Bread Financial Holdings, Inc.
BFH- Exchange
- NYSE
- Industry
- Personal Credit Institutions
- SEC CIK
- 0001101215
In the last 90 days, Bread Financial Holdings, Inc. insiders filed 1 open-market purchase and 1 sale; 420 institutions reported holding it in 13F filings for Q2 2026, worth $4.30B in total; no superinvestor holds it.
13F holders, Q2 2025
Institutional positions in Bread Financial Holdings, Inc. as of Jun 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 339
- +17 vs. Q1 2025
- Shares held
- 48.5M
- −665.6K (−1.4%) vs. Q1 2025
- Total value
- $2.77B
- +$305.5M (+12.4%) vs. Q1 2025
- New holders
- 57
- 109 more added
- Sold out
- 40
- 125 more reduced
2 institutions that held it in Q1 2025 haven't filed for Q2 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2025: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting BFH on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 420 | $4.30B |
| Q1 2026 | 389 | $3.24B |
| Q4 2025 | 375 | $3.47B |
| Q3 2025 | 345 | $2.72B |
| Q2 2025 | 339 | $2.77B |
| Q1 2025 | 324 | $2.47B |
| Q4 2024 | 329 | $3.00B |
| Q3 2024 | 328 | $2.44B |
| Q2 2024 | 289 | $2.37B |
| Q1 2024 | 278 | $1.93B |
| Q4 2023 | 271 | $1.66B |
| Q3 2023 | 263 | $1.76B |
| Q2 2023 | 255 | $1.59B |
| Q1 2023 | 257 | $1.54B |
| Q4 2022 | 269 | $1.95B |
| Q3 2022 | 266 | $1.54B |
| Q2 2022 | 288 | $1.79B |
| Q1 2022 | 307 | $2.57B |
| Q4 2021 | 347 | $3.03B |
| Q3 2021 | 359 | $4.57B |
| Q2 2021 | 388 | $4.98B |
| Q1 2021 | 384 | $5.27B |
Institutions, Q2 2025
Shares, value and share of portfolio for each institution holding Bread Financial Holdings, Inc.; share changes are against Q1 2025.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| SummitTX Capital, L.P. | 7,333 | $418.9K | 0.02% | +7,333 | New |
| Hancock Whitney Corp | 7,261 | $414.7K | 0.01% | +375+5.4% | Added |
| Meeder Asset Management Inc | 7,226 | $412.7K | 0.03% | 00.0% | Unchanged |
| Highland Capital Management, LLC | 7,137 | $407.7K | 0.02% | −67−0.9% | Reduced |
| Gsa Capital Partners LLP | 6,942 | $397.0K | 0.03% | +6,942 | New |
| Integrated Quantitative Investments LLC | 6,600 | $377.0K | 0.11% | −21,300−76.3% | Reduced |
| Tower Research Capital LLC (TRC) | 6,554 | $374.4K | 0.01% | +5,171+373.9% | Added |
| New Age Alpha Advisors, LLC | 6,300 | $359.9K | 0.02% | −876−12.2% | Reduced |
| Polymer Capital Management (US) LLC | 6,177 | $352.8K | 0.06% | +6,177 | New |
| Public Employees Retirement Association of Colorado | 6,027 | $344.0K | 0.00% | 00.0% | Unchanged |
| Cambridge Investment Research Advisors, Inc. | 6,015 | $344.0K | 0.00% | +6,015 | New |
| Mutual of America Capital Management LLC | 5,980 | $341.6K | 0.00% | −1,169−16.4% | Reduced |
| Mariner, LLC | 5,898 | $336.9K | 0.00% | −1,116−15.9% | Reduced |
| Pathstone Holdings, LLC | 5,785 | $330.4K | 0.00% | +5,785 | New |
| CIBC World Markets Corp | 5,754 | $328.7K | 0.00% | −5,280−47.9% | Reduced |
| Skandinaviska Enskilda Banken AB (publ) | 5,648 | $322.6K | 0.00% | 00.0% | Unchanged |
| Cerity Partners LLC | 5,628 | $321.4K | 0.00% | +692+14.0% | Added |
