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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q4 2021

Institutional positions in ServiceNow, Inc. as of Dec 31, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,415
+103 vs. Q3 2021
Shares held
176.5M
+1.55M (+0.9%) vs. Q3 2021
Total value
$113.9B
+$5.02B (+4.6%) vs. Q3 2021
New holders
202
553 more added
Sold out
99
453 more reduced

22 institutions that held it in Q3 2021 haven't filed for Q4 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2021: 1,415 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ4 2021: $113.9B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q4 2021

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2021.

Institutions holding NOW in Q4 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Atlantic Trust, LLC7,278$4.72M2.79%+285+4.1%Added
First American Bank7,312$4.75M0.25%+169+2.4%Added
Sit Investment Associates Inc7,354$4.77M0.11%+409+5.9%Added
Prudential PLC7,354$4.77M0.07%+4,557+162.9%Added
Laurel Wealth Advisors, Inc.7,361$4.78M0.37%+2,304+45.6%Added
YorkBridge Wealth Partners, LLC7,406$4.81M1.08%+314+4.4%Added
Thornburg Investment Management Inc7,500$4.87M0.06%+5,000+200.0%Added
Nicollet Investment Management, Inc.7,625$4.95M1.99%−167−2.1%Reduced
Kingsview Wealth Management, LLC7,626$4.95M0.21%+252+3.4%Added
Toroso Investments, LLC7,718$5.01M0.15%+2,123+37.9%Added
Oak Grove Capital LLC7,900$5.13M1.00%−290−3.5%Reduced
Yarra Square Partners LP8,028$5.21M5.48%−2,750−25.5%Reduced
Narwhal Capital Management8,065$5.24M0.60%−196−2.4%Reduced
Erste Asset Management GmbH8,025$5.25M0.09%−2,551−24.1%Reduced
Gamco Investors, Inc. Et Al8,141$5.28M0.05%−194−2.3%Reduced
Cutler Group LP8,156$5.29M0.36%+7,058+642.8%Added
Industrial Alliance Investment Management Inc.8,180$5.31M0.12%+8,180New
Schonfeld Strategic Advisors LLC8,216$5.33M0.05%−20,980−71.9%Reduced
Wesbanco Bank Inc8,315$5.40M0.19%−1,314−13.6%Reduced
O'Shares Investment Advisers, LLC8,397$5.45M0.39%−2,246−21.1%Reduced
Private Advisor Group, LLC8,470$5.50M0.04%−2,694−24.1%Reduced
Acadian Asset Management LLC8,490$5.51M0.02%+4,532+114.5%Added
Brinker Capital Investments, LLC8,495$5.51M0.08%−1,504−15.0%Reduced
TD Private Client Wealth LLC8,504$5.52M0.23%−623−6.8%Reduced
Rosenblum Silverman Sutton S F Inc8,587$5.57M1.25%+188+2.2%Added
Regentatlantic Capital LLC8,627$5.60M0.16%+1,268+17.2%Added
Mizuho Markets Cayman LP8,906$5.78M0.59%+7,338+468.0%Added
Bank Hapoalim BM9,095$5.90M0.59%−2,226−19.7%Reduced
Ameritas Investment Partners, Inc.9,114$5.92M0.20%+366+4.2%Added
Wolverine Trading, LLC9,063$5.93M0.08%+9,063New
Livingston Group Asset Management CO (operating as Southport Capital Management)9,142$5.93M1.04%+8,678+1,870.3%Added
Park Avenue Securities LLC9,285$6.03M0.11%+1,371+17.3%Added
Codex Capital, L.L.C.9,350$6.08M3.16%−500−5.1%Reduced
Capstone Investment Advisors, LLC9,421$6.12M0.10%−816−8.0%Reduced
Investors Towarzystwo Funduszy Inwestycyjnych Spolka Akcyjna9,369$6.13M1.79%+1,985+26.9%Added
Lane Generational LLC9,496$6.16M5.30%+9,496New
Blueshift Asset Management, LLC9,550$6.20M0.55%−2,535−21.0%Reduced
Northwestern Mutual Investment Management Company, LLC9,588$6.22M0.12%−96−1.0%Reduced
Equitable Trust Co9,598$6.23M0.38%−211−2.2%Reduced
E. Ohman J:or Asset Management AB9,600$6.23M0.18%+800+9.1%Added
Northeast Investment Management9,654$6.27M0.31%+1,436+17.5%Added
Fundsmith Investment Services Ltd.9,783$6.35M3.45%00.0%Unchanged
AXS Investments LLC9,870$6.41M1.52%+9,870New
