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MediaAlpha, Inc.

MAX
Exchange
NYSE
Industry
Services-Business Services, NEC
SEC CIK
0001818383

In the last 90 days, MediaAlpha, Inc. insiders filed 0 open-market purchases and 26 sales; 153 institutions reported holding it in 13F filings for Q2 2026, worth $610.7M in total; no superinvestor holds it.

13F holders, Q4 2023

Institutional positions in MediaAlpha, Inc. as of Dec 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
91
+2 vs. Q3 2023
Shares held
42.2M
+820.5K (+2.0%) vs. Q3 2023
Total value
$470.3M
+$128.6M (+37.6%) vs. Q3 2023
New holders
9
34 more added
Sold out
7
31 more reduced

Compare with Q3 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting MAX on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2023: 91 institutions
Q1 2021: 96 institutionsQ2 2021: 98 institutionsQ3 2021: 89 institutionsQ4 2021: 93 institutionsQ1 2022: 96 institutionsQ2 2022: 89 institutionsQ3 2022: 88 institutionsQ4 2022: 101 institutionsQ1 2023: 98 institutionsQ2 2023: 94 institutionsQ3 2023: 89 institutionsQ4 2023: 91 institutionsQ1 2024: 122 institutionsQ2 2024: 149 institutionsQ3 2024: 151 institutionsQ4 2024: 162 institutionsQ1 2025: 144 institutionsQ2 2025: 152 institutionsQ3 2025: 157 institutionsQ4 2025: 172 institutionsQ1 2026: 163 institutionsQ2 2026: 153 institutions
Value heldQ4 2023: $470.3M
Q1 2021: $1.29BQ2 2021: $1.59BQ3 2021: $708.5MQ4 2021: $616.6MQ1 2022: $677.3MQ2 2022: $393.0MQ3 2022: $358.0MQ4 2022: $398.7MQ1 2023: $602.5MQ2 2023: $463.6MQ3 2023: $341.7MQ4 2023: $470.3MQ1 2024: $905.9MQ2 2024: $660.8MQ3 2024: $885.5MQ4 2024: $542.2MQ1 2025: $436.3MQ2 2025: $528.5MQ3 2025: $544.3MQ4 2025: $618.6MQ1 2026: $452.0MQ2 2026: $610.7M
Institutions holding MAX and their total value by quarter
QuarterHoldersValue
Q2 2026153$610.7M
Q1 2026163$452.0M
Q4 2025172$618.6M
Q3 2025157$544.3M
Q2 2025152$528.5M
Q1 2025144$436.3M
Q4 2024162$542.2M
Q3 2024151$885.5M
Q2 2024149$660.8M
Q1 2024122$905.9M
Q4 202391$470.3M
Q3 202389$341.7M
Q2 202394$463.6M
Q1 202398$602.5M
Q4 2022101$398.7M
Q3 202288$358.0M
Q2 202289$393.0M
Q1 202296$677.3M
Q4 202193$616.6M
Q3 202189$708.5M
Q2 202198$1.59B
Q1 202196$1.29B

Institutions, Q4 2023

Shares, value and share of portfolio for each institution holding MediaAlpha, Inc.; share changes are against Q3 2023.

