Skip to main content

Procter & Gamble Co

PG
Exchange
NYSE
Industry
Soap, Detergents, Cleang Preparations, Perfumes, Cosmetics
SEC CIK
0000080424

In the last 90 days, Procter & Gamble Co insiders filed 0 open-market purchases and 14 sales; 4,043 institutions reported holding it in 13F filings for Q2 2026, worth $239.0B in total; 3 superinvestors hold it, including Fundsmith and Gardner Russo & Quinn.

13F holders, Q4 2024

Institutional positions in Procter & Gamble Co as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
4,016
+359 vs. Q3 2024
Shares held
1.60B
+18.3M (+1.2%) vs. Q3 2024
Total value
$268.0B
−$5.16B (−1.9%) vs. Q3 2024
New holders
479
1,589 more added
Sold out
120
1,521 more reduced

72 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting PG on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2024: 4,016 institutions
Q1 2021: 2,937 institutionsQ2 2021: 2,942 institutionsQ3 2021: 2,944 institutionsQ4 2021: 3,295 institutionsQ1 2022: 3,295 institutionsQ2 2022: 3,261 institutionsQ3 2022: 3,200 institutionsQ4 2022: 3,405 institutionsQ1 2023: 3,384 institutionsQ2 2023: 3,417 institutionsQ3 2023: 3,411 institutionsQ4 2023: 3,587 institutionsQ1 2024: 3,657 institutionsQ2 2024: 3,663 institutionsQ3 2024: 3,729 institutionsQ4 2024: 4,016 institutionsQ1 2025: 4,026 institutionsQ2 2025: 3,967 institutionsQ3 2025: 3,906 institutionsQ4 2025: 4,047 institutionsQ1 2026: 4,027 institutionsQ2 2026: 4,043 institutions
Value heldQ4 2024: $268.0B
Q1 2021: $212.9BQ2 2021: $209.9BQ3 2021: $217.0BQ4 2021: $252.9BQ1 2022: $235.6BQ2 2022: $220.9BQ3 2022: $191.5BQ4 2022: $230.3BQ1 2023: $226.4BQ2 2023: $231.7BQ3 2023: $223.8BQ4 2023: $226.9BQ1 2024: $254.9BQ2 2024: $261.8BQ3 2024: $274.8BQ4 2024: $268.0BQ1 2025: $274.0BQ2 2025: $255.3BQ3 2025: $240.7BQ4 2025: $229.1BQ1 2026: $230.9BQ2 2026: $239.0B
Institutions holding PG and their total value by quarter
QuarterHoldersValue
Q2 20264,043$239.0B
Q1 20264,027$230.9B
Q4 20254,047$229.1B
Q3 20253,906$240.7B
Q2 20253,967$255.3B
Q1 20254,026$274.0B
Q4 20244,016$268.0B
Q3 20243,729$274.8B
Q2 20243,663$261.8B
Q1 20243,657$254.9B
Q4 20233,587$226.9B
Q3 20233,411$223.8B
Q2 20233,417$231.7B
Q1 20233,384$226.4B
Q4 20223,405$230.3B
Q3 20223,200$191.5B
Q2 20223,261$220.9B
Q1 20223,295$235.6B
Q4 20213,295$252.9B
Q3 20212,944$217.0B
Q2 20212,942$209.9B
Q1 20212,937$212.9B

Institutions, Q4 2024

Shares, value and share of portfolio for each institution holding Procter & Gamble Co; share changes are against Q3 2024.

