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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q4 2022

Institutional positions in ServiceNow, Inc. as of Dec 31, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,360
+69 vs. Q3 2022
Shares held
179.4M
+1.64M (+0.9%) vs. Q3 2022
Total value
$69.7B
+$2.44B (+3.6%) vs. Q3 2022
New holders
189
524 more added
Sold out
120
487 more reduced

30 institutions that held it in Q3 2022 haven't filed for Q4 2022 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2022: 1,360 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ4 2022: $69.7B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q4 2022

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2022.

Institutions holding NOW in Q4 2022
InstitutionSharesValue% of portfolioChange in sharesAction
NewSquare Capital LLC18$6.99K0.00%+18New
Stuart Chaussee & Associates, Inc.16$6.21K0.00%00.0%Unchanged
Rise Advisors, LLC15$5.82K0.00%00.0%Unchanged
Legend Financial Advisors, Inc.15$5.82K0.01%+15New
HighMark Wealth Management LLC14$5.44K0.00%00.0%Unchanged
Lee Financial Co14$5.44K0.00%+3+27.3%Added
Hexagon Capital Partners LLC14$5.44K0.00%+12+600.0%Added
Truvestments Capital LLC13$5.05K0.00%+13New
JCIC Asset Management Inc.14$5.00K0.00%00.0%Unchanged
TSFG, LLC12$5.00K0.00%00.0%Unchanged
Sittner & Nelson, LLC12$4.66K0.00%00.0%Unchanged
Northwest Investment Counselors, LLC11$4.27K0.00%00.0%Unchanged
SJS Investment Consulting Inc.11$4.27K0.00%00.0%Unchanged
West Paces Advisors Inc.11$4.27K0.00%+1+10.0%Added
Estabrook Capital Management10$3.88K0.00%00.0%Unchanged
Sound Income Strategies, LLC10$3.88K0.00%+3+42.9%Added
Pacifica Partners Inc.10$3.81K0.00%00.0%Unchanged
Community Bank, N.A.9$3.49K0.00%00.0%Unchanged
Thomas J. Herzfeld Advisors, Inc.8$3.11K0.00%00.0%Unchanged
Lumature Wealth Partners, LLC8$3.11K0.00%00.0%Unchanged
Arrow Financial Corp8$3.00K0.00%−12−60.0%Reduced
Capital Analysts, LLC7$3.00K0.00%+7New
North Star Investment Management Corp.7$2.72K0.00%−23−76.7%Reduced
Motco6$2.33K0.00%−91−93.8%Reduced
Mendota Financial Group, LLC6$2.33K0.00%+6New
Nelson, Van Denburg & Campbell Wealth Management Group, LLC6$2.33K0.00%00.0%Unchanged
Key Financial Inc6$2.27K0.00%00.0%Unchanged
Transamerica Financial Advisors, Inc.3$2.00K0.00%00.0%Unchanged
Sierra Capital LLC5$2.00K0.00%00.0%Unchanged
DecisionPoint Financial, LLC5$1.94K0.00%+5New
Washington Trust Co5$1.94K0.00%+1+25.0%Added
MCF Advisors LLC5$1.94K0.00%−1−16.7%Reduced
Your Advocates Ltd., LLP5$1.94K0.00%00.0%Unchanged
TFC Financial Management5$1.94K0.00%+1+25.0%Added
EWG Elevate Inc.5$1.94K0.00%+5New
Bellevue Asset Management, LLC5$1.92K0.00%00.0%Unchanged
Disciplined Investments, LLC4$1.55K0.00%00.0%Unchanged
Global Trust Asset Management, LLC4$1.55K0.00%+4New
Focused Wealth Management, Inc3$1.17K0.00%+1+50.0%Added
Blume Capital Management, Inc.3$1.17K0.00%00.0%Unchanged
Investors Research Corp3$1.17K0.00%00.0%Unchanged
Addison Advisors LLC3$1.17K0.00%+3New
Glass Jacobson Investment Advisors llc3$1.17K0.00%+3New
MinichMacGregor Wealth Management, LLC3$1.16K0.00%+3New
PEAK6 Investments LLC3$1.06K0.00%+1+50.0%Added
