Bread Financial Holdings, Inc.
BFH- Exchange
- NYSE
- Industry
- Personal Credit Institutions
- SEC CIK
- 0001101215
In the last 90 days, Bread Financial Holdings, Inc. insiders filed 1 open-market purchase and 1 sale; 420 institutions reported holding it in 13F filings for Q2 2026, worth $4.30B in total; no superinvestor holds it.
13F holders, Q1 2025
Institutional positions in Bread Financial Holdings, Inc. as of Mar 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 324
- −2 vs. Q4 2024
- Shares held
- 49.2M
- +308.7K (+0.6%) vs. Q4 2024
- Total value
- $2.47B
- −$518.8M (−17.4%) vs. Q4 2024
- New holders
- 45
- 115 more added
- Sold out
- 47
- 111 more reduced
3 institutions that held it in Q4 2024 haven't filed for Q1 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting BFH on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 420 | $4.30B |
| Q1 2026 | 389 | $3.24B |
| Q4 2025 | 375 | $3.47B |
| Q3 2025 | 345 | $2.72B |
| Q2 2025 | 339 | $2.77B |
| Q1 2025 | 324 | $2.47B |
| Q4 2024 | 329 | $3.00B |
| Q3 2024 | 328 | $2.44B |
| Q2 2024 | 289 | $2.37B |
| Q1 2024 | 278 | $1.93B |
| Q4 2023 | 271 | $1.66B |
| Q3 2023 | 263 | $1.76B |
| Q2 2023 | 255 | $1.59B |
| Q1 2023 | 257 | $1.54B |
| Q4 2022 | 269 | $1.95B |
| Q3 2022 | 266 | $1.54B |
| Q2 2022 | 288 | $1.79B |
| Q1 2022 | 307 | $2.57B |
| Q4 2021 | 347 | $3.03B |
| Q3 2021 | 359 | $4.57B |
| Q2 2021 | 388 | $4.98B |
| Q1 2021 | 384 | $5.27B |
Institutions, Q1 2025
Shares, value and share of portfolio for each institution holding Bread Financial Holdings, Inc.; share changes are against Q4 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Meeder Asset Management Inc | 7,226 | $361.9K | 0.02% | 00.0% | Unchanged |
| Highland Capital Management, LLC | 7,204 | $360.8K | 0.02% | +1,470+25.6% | Added |
| New Age Alpha Advisors, LLC | 7,176 | $359.4K | 0.02% | −2,312−24.4% | Reduced |
| Mutual of America Capital Management LLC | 7,149 | $358.0K | 0.00% | −382−5.1% | Reduced |
| Occudo Quantitative Strategies LP | 7,135 | $356.8K | 0.05% | +7,135 | New |
| Pictet Asset Management Holding SA | 7,026 | $351.9K | 0.00% | 00.0% | Unchanged |
| Mariner, LLC | 7,014 | $351.3K | 0.00% | −530−7.0% | Reduced |
| Hancock Whitney Corp | 6,886 | $344.8K | 0.01% | +482+7.5% | Added |
| HighTower Advisors, LLC | 6,102 | $305.6K | 0.00% | −2,206−26.6% | Reduced |
| Public Employees Retirement Association of Colorado | 6,027 | $302.0K | 0.00% | 00.0% | Unchanged |
| Quantinno Capital Management LP | 5,701 | $285.5K | 0.00% | +5,701 | New |
| XTX Topco Ltd | 5,677 | $284.3K | 0.01% | −860−13.2% | Reduced |
| Skandinaviska Enskilda Banken AB (publ) | 5,648 | $282.9K | 0.00% | −1,800−24.2% | Reduced |
| Jain Global LLC | 5,500 | $275.4K | 0.01% | +5,500 | New |
| HRT Financial LP | 5,507 | $275.0K | 0.00% | −17,009−75.5% | Reduced |
| Edgestream Partners, L.P. | 5,481 | $274.5K | 0.01% | −51,790−90.4% | Reduced |
| Point72 Asia (Singapore) Pte. Ltd. | 5,269 | $263.9K | 0.07% | +4,789+997.7% | Added |