Institutions holding PG in Q4 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Tompkins Financial Corp50,916$8.54M0.79%+693+1.4%Added
Core Alternative Capital50,901$8.53M1.78%−3,799−6.9%Reduced
PFG Investments, LLC50,762$8.51M0.53%+2,304+4.8%Added
Asset Advisors Investment Management, LLC50,547$8.47M0.89%−340−0.7%Reduced
Franklin, Parlapiano, Turner & Welch, LLC50,489$8.46M2.29%−133−0.3%Reduced
Walleye Capital LLC50,460$8.46M0.08%+44,093+692.5%Added
Independence Bank of Kentucky50,424$8.45M1.30%+5,035+11.1%Added
Americana Partners, LLC50,410$8.45M0.35%+2,289+4.8%Added
Pioneer Trust Bank N A50,393$8.45M2.13%−853−1.7%Reduced
Wills Financial Group, Inc.50,351$8.44M3.64%−27−0.1%Reduced
Parcion Private Wealth LLC50,263$8.43M0.64%+1,349+2.8%Added
Evelyn Partners Asset Management Ltd50,094$8.40M2.26%+50,094New
Barbara Oil Co.50,000$8.38M3.47%00.0%Unchanged
AMG National Trust Bank50,015$8.38M0.23%−1,116−2.2%Reduced
Cincinnati Financial Corp49,900$8.37M0.18%00.0%Unchanged
LaFleur & Godfrey LLC49,752$8.34M1.14%−504−1.0%Reduced
V-Square Quantitative Management LLC49,540$8.31M1.18%+3,270+7.1%Added
Private Trust Co NA49,429$8.29M0.85%−1,270−2.5%Reduced
Jamison Private Wealth Management, Inc.49,395$8.28M1.22%+1,960+4.1%Added
CCM Investment Group, LLC49,560$8.28M0.90%+49,560New
Farmers National Bank49,289$8.26M2.41%+49,289New
Nelson Capital Management, LLC49,287$8.26M1.37%−1,944−3.8%Reduced
Mutual Advisors, LLC51,440$8.26M0.24%−2,645−4.9%Reduced
Equitable Holdings, Inc.49,224$8.25M0.08%−20,787−29.7%Reduced
Ninety One North America, Inc.49,173$8.24M0.51%−6,436−11.6%Reduced
Hendley & Co Inc49,105$8.23M2.89%+7,755+18.8%Added
Iowa State Bank49,051$8.22M1.71%−153−0.3%Reduced
Burke & Herbert Bank & Trust Co49,045$8.22M1.95%−233−0.5%Reduced
Citizens National Bank Trust Department48,803$8.18M1.73%−1,000−2.0%Reduced
Money Concepts Capital Corp48,560$8.14M0.61%+458+1.0%Added
First PREMIER Bank48,552$8.14M2.07%−559−1.1%Reduced
Jefferies Financial Group Inc.48,451$8.12M0.09%+3,667+8.2%Added
Vestor Capital, LLC48,329$8.10M0.62%−1,793−3.6%Reduced
Bank of Hawaii48,325$8.10M0.45%−562−1.1%Reduced
Sheaff Brock Investment Advisors, LLC48,319$8.10M0.70%−112−0.2%Reduced
NorthRock Partners, LLC48,191$8.08M0.26%−2,830−5.5%Reduced
Canada Post Corp Registered Pension Plan48,095$8.06M0.48%+48,095New
Pensionmark Financial Group, LLC48,027$8.05M0.22%+9,693+25.3%Added
Horan Securities, Inc.47,855$8.02M3.04%+290+0.6%Added
Windle Wealth, LLC47,785$8.01M4.43%+1,583+3.4%Added
Carret Asset Management, LLC47,666$7.99M0.88%−187−0.4%Reduced
MEAG MUNICH ERGO, Kapitalanlagegesellschaft mbH47,719$7.97M0.25%00.0%Unchanged
Parr McKnight Wealth Management Group, LLC47,255$7.92M1.14%+47,255New
Cliftonlarsonallen Wealth Advisors, LLC47,212$7.92M0.15%+979+2.1%Added
SlateStone Wealth, LLC47,197$7.91M0.78%+1,722+3.8%Added
Tectonic Advisors LLC47,057$7.89M0.52%+5,788+14.0%Added
GLOBALT Investments LLC47,041$7.89M0.30%−1,834−3.8%Reduced
Harvey Investment Co LLC47,034$7.88M0.91%00.0%Unchanged
Ameritas Advisory Services, LLC46,961$7.87M0.27%+9,719+26.1%Added
Kentucky Retirement Systems Insurance Trust Fund96,260$7.84M1.36%+26,563+38.1%Added