| Range Financial Group LLC | 5,502 | $314.3K | 0.12% | +504+10.1% | Added |
| Wealth Enhancement Advisory Services, LLC | 5,129 | $309.8K | 0.00% | +5,129 | New |
| JBF Capital, Inc. | 5,000 | $285.6K | 0.05% | 00.0% | Unchanged |
| Pallas Capital Advisors LLC | 4,991 | $285.1K | 0.01% | +58+1.2% | Added |
| Vise Technologies, Inc. | 4,911 | $280.5K | 0.01% | +4,911 | New |
| Innealta Capital, LLC | 4,850 | $277.0K | 0.15% | 00.0% | Unchanged |
| Ameritas Investment Partners, Inc. | 4,768 | $272.3K | 0.01% | −434−8.3% | Reduced |
| CIBC Asset Management Inc | 4,676 | $267.1K | 0.00% | 00.0% | Unchanged |
| Cetera Investment Advisers | 4,616 | $263.7K | 0.00% | +4,616 | New |
| FMR LLC | 4,523 | $258.4K | 0.00% | −23,035−83.6% | Reduced |
| Versor Investments LP | 4,183 | $238.9K | 0.04% | −754−15.3% | Reduced |
| QRG Capital Management, Inc. | 4,043 | $231.0K | 0.00% | +6+0.1% | Added |
| Atria Investments LLC | 3,978 | $227.2K | 0.00% | −382−8.8% | Reduced |
| Atria Wealth Solutions, Inc. | 3,953 | $225.8K | 0.01% | +3,953 | New |
| ExodusPoint Capital Management, LP | 3,919 | $224.0K | 0.00% | +3,919 | New |
| CI Private Wealth, LLC | 3,854 | $220.1K | 0.00% | +3,854 | New |
| Vestcor Inc | 3,839 | $219.0K | 0.01% | 00.0% | Unchanged |
| DRW Securities, LLC | 3,772 | $215.5K | 0.02% | +3,772 | New |
| MJP Associates Inc | 3,771 | $215.4K | 0.03% | +3,771 | New |
| Advisor OS, LLC | 3,771 | $215.4K | 0.02% | +3,771 | New |
| Pinnacle Wealth Planning Services, Inc. | 3,670 | $209.6K | 0.03% | +3,670 | New |
| Commonwealth Equity Services, LLC | 3,624 | $207.0K | 0.00% | +3,624 | New |
| Headlands Technologies LLC | 3,223 | $184.1K | 0.02% | +3,223 | New |
| Picton Mahoney Asset Management | 3,200 | $182.0K | 0.00% | +3,176+13,233.3% | Added |
| GAMMA Investing LLC | 3,033 | $173.2K | 0.01% | +1,576+108.2% | Added |
| Advisor Group Holdings, Inc. | 2,920 | $167.8K | 0.00% | +111+4.0% | Added |
| Financiere des Professionnels - Fonds d,investissement inc. | 2,898 | $165.5K | 0.01% | +2,898 | New |
| CIBC Private Wealth Group, LLC | 2,581 | $147.4K | 0.00% | −5−0.2% | Reduced |
| CWM, LLC | 2,517 | $144.0K | 0.00% | −1,042−29.3% | Reduced |
| Simplex Trading, LLC | 2,107 | $120.0K | 0.00% | +2,061+4,480.4% | Added |
| SG Americas Securities, LLC | 2,045 | $117.0K | 0.00% | −5,668−73.5% | Reduced |
| Covestor Ltd | 2,057 | $117.0K | 0.07% | +507+32.7% | Added |
| KBC Group NV | 1,631 | $93.0K | 0.00% | −505−23.6% | Reduced |
| Glenmede Investment Management, LP | 1,585 | $90.5K | 0.00% | +1,585 | New |
| Bessemer Group Inc | 1,333 | $76.0K | 0.00% | +4+0.3% | Added |
| Versant Capital Management, Inc | 1,285 | $73.4K | 0.01% | −13−1.0% | Reduced |
| Bryn Mawr Trust Co | 1,268 | $72.4K | 0.00% | +1,268 | New |
| Nomura Asset Management Co Ltd | 1,220 | $69.7K | 0.00% | 00.0% | Unchanged |
| Smartleaf Asset Management LLC | 1,183 | $67.3K | 0.01% | +120+11.3% | Added |
| Eukles Asset Management | 745 | $42.6K | 0.02% | −14−1.8% | Reduced |
| BOK Financial Private Wealth, Inc. | 740 | $42.3K | 0.00% | +740 | New |