| Bridgefront Capital, LLC | 5,238 | $262.3K | 0.08% | +5,238 | New |
| Ameritas Investment Partners, Inc. | 5,202 | $260.5K | 0.01% | 00.0% | Unchanged |
| Quest Partners LLC | 5,135 | $257.2K | 0.03% | −1,555−23.2% | Reduced |
| Oxford Asset Management LLP | 5,008 | $250.8K | 0.11% | +5,008 | New |
| JBF Capital, Inc. | 5,000 | $250.4K | 0.05% | 00.0% | Unchanged |
| Range Financial Group LLC | 4,998 | $250.3K | 0.11% | −1,644−24.8% | Reduced |
| Versor Investments LP | 4,937 | $247.2K | 0.04% | +4,937 | New |
| Cerity Partners LLC | 4,936 | $247.2K | 0.00% | −63−1.3% | Reduced |
| Pallas Capital Advisors LLC | 4,933 | $247.0K | 0.01% | +122+2.5% | Added |
| Innealta Capital, LLC | 4,850 | $242.9K | 0.13% | −536−10.0% | Reduced |
| CIBC Asset Management Inc | 4,676 | $234.2K | 0.00% | −196−4.0% | Reduced |
| Atria Investments LLC | 4,360 | $218.3K | 0.00% | −678−13.5% | Reduced |
| Axq Capital, LP | 4,251 | $212.9K | 0.09% | +4,251 | New |
| Fieldview Capital Management, LLC | 4,096 | $205.1K | 0.03% | +4,096 | New |
| QRG Capital Management, Inc. | 4,037 | $202.2K | 0.00% | +373+10.2% | Added |
| Vestcor Inc | 3,839 | $192.0K | 0.01% | 00.0% | Unchanged |
| CWM, LLC | 3,559 | $178.0K | 0.00% | −530−13.0% | Reduced |
| Advisor Group Holdings, Inc. | 2,809 | $141.6K | 0.00% | −105−3.6% | Reduced |
| CIBC Private Wealth Group, LLC | 2,586 | $110.8K | 0.00% | −383−12.9% | Reduced |
| KBC Group NV | 2,136 | $107.0K | 0.00% | +33+1.6% | Added |
| State of Wyoming | 1,829 | $91.6K | 0.01% | +1,829 | New |
| Quadrant Capital Group LLC | 1,688 | $84.5K | 0.00% | +1,179+231.6% | Added |
| Covestor Ltd | 1,550 | $78.0K | 0.05% | −476−23.5% | Reduced |
| GAMMA Investing LLC | 1,457 | $73.0K | 0.01% | +319+28.0% | Added |
| Tower Research Capital LLC (TRC) | 1,383 | $69.3K | 0.00% | −1,524−52.4% | Reduced |
| Bessemer Group Inc | 1,329 | $67.0K | 0.00% | +40+3.1% | Added |
| STRS Ohio | 1,300 | $65.1K | 0.00% | 00.0% | Unchanged |
| Versant Capital Management, Inc | 1,298 | $65.0K | 0.01% | +839+182.8% | Added |
| Nomura Asset Management Co Ltd | 1,220 | $61.1K | 0.00% | −540−30.7% | Reduced |
| Smartleaf Asset Management LLC | 1,063 | $53.1K | 0.01% | −331−23.7% | Reduced |
| Group One Trading, L.P. | 807 | $40.4K | 0.00% | −2,173−72.9% | Reduced |
| Eukles Asset Management | 759 | $38.0K | 0.02% | −95−11.1% | Reduced |
| OP Asset Management Ltd | 740 | $37.1K | 0.00% | +740 | New |
| GWM Advisors LLC | 737 | $36.9K | 0.00% | 00.0% | Unchanged |
| Aster Capital Management (DIFC) Ltd | 617 | $33.3K | 0.01% | +617 | New |
| Quarry LP | 639 | $32.0K | 0.01% | +578+947.5% | Added |
| Pinnacle Holdings, LLC | 630 | $31.6K | 0.01% | −120−16.0% | Reduced |
| Frazier Financial Advisors, LLC | 604 | $30.2K | 0.02% | +202+50.2% | Added |
| Curat Global, LLC | 555 | $27.8K | 0.03% | +555 | New |
| Matrix Trust Co | 502 | $25.0K | 0.00% | +38+8.2% | Added |
| Salomon & Ludwin, LLC | 376 | $18.8K | 0.00% | 00.0% | Unchanged |
| Whittier Trust Co of Nevada Inc | 325 | $16.3K | 0.00% | 00.0% | Unchanged |
