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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q2 2022

Institutional positions in ServiceNow, Inc. as of Jun 30, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,378
−2 vs. Q1 2022
Shares held
178.9M
+2.97M (+1.7%) vs. Q1 2022
Total value
$85.1B
−$12.8B (−13.1%) vs. Q1 2022
New holders
142
594 more added
Sold out
144
464 more reduced

27 institutions that held it in Q1 2022 haven't filed for Q2 2022 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2022: 1,378 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,244 institutions
Value heldQ2 2022: $85.1B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,244$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q2 2022

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2022.

Institutions holding NOW in Q2 2022
InstitutionSharesValue% of portfolioChange in sharesAction
SOA Wealth Advisors, LLC.1$00.00%−8−88.9%Reduced
AllSquare Wealth Management LLC1$00.00%00.0%Unchanged
Marquette Asset Management, LLC1$00.00%+1New
Annapolis Financial Services, LLC1$00.00%+1New
WestEnd Advisors, LLC2$9510.00%––
Global Financial Private Client, LLC2$9690.00%00.0%Unchanged
Blume Capital Management, Inc.3$1.00K0.00%−15−83.3%Reduced
Washington Trust Co3$1.00K0.00%00.0%Unchanged
Investors Research Corp3$1.00K0.00%00.0%Unchanged
TFC Financial Management3$1.00K0.00%00.0%Unchanged
Creative Financial Designs Inc2$1.00K0.00%00.0%Unchanged
Macroview Investment Management LLC2$1.00K0.00%00.0%Unchanged
Focused Wealth Management, Inc2$1.00K0.00%00.0%Unchanged
Sound Income Strategies, LLC2$1.00K0.00%00.0%Unchanged
Curi Capital2$1.00K0.00%00.0%Unchanged
Karlinski Andrew C2$1.00K0.00%00.0%Unchanged
Wagner Wealth Management, LLC3$1.00K0.00%+3New
Castleview Partners, LLC84$1.02K0.00%−649−88.5%Reduced
Davidson Capital Management Inc.5$2.00K0.00%−2,357−99.8%Reduced
Steward Financial Group LLC6$2.00K0.00%−14−70.0%Reduced
Sierra Capital LLC5$2.00K0.00%−2−28.6%Reduced
Nelson, Van Denburg & Campbell Wealth Management Group, LLC6$2.00K0.00%00.0%Unchanged
Your Advocates Ltd., LLP5$2.00K0.00%00.0%Unchanged
Bellevue Asset Management, LLC5$2.00K0.00%00.0%Unchanged
Disciplined Investments, LLC4$2.00K0.00%+1+33.3%Added
Schubert & Co4$2.00K0.00%00.0%Unchanged
Transamerica Financial Advisors, Inc.4$2.00K0.00%+4New
Avion Wealth4$2.00K0.00%+4New
PEAK6 Investments LLC6$2.51K0.00%+4+200.0%Added
Patriot Financial Group Insurance Agency, LLC6$3.00K0.00%−19−76.0%Reduced
Lee Financial Co6$3.00K0.00%−1−14.3%Reduced
MCF Advisors LLC6$3.00K0.00%00.0%Unchanged
Key Financial Inc6$3.00K0.00%00.0%Unchanged
Addison Advisors LLC6$3.00K0.00%00.0%Unchanged
Strategic Asset Management, LLC6$3.00K0.00%00.0%Unchanged
Oliver Lagore Vanvalin Investment Group7$3.00K0.00%+1+16.7%Added
Beacon Capital Management, LLC5$3.00K0.00%00.0%Unchanged
JNBA Financial Advisors6$3.00K0.00%+6New
Albion Financial Group9$4.00K0.00%−4−30.8%Reduced
Thomas J. Herzfeld Advisors, Inc.8$4.00K0.00%00.0%Unchanged
Tfo-TDC, LLC9$4.00K0.00%+9New
West Paces Advisors Inc.9$4.28K0.00%−1−10.0%Reduced
Estabrook Capital Management10$4.75K0.00%00.0%Unchanged