| GWM Advisors LLC | 737 | $42.1K | 0.00% | 00.0% | Unchanged |
| EverSource Wealth Advisors, LLC | 711 | $40.6K | 0.00% | +398+127.2% | Added |
| Jones Financial Companies LLLP | 640 | $36.4K | 0.00% | +454+244.1% | Added |
| Curat Global, LLC | 555 | $31.7K | 0.03% | 00.0% | Unchanged |
| BNP PARIBAS ASSET MANAGEMENT Holding S.A. | 524 | $30.0K | 0.00% | +524 | New |
| Group One Trading, L.P. | 494 | $28.2K | 0.00% | −313−38.8% | Reduced |
| Skopos Labs, Inc. | 478 | $27.3K | 0.00% | +279+140.2% | Added |
| Matrix Trust Co | 480 | $27.0K | 0.00% | −22−4.4% | Reduced |
| Frazier Financial Advisors, LLC | 435 | $24.8K | 0.02% | −169−28.0% | Reduced |
| MAI Capital Management | 433 | $24.7K | 0.00% | +310+252.0% | Added |
| Aster Capital Management (DIFC) Ltd | 418 | $23.9K | 0.01% | −199−32.3% | Reduced |
| Farther Finance Advisors, LLC | 404 | $23.1K | 0.00% | +219+118.4% | Added |
| Salomon & Ludwin, LLC | 376 | $22.5K | 0.00% | 00.0% | Unchanged |
| Traub Capital Management LLC | 380 | $21.7K | 0.02% | +380 | New |
| Whittier Trust Co of Nevada Inc | 325 | $18.6K | 0.00% | 00.0% | Unchanged |
| Massmutual Trust Co FSB | 293 | $16.7K | 0.00% | 00.0% | Unchanged |
| Fifth Third Bancorp | 270 | $15.4K | 0.00% | +46+20.5% | Added |
| Northwestern Mutual Wealth Management Co | 233 | $13.3K | 0.00% | −17−6.8% | Reduced |
| Sunbelt Securities, Inc. | 211 | $12.9K | 0.00% | −1−0.5% | Reduced |
| South State Corp. | 212 | $12.1K | 0.00% | +212 | New |
| Danske Bank A/S | 211 | $12.1K | 0.00% | −30,516−99.3% | Reduced |
| STRS Ohio | 200 | $11.4K | 0.00% | −1,100−84.6% | Reduced |
| Truvestments Capital LLC | 198 | $11.3K | 0.00% | 00.0% | Unchanged |
| Twin Peaks Wealth Advisors, LLC | 179 | $10.8K | 0.00% | +179 | New |
| IFP Advisors, Inc | 137 | $10.5K | 0.00% | +99+260.5% | Added |
| Umb Bank N A | 176 | $10.1K | 0.00% | −2−1.1% | Reduced |
| Ameritas Advisory Services, LLC | 168 | $9.58K | 0.00% | +168 | New |
| WealthCollab, LLC | 154 | $8.80K | 0.00% | 00.0% | Unchanged |
| Geneos Wealth Management Inc. | 130 | $7.43K | 0.00% | +61+88.4% | Added |
| Manchester Capital Management LLC | 126 | $7.20K | 0.00% | 00.0% | Unchanged |
| C M Bidwell & Associates Ltd | 110 | $6.28K | 0.00% | 00.0% | Unchanged |
| Aventura Private Wealth, LLC | 110 | $6.28K | 0.00% | 00.0% | Unchanged |
| Principal Securities, Inc. | 97 | $5.54K | 0.00% | −16−14.2% | Reduced |
| Bell Investment Advisors, Inc | 94 | $5.37K | 0.00% | +11+13.3% | Added |
| Rothschild Investment LLC | 90 | $5.14K | 0.00% | −25−21.7% | Reduced |
| Private Wealth Management Group, LLC | 80 | $4.57K | 0.00% | 00.0% | Unchanged |
| MJT & Associates Financial Advisory Group, Inc. | 78 | $4.46K | 0.01% | 00.0% | Unchanged |
| Kestra Investment Management, LLC | 78 | $4.46K | 0.00% | +78 | New |
| Sound Income Strategies, LLC | 75 | $4.28K | 0.00% | +75 | New |
| Hemington Wealth Management | 83 | $4.00K | 0.00% | +7+9.2% | Added |
| Fortitude Family Office, LLC | 70 | $4.00K | 0.00% | −13−15.7% | Reduced |
| Beaird Harris Wealth Management, LLC | 68 | $3.87K | 0.00% | 00.0% | Unchanged |