| EverSource Wealth Advisors, LLC | 313 | $15.7K | 0.00% | +60+23.7% | Added |
| Massmutual Trust Co FSB | 293 | $14.7K | 0.00% | 00.0% | Unchanged |
| Northwestern Mutual Wealth Management Co | 250 | $12.5K | 0.00% | −243−49.3% | Reduced |
| Coldstream Capital Management Inc | 248 | $12.4K | 0.00% | +248 | New |
| Fifth Third Bancorp | 224 | $11.2K | 0.00% | +1+0.4% | Added |
| Sunbelt Securities, Inc. | 212 | $10.6K | 0.00% | +1+0.5% | Added |
| Hexagon Capital Partners LLC | 199 | $9.97K | 0.00% | −137−40.8% | Reduced |
| Skopos Labs, Inc. | 199 | $9.97K | 0.00% | +199 | New |
| Truvestments Capital LLC | 198 | $9.91K | 0.00% | −2−1.0% | Reduced |
| Jones Financial Companies LLLP | 186 | $9.32K | 0.00% | +12+6.9% | Added |
| Farther Finance Advisors, LLC | 185 | $9.29K | 0.00% | +91+96.8% | Added |
| Mather Group, LLC. | 180 | $9.01K | 0.00% | 00.0% | Unchanged |
| Legacy Wealth Managment, LLC | 178 | $8.91K | 0.01% | 00.0% | Unchanged |
| Umb Bank N A | 178 | $8.91K | 0.00% | +60+50.8% | Added |
| WealthCollab, LLC | 154 | $7.71K | 0.00% | 00.0% | Unchanged |
| Quent Capital, LLC | 151 | $7.54K | 0.00% | +14+10.2% | Added |
| Principal Securities, Inc. | 113 | $6.90K | 0.00% | 00.0% | Unchanged |
| Manchester Capital Management LLC | 126 | $6.31K | 0.00% | +126 | New |
| MAI Capital Management | 123 | $6.16K | 0.00% | −30−19.6% | Reduced |
| Rothschild Investment LLC | 115 | $5.76K | 0.00% | +65+130.0% | Added |
| C M Bidwell & Associates Ltd | 110 | $5.51K | 0.00% | 00.0% | Unchanged |
| Aventura Private Wealth, LLC | 110 | $5.51K | 0.00% | 00.0% | Unchanged |
| Bell Investment Advisors, Inc | 83 | $4.16K | 0.00% | 00.0% | Unchanged |
| Fortitude Family Office, LLC | 83 | $4.16K | 0.00% | 00.0% | Unchanged |
| Private Wealth Management Group, LLC | 80 | $4.01K | 0.00% | 00.0% | Unchanged |
| MJT & Associates Financial Advisory Group, Inc. | 78 | $3.91K | 0.00% | +78 | New |
| Geneos Wealth Management Inc. | 69 | $3.46K | 0.00% | −126−64.6% | Reduced |
| Beaird Harris Wealth Management, LLC | 68 | $3.39K | 0.00% | 00.0% | Unchanged |
| Red Tortoise LLC | 60 | $3.00K | 0.00% | 00.0% | Unchanged |
| Hemington Wealth Management | 76 | $3.00K | 0.00% | +15+24.6% | Added |
| Boston Private Wealth LLC | 53 | $2.66K | 0.00% | +53 | New |
| Harbour Investments, Inc. | 52 | $2.63K | 0.00% | 00.0% | Unchanged |
| Parkside Financial Bank & Trust | 44 | $2.21K | 0.00% | +30+214.3% | Added |
| Simplex Trading, LLC | 46 | $2.00K | 0.00% | +46 | New |
| WPG Advisers, LLC | 39 | $1.95K | 0.00% | −19−32.8% | Reduced |
| IFP Advisors, Inc | 38 | $1.90K | 0.00% | 00.0% | Unchanged |
| JFS Wealth Advisors, LLC | 37 | $1.85K | 0.00% | 00.0% | Unchanged |
| Signaturefd, LLC | 35 | $1.75K | 0.00% | 00.0% | Unchanged |
| Trust Co of Vermont | 34 | $1.70K | 0.00% | 00.0% | Unchanged |
| Larson Financial Group LLC | 32 | $1.60K | 0.00% | +24+300.0% | Added |
| Farmers & Merchants Investments Inc | 31 | $1.55K | 0.00% | −5−13.9% | Reduced |