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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q4 2024

Institutional positions in Procter & Gamble Co as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,016
+359 vs. Q3 2024
Shares held
1.60B
+18.3M (+1.2%) vs. Q3 2024
Total value
$268.0B
−$5.16B (−1.9%) vs. Q3 2024
New holders
479
1,589 more added
Sold out
120
1,521 more reduced

72 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2024: 4,017 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ4 2024: $268.0B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q4 2024

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2024.

Institutions holding PG in Q4 2024
InstitutionSharesValue% of portfolioChange in sharesAction
BNP Paribas75,605$12.7M0.51%−720−0.9%Reduced
Close Asset Management Ltd75,488$12.7M0.36%00.0%Unchanged
Montag A & Associates Inc75,450$12.6M0.60%−529−0.7%Reduced
Freestone Capital Holdings, LLC75,328$12.6M0.44%+1,813+2.5%Added
Azimuth Capital Investment Management LLC75,010$12.6M0.49%−590−0.8%Reduced
Ar Asset Management Inc74,809$12.5M2.84%00.0%Unchanged
Northwestern Mutual Investment Management Company, LLC74,776$12.5M0.28%+168+0.2%Added
Arvest Bank Trust Division74,320$12.5M0.75%−1,330−1.8%Reduced
Principle Wealth Partners LLC74,192$12.4M0.87%−834−1.1%Reduced
Ronald Blue Trust, Inc.73,640$12.3M0.16%−2,478−3.3%Reduced
Exchange Traded Concepts, LLC73,223$12.3M0.25%+1,557+2.2%Added
Ramsay, Stattman, Vela & Price, Inc.73,194$12.3M2.28%+6,489+9.7%Added
Foster & Motley Inc73,045$12.2M0.80%−880−1.2%Reduced
Ritter Daniher Financial Advisory LLC72,978$12.2M3.45%+4,752+7.0%Added
CCM Investment Advisers LLC72,801$12.2M1.35%+2,054+2.9%Added
Intact Investment Management Inc.72,800$12.2M0.43%−19,600−21.2%Reduced
Savvy Advisors, Inc.72,799$12.2M1.47%+13,621+23.0%Added
Siemens Fonds Invest GmbH72,899$12.2M1.28%+5,532+8.2%Added
Wealthspire Advisors, LLC72,467$12.1M0.12%−646−0.9%Reduced
Country Club Bank72,503$12.1M0.81%−73−0.1%Reduced
TCTC Holdings, LLC72,211$12.1M0.43%−464−0.6%Reduced
Puzo Michael J72,158$12.1M3.38%−3,678−4.8%Reduced
Sapient Capital LLC71,898$12.1M0.23%−883−1.2%Reduced
NewEdge Wealth, LLC71,843$12.0M0.21%+6,432+9.8%Added
Spears Abacus Advisors LLC71,387$12.0M0.25%−677−0.9%Reduced
Sumitomo Life Insurance Co71,205$11.9M0.23%+1,828+2.6%Added
Payden & Rygel71,180$11.9M1.03%−39,600−35.7%Reduced
Cohen Capital Management, Inc.71,110$11.9M1.99%00.0%Unchanged
Essential Planning, LLC.69,680$11.9M0.08%+69,680New
Gryphon Financial Partners LLC70,564$11.8M1.70%−1,690−2.3%Reduced
Wedbush Securities Inc70,313$11.8M0.42%+6,456+10.1%Added
Trajan Wealth LLC70,309$11.8M0.65%+8,389+13.5%Added
Adams Diversified Equity Fund, Inc.70,249$11.8M0.45%00.0%Unchanged
Bard Financial Services, Inc.70,211$11.8M1.41%−275−0.4%Reduced
Allstate Corp69,914$11.7M0.35%+67,852+3,290.6%Added
HFR Wealth Management, LLC69,887$11.7M2.89%−518−0.7%Reduced
Talbot Financial, LLC69,780$11.7M1.39%+1,203+1.8%Added
Stockman Wealth Management, Inc.68,313$11.5M1.79%+1,648+2.5%Added
Dearborn Partners LLC68,221$11.4M0.48%+140.0%Added
Sunbelt Securities, Inc.68,397$11.4M1.01%+18,946+38.3%Added
Guardian Capital LP68,091$11.4M0.42%+777+1.2%Added
German American Bancorp, Inc.68,000$11.4M1.19%+936+1.4%Added
HBK Sorce Advisory LLC67,966$11.4M0.34%+333+0.5%Added
Steel Peak Wealth Management LLC67,651$11.3M0.47%−6,296−8.5%Reduced
