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Creative Planning

SEC CIK
0001540235
Latest filing
Aug 13, 2026

Holdings in Q4 2024

Holdings as of Dec 31, 2024, filed Feb 14, 2025. Long positions only; changes compare share counts with Q3 2024.

Institution overview
Positions
3,554
+370 vs. Q3 2024
Portfolio value
$102.8B
+$1.81B (+1.8%) vs. Q3 2024
Filed
Feb 14, 2025
SEC
Holdings of Creative Planning in Q4 2024
SecurityClassSharesValue% of portfolioShare changeActionHistory
Fidelity MSCI Information Technology Index ETF316092808ETF32,357$5.98M<0.1%+9,452+41.3%Added–
Vanguard S&P 500 Growth ETF921932505ETF16,291$5.96M<0.1%+2,096+14.8%Added–
WDAYWorkday, Inc.CL A22,954$5.92M<0.1%+4,560+24.8%AddedHistory
iShares Tr464288489INTL DEV RE ETF306,756$5.92M<0.1%+470.0%Added–
iShares MSCI India ETF46429B598ETF112,445$5.92M<0.1%−74−0.1%Reduced–
RACEFerrari N.V.COM13,918$5.91M<0.1%+697+5.3%AddedHistory
WisdomTree Tr97717W588US LARGECAP FUND95,635$5.85M<0.1%+5,306+5.9%Added–
GBTCGrayscale Bitcoin Trust ETFETF78,858$5.84M<0.1%−4,457−5.3%ReducedHistory
ARCCAres Capital CorpCEF266,227$5.83M<0.1%+10,337+4.0%AddedHistory
JBLJabil IncStock40,496$5.83M<0.1%−6,052−13.0%ReducedHistory
MTBM&T Bank CorpCOM30,932$5.82M<0.1%+1,707+5.8%AddedHistory
DHIHorton D R IncCOM41,508$5.80M<0.1%−2,523−5.7%ReducedHistory
ETREntergy CorpCOM76,240$5.78M<0.1%+18,788+32.7%AddedConverted for a 2-for-1 splitHistory
SFMSprouts Farmers Market, Inc.COM45,408$5.77M<0.1%+7,429+19.6%AddedHistory
JDJD.com, Inc.SPON ADS CL A166,069$5.76M<0.1%+27,130+19.5%AddedHistory
HUMHumana IncStock22,658$5.75M<0.1%−1,587−6.5%ReducedHistory
FIXComfort Systems USA IncCOM13,551$5.75M<0.1%+884+7.0%AddedHistory
WSMWilliams Sonoma IncCOM31,011$5.74M<0.1%+1,955+6.7%AddedHistory
VSTVistra Corp.Stock41,630$5.74M<0.1%+10,578+34.1%AddedHistory
Victory Portfolios II92647N782VCSHS US 500 ENH83,017$5.72M<0.1%−1,346−1.6%Reduced–
UMBFUmb Financial CorpCOM50,357$5.68M<0.1%+19,031+60.8%AddedHistory
SKYWSkywest IncCOM56,317$5.64M<0.1%+1,993+3.7%AddedHistory
PKPark Hotels & Resorts Inc.COM399,515$5.62M<0.1%+93,454+30.5%AddedHistory
CLXClorox CoStock34,559$5.61M<0.1%+5,470+18.8%AddedHistory
CCICrown Castle Inc.REIT61,404$5.57M<0.1%−19,159−23.8%ReducedHistory
CBRECbre Group, Inc.CL A42,425$5.57M<0.1%+4,621+12.2%AddedHistory
iShares Tr46435U440USD GRN BOND ETF119,174$5.56M<0.1%+4,095+3.6%Added–
VRTVertiv Holdings CoCOM CL A48,900$5.56M<0.1%+5,282+12.1%AddedHistory
DXCMDexcom IncCOM71,238$5.54M<0.1%+11,665+19.6%AddedHistory
iShares Tr464287846DOW JONES US ETF38,662$5.53M<0.1%−925−2.3%Reduced–
RJFRaymond James Financial IncCOM35,514$5.52M<0.1%−2,069−5.5%ReducedHistory
FLEXFlex Ltd.Stock143,231$5.50M<0.1%+1,860+1.3%AddedHistory
BBYBest Buy Co IncStock63,671$5.46M<0.1%−3,910−5.8%ReducedHistory
CVECenovus Energy Inc.COM358,426$5.43M<0.1%+36,618+11.4%AddedHistory
ProShares Tr74347X831ULTRAPRO QQQ68,275$5.40M<0.1%+39,415+136.6%Added–
VRSKVerisk Analytics, Inc.COM19,559$5.39M<0.1%+2,216+12.8%AddedHistory
WFWoori Financial Group Inc.SPONSORED ADS171,717$5.37M<0.1%+15,895+10.2%AddedHistory
BRBroadridge Financial Solutions, Inc.Stock23,706$5.36M<0.1%+667+2.9%AddedHistory
iShares Tr464288257MSCI ACWI ETF45,326$5.33M<0.1%−972−2.1%Reduced–
ADCAgree Realty CorpCOM75,508$5.32M<0.1%+14,241+23.2%AddedHistory
SFBSServisFirst Bancshares, Inc.COM62,684$5.31M<0.1%+59,301+1,752.9%AddedHistory
Invesco Exch TRD SLF Idx FD46138J775BLOO PRI PWR ETF64,875$5.27M<0.1%−9,059−12.3%Reduced–
CAHCardinal Health IncStock44,319$5.24M<0.1%+11,471+34.9%AddedHistory
Schwab Fundamental International Small Equity ETF808524748ETF153,410$5.24M<0.1%−14,223−8.5%Reduced–
BFCBank First CorpCOM52,749$5.23M<0.1%+52,749NewHistory
ESEversource EnergyStock90,388$5.19M<0.1%+4,228+4.9%AddedHistory
RBLXRoblox CorpStock89,632$5.19M<0.1%−48,615−35.2%ReducedHistory
iShares Tr464288521CRE U S REIT ETF90,482$5.19M<0.1%−2,523−2.7%Reduced–
