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MediaAlpha, Inc.

MAX
Exchange
NYSE
Industry
Services-Business Services, NEC
SEC CIK
0001818383

In the last 90 days, MediaAlpha, Inc. insiders filed 0 open-market purchases and 26 sales; 153 institutions reported holding it in 13F filings for Q2 2026, worth $610.7M in total; no superinvestor holds it.

13F holders, Q2 2021

Institutional positions in MediaAlpha, Inc. as of Jun 30, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
98
+2 vs. Q1 2021
Shares held
37.8M
+1.33M (+3.6%) vs. Q1 2021
Total value
$1.59B
+$299.5M (+23.2%) vs. Q1 2021
New holders
23
43 more added
Sold out
21
23 more reduced

Compare with Q1 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting MAX on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2021: 98 institutions
Q1 2021: 96 institutionsQ2 2021: 98 institutionsQ3 2021: 89 institutionsQ4 2021: 93 institutionsQ1 2022: 96 institutionsQ2 2022: 89 institutionsQ3 2022: 88 institutionsQ4 2022: 101 institutionsQ1 2023: 98 institutionsQ2 2023: 94 institutionsQ3 2023: 89 institutionsQ4 2023: 91 institutionsQ1 2024: 122 institutionsQ2 2024: 149 institutionsQ3 2024: 151 institutionsQ4 2024: 162 institutionsQ1 2025: 144 institutionsQ2 2025: 152 institutionsQ3 2025: 157 institutionsQ4 2025: 172 institutionsQ1 2026: 163 institutionsQ2 2026: 153 institutions
Value heldQ2 2021: $1.59B
Q1 2021: $1.29BQ2 2021: $1.59BQ3 2021: $708.5MQ4 2021: $616.6MQ1 2022: $677.3MQ2 2022: $393.0MQ3 2022: $358.0MQ4 2022: $398.7MQ1 2023: $602.5MQ2 2023: $463.6MQ3 2023: $341.7MQ4 2023: $470.3MQ1 2024: $905.9MQ2 2024: $660.8MQ3 2024: $885.5MQ4 2024: $542.2MQ1 2025: $436.3MQ2 2025: $528.5MQ3 2025: $544.3MQ4 2025: $618.6MQ1 2026: $452.0MQ2 2026: $610.7M
Institutions holding MAX and their total value by quarter
QuarterHoldersValue
Q2 2026153$610.7M
Q1 2026163$452.0M
Q4 2025172$618.6M
Q3 2025157$544.3M
Q2 2025152$528.5M
Q1 2025144$436.3M
Q4 2024162$542.2M
Q3 2024151$885.5M
Q2 2024149$660.8M
Q1 2024122$905.9M
Q4 202391$470.3M
Q3 202389$341.7M
Q2 202394$463.6M
Q1 202398$602.5M
Q4 2022101$398.7M
Q3 202288$358.0M
Q2 202289$393.0M
Q1 202296$677.3M
Q4 202193$616.6M
Q3 202189$708.5M
Q2 202198$1.59B
Q1 202196$1.29B

Institutions, Q2 2021

Shares, value and share of portfolio for each institution holding MediaAlpha, Inc.; share changes are against Q1 2021.