Hollow Brook Wealth Management LLC67,297$11.3M3.47%−218−0.3%Reduced
Joel Isaacson & Co., LLC67,171$11.3M0.51%00.0%Unchanged
Spire Wealth Management67,157$11.3M0.35%+67,157New
American National Bank67,135$11.3M1.26%+2,690+4.2%Added
One Capital Management, LLC67,084$11.2M0.37%−1,156−1.7%Reduced
Sky Investment Group LLC67,049$11.2M2.06%+303+0.5%Added
Ascent Group, LLC66,942$11.2M0.84%+4,735+7.6%Added
Ossiam66,866$11.2M0.19%−86,459−56.4%Reduced
Kavar Capital Partners Group, LLC66,766$11.2M1.89%+121+0.2%Added
Hoertkorn Richard Charles66,557$11.2M4.59%−2,920−4.2%Reduced
Tokio Marine Asset Management Co Ltd66,355$11.1M0.40%+1,749+2.7%Added
Hamel Associates, Inc.65,812$11.0M3.55%−290−0.4%Reduced
LGT Fund Management Co Ltd.65,699$11.0M0.96%+4,011+6.5%Added
Allen Investment Management LLC65,679$11.0M0.13%−5,025−7.1%Reduced
Essex Financial Services, Inc.65,591$11.0M0.78%−770−1.2%Reduced
Capital International Inc65,360$11.0M0.13%+17,826+37.5%Added
Appleton Partners Inc65,346$11.0M0.81%−3,517−5.1%Reduced
Terry L. Blaker65,337$11.0M0.42%+353+0.5%Added
Perigon Wealth Management, LLC68,098$10.9M0.27%+6,051+9.8%Added
Mesirow Financial Investment Management, Inc.65,149$10.9M0.22%+152+0.2%Added
J.W. Cole Advisors, Inc.65,122$10.9M0.44%+767+1.2%Added
Anchor Investment Management, LLC65,084$10.9M1.02%+2,560+4.1%Added
Schmidt P J Investment Management Inc65,030$10.9M1.89%−867−1.3%Reduced
Everence Capital Management Inc64,906$10.9M0.71%−29,270−31.1%Reduced
Caldwell Trust Co64,814$10.9M1.14%+2,443+3.9%Added
Smithfield Trust Co64,691$10.9M0.54%−170.0%Reduced
Cutler Investment Counsel LLC64,669$10.8M1.35%−280−0.4%Reduced
Signaturefd, LLC64,609$10.8M0.21%+938+1.5%Added
Papp L Roy & Associates64,426$10.8M1.26%−740−1.1%Reduced
Procyon Private Wealth Partners, LLC64,359$10.8M0.69%−4,693−6.8%Reduced
Boston Family Office LLC64,348$10.8M0.74%−1,438−2.2%Reduced
Bogart Wealth, LLC64,305$10.8M0.51%+559+0.9%Added
First National Bank of Omaha64,274$10.8M0.70%−1,038−1.6%Reduced
Parallel Advisors, LLC64,257$10.8M0.24%+402+0.6%Added
Thomas Story & Son LLC64,222$10.8M4.51%−297−0.5%Reduced
Tufton Capital Management64,006$10.7M2.03%−282−0.4%Reduced
Twin Capital Management Inc63,816$10.7M1.17%+860+1.4%Added
Valmark Advisers, Inc.63,760$10.7M0.17%+3,090+5.1%Added
Franklin Street Advisors Inc63,631$10.7M0.71%−897−1.4%Reduced
Alley Investment Management Company, LLC63,596$10.7M1.35%+2,071+3.4%Added
Plato Investment Management Ltd63,241$10.6M0.78%+1,295+2.1%Added
Foundations Investment Advisors, LLC63,329$10.6M0.20%+11,084+21.2%Added
Culbertson A N & Co Inc63,291$10.6M1.69%−155−0.2%Reduced
Meritage Portfolio Management63,188$10.6M0.66%−878−1.4%Reduced
CAPROCK Group, Inc.62,779$10.5M0.34%+2,027+3.3%Added
Atwater Malick LLC62,737$10.5M3.52%−162−0.3%Reduced
F/M Investments LLC62,397$10.5M0.39%+719+1.2%Added
Allied Investment Advisors, LLC62,149$10.4M2.10%+587+1.0%Added
First Fiduciary Investment Counsel, Inc.61,294$10.3M2.09%+1,019+1.7%Added
Marco Investment Management LLC61,220$10.3M0.89%−270−0.4%Reduced
Oppenheimer Asset Management Inc.61,160$10.3M0.12%−1,443−2.3%Reduced
Ballentine Partners, LLC61,070$10.2M0.18%+1,536+2.6%Added
Kinneret Advisory, LLC60,972$10.2M0.96%−2,841−4.5%Reduced
M. Kraus & Co60,847$10.2M3.06%−1,229−2.0%Reduced
Wahed Invest LLC60,747$10.2M1.69%+3,726+6.5%Added
Integrated Advisors Network LLC60,597$10.2M0.49%+2,176+3.7%Added