OMCOmnicom Group Inc.COM60,192$5.18M<0.1%+581+1.0%AddedHistory
AMEAmetek IncCOM28,695$5.17M<0.1%+3,261+12.8%AddedHistory
MNSTMonster Beverage CorpCOM98,360$5.17M<0.1%+7,587+8.4%AddedHistory
ITGartner IncCOM10,640$5.15M<0.1%−95−0.9%ReducedHistory
Invesco Exchange Traded FD T46137V399S&P500 BUY WRT218,355$5.15M<0.1%+218,355New–
FISFidelity National Information Services, Inc.Stock62,531$5.05M<0.1%−6,492−9.4%ReducedHistory
First Trust Dow Jones Internet Index Fund33733E302ETF20,734$5.04M<0.1%+831+4.2%Added–
ATOAtmos Energy CorpCOM36,199$5.04M<0.1%+1,708+5.0%AddedHistory
MPWRMonolithic Power Systems, Inc.COM8,519$5.04M<0.1%+1,246+17.1%AddedHistory
KBKB Financial Group Inc.SPONSORED ADR88,369$5.03M<0.1%+2,239+2.6%AddedHistory
GPCGenuine Parts CoStock42,987$5.02M<0.1%−12,580−22.6%ReducedHistory
HUBSHubSpot IncCOM7,181$5.00M<0.1%+475+7.1%AddedHistory
iShares Tr46435G334MSCI UK ETF NEW147,591$5.00M<0.1%+7,473+5.3%Added–
Vanguard Materials ETF92204A801ETF26,611$5.00M<0.1%−539−2.0%Reduced–
EMEEMCOR Group, Inc.Stock11,000$4.99M<0.1%+1,061+10.7%AddedHistory
OGEOGE Energy Corp.COM120,976$4.99M<0.1%−2,211−1.8%ReducedHistory
MFGMizuho Financial Group IncSPONSORED ADR1,007,150$4.92M<0.1%+203,891+25.4%AddedHistory
TTWOTake Two Interactive Software IncCOM26,698$4.91M<0.1%+2,667+11.1%AddedHistory
GEHCGE HealthCare Technologies Inc.Stock62,854$4.91M<0.1%+913+1.5%AddedHistory
CMCanadian Imperial Bank of CommerceCOM77,444$4.90M<0.1%+9,952+14.7%AddedHistory
BCSBarclays PLCADR367,212$4.88M<0.1%+55,746+17.9%AddedHistory
iShares Tr464288760US AER DEF ETF33,517$4.87M<0.1%+1,037+3.2%Added–
iShares Ibonds Dec 2028 Term Corporate ETF46435U515ETF194,807$4.85M<0.1%+106,014+119.4%Added–
SABRSabre CorpCOM1,328,786$4.85M<0.1%−1,657,561−55.5%ReducedHistory
Vanguard Scottsdale FDS92206C714VNG RUS1000VAL59,476$4.83M<0.1%+814+1.4%Added–
HALHalliburton CoStock177,440$4.82M<0.1%+3,885+2.2%AddedHistory
SPDR Series Trust78464A201ST STR SP600GRWO53,376$4.82M<0.1%+1,456+2.8%Added–
IQVIQVIA Holdings Inc.Stock24,494$4.81M<0.1%+3,481+16.6%AddedHistory
RFRegions Financial CorpCOM204,546$4.81M<0.1%+13,416+7.0%AddedHistory
SPDR Series Trust78468R408ST TERM HIGH ETF190,432$4.81M<0.1%+4,276+2.3%Added–
KKellanovaStock59,371$4.81M<0.1%+2,756+4.9%AddedHistory
ProShares Tr74347X864ULTRPRO S&P50054,153$4.80M<0.1%+42,225+354.0%Added–
ANFAbercrombie & Fitch CoCL A32,078$4.79M<0.1%+1,794+5.9%AddedHistory
SCCOSouthern Copper CorpStock52,519$4.79M<0.1%+3,191+6.5%AddedHistory
AWKAmerican Water Works Company, Inc.Stock38,386$4.78M<0.1%+2,863+8.1%AddedHistory
Global X FDS37954Y376RATE PREFERRED201,656$4.75M<0.1%+29,850+17.4%Added–
HPEHewlett Packard Enterprise CoCOM222,239$4.74M<0.1%+25,220+12.8%AddedHistory
BIDUBaidu, Inc.ADR56,182$4.74M<0.1%+6,742+13.6%AddedHistory
SMCISuper Micro Computer, Inc.Stock155,257$4.73M<0.1%+64,877+71.8%AddedConverted for a 10-for-1 splitHistory
FTAIFTAI Aviation Ltd.SHS32,781$4.72M<0.1%+2,923+9.8%AddedHistory
State Street Communication Services Select Sector SPDR ETF81369Y852ETF48,609$4.71M<0.1%+12,828+35.9%Added–
EBAYeBay IncCOM75,824$4.70M<0.1%+10,008+15.2%AddedHistory
CAGConagra Brands Inc.Stock168,382$4.67M<0.1%+3,318+2.0%AddedHistory
JJacobs Solutions Inc.COM34,812$4.65M<0.1%+2,733+8.5%AddedHistory
EQTEQT CorpStock100,513$4.63M<0.1%+1,033+1.0%AddedHistory
MAINMain Street Capital CORPCEF78,971$4.63M<0.1%+5,795+7.9%AddedHistory
Vanguard Consumer Staples ETF92204A207ETF21,810$4.61M<0.1%+5,243+31.6%Added–
UMCUnited Microelectronics CorpSPON ADR NEW696,473$4.52M<0.1%+34,671+5.2%AddedHistory
iShares Semiconductor ETF464287523ETF20,974$4.52M<0.1%+1,684+8.7%Added–
GNRCGenerac Holdings Inc.Stock29,011$4.50M<0.1%+1,004+3.6%AddedHistory
ARGXArgenx SESPONSORED ADR7,293$4.49M<0.1%+1,856+34.1%AddedHistory
BAMBrookfield Asset Management Ltd.CL A LMT VTG SHS82,769$4.49M<0.1%+12,099+17.1%AddedHistory

