ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q4 2024
Institutional positions in ServiceNow, Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 2,261
- +355 vs. Q3 2024
- Shares held
- 183.9M
- +1.18M (+0.6%) vs. Q3 2024
- Total value
- $194.6B
- +$32.3B (+19.9%) vs. Q3 2024
- New holders
- 420
- 790 more added
- Sold out
- 65
- 775 more reduced
38 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,244 | $83.7B |
| Q1 2026 | 2,212 | $90.5B |
| Q4 2025 | 2,325 | $138.5B |
| Q3 2025 | 2,248 | $164.4B |
| Q2 2025 | 2,297 | $187.2B |
| Q1 2025 | 2,166 | $145.0B |
| Q4 2024 | 2,261 | $194.6B |
| Q3 2024 | 1,944 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q4 2024
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Univest Financial Corp | 6,210 | $6.58M | 0.42% | +82+1.3% | Added |
| Horizon Investments, LLC | 6,212 | $6.59M | 0.19% | +1,619+35.2% | Added |
| FORA Capital, LLC | 6,237 | $6.61M | 0.76% | +6,237 | New |
| Fortis Capital Management LLC | 6,268 | $6.64M | 1.24% | −68−1.1% | Reduced |
| Equitable Holdings, Inc. | 6,269 | $6.65M | 0.06% | +1,345+27.3% | Added |
| Q Fund Management (Hong Kong) Ltd | 6,300 | $6.68M | 7.00% | +6,300 | New |
| Diversify Wealth Management, LLC | 6,531 | $6.69M | 0.52% | +42+0.6% | Added |
| Everence Capital Management Inc | 6,313 | $6.69M | 0.43% | +20+0.3% | Added |
| Petredis Investment Advisors LLC | 6,347 | $6.73M | 0.70% | −149−2.3% | Reduced |
| Jackson Square Capital, LLC | 6,354 | $6.74M | 1.62% | +5,942+1,442.2% | Added |
| Duncker Streett & Co Inc | 6,376 | $6.76M | 1.25% | +290+4.8% | Added |
| APG Asset Management US Inc. | 6,386 | $6.77M | 0.05% | 00.0% | Unchanged |
| Phoenix Holdings Ltd. | 6,391 | $6.78M | 0.09% | −628−8.9% | Reduced |
| Nixon Peabody Trust Co | 6,433 | $6.82M | 0.56% | +6,433 | New |
| Trinity Legacy Partners, LLC | 6,506 | $6.90M | 1.78% | +191+3.0% | Added |
| Knights of Columbus Asset Advisors LLC | 6,507 | $6.90M | 0.46% | −846−11.5% | Reduced |
| Crestline Management, LP | 6,518 | $6.91M | 0.24% | +6,518 | New |
| Northwestern Mutual Investment Management Company, LLC | 6,540 | $6.93M | 0.15% | +11+0.2% | Added |
| Mission Wealth Management, LP | 6,579 | $6.97M | 0.17% | −546−7.7% | Reduced |
| Empirical Finance, LLC | 6,582 | $6.98M | 0.40% | −62−0.9% | Reduced |
| Transamerica Financial Advisors, Inc. | 6,604 | $7.00M | 0.69% | −183−2.7% | Reduced |
| Investors Towarzystwo Funduszy Inwestycyjnych Spolka Akcyjna | 6,616 | $7.06M | 2.81% | −369−5.3% | Reduced |
| Jackson Square Partners, LLC | 6,665 | $7.07M | 0.76% | −2,485−27.2% | Reduced |
| Jump Financial, LLC | 6,680 | $7.08M | 0.15% | +4,962+288.8% | Added |
| De Burlo Group Inc | 6,700 | $7.10M | 0.95% | +6,700 | New |
| Stonegate Investment Group, LLC | 6,716 | $7.12M | 0.19% | +32+0.5% | Added |
| Pensionmark Financial Group, LLC | 6,752 | $7.16M | 0.20% | +203+3.1% | Added |
