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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q3 2021

Institutional positions in ServiceNow, Inc. as of Sep 30, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,334
+79 vs. Q2 2021
Shares held
175.1M
+2.17M (+1.3%) vs. Q2 2021
Total value
$109.0B
+$13.9B (+14.6%) vs. Q2 2021
New holders
144
539 more added
Sold out
65
459 more reduced

18 institutions that held it in Q2 2021 haven't filed for Q3 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2021: 1,334 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ3 2021: $109.0B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q3 2021

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2021.

Institutions holding NOW in Q3 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Avalon Global Asset Management LLC31,300$19.5M6.67%−2,000−6.0%Reduced
Cambridge Trust Co30,961$19.3M0.73%−59−0.2%Reduced
Taurus Asset Management, LLC30,952$19.3M2.00%−210−0.7%Reduced
DnB Asset Management AS30,904$19.2M0.12%+2,254+7.9%Added
Sumitomo Mitsui DS Asset Management Company, Ltd30,767$19.1M0.45%−2,740−8.2%Reduced
Texas Permanent School Fund30,604$19.0M0.23%−2,198−6.7%Reduced
Advent International Corp30,532$19.0M0.09%−11,000−26.5%Reduced
Berkshire Capital Holdings Inc30,410$18.9M2.54%+30,400+304,000.0%Added
Spence Asset Management30,318$18.9M5.02%−14,217−31.9%Reduced
Mackay Shields LLC30,154$18.8M0.18%−873−2.8%Reduced
Junson Asset Management (Hong Kong) Ltd30,000$18.7M6.43%+17,800+145.9%Added
Telemark Asset Management, LLC30,000$18.7M1.35%+30,000New
Swiss Life Asset Management Ltd29,836$18.6M0.26%−1,093−3.5%Reduced
Marshall Wace North America L.P.29,788$18.5M0.08%+25,708+630.1%Added
Whittier Trust Co29,351$18.3M0.33%+153+0.5%Added
Schonfeld Strategic Advisors LLC29,196$18.2M0.21%+1,696+6.2%Added
Pittenger & Anderson Inc28,957$18.0M0.90%+178+0.6%Added
Janney Montgomery Scott LLC28,650$17.8M0.08%+113+0.4%Added
Gofen & Glossberg LLC28,263$17.6M0.41%+438+1.6%Added
Trybe Capital Management LP27,522$17.1M9.75%00.0%Unchanged
GW&K Investment Management, LLC27,267$17.0M0.15%−72−0.3%Reduced
MML Investors Services, LLC27,188$16.9M0.13%+3,031+12.5%Added
Melqart Asset Management (UK) Ltd26,800$16.7M0.84%00.0%Unchanged
IFM Investors Pty Ltd26,487$16.5M0.34%−20−0.1%Reduced
Schroder Investment Management Group26,380$16.4M0.03%+5,969+29.2%Added
RiverPark Advisors, LLC26,318$16.4M2.00%00.0%Unchanged
United Asset Strategies, Inc.26,257$16.3M2.11%−2,043−7.2%Reduced
Stephens Inc26,102$16.2M0.25%−4,321−14.2%Reduced
Group One Trading, L.P.26,044$16.2M0.35%+26,044New
Mutual of America Capital Management LLC25,988$16.2M0.16%+239+0.9%Added
Ossiam25,665$16.0M0.45%+4,475+21.1%Added
Glenmede Trust Co NA25,582$15.9M0.08%−2,328−8.3%Reduced
Lyell Wealth Management, LP25,546$15.9M1.93%+366+1.5%Added
Grassi Investment Management25,545$15.9M1.79%00.0%Unchanged
Jane Street Group, LLC25,521$15.9M0.04%−74,709−74.5%Reduced
The PNC Financial Services Group, Inc.25,386$15.8M0.01%−3,054−10.7%Reduced
Commonwealth of Pennsylvania Public School Empls Retrmt Sys24,825$15.4M0.18%+87+0.4%Added
Worldquant Millennium Advisors LLC24,821$15.4M0.34%−35,013−58.5%Reduced
Liontrust Investment Partners LLP24,800$15.4M0.21%+24,800New
Gemmer Asset Management LLC24,056$15.0M2.07%00.0%Unchanged
Shell Asset Management Co23,820$14.8M0.33%+5,921+33.1%Added
Zweig-DiMenna Associates LLC23,686$14.7M1.03%−5,275−18.2%Reduced