Options (25)

Puts and calls in the same filing. Amounts are the market value of the underlying shares, which is what 13F reports.

Option positions of Creative Planning in Q4 2024
SecurityClassPutsCalls
NVDANVIDIA CorpStock$1.16M$6.67M
GOOGLAlphabet Inc.Stock$735$3.86M
WFCWells Fargo & CompanyStock–$2.63M
AAPLApple Inc.Stock$3.75K$843.5K
MSTRStrategy IncStock–$747.6K
NUNu Holdings Ltd.ORD SHS CL A$501.5K–
DISWalt Disney CoStock–$366.1K
MSFTMicrosoft CorpStock–$308.3K
AMDAdvanced Micro Devices IncStock–$188.0K
CINFCincinnati Financial CorpCOM$113.6K–
DOCNDigitalOcean Holdings, Inc.COM$105.3K–
CARTMaplebear Inc.COM$59.8K–
HOODRobinhood Markets, Inc.Stock$53.6K–
APPAppLovin CorpCOM CL A$34.4K–
TGTTarget CorpStock$32.1K–
TSLATesla, Inc.Stock$9.61K–
BRK.BBerkshire Hathaway IncStock$6.05K–
DASHDoorDash, Inc.Stock$5.07K–
DBXDropbox, Inc.CL A$1.90K–
HDHome Depot, Inc.Stock$1.87K–
SCHWSchwab Charles CorpStock$1.00K–
CFLTConfluent, Inc.CLASS A COM$517–
WMTWalmart Inc.Stock$473–
SNOWSnowflake Inc.Stock$274–
CSCOCisco Systems, Inc.Stock$102–

Sold out since Q3 2024 (137)

Positions held at the end of Q3 2024 that are gone from this filing.