Northwest Investment Counselors, LLC11$5.00K0.00%00.0%Unchanged
Pacifica Partners Inc.10$5.00K0.00%00.0%Unchanged
TSFG, LLC12$6.00K0.00%00.0%Unchanged
WR Wealth Planners, LLC13$6.18K0.00%00.0%Unchanged
Rock Creek Group, LP14$7.00K0.00%−9−39.1%Reduced
Evermay Wealth Management LLC14$7.00K0.00%00.0%Unchanged
JCIC Asset Management Inc.14$7.00K0.00%00.0%Unchanged
Cordasco Financial Network15$7.00K0.01%00.0%Unchanged
HighMark Wealth Management LLC14$7.00K0.01%00.0%Unchanged
Rise Advisors, LLC15$7.00K0.01%+10+200.0%Added
Bartlett & Co. LLC15$7.00K0.00%+15New
Bartlett & Co. Wealth Management LLC15$7.13K0.00%+15New
Lumature Wealth Partners, LLC16$8.00K0.00%−1,409−98.9%Reduced
Prestige Wealth Management Group LLC18$8.00K0.00%−41−69.5%Reduced
Capital Advisors, Ltd. LLC17$8.00K0.00%−7−29.2%Reduced
Stuart Chaussee & Associates, Inc.16$8.00K0.02%00.0%Unchanged
Hexagon Capital Partners LLC17$8.00K0.00%+17New
Better Money Decisions, LLC19$9.00K0.01%+19New
Arrow Financial Corp20$10.0K0.00%00.0%Unchanged
American National Bank21$10.0K0.00%00.0%Unchanged
Bogart Wealth, LLC21$10.0K0.00%00.0%Unchanged
Carmichael Hill & Associates, Inc.20$10.0K0.01%00.0%Unchanged
Coston, McIsaac & Partners21$10.0K0.01%+21New
Eagle Bay Advisors LLC22$10.5K0.01%+22New
Vigilant Capital Management, LLC24$11.0K0.00%+24New
Larson Financial Group LLC26$12.0K0.00%00.0%Unchanged
Ten Capital Wealth Advisors, LLC25$12.0K0.01%00.0%Unchanged
ACG Wealth26$12.0K0.00%+26New
Versant Capital Management, Inc27$13.0K0.00%+25+1,250.0%Added
Missouri Trust & Investment Co29$14.0K0.01%00.0%Unchanged
North Star Investment Management Corp.30$14.0K0.00%+30New
TCTC Holdings, LLC32$15.0K0.00%+16+100.0%Added
Heritage Financial Services, LLC34$16.0K0.01%+34New
Brown, Lisle/Cummings, Inc.35$16.6K0.01%+9+34.6%Added
RWM Asset Management, LLC36$17.0K0.00%−124−77.5%Reduced
SRS Capital Advisors, Inc.36$17.0K0.00%−10−21.7%Reduced
Private Capital Group, LLC37$18.0K0.01%−51−58.0%Reduced
Atticus Wealth Management, LLC38$18.0K0.01%00.0%Unchanged
Chilton Capital Management LLC38$18.0K0.00%+38New
Raffa Wealth Management, LLC39$18.5K0.01%00.0%Unchanged
Hartford Financial Management Inc.40$19.0K0.01%00.0%Unchanged
Front Row Advisors LLC39$19.0K0.01%00.0%Unchanged
Financial Management Professionals, Inc.47$22.0K0.01%+25+113.6%Added
Lake Point Wealth Management46$22.0K0.01%+46New
Baystate Wealth Management LLC48$23.0K0.00%00.0%Unchanged
Investment Research & Advisory Group, Inc.49$23.0K0.02%+21+75.0%Added
Old Second National Bank of Aurora50$24.0K0.01%00.0%Unchanged
Optimum Investment Advisors50$24.0K0.01%00.0%Unchanged
Laurel Wealth Advisors LLC50$24.0K0.01%00.0%Unchanged
Center for Financial Planning, Inc.53$25.0K0.01%00.0%Unchanged
Harding Loevner LP54$26.0K0.00%00.0%Unchanged
Stonebridge Capital Advisors LLC57$27.0K0.00%00.0%Unchanged
JFS Wealth Advisors, LLC62$29.0K0.00%+3+5.1%Added
Tortoise Investment Management, LLC62$29.0K0.01%+22+55.0%Added
Global Wealth Management Investment Advisory, Inc.60$29.0K0.01%+60New
Bell Investment Advisors, Inc63$30.0K0.01%+63New
TD Ameritrade Investment Management, LLC67$32.0K0.00%−100−59.9%Reduced