Skip to main content

ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q4 2021

Institutional positions in ServiceNow, Inc. as of Dec 31, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,415
+103 vs. Q3 2021
Shares held
176.5M
+1.55M (+0.9%) vs. Q3 2021
Total value
$113.9B
+$5.02B (+4.6%) vs. Q3 2021
New holders
202
553 more added
Sold out
99
453 more reduced

22 institutions that held it in Q3 2021 haven't filed for Q4 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2021: 1,415 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,944 institutionsQ4 2024: 2,261 institutionsQ1 2025: 2,166 institutionsQ2 2025: 2,297 institutionsQ3 2025: 2,248 institutionsQ4 2025: 2,325 institutionsQ1 2026: 2,212 institutionsQ2 2026: 2,244 institutions
Value heldQ4 2021: $113.9B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,244$83.7B
Q1 20262,212$90.5B
Q4 20252,325$138.5B
Q3 20252,248$164.4B
Q2 20252,297$187.2B
Q1 20252,166$145.0B
Q4 20242,261$194.6B
Q3 20241,944$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q4 2021

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2021.

Institutions holding NOW in Q4 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Kowal Investment Group, LLC0$00.00%−43−100.0%Sold out
Counterpoint Mutual Funds LLC0$00.00%−32−100.0%Sold out
Sterling Investment Advisors, Ltd.0$00.00%−28−100.0%Sold out
Tompkins Financial Corp0$00.00%−25−100.0%Sold out
D'Orazio & Associates, Inc.0$00.00%−22−100.0%Sold out
Better Money Decisions, LLC0$00.00%−21−100.0%Sold out
Evolution Wealth Advisors, LLC0$00.00%−18−100.0%Sold out
Red Tortoise LLC0$00.00%−23−100.0%Sold out
Hudock, Inc.0$00.00%−11−100.0%Sold out
Atlas Private Wealth Advisors0$00.00%−9−100.0%Sold out
MCF Advisors LLC0$00.00%−6−100.0%Sold out
Perkins Coie Trust Co0$00.00%−4−100.0%Sold out
Institutional & Family Asset Management, LLC0$00.00%−1−100.0%Sold out
Guidance Point Advisors, LLC0$00.00%−2−100.0%Sold out
Qci Asset Management Inc––––Not filed
Marshall Wace North America L.P.––––Not filed
Optimal Asset Management, Inc.––––Not filed
B. Metzler seel. Sohn & Co. Holding AG––––Not filed
Hexavest Inc.––––Not filed
Landsberg, Bennett, & Dubbaneh LLC––––Not filed
New England Investment & Retirement Group, Inc.––––Not filed
Berman Capital Advisors, LLC––––Not filed
First Mercantile Trust Co––––Not filed
World Asset Management Inc––––Not filed
HighPoint Advisor Group LLC––––Not filed
Derby & Company, Inc––––Not filed
Mid Atlantic Financial Management Inc––––Not filed
BBVA USA––––Not filed
NorthCoast Asset Management LLC––––Not filed
Heritage Wealth Management, LLC––––Not filed
Provenire Capital, LLC––––Not filed
Security National Trust Co––––Not filed
Cardan Capital Partners, LLC––––Not filed
Lunia Capital LP––––Not filed
Sonora Investment Management, LLC––––Not filed
Towarzystwo Funduszy Inwestycyjnych Pzu SA––––Not filed