The largest 100 of 137 by value last quarter.

Positions of Creative Planning sold out since Q3 2024
SecurityClassShares in Q3 2024Value in Q3 2024% of portfolio in Q3 2024History
iShares Tr46436E874IBONDS 24 TRM TS187,477$4.50M<0.1%–
Schwab Charles Family FD808515530AMT TAX FREE MNY4,352,594$4.35M<0.1%–
iShares Tr46434VBG4IBONDS DEC24 ETF125,734$3.17M<0.1%–
MROMarathon Oil CorpCOM105,772$2.82M<0.1%History
AGRAvangrid, Inc.COM37,986$1.36M<0.1%History
VSTOVista Outdoor Inc.COM28,905$1.13M<0.1%History
ORANYOrangeSPONSORED ADR98,569$1.13M<0.1%History
IFNAberdeen India Fund, Inc.COM55,516$1.06M<0.1%History
Schwab Strategic Tr808524649MUN BD ETF19,067$1.00M<0.1%–
VGRVector Group LtdCOM63,554$948.2K<0.1%History
Proshares Ultrapro Short Qqq - US ETP74347G432Exchange-Traded Fund115,582$854.2K<0.1%–
Invesco Exch TRD SLF Idx FD46138J841BULSHS 2024 CB38,086$804.4K<0.1%–
ODPODP CorpCOM23,207$690.4K<0.1%History
PIMCO ETF Tr72201R30415+ YR US TIPS11,093$640.6K<0.1%–
FROFrontline plcCOM25,823$590.1K<0.1%History
CHUYChuy's Holdings, Inc.COM14,602$546.1K<0.1%History
SWNSouthwestern Energy CoCOM76,642$544.9K<0.1%History
JOEST JOE CoCOM9,271$540.6K<0.1%History
UVXYProShares Trust IIULTRA VIX SHORT20,574$512.9K<0.1%History
iShares Tr46435U697IBONDS DEC19,602$511.6K<0.1%–
PRFTPerficient IncCOM6,773$511.3K<0.1%History
SQSPSquarespace, Inc.CLASS A10,637$493.9K<0.1%History
FORRForrester Research, Inc.COM26,772$482.2K<0.1%History
PRMWPrimo Water CorpCOM17,413$439.7K<0.1%History
Exchange Traded Concepts Tru301505889EMQQ EME MAR ETF11,145$437.0K<0.1%–
CTLTCatalent, Inc.COM6,935$420.1K<0.1%History
DYNDyne Therapeutics, Inc.COM10,605$380.9K<0.1%History
RGPResources Connection, Inc.COM38,092$369.5K<0.1%History
IRENIREN LtdORDINARY SHARES457,625$358.1K<0.1%History
GSGiShares S&P GSCI Commodity-Indexed TrustUNIT BEN INT16,804$352.9K<0.1%History
Pacer FDS Tr69374H766INDUSTRIAL RELET8,040$348.0K<0.1%–
UNGUnited States Natural Gas Fund, LPETF21,146$345.3K<0.1%History
APAMArtisan Partners Asset Management Inc.CL A7,682$332.8K<0.1%History
BBNBlackRock Taxable Municipal Bond TrustSHS18,541$330.4K<0.1%History
iShares U.S. ETF Trust iShares Gsci Commodity Dynamic Roll Strategy ETF46431W853ETF12,675$328.4K<0.1%–
ARTNAArtesian Resources CorpCL A8,561$318.3K<0.1%History
Nuvei Corp67079A102COM9,126$304.4K<0.1%–
SPDR Index Shs FDS78463X772ST S&P INTL ETF7,802$299.5K<0.1%–
BURBurford Capital LtdORD SHS22,255$295.1K<0.1%History
SRCLStericycle IncCOM4,748$289.6K<0.1%History
THRMGentherm IncCOM5,804$270.2K<0.1%History
Invesco Exchange Traded FD T46137V316S&P500 EQL MAT7,120$266.1K<0.1%–
PSFEPaysafe LtdSHS11,844$265.7K<0.1%History
ANDEAndersons, Inc.COM5,261$263.8K<0.1%History
iShares U S ETF Tr46431W507SHOR DURA BD ETF5,136$263.2K<0.1%–
PCHPotlatchdeltic CorpCOM5,835$262.9K<0.1%History
AXNXAxonics, Inc.COM3,696$257.2K<0.1%History
ATEXAnterix Inc.COM6,827$257.1K<0.1%History
Innovator ETFs Trust45783Y814LADERD ALCTN PWR5,693$251.2K<0.1%–