Institutions holding MAX in Q4 2023
InstitutionSharesValue% of portfolioChange in sharesAction
White Mountains Insurance Group Ltd22,856,814$254.9M64.91%00.0%Unchanged
Kayne Anderson Rudnick Investment Management LLC5,485,293$61.2M0.15%−261,316−4.5%Reduced
Broad Bay Capital Management, LP2,318,964$25.9M3.25%00.0%Unchanged
Vanguard Group Inc1,842,548$20.5M0.00%+34,568+1.9%Added
BlackRock Inc.1,722,215$19.2M0.00%+151,815+9.7%Added
Ararat Capital Management, LP1,147,246$12.8M3.70%+178,389+18.4%Added
Millennium Management LLC804,012$8.96M0.01%+804,012New
Geode Capital Management, LLC453,553$5.06M0.00%+32,286+7.7%Added
State Street Corp422,988$4.72M0.00%+135,600+47.2%Added
Clearline Capital LP384,124$4.28M0.48%−27,845−6.8%Reduced
Silvercrest Asset Management Group LLC373,842$4.17M0.03%−44,652−10.7%Reduced
Jacobs Asset Management, LLC318,215$3.55M2.77%−103,997−24.6%Reduced
Wells Fargo & Company314,133$3.50M0.00%−41,977−11.8%Reduced
Triad Investment Management248,527$2.77M3.64%+77,184+45.0%Added
Earnest Partners LLC244,640$2.73M0.01%−2,338−0.9%Reduced
J. Goldman & Co LP206,664$2.30M0.13%+206,664New
Northern Trust Corp192,749$2.15M0.00%−9,605−4.7%Reduced
Nantahala Capital Management, LLC180,868$2.02M0.20%−53,504−22.8%Reduced
Renaissance Technologies LLC178,100$1.99M0.00%+12,900+7.8%Added
Charles Schwab Investment Management Inc171,265$1.91M0.00%+4,777+2.9%Added
Nuveen Asset Management, LLC168,124$1.87M0.00%+14,305+9.3%Added
Bank of America Corp156,355$1.74M0.00%+46,391+42.2%Added
HST Ventures, LLC142,581$1.59M0.56%−24,547−14.7%Reduced
SEI Investments Co123,233$1.37M0.00%00.0%Unchanged
Nomura Holdings Inc122,305$1.36M0.01%+122,305New
Cannell Peter B & Co Inc115,480$1.29M0.04%−2,225−1.9%Reduced
TownSquare Capital, LLC114,237$1.27M0.02%−2,198−1.9%Reduced
Mariner, LLC101,518$1.13M0.00%+25,458+33.5%Added
Shay Capital LLC101,500$1.13M0.44%+76,500+306.0%Added
Daiwa Securities Group Inc.101,286$1.13M0.01%−18,000−15.1%Reduced
Morgan Stanley85,563$954.0K0.00%+38,879+83.3%Added
Bank of New York Mellon Corp66,560$742.1K0.00%−4,075−5.8%Reduced
Azzad Asset Management Inc59,320$661.4K0.08%+2,877+5.1%Added
Stifel Financial Corp58,455$651.8K0.00%−9,675−14.2%Reduced
D. E. Shaw & Co., Inc.45,144$503.4K0.00%−26,043−36.6%Reduced
Barclays PLC43,169$481.3K0.00%+27,536+176.1%Added
Swiss National Bank41,000$457.1K0.00%−4,400−9.7%Reduced
Arrowstreet Capital, Limited Partnership37,131$414.0K0.00%−22,484−37.7%Reduced
Credit Suisse AG36,645$408.6K0.00%−6,685−15.4%Reduced
Rhumbline Advisers34,287$382.3K0.00%−1,385−3.9%Reduced
Jane Street Group, LLC31,473$350.9K0.00%+31,473New
Neuberger Berman Group LLC31,445$350.6K0.00%−10,042−24.2%Reduced
US Bancorp29,538$329.3K0.00%+89+0.3%Added
Citadel Advisors LLC28,428$317.0K0.00%+16,192+132.3%Added
Goldman Sachs Group Inc27,872$310.8K0.00%−21,381−43.4%Reduced
Alliancebernstein L.P.24,380$271.8K0.00%−310−1.3%Reduced
California State Teachers Retirement System22,174$247.2K0.00%−865−3.8%Reduced