Level Four Advisory Services, LLC46,697$7.83M0.32%−1,187−2.5%Reduced
CoreCap Advisors, LLC46,687$7.83M0.36%+388+0.8%Added
Nicholas Company, Inc.46,683$7.83M0.13%−2,817−5.7%Reduced
Monarch Capital Management Inc46,615$7.82M2.14%+111+0.2%Added
Southland Equity Partners LLC46,512$7.80M1.81%+2,793+6.4%Added
Farther Finance Advisors, LLC46,505$7.80M0.28%+1,094+2.4%Added
Birmingham Capital Management Co Inc46,472$7.79M2.89%−4,275−8.4%Reduced
Colonial Trust Co46,316$7.76M1.15%+4,779+11.5%Added
Panagora Asset Management Inc46,238$7.75M0.04%−188,840−80.3%Reduced
Ipswich Investment Management Co., Inc.46,225$7.75M1.86%−3,008−6.1%Reduced
Arkadios Wealth Advisors46,210$7.75M0.42%+330+0.7%Added
Avestar Capital, LLC46,184$7.74M0.70%+1,480+3.3%Added
Jaffetilchin Investment Partners, LLC46,151$7.74M0.56%+1,331+3.0%Added
Sagespring Wealth Partners, LLC46,053$7.72M0.20%+46,053New
First National Bank of Mount Dora, Trust Investment Services45,890$7.69M1.80%−624−1.3%Reduced
New England Asset Management Inc45,790$7.68M1.31%−6,495−12.4%Reduced
New Age Alpha Advisors, LLC45,713$7.66M0.31%+45,532+25,155.8%Added
CWA Asset Management Group, LLC45,447$7.62M0.38%+9,092+25.0%Added
Stokes Capital Advisors, LLC45,430$7.62M1.97%−180.0%Reduced
Evelyn Partners Investment Management Services Ltd45,340$7.60M1.33%+45,340New
Toth Financial Advisory Corp44,873$7.52M0.89%+1,613+3.7%Added
Blackhill Capital Inc44,871$7.52M0.39%00.0%Unchanged
Boston Research & Management Inc44,859$7.52M1.82%+452+1.0%Added
SS&H Financial Advisors, Inc.44,721$7.50M2.73%−390−0.9%Reduced
IMA Wealth, Inc.44,701$7.49M0.90%00.0%Unchanged
Mount Yale Investment Advisors, LLC44,694$7.49M0.61%+2,839+6.8%Added
M. Kulyk & Associates, LLC44,649$7.49M1.62%−758−1.7%Reduced
Sunbeam Capital Management, LLC44,637$7.48M6.95%+44,637New
Ashburton (Jersey) Ltd44,543$7.47M3.29%+44,543New
Fiduciary Group LLC44,267$7.42M0.74%−72−0.2%Reduced
Hennessy Advisors Inc44,250$7.42M0.22%+10,250+30.1%Added
Impact Capital Partners LLC44,190$7.41M2.64%+44,190New
Chesley Taft & Associates LLC44,097$7.39M0.34%−231−0.5%Reduced
Naples Global Advisors, LLC43,867$7.35M0.69%−83−0.2%Reduced
Bridges Investment Management Inc43,782$7.34M0.10%+1,407+3.3%Added
Laurel Wealth Advisors LLC43,763$7.34M1.15%−44−0.1%Reduced
Columbia Asset Management43,679$7.32M1.40%−2,556−5.5%Reduced
Callan Family Office, LLC43,676$7.32M0.47%+39,221+880.4%Added
Congress Asset Management Co43,601$7.31M0.05%+2,737+6.7%Added
Community Financial Services Group, LLC43,339$7.27M1.44%+1,037+2.5%Added
Eastover Investment Advisors LLC43,328$7.26M3.40%−898−2.0%Reduced
BKD Wealth Advisors, LLC43,293$7.26M0.17%−493−1.1%Reduced
Spinnaker Trust43,229$7.25M0.46%+278+0.6%Added
Prudential PLC43,113$7.23M0.04%−14,689−25.4%Reduced
Boothbay Fund Management, LLC43,088$7.22M0.22%+1,513+3.6%Added
Taylor Hoffman Capital Management LLC43,030$7.21M2.62%+51+0.1%Added
Foster Victor Wealth Advisors, LLC44,721$7.21M0.55%+2,583+6.1%Added
John W. Brooker & Co., CPAs42,978$7.21M3.11%00.0%Unchanged
Bath Savings Trust Co42,974$7.20M0.73%−611−1.4%Reduced
Capital City Trust Co42,872$7.19M1.79%−280−0.6%Reduced