| Grand Jean Capital Management Inc | 6,806 | $7.22M | 1.68% | −4,053−37.3% | Reduced |
| Stephens Inc | 6,931 | $7.35M | 0.10% | −943−12.0% | Reduced |
| EFG Asset Management (Americas) Corp. | 6,950 | $7.37M | 1.43% | −108−1.5% | Reduced |
| Chiron Investment Management, LLC | 6,971 | $7.39M | 2.46% | −6,160−46.9% | Reduced |
| Wedbush Securities Inc | 6,980 | $7.40M | 0.26% | +365+5.5% | Added |
| Gunderson Capital Management Inc. | 7,057 | $7.48M | 3.68% | +7,057 | New |
| Kinneret Advisory, LLC | 7,064 | $7.49M | 0.71% | −329−4.5% | Reduced |
| Resources Investment Advisors, LLC. | 7,085 | $7.51M | 0.09% | −389−5.2% | Reduced |
| Cresset Asset Management, LLC | 7,141 | $7.57M | 0.04% | −20,032−73.7% | Reduced |
| Covenant Asset Management, LLC | 7,159 | $7.59M | 1.68% | −123−1.7% | Reduced |
| Portside Wealth Group, LLC | 7,212 | $7.65M | 1.27% | −2,122−22.7% | Reduced |
| Intech Investment Management LLC | 7,228 | $7.66M | 0.07% | −255−3.4% | Reduced |
| GPS Wealth Strategies Group, LLC | 7,264 | $7.70M | 0.99% | −389−5.1% | Reduced |
| Nicollet Investment Management, Inc. | 7,293 | $7.73M | 2.65% | −42−0.6% | Reduced |
| Stony Point Capital LLC | 7,313 | $7.75M | 1.78% | 00.0% | Unchanged |
| Venture Visionary Partners LLC | 7,362 | $7.80M | 0.33% | +108+1.5% | Added |
| CIBC Capital Markets (Europe) S.A. | 7,400 | $7.84M | 10.76% | +7,400 | New |
| Great Valley Advisor Group, Inc. | 7,412 | $7.86M | 0.18% | −742−9.1% | Reduced |
| Level Four Advisory Services, LLC | 7,418 | $7.86M | 0.32% | −283−3.7% | Reduced |
| Hennion & Walsh Asset Management, Inc. | 7,424 | $7.87M | 0.36% | +789+11.9% | Added |
| Waratah Capital Advisors Ltd. | 7,493 | $7.94M | 0.44% | +7,493 | New |
| Virtu Financial LLC | 7,517 | $7.97M | 0.42% | −3,477−31.6% | Reduced |
| Regions Financial Corp | 7,520 | $7.97M | 0.06% | −764−9.2% | Reduced |
| Vestmark Advisory Solutions, Inc. | 7,570 | $8.03M | 0.28% | −665−8.1% | Reduced |
| Geneva Partners, LLC | 7,577 | $8.03M | 3.26% | +2,070+37.6% | Added |
| Ardsley Advisory Partners LP | 7,600 | $8.06M | 1.56% | +7,600 | New |
| Ratan Capital Management LP | 7,622 | $8.08M | 1.24% | 00.0% | Unchanged |
| BDF-Gestion | 7,629 | $8.09M | 0.83% | −992−11.5% | Reduced |
| Mizuho Markets Americas LLC | 7,656 | $8.12M | 0.16% | +7,656 | New |
| Soros Fund Management LLCSuperinvestorSoros Fund Management | 7,685 | $8.15M | 0.14% | −12,890−62.6% | Reduced |
| Weatherly Asset Management L. P. | 7,796 | $8.26M | 0.73% | +240+3.2% | Added |
| Red Door Wealth Management, LLC | 7,901 | $8.38M | 1.28% | +481+6.5% | Added |
| First Foundation Advisors | 7,905 | $8.38M | 0.32% | +728+10.1% | Added |
| Boothe Investment Group, Inc. | 8,039 | $8.52M | 3.70% | −1,649−17.0% | Reduced |
| Denali Advisors LLC | 8,046 | $8.53M | 0.89% | −47−0.6% | Reduced |