Independence Bank of Kentucky2$1.00K0.00%+2New
Level Financial Advisors, Inc.2$1.00K0.00%+2New
Steward Financial Group LLC4$1.00K0.00%+4New
Creative Financial Designs Inc2$7770.00%00.0%Unchanged
Global Financial Private Client, LLC2$7770.00%00.0%Unchanged
Schubert & Co2$7770.00%+2New
Fiduciary Alliance LLC2$7770.00%+2New
Cranbrook Wealth Management, LLC2$6750.00%00.0%Unchanged
WestEnd Advisors, LLC1$3880.00%−1−50.0%Reduced
WR Wealth Planners, LLC1$3880.00%00.0%Unchanged
AllSquare Wealth Management LLC1$3880.00%00.0%Unchanged
Delos Wealth Advisors, LLC1$3880.00%00.0%Unchanged
True Wealth Design, LLC1$3880.00%+1New
Westside Investment Management, Inc.170––+90+112.5%Added
Taikang Asset Management (Hong Kong) Co Ltd10,194––−3,906−27.7%Reduced
Viking Global Investors LPSuperinvestorViking Global Investors0$00.00%−323,368−100.0%Sold out
AustralianSuper Pty Ltd0$00.00%−285,099−100.0%Sold out
Point72 Asset Management, L.P.0$00.00%−214,278−100.0%Sold out
Suvretta Capital Management, LLC0$00.00%−154,150−100.0%Sold out
Samlyn Capital, LLC0$00.00%−127,897−100.0%Sold out
Twinbeech Capital LP0$00.00%−122,630−100.0%Sold out
Wolf Hill Capital Management, LP0$00.00%−116,600−100.0%Sold out
Woodline Partners LP0$00.00%−92,543−100.0%Sold out
Quadrature Capital Ltd0$00.00%−69,636−100.0%Sold out
Valiant Capital Management, L.P.0$00.00%−41,961−100.0%Sold out
Oribel Capital Management, LP0$00.00%−36,300−100.0%Sold out
Melqart Asset Management (UK) Ltd0$00.00%−36,079−100.0%Sold out
SeaTown Holdings Pte. Ltd.0$00.00%−35,000−100.0%Sold out
Kemnay Advisory Services Inc.0$00.00%−34,608−100.0%Sold out
Susquehanna Fundamental Investments, LLC0$00.00%−29,753−100.0%Sold out
Glenview Capital Management, LLC0$00.00%−27,500−100.0%Sold out
Honeycomb Asset Management LP0$00.00%−25,000−100.0%Sold out
Wealth Enhancement Advisory Services, LLC0$00.00%−22,936−100.0%Sold out
Rokos Capital Management LLP0$00.00%−22,995−100.0%Sold out
Alpha Family Trust0$00.00%−21,060−100.0%Sold out
Trexquant Investment LP0$00.00%−20,231−100.0%Sold out
SPX Equities Gestao de Recursos Ltda0$00.00%−18,300−100.0%Sold out
Kiwi Wealth Investments Limited Partnership0$00.00%−14,145−100.0%Sold out
Natixis0$00.00%−17,485−100.0%Sold out
Armistice Capital, LLC0$00.00%−17,000−100.0%Sold out
Aquatic Capital Management LLC0$00.00%−17,000−100.0%Sold out
Highside Global Management LLC0$00.00%−16,000−100.0%Sold out
North Fourth Asset Management, LP0$00.00%−14,100−100.0%Sold out
Lord, Abbett & Co. LLC0$00.00%−13,812−100.0%Sold out
Ergoteles LLC0$00.00%−12,224−100.0%Sold out
Sculptor Capital LP0$00.00%−11,953−100.0%Sold out
AlphaCrest Capital Management LLC0$00.00%−11,621−100.0%Sold out
Exencial Wealth Advisors, LLC0$00.00%−11,573−100.0%Sold out
Quantbot Technologies LP0$00.00%−11,093−100.0%Sold out
Quest Investment Management LLC0$00.00%−9,387−100.0%Sold out
Jacobs Levy Equity Management, Inc0$00.00%−9,298−100.0%Sold out
Boothbay Fund Management, LLC0$00.00%−9,041−100.0%Sold out
Breakline Capital LLC0$00.00%−8,922−100.0%Sold out
Sora Investors LLC0$00.00%−8,356−100.0%Sold out
Ibex Wealth Advisors0$00.00%−6,193−100.0%Sold out