First Tr Exchng Traded FD VI33740U703FT VEST DEEP ETF9,787$245.1K<0.1%–
BlackRock ETF Trust09290C103ISHARES US EQUIT4,779$236.4K<0.1%–
STEWSRH Total Return Fund, Inc.COM14,664$231.7K<0.1%History
EDUNew Oriental Education & Technology Group Inc.SPON ADR3,039$230.5K<0.1%History
CACCCredit Acceptance CorpCOM506$224.4K<0.1%History
iShares Inc46434G855MSCI GBL GOLD MN6,586$217.4K<0.1%–
NAPADuckhorn Portfolio, Inc.COM37,221$216.3K<0.1%History
Alps ETF Tr00162Q718INTL SEC DV DOG6,777$215.9K<0.1%–
iShares Tr464288711GLOB UTILITS ETF3,000$212.2K<0.1%–
RILYBRC Group Holdings, Inc.COM40,087$210.5K<0.1%History
iShares Inc464286822MSCI MEXICO ETF3,900$209.4K<0.1%–
RNSTRenasant CorpCOM6,362$206.8K<0.1%History
BEPBrookfield Renewable Partners L.P.PARTNERSHIP UNIT7,303$205.8K<0.1%History
CDNACareDx, Inc.COM6,537$204.1K<0.1%History
CALCaleres IncCOM6,162$203.7K<0.1%History
DBX ETF Tr233051853XTRACK MSCI EURP4,765$201.8K<0.1%–
Vanguard Admiral FDS Inc921932794SMLCP 600 GRTH1,681$201.4K<0.1%–
FLNAFilana Therapeutics, Inc.COM6,831$201.0K<0.1%History
iShares Tr464288562RESIDENTIAL MULT2,260$200.8K<0.1%–
ITOSiTeos Therapeutics, Inc.COM19,636$200.5K<0.1%History
ALNTAllient IncCOM10,475$198.9K<0.1%History
TWKSThoughtworks Holding, Inc.COM43,974$194.4K<0.1%History
SHLSShoals Technologies Group, Inc.CL A33,288$186.7K<0.1%History
SCSSteelcase IncCL A13,470$181.7K<0.1%History
SLRCSLR Investment Corp.COM11,279$169.7K<0.1%History
ETWOE2open Parent Holdings, Inc.COM CL A37,425$165.0K<0.1%History
DBIDesigner Brands Inc.CL A22,101$163.1K<0.1%History
Advisorshares Tr00768Y453PURE US CANN ETF21,765$156.1K<0.1%–
HSHPHimalaya Shipping Ltd.ORD SHS17,910$155.1K<0.1%History
COGTCogent Biosciences, Inc.COM14,324$154.7K<0.1%History
WOWWideOpenWest, Inc.COM27,737$145.6K<0.1%History
RCMR1 RCM Inc.COM10,035$142.2K<0.1%History
EFCEllington Financial Inc.COM10,936$141.0K<0.1%History
GRDIGRIID Infrastructure Inc.COMMON STOCK166,496$128.0K<0.1%History
AXTIAxt IncCOM52,448$126.9K<0.1%History
KROKronos Worldwide IncCOM10,178$126.7K<0.1%History
CTMXCytomX Therapeutics, Inc.COM107,000$126.3K<0.1%History
CORZZCore Scientific, Inc.*W EXP 01/23/20210,015$117.8K<0.1%History
ZSQRZ Squared Inc.COM645,104$116.1K<0.1%History
OXSQOxford Square Capital Corp.COM40,840$115.6K<0.1%History
ORICOric Pharmaceuticals, Inc.COM11,272$115.5K<0.1%History
NOVASunnova Energy International Inc.COM11,007$107.2K<0.1%History
VETVermilion Energy Inc.COM10,908$106.6K<0.1%History
THTarget Hospitality Corp.COM18,634$106.2K<0.1%History
HDSNHudson Technologies IncCOM12,705$106.0K<0.1%History
PCKPIMCO California Municipal Income Fund IICOM16,078$101.0K<0.1%History
FTFranklin Universal TrustSH BEN INT12,916$97.6K<0.1%History
CLDTChatham Lodging TrustCOM10,488$89.4K<0.1%History
YRDYiren Digital Ltd.SPONSORED ADS15,700$89.3K<0.1%History
ALECAlector, Inc.COM19,117$89.1K<0.1%History
FIGSFIGS, Inc.CL A12,697$86.8K<0.1%History