| Lynch Asset Management, Inc. | 8,075 | $8.56M | 3.47% | +75+0.9% | Added |
| Johnson Investment Counsel Inc | 8,080 | $8.57M | 0.08% | +139+1.8% | Added |
| Trifecta Capital Advisors, LLC | 8,171 | $8.66M | 1.71% | +876+12.0% | Added |
| Torray LLC | 8,175 | $8.67M | 1.24% | −1,111−12.0% | Reduced |
| Voleon Capital Management LP | 8,192 | $8.68M | 0.64% | +8,192 | New |
| Independent Advisor Alliance | 8,217 | $8.71M | 0.12% | +1,448+21.4% | Added |
| Woodline Partners LP | 8,511 | $9.02M | 0.06% | −5,603−39.7% | Reduced |
| Gluskin Sheff & Assoc Inc | 8,526 | $9.04M | 1.08% | −54−0.6% | Reduced |
| Sandy Spring Bank | 8,541 | $9.05M | 0.37% | +368+4.5% | Added |
| Palo Alto Wealth Advisors, LLC | 8,554 | $9.07M | 3.18% | −110−1.3% | Reduced |
| Shelton Capital Management | 8,563 | $9.08M | 0.23% | −2,622−23.4% | Reduced |
| Sora Investors LLC | 8,577 | $9.09M | 1.01% | +8,577 | New |
| Twenty Acre Capital LP | 8,610 | $9.13M | 7.45% | 00.0% | Unchanged |
| FourThought Financial Partners, LLC | 8,612 | $9.13M | 0.95% | −1,762−17.0% | Reduced |
| Adviser Investments LLC | 8,626 | $9.14M | 0.11% | +1,237+16.7% | Added |
| Diversified Trust Co | 8,653 | $9.17M | 0.22% | −1,356−13.5% | Reduced |
| Overbrook Management Corp | 8,654 | $9.17M | 1.98% | −2,189−20.2% | Reduced |
| Jacobs & Co | 8,686 | $9.21M | 0.94% | −330−3.7% | Reduced |
| Stratos Wealth Partners, LTD. | 8,721 | $9.25M | 0.13% | +75+0.9% | Added |
| Laffer Tengler Investments | 8,852 | $9.38M | 1.85% | +1,099+14.2% | Added |
| Atria Wealth Solutions, Inc. | 8,874 | $9.41M | 0.10% | −1,071−10.8% | Reduced |
| Brown Shipley& Co Ltd | 8,906 | $9.44M | 4.69% | −328−3.6% | Reduced |
| Mirabella Financial Services LLP | 8,939 | $9.47M | 0.87% | +2,349+35.6% | Added |
| Burney Co | 9,038 | $9.58M | 0.34% | −1,538−14.5% | Reduced |
| RSM US Wealth Management LLC | 9,038 | $9.64M | 0.14% | +227+2.6% | Added |
| Keybank National Association | 9,173 | $9.72M | 0.04% | +358+4.1% | Added |
| E. Ohman J:or Asset Management AB | 9,210 | $9.76M | 0.23% | +890+10.7% | Added |
| First American Trust, FSB | 9,223 | $9.78M | 0.98% | −13−0.1% | Reduced |
| Community Financial Services Group, LLC | 9,310 | $9.87M | 1.96% | −32−0.3% | Reduced |
| GAM Holding AG | 9,498 | $10.1M | 0.75% | −1,787−15.8% | Reduced |
| Rheos Capital Works Inc. | 9,500 | $10.1M | 0.56% | +9,500 | New |
| Silicon Valley Capital Partners | 9,507 | $10.1M | 1.12% | −923−8.8% | Reduced |
| Moors & Cabot, Inc. | 9,640 | $10.2M | 0.49% | −22−0.2% | Reduced |
| Nomura Holdings Inc | 9,644 | $10.2M | 0.05% | +6,657+222.9% | Added |
| Dnca Finance | 9,800 | $10.4M | 0.81% | −800−7.5% | Reduced |
| Crossmark Global Holdings, Inc. | 9,833 | $10.4M | 0.19% | −237−2.4% | Reduced |
| New Mexico Educational Retirement Board | 9,850 | $10.4M | 0.35% | −200−2.0% | Reduced |
| Park Avenue Securities LLC | 9,863 | $10.5M | 0.11% | +520+5.6% | Added |