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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q2 2023

Institutional positions in ServiceNow, Inc. as of Jun 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,503
+100 vs. Q1 2023
Shares held
180.9M
+432.0K (+0.2%) vs. Q1 2023
Total value
$101.5B
+$17.6B (+21.0%) vs. Q1 2023
New holders
190
615 more added
Sold out
90
489 more reduced

7 institutions that held it in Q1 2023 haven't filed for Q2 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2023: 1,503 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ2 2023: $101.5B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q2 2023

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2023.

Institutions holding NOW in Q2 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Cambridge Investment Research Advisors, Inc.18,656$10.5M0.05%+4,367+30.6%Added
Middleton & Co Inc18,629$10.5M1.39%+2,008+12.1%Added
Zacks Investment Management18,577$10.4M0.13%+383+2.1%Added
Dakota Wealth Management18,406$10.3M0.49%+15,593+554.3%Added
Natixis18,321$10.3M0.09%−15,376−45.6%Reduced
ExodusPoint Capital Management, LP18,318$10.3M0.12%+18,318New
Quadrature Capital Ltd18,291$10.3M0.23%+949+5.5%Added
Steward Partners Investment Advisory, LLC18,106$10.2M0.15%+683+3.9%Added
Archon Partners LLC18,000$10.1M1.51%00.0%Unchanged
Bank of Nova Scotia17,926$10.1M0.03%+716+4.2%Added
Cornerstone Capital, Inc.17,858$10.0M1.16%−505−2.8%Reduced
Vestmark Advisory Solutions, Inc.17,804$10.0M0.38%+571+3.3%Added
Janney Capital Management LLC17,709$9.95M0.69%−243−1.4%Reduced
Bailard, Inc.17,640$9.91M0.35%−1,416−7.4%Reduced
Jones Financial Companies LLLP17,565$9.87M0.02%+1,602+10.0%Added
Norinchukin Bank, The17,502$9.84M0.17%+4,219+31.8%Added
Dock Street Asset Management Inc17,264$9.70M1.67%+225+1.3%Added
Securian Asset Management, Inc17,096$9.61M0.25%−170−1.0%Reduced
Ieq Capital, LLC17,028$9.57M0.19%+560+3.4%Added
Broadleaf Partners, LLC16,900$9.50M3.10%+5,080+43.0%Added
Elo Mutual Pension Insurance Co16,766$9.42M0.28%+604+3.7%Added
Tocqueville Asset Management L.P.16,698$9.38M0.17%+82+0.5%Added
Diversified Trust Co16,674$9.37M0.34%+581+3.6%Added
GWM Advisors LLC16,638$9.35M0.11%+3,997+31.6%Added
L & S Advisors Inc16,632$9.35M1.25%+3,327+25.0%Added
iA Global Asset Management Inc.16,598$9.33M0.25%+16,598New
Pragma Gestao de Patrimonio Ltd16,500$9.27M5.77%−6,500−28.3%Reduced
Jacobs Levy Equity Management, Inc16,483$9.26M0.05%−36,210−68.7%Reduced
Spire Wealth Management16,441$9.24M0.34%+8,134+97.9%Added
Andra AP-fonden16,400$9.22M0.23%−3,300−16.8%Reduced
Kentucky Retirement Systems16,381$9.21M0.31%+330+2.1%Added
1623 Capital LLC16,250$9.13M5.17%+206+1.3%Added
Gluskin Sheff & Assoc Inc16,105$9.05M0.55%−3,120−16.2%Reduced
Gemmer Asset Management LLC16,059$9.02M1.23%+11+0.1%Added
Oregon Public Employees Retirement Fund15,869$8.92M0.11%+147+0.9%Added
Caxton Associates LP15,571$8.75M1.29%+15,571New
Maryland State Retirement & Pension System15,554$8.74M0.18%−499−3.1%Reduced
Pitcairn Co15,504$8.71M0.73%−782−4.8%Reduced
Knollwood Investment Advisory, LLC15,468$8.69M2.93%00.0%Unchanged
Growth Interface Management LLC15,000$8.43M6.33%+14,500+2,900.0%Added
JustInvest LLC14,980$8.42M0.26%+665+4.6%Added
Portside Wealth Group, LLC14,898$8.37M1.56%+14,898New
Chartwell Investment Partners, LLC14,875$8.36M0.30%+477+3.3%Added
China Universal Asset Management Co., Ltd.14,850$8.35M2.58%00.0%Unchanged
