Harley-Davidson, Inc.

HOG

Exchange: NYSE
Industry: Motorcycles, Bicycles & Parts
SEC CIK: 0000793952

SEC filings (opens in a new tab)

In the last 90 days, Harley-Davidson, Inc. insiders filed 3 open-market purchases and 3 sales; 441 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.

Q4 2025 vs. Q3 2025

How the institutions holding Harley-Davidson, Inc. changed between Q3 2025 and Q4 2025.

All holders in Q4 2025 All holders in Q3 2025

13F holders of HOG: Q3 2025 compared with Q4 2025
Measure	Q3 2025	Of which not filed for Q4 2025	Q4 2025	Change
Holders	404	6	390	−8
Shares	103.3M	109.0K	108.2M	+5.02M (+4.9%)
Value	$2.88B	$3.11M	$2.22B	−$660.1M (−22.9%)

6 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so the changes leave them out.

New holders (66)

Institutions that held Harley-Davidson, Inc. at the end of Q4 2025 but not at the end of Q3 2025.

Institutions new to HOG in Q4 2025
Institution	Shares	Value	% of portfolio
Two Sigma Investments, LP	1,722,413	$35.3M	0.05%
Two Sigma Advisers, LP	1,532,780	$31.4M	0.06%
Norges Bank	1,257,507	$25.8M	0.00%
Qube Research & Technologies Ltd	721,987	$14.8M	0.02%
FIFTHDELTA Ltd	447,200	$9.16M	1.93%
Trexquant Investment LP	409,185	$8.38M	0.07%
Man Group plc	346,784	$7.11M	0.01%
Squarepoint Ops LLC	324,689	$6.65M	0.01%
Connor, Clark & Lunn Investment Management Ltd.	274,892	$5.63M	0.01%
HRT Financial LP	223,337	$4.58M	0.01%
Weiss Asset Management LP	199,404	$4.09M	0.06%
SummitTX Capital, L.P.	172,300	$3.53M	0.11%
XTX Topco Ltd	170,831	$3.50M	0.09%
Point72 Asset Management, L.P.	143,105	$2.93M	0.00%
MUFG Securities EMEA plc	140,000	$2.87M	0.03%
Y-Intercept (Hong Kong) Ltd	114,144	$2.34M	0.05%
Bridgefront Capital, LLC	113,064	$2.32M	0.58%
Bridgeway Capital Management, LLC	100,122	$2.05M	0.04%
Atom Investors LP	90,937	$1.86M	0.15%
Money Concepts Capital Corp	64,299	$1.32M	0.07%
Nomura Asset Management International Inc.	59,700	$1.22M	0.00%
Blueshift Asset Management, LLC	47,496	$973.2K	0.28%
Banco Bilbao Vizcaya Argentaria, S.A.	32,201	$662.7K	0.00%
FNY Investment Advisers, LLC	25,000	$512.0K	0.15%
Oxford Asset Management LLP	23,938	$490.5K	0.17%
Jain Global LLC	17,538	$359.4K	0.00%
Jump Financial, LLC	17,263	$353.7K	0.00%
Amundi	16,899	$346.3K	0.00%
AlphaGrep UK Ltd	16,384	$335.7K	0.11%
Marex Group plc	15,499	$317.6K	0.00%
Factorial Partners, LLC	15,404	$315.6K	0.21%
Mirabella Financial Services LLP	14,409	$295.2K	0.03%
International Assets Investment Management, LLC	13,271	$271.9K	0.02%
Neo Ivy Capital Management	12,393	$253.9K	0.04%
Integrated Wealth Concepts LLC	10,908	$223.5K	0.00%
Virtu Financial LLC	10,366	$212.0K	0.01%
Kestra Advisory Services, LLC	5,496	$112.6K	0.00%
Wellington-Altus USA Inc.	2,000	$41.0K	0.03%
Pinnacle Wealth Planning Services, Inc.	1,692	$34.7K	0.00%
Pinnacle Holdings, LLC	1,468	$30.1K	0.01%
Gilpin Wealth Management, LLC	1,000	$20.5K	0.02%
DV Equities, LLC	600	$12.3K	0.00%
Basecamp Wealth Advisors LLC	599	$12.3K	0.00%
McGuire Capital Advisors Inc	458	$9.38K	0.01%
Basepoint Wealth LLC	425	$8.71K	0.01%
Elevated Capital Advisors, LLC	400	$8.20K	0.00%
Godfrey Financial Associates, Inc.	362	$7.42K	0.01%
Paladin Partners, LLC	300	$6.15K	0.00%
Strategic Wealth Advisors LLC	334	$6.00K	0.01%
Flagship Harbor Advisors, LLC	200	$4.10K	0.00%
Keating Financial Advisory Services, Inc.	199	$4.08K	0.00%
United Community Bank	159	$3.26K	0.00%
SHP Wealth Management	144	$2.95K	0.00%
Adkins Seale Capital Management LLC	142	$2.91K	0.00%
Sfam, LLC	100	$2.05K	0.00%
Wilkerson Advisory Group LLC	92	$1.88K	0.00%
Nvest Wealth Strategies, Inc.	90	$1.84K	0.00%
Garner Asset Management Corp	81	$1.66K	0.00%
Ares Financial Consulting, LLC	68	$1.39K	0.00%
Ancora Advisors, LLC	62	$1.27K	0.00%
LRI Investments, LLC	42	$861	0.00%
Evolution Wealth Management Inc.	30	$615	0.00%
Larson Financial Group LLC	24	$492	0.00%
ZRC Wealth Management, LLC	12	$246	0.00%
Dunhill Financial, LLC	3	$68	0.00%
DZ BANK AG Deutsche Zentral Genossenschafts Bank, Frankfurt am Main	1	$17	0.00%

Sold out (74)

Institutions that held Harley-Davidson, Inc. at the end of Q3 2025 and filed for Q4 2025 without it.