Parkwood LLC9,969$6.47M1.14%−163−1.6%Reduced
United Capital Financial Advisers, LLC9,987$6.48M0.03%+127+1.3%Added
Bornite Capital Management LP10,000$6.49M2.25%00.0%Unchanged
Noble Path Asset Management LP10,089$6.55M6.35%+10,089New
Boothbay Fund Management, LLC10,106$6.56M0.22%+9,237+1,062.9%Added
Cresset Asset Management, LLC10,204$6.62M0.06%+6,943+212.9%Added
Banque Cantonale Vaudoise10,236$6.64M0.26%+4,839+89.7%Added
L & S Advisors Inc10,304$6.69M0.72%−4,917−32.3%Reduced
MAI Capital Management10,383$6.74M0.11%+761+7.9%Added
Oak Ridge Investments LLC10,395$6.75M0.57%−258−2.4%Reduced
RPG Investment Advisory, LLC10,418$6.76M1.05%+35+0.3%Added
FineMark National Bank & Trust10,512$6.82M0.26%+317+3.1%Added
First Growth Investment Manager LP10,591$6.88M6.59%−600−5.4%Reduced
Orion Portfolio Solutions, LLC10,607$6.88M0.23%+1,066+11.2%Added
Harbor Capital Advisors, Inc.10,626$6.90M2.51%+10,626New
EFG Asset Management (Americas) Corp.10,855$7.07M1.19%+16+0.1%Added
Riverpark Capital Management LLC10,991$7.13M2.57%−197−1.8%Reduced
Dockyard Capital Management LP11,000$7.14M6.49%+11,000New
Selective Wealth Management, Inc.11,041$7.17M2.92%+890+8.8%Added
Nippon Life Global Investors Americas, Inc.11,160$7.24M0.34%+600+5.7%Added
Crestwood Advisors Group LLC11,373$7.38M0.19%+222+2.0%Added
Sycomore Asset Management11,289$7.39M1.14%+2,053+22.2%Added
GWM Advisors LLC11,585$7.52M0.11%+3,110+36.7%Added
Exchange Capital Management, Inc.11,610$7.54M1.37%+146+1.3%Added
Broadleaf Partners, LLC11,620$7.54M2.32%−49−0.4%Reduced
Boston Family Office LLC11,704$7.60M0.49%+1,342+13.0%Added
Whittier Trust Co of Nevada Inc11,725$7.61M0.28%+593+5.3%Added
Surevest, LLC11,764$7.64M1.81%−447−3.7%Reduced
Arcadia Investment Management Corp11,790$7.65M1.28%+584+5.2%Added
Scholtz & Company, LLC11,842$7.69M2.48%−238−2.0%Reduced
Progressive Investment Management Corp11,853$7.69M2.14%−157−1.3%Reduced
Keybank National Association11,896$7.72M0.03%+201+1.7%Added
Consolidated Investment Group LLC12,000$7.79M1.23%00.0%Unchanged
Advisors Asset Management, Inc.12,081$7.84M0.11%−226−1.8%Reduced
Freemont Management S.A.12,100$7.85M2.07%00.0%Unchanged
New Mexico Educational Retirement Board12,150$7.89M0.26%−800−6.2%Reduced
Cerity Partners LLC12,368$8.03M0.12%+2,361+23.6%Added
Louisiana State Employees Retirement System12,500$8.11M0.18%+200+1.6%Added
Kentucky Retirement Systems12,537$8.14M0.33%+1,125+9.9%Added
Knights of Columbus Asset Advisors LLC12,649$8.21M0.66%+608+5.0%Added
Exencial Wealth Advisors, LLC12,745$8.27M0.40%−3,080−19.5%Reduced
Summit Global Investments12,803$8.31M0.54%+183+1.5%Added
Northwestern Mutual Wealth Management Co13,021$8.45M0.01%+660+5.3%Added
Daiwa Securities Group Inc.11,768$8.56M0.05%+502+4.5%Added
Evolutionary Tree Capital Management, LLC13,212$8.58M4.12%+635+5.0%Added
Capital International Sarl13,364$8.68M0.41%+7,255+118.8%Added
National Bank of Canada13,748$8.74M0.04%+13,748New
Jackson Wealth Management, LLC13,499$8.76M1.11%+297+2.2%Added
Vetamer Capital Management, L.P.13,568$8.81M4.46%+13,568New
Leonteq Securities AG13,727$8.91M0.40%+7,325+114.4%Added
Alcosta Capital Management, Inc.14,106$9.16M5.50%+68+0.5%Added
Cetera Investment Advisers14,110$9.16M0.13%+264+1.9%Added
B. Metzler seel. Sohn & Co. AG13,993$9.16M0.12%+13,993New
George Kaiser Family Foundation14,117$9.16M1.31%00.0%Unchanged
Chartwell Investment Partners, LLC14,159$9.19M0.27%−38−0.3%Reduced
Pacer Advisors, Inc.14,312$9.29M0.10%+4,104+40.2%Added
Lido Advisors, LLC14,356$9.32M0.18%+421+3.0%Added