LMCG Investments, LLC14,748$8.29M0.54%+4,222+40.1%Added
Exchange Capital Management, Inc.14,714$8.27M1.54%−48−0.3%Reduced
Ethic Inc.14,605$8.21M0.30%+1,189+8.9%Added
Partners Capital Investment Group, LLP14,548$8.18M0.17%+72+0.5%Added
Twenty Acre Capital LP14,500$8.15M8.71%−200−1.4%Reduced
Hartford Investment Management Co14,371$8.08M0.30%−2,796−16.3%Reduced
Bender Robert & Associates14,292$8.03M2.22%+516+3.7%Added
Regions Financial Corp14,266$8.02M0.07%−1,216−7.9%Reduced
Varma Mutual Pension Insurance Co14,000$7.87M0.09%00.0%Unchanged
Weiss Multi-Strategy Advisers LLC13,979$7.86M0.17%−21,021−60.1%Reduced
George Kaiser Family Foundation13,951$7.84M1.34%−4,846−25.8%Reduced
Achmea Investment Management B.V.13,862$7.79M0.16%+4,730+51.8%Added
SG Americas Securities, LLC13,767$7.74M0.07%+12,098+724.9%Added
Biondo Investment Advisors, LLC13,750$7.73M1.43%+30+0.2%Added
Whittier Trust Co of Nevada Inc13,593$7.64M0.26%+210+1.6%Added
Toroso Investments, LLC13,352$7.50M0.22%+4,094+44.2%Added
South Street Advisors LLC13,305$7.48M1.48%+435+3.4%Added
D.A. Davidson & Co.13,032$7.32M0.08%+1,702+15.0%Added
Global Retirement Partners, LLC12,820$7.20M0.35%−1,072−7.7%Reduced
National Asset Management, Inc.12,750$7.16M0.16%+2,131+20.1%Added
Hampton Road Capital Management LP12,688$7.13M1.65%+12,688New
Louisiana State Employees Retirement System12,600$7.08M0.16%−600−4.5%Reduced
Clio Asset Management LLC12,592$7.08M6.55%+12,592New
Calamos Wealth Management LLC12,477$7.01M0.52%−93−0.7%Reduced
Arcadia Investment Management Corp12,085$6.79M1.38%+1,253+11.6%Added
Kestra Advisory Services, LLC12,019$6.75M0.07%+284+2.4%Added
Oxbow Advisors, LLC12,018$6.75M1.06%−40.0%Reduced
Consolidated Investment Group LLC12,000$6.74M1.21%00.0%Unchanged
Maytus Capital Management, LLC12,000$6.74M3.32%−500−4.0%Reduced
Torray LLC11,992$6.74M1.17%−154−1.3%Reduced
Alcosta Capital Management, Inc.11,960$6.72M5.45%−20−0.2%Reduced
Parkwood LLC11,958$6.72M1.22%+3,258+37.4%Added
Illinois Municipal Retirement Fund11,949$6.71M0.14%−14,676−55.1%Reduced
NewEdge Wealth, LLC11,918$6.70M0.22%+1,214+11.3%Added
Progressive Investment Management Corp11,848$6.66M2.08%−212−1.8%Reduced
McKinley Capital Management LLC /Delaware11,846$6.66M0.89%−1,025−8.0%Reduced
Evolutionary Tree Capital Management, LLC11,835$6.65M8.01%+23+0.2%Added
Investors Towarzystwo Funduszy Inwestycyjnych Spolka Akcyjna11,738$6.60M3.15%−417−3.4%Reduced
Gunderson Capital Management Inc.11,622$6.53M4.32%−715−5.8%Reduced
Park Avenue Securities LLC11,454$6.44M0.10%−515−4.3%Reduced
Squarepoint Ops LLC11,404$6.41M0.04%+11,404New
Terry L. Blaker11,370$6.39M0.54%+681+6.4%Added
Dana Investment Advisors, Inc.11,356$6.38M0.31%+831+7.9%Added
Abn Amro Investment Solutions11,268$6.33M0.13%+4,444+65.1%Added
Cutler Group LP11,204$6.30M1.49%+4,577+69.1%Added
Teca Partners, LP11,192$6.29M6.44%+1,701+17.9%Added
Advisors Capital Management, LLC11,162$6.27M0.15%+10,505+1,598.9%Added
Synovus Financial Corp11,116$6.25M0.07%−555−4.8%Reduced
Captrust Financial Advisors10,907$6.13M0.02%−32−0.3%Reduced
MAI Capital Management10,854$6.10M0.09%+290+2.7%Added
Crossmark Global Holdings, Inc.10,631$6.05M0.13%−434−3.9%Reduced
Vestcor Inc10,763$6.05M0.22%+5,987+125.4%Added
Resources Investment Advisors, LLC.10,751$6.04M0.13%+1,591+17.4%Added
Robocap Asset Management Ltd10,717$6.02M5.90%−159−1.5%Reduced
Perpetual Ltd10,680$6.00M0.05%+4,945+86.2%Added
Advisory Services Network, LLC10,624$5.97M0.16%+309+3.0%Added