Institutions holding MAX in Q2 2021
InstitutionSharesValue% of portfolioChange in sharesAction
White Mountains Insurance Group Ltd16,939,998$713.2M100.00%00.0%Unchanged
Kayne Anderson Rudnick Investment Management LLC6,435,734$270.9M0.67%+317,578+5.2%Added
Vanguard Group Inc1,973,834$83.1M0.00%+457,591+30.2%Added
BlackRock Inc.1,359,282$57.2M0.00%+218,972+19.2%Added
JPMorgan Chase & Co1,330,760$56.0M0.01%−19,641−1.5%Reduced
Eventide Asset Management, LLC1,190,612$50.1M0.67%+156,053+15.1%Added
FMR LLC1,078,469$45.4M0.00%+43,988+4.3%Added
Emerald Mutual Fund Advisers Trust666,252$28.0M0.92%00.0%Unchanged
Emerald Advisers, LLC605,221$25.5M0.93%−29,912−4.7%Reduced
Silvercrest Asset Management Group LLC509,364$21.4M0.14%+64,748+14.6%Added
British Columbia Investment Management Corp400,200$16.8M0.10%+140,200+53.9%Added
Invesco Ltd.395,937$16.7M0.00%+395,937New
State Street Corp388,945$16.4M0.00%+123,906+46.8%Added
Geode Capital Management, LLC346,474$14.6M0.00%+80,959+30.5%Added
Mackenzie Financial Corp322,334$13.6M0.02%+322,334New
Scout Investments, Inc.313,154$13.2M0.20%+313,154New
Wells Fargo & Company311,596$13.1M0.00%−70,765−18.5%Reduced
Wasatch Advisors Inc260,069$10.9M0.04%−255,539−49.6%Reduced
Ameriprise Financial Inc235,666$9.92M0.00%+600+0.3%Added
Northern Trust Corp219,891$9.26M0.00%+29,592+15.6%Added
Premier Fund Managers Ltd199,924$8.76M0.30%00.0%Unchanged
Blair William & Co157,080$6.61M0.02%+19,027+13.8%Added
Deutsche Bank AG153,964$6.48M0.00%+43,065+38.8%Added
Charles Schwab Investment Management Inc149,622$6.30M0.00%+40,167+36.7%Added
Cannell Peter B & Co Inc136,860$5.76M0.17%−52,825−27.8%Reduced
Lazard Asset Management LLC122,120$5.14M0.01%+6,154+5.3%Added
Daiwa Securities Group Inc.101,986$4.29M0.03%+22,800+28.8%Added
Calamos Advisors LLC80,747$3.40M0.02%−84,709−51.2%Reduced
Schonfeld Strategic Advisors LLC76,620$3.23M0.04%+10,181+15.3%Added
M&T Bank Corp74,382$3.13M0.01%+1,382+1.9%Added
Nuveen Asset Management, LLC72,888$3.07M0.00%+16,819+30.0%Added
TownSquare Capital, LLC74,803$2.93M0.09%+6,109+8.9%Added
Stifel Financial Corp68,845$2.90M0.00%−444−0.6%Reduced
Atria Investments LLC62,045$2.61M0.05%+10,470+20.3%Added
Morgan Stanley61,822$2.60M0.00%−231,408−78.9%Reduced
Bank of New York Mellon Corp60,668$2.55M0.00%+21,227+53.8%Added
Balyasny Asset Management LLC60,304$2.54M0.01%−3,626−5.7%Reduced
Russell Investments Group, Ltd.48,288$2.03M0.00%−77,359−61.6%Reduced
Azzad Asset Management Inc46,858$1.97M0.29%+319+0.7%Added
Nordea Investment Management AB46,849$1.97M0.00%+46,849New
SEI Investments Co40,220$1.69M0.00%+7,980+24.8%Added
Intrinsic Edge Capital Management LLC38,434$1.62M0.10%+38,434New
Blueshift Asset Management, LLC36,754$1.55M0.08%−18,803−33.8%Reduced
Swiss National Bank33,700$1.42M0.00%+33,700New
J. Goldman & Co LP32,985$1.39M0.09%−11,360−25.6%Reduced
Neuberger Berman Group LLC32,241$1.36M0.00%+2,069+6.9%Added
California State Teachers Retirement System28,527$1.20M0.00%+1,669+6.2%Added
HighTower Advisors, LLC25,819$1.08M0.00%+1,363+5.6%Added