Institutions that sold out of HOG in Q4 2025
Institution	Shares, Q3 2025	Value, Q3 2025
Boston Partners	4,021,078	$112.2M
Winton Group Ltd	295,687	$8.25M
New Age Alpha Advisors, LLC	101,310	$2.83M
Franklin Resources Inc	68,454	$1.91M
Macquarie Group Ltd	59,700	$1.67M
Thomist Capital Management, LP	57,850	$1.65M
Hudson Bay Capital Management LP	40,649	$1.13M
Bayesian Capital Management, LP	40,365	$1.13M
Virginia Retirement Systems Et Al	36,164	$1.01M
Susquehanna Portfolio Strategies, LLC	34,627	$966.1K
Picton Mahoney Asset Management	33,127	$923.0K
Dark Forest Capital Management LP	26,445	$737.8K
Natixis	25,750	$718.4K
Fox Run Management, L.L.C.	24,380	$680.2K
Mariner, LLC	22,180	$618.8K
Concentric Capital Strategies, LP	20,321	$567.0K
Mercer Global Advisors Inc	18,935	$528.3K
Empowered Funds, LLC	15,190	$423.8K
Lecap Asset Management Ltd	13,294	$370.9K
Armistice Capital, LLC	12,991	$362.4K
PharVision Advisers, LLC	12,858	$358.7K
CAPROCK Group, Inc.	12,141	$353.6K
LS Investment Advisors, LLC	12,529	$349.6K
Aigen Investment Management, LP	12,519	$349.3K
Cerity Partners LLC	11,283	$314.8K
Financiere des Professionnels - Fonds d,investissement inc.	11,095	$309.6K
Ilex Capital Partners (UK) LLP	10,860	$303.0K
Intech Investment Management LLC	10,568	$294.8K
Envestnet Asset Management Inc	10,309	$287.6K
Callan Family Office, LLC	10,000	$279.0K
Captrust Financial Advisors	9,910	$276.5K
Pathstone Holdings, LLC	9,897	$276.1K
Panagora Asset Management Inc	9,758	$272.2K
Graham Capital Management, L.P.	9,746	$271.9K
Claret Asset Management Corp	9,711	$271.0K
Commerce Bank	9,535	$266.0K
Farringdon Capital, Ltd.	9,382	$261.8K
Voya Investment Management LLC	9,088	$253.6K
Versor Investments LP	8,610	$240.2K
Axq Capital, LP	8,442	$235.5K
Drake & Associates, LLC	9,206	$234.1K
Everhart Financial Group, Inc.	8,207	$229.0K
Perennial Investment Advisors, LLC	8,000	$223.2K
Neuberger Berman Group LLC	7,779	$217.0K
Caxton Associates LLP	7,628	$212.8K
Meeder Advisory Services, Inc.	7,185	$200.5K
Centaurus Financial, Inc.	6,023	$168.0K
Van Eck Associates Corp	6,433	$150.0K
Storebrand Asset Management AS	3,136	$87.5K
Clear Street Markets LLC	2,261	$63.1K
Aster Capital Management (DIFC) Ltd	2,011	$56.1K
Salem Investment Counselors Inc	1,415	$39.5K
Caitong International Asset Management Co., Ltd	827	$23.1K
Future Financial Wealth Managment LLC	462	$12.9K
Rise Advisors, LLC	447	$12.5K
Essential Partners LLC	431	$12.0K
Wealthspire Advisors, LLC	421	$11.7K
Assetmark, Inc	330	$9.20K
First Command Advisory Services, Inc.	268	$7.48K
Quent Capital, LLC	263	$7.34K
Bradley & Co. Private Wealth Management, LLC	250	$6.97K
McIlrath & Eck, LLC	192	$5.36K
Salomon & Ludwin, LLC	188	$5.33K
Atlantic Trust, LLC	153	$4.27K
Principal Securities, Inc.	127	$3.54K
Activest Wealth Management	110	$3.07K
CoreFirst Bank & Trust	100	$2.79K
Ameritas Advisory Services, LLC	71	$1.99K
Transamerica Financial Advisors, Inc.	61	$1.70K
Kilter Group LLC	57	$1.59K
Capital Advisors, Ltd. LLC	18	$1.00K
American Capital Advisory, LLC	5	$140
GPS Wealth Strategies Group, LLC	2	$56
Cloud Capital Management, LLC	16	$0

Not filed for Q4 2025 yet (6)

Institutions that held Harley-Davidson, Inc. at the end of Q3 2025 and haven't filed a 13F for Q4 2025. Not filing isn't selling, so they aren't counted as sold out.

Institutions holding HOG in Q3 2025 that haven't filed for Q4 2025
Institution	Shares, Q3 2025	Value, Q3 2025
Wolverine Trading, LLC	79,196	$2.27M
Bryce Point Capital, LLC	19,018	$530.6K
AXA Investment Managers S.A.	10,400	$290.2K
WFA Asset Management Corp	293	$11.3K
Hemington Wealth Management	120	$3.00K
Binnacle Investments Inc	11	$307