Picton Mahoney Asset Management20,480$229.0K0.01%+13,900+211.2%Added
Legal & General Group Plc20,078$223.9K0.00%00.0%Unchanged
Bay Colony Advisory Group, Inc d/b/a Bay Colony Advisors19,835$221.2K0.04%+200+1.0%Added
Portside Wealth Group, LLC18,755$209.1K0.04%+1,567+9.1%Added
M&T Bank Corp17,897$199.1K0.00%−8,377−31.9%Reduced
HSBC Holdings PLC17,328$195.9K0.00%−3,064−15.0%Reduced
State of Wyoming16,694$186.1K0.03%+13,045+357.5%Added
Mackenzie Financial Corp16,192$180.5K0.00%00.0%Unchanged
UBS Group AG15,624$174.2K0.00%+12,488+398.2%Added
JPMorgan Chase & Co14,958$166.8K0.00%+140+0.9%Added
Norden Group LLC14,117$157.4K0.03%−2,354−14.3%Reduced
Baker Tilly Wealth Management, LLC13,775$153.6K0.03%+1,660+13.7%Added
Price T Rowe Associates Inc13,086$146.0K0.00%+715+5.8%Added
Deutsche Bank AG12,611$140.6K0.00%+393+3.2%Added
Susquehanna International Group, LLP11,469$127.9K0.00%+11,469New
American International Group, Inc.11,240$125.3K0.00%+433+4.0%Added
Los Angeles Capital Management LLC10,865$121.1K0.00%00.0%Unchanged
Mirae Asset Global Investments Co., Ltd.10,547$117.6K0.00%00.0%Unchanged
Alliance Wealth Advisors, LLC10,327$115.1K0.04%+129+1.3%Added
Dimensional Fund Advisors LP10,278$114.6K0.00%00.0%Unchanged
MetLife Investment Management10,072$112.3K0.00%00.0%Unchanged
New York State Common Retirement Fund9,858$109.9K0.00%00.0%Unchanged
Royal Bank of Canada9,693$108.0K0.00%+2,645+37.5%Added
Elkhorn Partners Limited Partnership5,900$66.0K0.05%−9,600−61.9%Reduced
Allspring Global Investments Holdings, LLC5,785$64.5K0.00%−10,619−64.7%Reduced
Tower Research Capital LLC (TRC)4,442$49.5K0.00%+2,343+111.6%Added
Advisory Services Network, LLC3,445$38.4K0.00%+3,445New
Amalgamated Bank3,276$37.0K0.00%−220−6.3%Reduced
Citigroup Inc3,254$36.3K0.00%+3,205+6,540.8%Added
Advisor Group Holdings, Inc.2,380$26.5K0.00%−816−25.5%Reduced
Ameritas Investment Partners, Inc.2,341$26.1K0.00%+851+57.1%Added
Metropolitan Life Insurance Co1,355$15.1K0.00%00.0%Unchanged
Simplex Trading, LLC1,254$13.0K0.00%−4,156−76.8%Reduced
FMR LLC783$8.73K0.00%+555+243.4%Added
Quantbot Technologies LP700$7.80K0.00%+700New
First Horizon Advisors, Inc.602$6.71K0.00%00.0%Unchanged
Quadrant Capital Group LLC258$2.88K0.00%+89+52.7%Added
Wolff Wiese Magana LLC160$1.78K0.00%00.0%Unchanged
Fifth Third Bancorp115$1.28K0.00%00.0%Unchanged
Gradient Investments LLC45$5020.00%00.0%Unchanged
The PNC Financial Services Group, Inc.40$4460.00%00.0%Unchanged
Versant Capital Management, Inc34$3790.00%00.0%Unchanged
Farther Finance Advisors, LLC27$3010.00%+27New
Nisa Investment Advisors, LLC15$1670.00%+15New
Norges Bank0$00.00%−395,030−100.0%Sold out
Marshall Wace, LLP0$00.00%−67,364−100.0%Sold out
Fifth Lane Capital, LP0$00.00%−38,796−100.0%Sold out
Lloyd Advisory Services, LLC.0$00.00%−16,471−100.0%Sold out
Jacobs Levy Equity Management, Inc0$00.00%−12,473−100.0%Sold out
Manufacturers Life Insurance Company, The0$00.00%−10,611−100.0%Sold out
Voya Investment Management LLC0$00.00%−10,166−100.0%Sold out