US Bancorp24,531$1.03M0.00%−545−2.2%Reduced
Citadel Advisors LLC24,148$1.02M0.00%+18,048+295.9%Added
Squarepoint Ops LLC20,000$842.0K0.01%−809−3.9%Reduced
Goldman Sachs Group Inc18,968$799.0K0.00%−11,863−38.5%Reduced
Rhumbline Advisers18,459$777.0K0.00%+7,476+68.1%Added
New York State Common Retirement Fund18,242$768.0K0.00%+8,442+86.1%Added
Los Angeles Capital Management LLC18,053$760.0K0.00%+2,117+13.3%Added
Baker Tilly Wealth Management, LLC15,631$658.0K0.11%+1,323+9.2%Added
EMC Capital Management13,826$582.0K0.33%−2,164−13.5%Reduced
Sumitomo Mitsui Trust Holdings, Inc.12,800$539.0K0.00%+4,743+58.9%Added
Alliancebernstein L.P.12,300$518.0K0.00%+12,300New
American International Group, Inc.11,606$489.0K0.00%+1,226+11.8%Added
Bullseye Asset Management LLC11,344$477.0K0.16%00.0%Unchanged
Manufacturers Life Insurance Company, The11,222$472.0K0.00%+5,405+92.9%Added
Healthcare of Ontario Pension Plan Trust Fund9,800$413.0K0.00%+9,800New
Janus Henderson Group PLC9,765$411.0K0.00%+561+6.1%Added
Credit Suisse AG8,706$381.0K0.00%+8,706New
Tower Research Capital LLC (TRC)8,858$373.0K0.01%+7,847+776.2%Added
Voya Investment Management LLC8,167$344.0K0.00%+268+3.4%Added
Values First Advisors, Inc.8,041$339.0K0.23%+8,041New
MetLife Investment Management7,846$330.3K0.00%00.0%Unchanged
Precision Wealth Strategies, LLC7,801$328.0K0.28%+929+13.5%Added
Jane Street Group, LLC7,168$302.0K0.00%+7,168New
Virtu Financial LLC6,956$293.0K0.03%+6,956New
Bank of America Corp6,715$283.0K0.00%−7,576−53.0%Reduced
Keybank National Association6,540$275.0K0.00%+6,540New
Envestnet Asset Management Inc6,395$269.0K0.00%+6,395New
Vestmark Advisory Solutions, Inc.5,999$253.0K0.02%+13+0.2%Added
Metropolitan Life Insurance Co5,986$252.0K0.00%+420+7.5%Added
Cornerstone Investment Partners, LLC5,805$244.0K0.01%+5,805New
HBK Sorce Advisory LLC5,418$228.0K0.01%+5,418New
UBS Group AG5,377$227.0K0.00%−4,090−43.2%Reduced
ProShare Advisors LLC5,373$226.0K0.00%+5,373New
Advisor Group Holdings, Inc.4,088$172.0K0.00%−335−7.6%Reduced
Legal & General Group Plc2,808$118.0K0.00%−24,550−89.7%Reduced
SG Americas Securities, LLC2,754$116.0K0.00%+2,754New
Royal Bank of Canada1,519$64.0K0.00%−50−3.2%Reduced
Ameritas Investment Partners, Inc.1,490$63.0K0.00%00.0%Unchanged
Spire Wealth Management1,384$58.0K0.00%00.0%Unchanged
O'Shaughnessy Asset Management, LLC1,281$54.0K0.00%+1,281New
Citigroup Inc1,267$53.0K0.00%+88+7.5%Added
Wolff Wiese Magana LLC1,095$46.0K0.03%00.0%Unchanged
Benjamin F. Edwards & Company, Inc.551$23.0K0.00%+551New
First Horizon Advisors, Inc.417$17.0K0.00%+3+0.7%Added
Cutler Group LP400$16.0K0.00%+400New
Elkhorn Partners Limited Partnership300$13.0K0.01%−900−75.0%Reduced
CVA Family Office, LLC235$10.0K0.00%+235New
Signaturefd, LLC212$9.00K0.00%00.0%Unchanged
TCI Wealth Advisors, Inc.45$2.00K0.00%+45New
Private Capital Group, LLC22$1.00K0.00%−7−24.1%Reduced
Caas Capital Management LP0$00.00%−218,283−100.0%Sold out
HBK Investments L P0$00.00%−175,000−100.0%Sold out