Sander Capital Advisors Inc23,587$14.7M6.45%+286+1.2%Added
Diversified Trust Co23,512$14.6M0.53%+45+0.2%Added
Rockefeller Capital Management L.P.23,422$14.6M0.08%+2,758+13.3%Added
CIBC World Markets Inc.23,211$14.4M0.05%+10,055+76.4%Added
M&T Bank Corp23,182$14.4M0.06%+1,544+7.1%Added
Ratan Capital Management LP23,135$14.4M1.86%−22,262−49.0%Reduced
Archon Partners LLC23,000$14.3M1.87%00.0%Unchanged
Quest Investment Management LLC22,978$14.3M1.31%−3,235−12.3%Reduced
CWM Advisors, LLC22,552$14.0M1.77%+19,864+739.0%Added
Weiss Multi-Strategy Advisers LLC22,503$14.0M0.31%+3,133+16.2%Added
Middleton & Co Inc22,370$13.9M1.49%+1,418+6.8%Added
Westpac Banking Corp21,820$13.6M0.15%−708−3.1%Reduced
Cubist Systematic Strategies, LLC21,696$13.5M0.17%−13,683−38.7%Reduced
Cornerstone Capital, Inc.21,688$13.5M1.56%−18−0.1%Reduced
Hartline Investment Corp21,515$13.4M1.86%+6,463+42.9%Added
Gradient Investments LLC21,341$13.3M0.37%−140−0.7%Reduced
Main Street Research LLC20,918$13.0M1.14%+1,444+7.4%Added
Andra AP-fonden20,900$13.0M0.27%+3,600+20.8%Added
Natixis20,682$12.9M0.04%+20,682New
South State Corp.20,283$12.6M1.06%−36−0.2%Reduced
Banco Bilbao Vizcaya Argentaria, S.A.19,943$12.4M0.20%−326−1.6%Reduced
Moody National Bank Trust Division19,897$12.4M0.18%−10.0%Reduced
CIBC Private Wealth Group, LLC19,774$12.3M0.03%−2,294−10.4%Reduced
Dai-Ichi Life Insurance Company, Ltd19,617$12.2M0.16%−755−3.7%Reduced
Tocqueville Asset Management L.P.19,600$12.2M0.18%00.0%Unchanged
Hartford Investment Management Co19,452$12.1M0.33%−2,263−10.4%Reduced
Crossmark Global Holdings, Inc.19,447$12.1M0.28%+379+2.0%Added
1623 Capital LLC19,000$11.8M4.98%00.0%Unchanged
Cambridge Investment Research Advisors, Inc.18,700$11.6M0.06%−2,790−13.0%Reduced
Beacon Pointe Advisors, LLC18,577$11.6M0.29%+15,059+428.1%Added
Financial Counselors Inc18,523$11.5M0.25%+862+4.9%Added
Creative Planning18,420$11.5M0.02%−4,613−20.0%Reduced
Oxbow Advisors, LLC18,305$11.4M1.16%+319+1.8%Added
Kemnay Advisory Services Inc.18,290$11.4M1.49%+1,041+6.0%Added
Hennion & Walsh Asset Management, Inc.18,210$11.3M0.60%−70−0.4%Reduced
Bowie Capital Management, LLC18,000$11.2M1.47%−3,000−14.3%Reduced
SeaTown Holdings Pte. Ltd.18,000$11.2M0.50%00.0%Unchanged
Capital International Ltd17,987$11.2M0.61%−217−1.2%Reduced
American National Insurance Co17,360$10.8M0.41%00.0%Unchanged
Securian Asset Management, Inc17,246$10.7M0.22%−108−0.6%Reduced
Norinchukin Bank, The17,077$10.6M0.15%+739+4.5%Added
ING Groep NV16,822$10.5M0.13%+605+3.7%Added
NWK Group, Inc.16,664$10.4M4.12%+373+2.3%Added
HRT Financial LP16,459$10.2M0.06%+16,459New
Oregon Public Employees Retirement Fund16,370$10.2M0.12%00.0%Unchanged
Cookson Peirce & Co Inc16,356$10.2M0.62%+16,356New
Wealthfront Advisers LLC15,900$9.89M0.05%+4,579+40.4%Added
Exencial Wealth Advisors, LLC15,825$9.85M0.43%+4,696+42.2%Added
One01 Capital, LP15,500$9.64M3.39%00.0%Unchanged
AE Wealth Management LLC15,400$9.58M0.08%+626+4.2%Added
L & S Advisors Inc15,221$9.47M1.02%+10,104+197.5%Added
Lakehouse Capital Pty Ltd15,207$9.46M5.34%00.0%Unchanged
Bokf, NA15,143$9.42M0.16%+15,143New
Maryland State Retirement & Pension System15,034$9.36M0.27%+132+0.9%Added
Illinois Municipal Retirement Fund14,623$9.10M0.34%00.0%Unchanged
Gotham Asset Management, LLC14,588$9.08M0.37%−1,927−11.7%Reduced
Bailard, Inc.14,548$9.05M0.31%+356+2.5%Added
Atria Investments LLC14,425$8.98M0.16%+2,066+16.7%Added