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Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,042 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q4 2024

Institutional positions in Procter & Gamble Co as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,016
+359 vs. Q3 2024
Shares held
1.60B
+18.3M (+1.2%) vs. Q3 2024
Total value
$268.0B
−$5.16B (−1.9%) vs. Q3 2024
New holders
479
1,589 more added
Sold out
120
1,521 more reduced

72 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2024: 4,017 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,296 institutionsQ2 2022: 3,262 institutionsQ3 2022: 3,201 institutionsQ4 2022: 3,406 institutionsQ1 2023: 3,385 institutionsQ2 2023: 3,418 institutionsQ3 2023: 3,412 institutionsQ4 2023: 3,588 institutionsQ1 2024: 3,658 institutionsQ2 2024: 3,664 institutionsQ3 2024: 3,730 institutionsQ4 2024: 4,017 institutionsQ1 2025: 4,027 institutionsQ2 2025: 3,968 institutionsQ3 2025: 3,907 institutionsQ4 2025: 4,048 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,042 institutions
Value heldQ4 2024: $268.0B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,042$239.0B
Q1 20264,027$230.9B
Q4 20254,048$229.1B
Q3 20253,907$240.7B
Q2 20253,968$255.3B
Q1 20254,027$274.0B
Q4 20244,017$268.0B
Q3 20243,730$274.8B
Q2 20243,664$261.8B
Q1 20243,658$254.9B
Q4 20233,588$226.9B
Q3 20233,412$223.8B
Q2 20233,418$231.7B
Q1 20233,385$226.4B
Q4 20223,406$230.3B
Q3 20223,201$191.5B
Q2 20223,262$220.9B
Q1 20223,296$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q4 2024

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2024.

