | 375 | $209.6K | 0.01% | +375 | New |
| Kozak & Associates, Inc. | 374 | $209.7K | 0.08% | +57+18.0% | Added |
| V Wealth Advisors LLC | 376 | $210.2K | 0.17% | −504−57.3% | Reduced |
| West Oak Capital, LLC | 377 | $211.0K | 0.10% | 00.0% | Unchanged |
| West Bancorporation Inc | 379 | $211.8K | 0.15% | +4+1.1% | Added |
| Freestone Capital Holdings, LLC | 380 | $212.4K | 0.01% | −70−15.6% | Reduced |
| RKL Wealth Management LLC | 381 | $213.0K | 0.03% | +1+0.3% | Added |
| Mason Investment Advisory Services, Inc. | 383 | $214.1K | 0.02% | −5−1.3% | Reduced |
| Gordian Capital Singapore Pte Ltd | 368 | $214.1K | 0.23% | 00.0% | Unchanged |
| TRUE Private Wealth Advisors | 385 | $215.2K | 0.03% | −223−36.7% | Reduced |
| David J Yvars Group | 385 | $215.2K | 0.18% | 00.0% | Unchanged |
| Powell Investment Advisors, LLC | 385 | $215.2K | 0.13% | +385 | New |
| Glenview Trust Co | 387 | $216.3K | 0.01% | +7+1.8% | Added |
| Cozad Asset Management Inc | 388 | $216.9K | 0.03% | +388 | New |
| Redhawk Wealth Advisors, Inc. | 390 | $218.0K | 0.07% | +14+3.7% | Added |
| Daymark Wealth Partners, LLC | 390 | $218.0K | 0.02% | +390 | New |
| Ascent Group, LLC | 355 | $220.0K | 0.02% | +355 | New |
| Univest Financial Corp | 394 | $220.2K | 0.07% | −30−7.1% | Reduced |
| Wade G W & Inc | 397 | $222.0K | 0.01% | +1+0.3% | Added |
| USA Financial Portformulas Corp | 398 | $222.5K | 0.33% | +398 | New |
| Jacobs & Co | 400 | $223.0K | 0.03% | 00.0% | Unchanged |
| Axq Capital, LP | 400 | $223.6K | 0.08% | +400 | New |
| Griffin Asset Management, Inc. | 402 | $224.7K | 0.03% | 00.0% | Unchanged |
| Wedge Capital Management L L P | 404 | $225.8K | 0.00% | −10−2.4% | Reduced |
| Gyroscope Capital Management Group, LLC | 405 | $226.4K | 0.05% | +405 | New |
| Delta Investment Management, LLC | 406 | $226.9K | 0.06% | +9+2.3% | Added |
| Bay Colony Advisory Group, Inc d/b/a Bay Colony Advisors | 406 | $226.9K | 0.05% | +406 | New |
| Cooper/Haims Advisors, LLC | 407 | $227.5K | 0.18% | 00.0% | Unchanged |
| Spartan Planning & Wealth Management | 409 | $228.6K | 0.27% | +409 | New |
| Busey Wealth Management | 410 | $229.2K | 0.01% | +410 | New |
| Claro Advisors LLC | 413 | $230.8K | 0.06% | +16+4.0% | Added |
| Sax Wealth Advisors, LLC | 419 | $234.2K | 0.05% | 00.0% | Unchanged |
| Golden State Equity Partners | 420 | $234.8K | 0.07% | +28+7.1% | Added |
| Beese Fulmer Investment Management, Inc. | 421 | $235.3K | 0.03% | +14+3.4% | Added |
| Loomis Sayles & Co L P | 423 | $236.0K | 0.00% | −2,006−82.6% | Reduced |
| FRG Family Wealth Advisors LLC | 424 | $237.0K | 0.05% | 00.0% | Unchanged |
| Knuff & Co LLC | 425 | $237.6K | 0.09% | 00.0% | Unchanged |
| Carr Financial Group Corp | 392 | $237.8K | 0.09% | +392 | New |
| Fortitude Advisory Group L.L.C. | 428 | $239.2K | 0.16% | +34+8.6% | Added |
| Jmac Enterprises LLC | 430 | $240.4K | 0.06% | 00.0% | Unchanged |
| Vise Technologies, Inc. | 432 | $241.5K | 0.06% | +71+19.7% | Added |
| Barings LLC | 432 | $241.5K | 0.01% | +432 | New |
| Kovitz Investment Group Partners, LLC | 435 | $243.1K | 0.00% | 00.0% | Unchanged |
| Interchange Capital Partners, LLC | 438 | $243.7K | 0.19% | −43−8.9% | Reduced |
| PFG Advisors | 438 | $244.8K | 0.02% | −362−45.3% | Reduced |
| Holderness Investments Co | 441 | $246.5K | 0.10% | 00.0% | Unchanged |
| McDaniel Terry & Co | 448 | $250.0K | 0.03% | −24−5.1% | Reduced |
| Family Management Corp | 449 | $251.0K | 0.06% | 00.0% | Unchanged |
| Financial Advocates Investment Management | 453 | $253.2K | 0.02% | +18+4.1% | Added |
| Manchester Capital Management LLC | 454 | $253.8K | 0.04% | +3+0.7% | Added |
| Rossmore Private Capital | 455 | $254.3K | 0.04% | −91−16.7% | Reduced |
| Concorde Asset Management, LLC | 455 | $254.3K | 0.23% | −20−4.2% | Reduced |
| Petrus Trust Company, LTA | 458 | $256.0K | 0.03% | +458 | New |
| Proficio Capital Partners LLC | 463 | $258.8K | 0.03% | +6+1.3% | Added |
| Meeder Asset Management Inc | 464 | $259.4K | 0.02% | +28+6.4% | Added |
| Perfromance Wealth Partners, LLC | 465 | $259.9K | 0.01% | +50+12.0% | Added |
| Essex Savings Bank | 466 | $260.5K | 0.09% | +11+2.4% | Added |
| FWL Investment Management, LLC | 467 | $261.0K | 0.18% | +109+30.4% | Added |
| Resources Management Corp | 468 | $262.0K | 0.04% | +83+21.6% | Added |
| Bahl & Gaynor Inc | 469 | $262.2K | 0.00% | −184−28.2% | Reduced |
| Financial Advisory Corp | 471 | $263.0K | 0.12% | −585−55.4% | Reduced |
| Integrated Investment Consultants, LLC | 471 | $263.3K | 0.10% | −54−10.3% | Reduced |
| Marex Group plc | 473 | $264.4K | 0.04% | +473 | New |
| RiverGlades Family Offices LLC | 475 | $265.5K | 0.23% | 00.0% | Unchanged |
| Gerber Kawasaki Wealth & Investment Management | 477 | $266.6K | 0.02% | +38+8.7% | Added |
| Financial Perspectives, Inc | 478 | $267.2K | 0.12% | 00.0% | Unchanged |
| Empower Advisory Group, LLC | 486 | $271.7K | 0.00% | +41+9.2% | Added |
| FFT Wealth Management LLC | 486 | $271.7K | 0.03% | +95+24.3% | Added |