Institutions holding PG in Q4 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Argent Trust Co137,837$23.1M0.94%−350−0.3%Reduced
NBT Bank N A137,476$23.0M1.60%−1,159−0.8%Reduced
Knuff & Co LLC137,170$23.0M6.99%−778−0.6%Reduced
Obermeyer Wood Investment Counsel, LLLP136,217$22.8M1.19%−3,718−2.7%Reduced
Woodline Partners LP136,148$22.8M0.15%+136,148New
Evelyn Partners Investment Management LLP135,679$22.7M0.74%+135,679New
First Citizens Bank & Trust Co134,488$22.5M0.41%−2,520−1.8%Reduced
First American Bank133,923$22.5M1.58%+1,508+1.1%Added
Cornerstone Advisors, LLC133,400$22.4M0.89%+1,300+1.0%Added
Crossmark Global Holdings, Inc.133,348$22.4M0.41%−4,202−3.1%Reduced
TownSquare Capital, LLC132,662$22.2M0.25%+13,836+11.6%Added
TCW Group Inc132,625$22.2M0.19%+55,715+72.4%Added
Visionary Wealth Advisors132,121$22.2M1.30%−280−0.2%Reduced
Boston Common Asset Management, LLC130,825$21.9M0.64%+508+0.4%Added
NEOS Investment Management LLC129,519$21.7M0.51%+31,112+31.6%Added
DF Dent & Co Inc129,398$21.7M0.27%+7,054+5.8%Added
Souders Financial Advisors129,204$21.7M3.03%−4,261−3.2%Reduced
Alps Advisors Inc128,655$21.6M0.14%+357+0.3%Added
Fisher Funds Management LTD129,159$21.6M0.52%+129,159New
Community Trust & Investment Co128,085$21.5M1.33%+1,032+0.8%Added
Maryland State Retirement & Pension System127,447$21.4M0.46%−8,448−6.2%Reduced
Brandywine Global Investment Management, LLC127,447$21.4M0.16%−596−0.5%Reduced
Louisiana State Employees Retirement System126,700$21.2M0.40%−5,800−4.4%Reduced
Securian Asset Management, Inc126,573$21.2M0.62%−3,625−2.8%Reduced
Braun Stacey Associates Inc125,973$21.1M0.79%+932+0.7%Added
Richard C. Young & CO., LTD.123,853$20.8M2.26%+2,568+2.1%Added
Hantz Financial Services, Inc.123,252$20.7M0.36%−5,131−4.0%Reduced
David Loasby130,303$20.7M1.90%+16,808+14.8%Added
RSM US Wealth Management LLC122,529$20.5M0.29%−4,925−3.9%Reduced
Wesleyan Assurance Society122,243$20.5M1.57%+11,800+10.7%Added
Rodgers Brothers Inc.121,803$20.4M2.66%+156+0.1%Added
Clarkston Capital Partners, LLC121,774$20.4M0.39%−484−0.4%Reduced
ARS Wealth Advisors Group, LLC120,946$20.3M2.79%+1,437+1.2%Added
Van Hulzen Asset Management, LLC120,258$20.2M1.47%+104,395+658.1%Added
Folger Nolan Fleming Douglas Capital Management, Inc120,128$20.1M2.11%−2,532−2.1%Reduced
Pensioenfonds Rail & Ov120,000$20.1M1.37%+120,000New
Miracle Mile Advisors, LLC119,940$20.1M0.41%+53,607+80.8%Added
Grandfield & Dodd, LLC119,806$20.1M1.24%+114+0.1%Added
Highland Capital Management, LLC119,622$20.1M1.15%+9,185+8.3%Added
Opus Capital Group, LLC118,984$19.9M2.53%+2,887+2.5%Added
Beese Fulmer Investment Management, Inc.118,900$19.9M1.70%−306−0.3%Reduced
Howland Capital Management LLC118,164$19.8M0.87%+7,630+6.9%Added
Palisade Asset Management, LLC118,046$19.8M2.01%−311−0.3%Reduced
Forbes J M & Co LLP117,233$19.7M1.89%−347−0.3%Reduced
Norinchukin Bank, The116,760$19.6M0.41%+8,683+8.0%Added
Clarity Financial LLC116,657$19.6M2.34%+6,175+5.6%Added
Somerville Kurt F116,161$19.5M3.27%−1,935−1.6%Reduced
Barrow Hanley Mewhinney & Strauss LLC115,834$19.4M0.07%−3,386−2.8%Reduced
Metis Global Partners, LLC115,609$19.4M0.58%+2,082+1.8%Added
Heritage Wealth Management, Inc.115,558$19.4M6.44%−1,561−1.3%Reduced
BLB&B Advisors, LLC115,480$19.4M0.99%−2,654−2.2%Reduced
Snowden Capital Advisors LLC115,117$19.3M0.60%−1,456−1.2%Reduced
Alaska Permanent Fund Corp115,050$19.3M0.29%00.0%Unchanged
SBI Securities Co., Ltd.114,916$19.3M0.59%+114,916New
HighPoint Advisor Group LLC113,709$19.3M1.05%−1,348−1.2%Reduced
Truepoint, Inc.114,383$19.2M0.51%−8,495−6.9%Reduced
Hills Bank & Trust Co114,383$19.2M1.44%−2,701−2.3%Reduced
Vinva Investment Management Ltd114,560$19.1M0.75%+4,858+4.4%Added
Logan Capital Management Inc113,981$19.1M0.80%−1,744−1.5%Reduced
Anchor Capital Advisors LLC113,922$19.1M0.54%−3,882−3.3%Reduced
Colonial Trust Advisors113,890$19.1M1.69%−4,394−3.7%Reduced
Ycg, LLC113,596$19.0M1.51%−594−0.5%Reduced
La Banque Postale Asset Management SA112,347$18.8M0.25%+45,564+68.2%Added
New Mexico Educational Retirement Board112,268$18.8M0.63%−3,100−2.7%Reduced
Mill Creek Capital Advisors, LLC112,080$18.8M0.45%+253+0.2%Added
Harvest Portfolios Group Inc.112,040$18.8M0.63%+1,554+1.4%Added
Healthcare of Ontario Pension Plan Trust Fund112,000$18.8M0.04%−678,000−85.8%Reduced
Telos Capital Management, Inc.111,263$18.7M1.99%−1,177−1.0%Reduced
Hancock Whitney Corp111,222$18.6M0.59%+2,243+2.1%Added
Advisors Asset Management, Inc.110,519$18.5M0.34%−2,272−2.0%Reduced
Two Sigma Advisers, LP110,300$18.5M0.04%+55,300+100.5%Added
Bridgeway Capital Management, LLC110,020$18.4M0.41%+1,205+1.1%Added
M&G Plc109,568$18.4M0.11%−21,590−16.5%Reduced
Sunflower Bank, N.A.109,594$18.4M5.11%+389+0.4%Added
Salem Investment Counselors Inc109,493$18.4M0.60%−119−0.1%Reduced
Edgar Lomax Co109,085$18.3M1.18%−2,080−1.9%Reduced
Greenleaf Trust108,083$18.1M0.16%+1,438+1.3%Added
Skye Global Management LP108,000$18.1M0.38%00.0%Unchanged
Resources Investment Advisors, LLC.107,959$18.1M0.21%+25,715+31.3%Added
PGGM Investments107,674$18.1M0.24%−50,836−32.1%Reduced
KG&L Capital Management,LLC107,469$18.0M5.79%+5,267+5.2%Added
Pitcairn Co107,324$18.0M1.06%−3,439−3.1%Reduced
Shoker Investment Counsel, Inc.107,186$18.0M6.07%+19,873+22.8%Added
E. Ohman J:or Asset Management AB106,656$17.9M0.42%+10,900+11.4%Added
EP Wealth Advisors, LLC106,587$17.9M0.15%+3,163+3.1%Added
Shelton Capital Management106,543$17.9M0.44%+17,166+19.2%Added
Allianz SE106,691$17.8M0.46%+204+0.2%Added
Omers Administration Corp106,210$17.8M0.16%+8,546+8.8%Added
Strategic Wealth Designers203,392$17.8M1.14%+102,611+101.8%Added
First National Trust Co105,318$17.7M0.66%+2,538+2.5%Added
Nomura Holdings Inc104,649$17.5M0.09%+57,163+120.4%Added
Kayne Anderson Rudnick Investment Management LLC104,441$17.5M0.04%−4,871−4.5%Reduced
Grassi Investment Management104,400$17.5M1.49%00.0%Unchanged
LMCG Investments, LLC103,968$17.4M1.07%−3,821−3.5%Reduced
Dakota Wealth Management103,910$17.4M0.40%−970−0.9%Reduced
Merit Financial Group, LLC103,837$17.4M0.31%+11,377+12.3%Added
Headinvest, LLC103,660$17.4M3.28%−244−0.2%Reduced
CX Institutional102,901$17.3M0.69%+54,699+113.5%Added
Congress Wealth Management LLC102,674$17.2M0.24%−140−0.1%Reduced
Broderick Brian C102,218$17.1M3.36%+1,808+1.8%Added