ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q3 2024
Institutional positions in ServiceNow, Inc. as of Sep 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,945
- +88 vs. Q2 2024
- Shares held
- 183.3M
- +19.7M (+12.1%) vs. Q2 2024
- Total value
- $162.8B
- +$34.3B (+26.6%) vs. Q2 2024
- New holders
- 206
- 771 more added
- Sold out
- 118
- 709 more reduced
22 institutions that held it in Q2 2024 haven't filed for Q3 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q3 2024
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Motiv8 Investments LLC | 1,049 | $938.2K | 0.63% | +142+15.7% | Added |
| Legacy Bridge, LLC | 1,050 | $939.1K | 0.51% | +1,025+4,100.0% | Added |
| Central Bank & Trust Co | 1,054 | $942.7K | 0.13% | +29+2.8% | Added |
| Lakeview Capital Partners, LLC | 1,056 | $944.5K | 0.15% | +60+6.0% | Added |
| Paradigm Financial Partners, LLC | 910 | $951.5K | 0.13% | −109−10.7% | Reduced |
| BluePath Capital Management, LLC | 1,066 | $953.4K | 0.60% | −263−19.8% | Reduced |
| Park Place Capital Corp | 1,068 | $955.2K | 0.27% | +104+10.8% | Added |
| Virtus ETF Advisers LLC | 1,070 | $957.0K | 0.45% | −74−6.5% | Reduced |
| Conning Inc. | 1,071 | $957.9K | 0.03% | −17−1.6% | Reduced |
| Probity Advisors, Inc. | 1,071 | $957.9K | 0.18% | +19+1.8% | Added |
| MidWestOne Financial Group, Inc. | 1,075 | $961.5K | 0.13% | −34−3.1% | Reduced |
| Net Worth Advisory Group | 1,077 | $962.9K | 0.29% | +1,077 | New |
| Commerzbank Aktiengesellschaft | 1,076 | $963.0K | 0.03% | +329+44.0% | Added |
| Kesler, Norman & Wride, LLC | 1,079 | $965.4K | 0.19% | +1,079 | New |
| AlphaCore Capital LLC | 1,080 | $965.9K | 0.22% | +160+17.4% | Added |
| NorthCrest Asset Manangement, LLC | 1,080 | $966.3K | 0.03% | +23+2.2% | Added |
| Ibex Wealth Advisors | 94,389 | $968.4K | 0.31% | +94,332+165,494.7% | Added |
| CX Institutional | 1,089 | $974.0K | 0.04% | +13+1.2% | Added |
| Shay Capital LLC | 1,095 | $979.4K | 0.29% | +695+173.8% | Added |
| nVerses Capital, LLC | 1,100 | $983.8K | 0.45% | +800+266.7% | Added |
| Albert D Mason Inc | 1,101 | $984.7K | 0.63% | −6−0.5% | Reduced |
| Axecap Investments, LLC | 1,101 | $984.7K | 0.75% | +1,101 | New |
| Brown Brothers Harriman & Co | 1,113 | $995.5K | 0.01% | +569+104.6% | Added |
| Allworth Financial LP | 1,113 | $995.5K | 0.01% | +16+1.5% | Added |
| Schonfeld Strategic Advisors LLC | 1,126 | $1.01M | 0.01% | −20,421−94.8% | Reduced |
| Spirit of America Management Corp | 1,130 | $1.01M | 0.20% | +50+4.6% | Added |
| Pinnacle Wealth Planning Services, Inc. | 1,135 | $1.02M | 0.14% | −66−5.5% | Reduced |
| Advisory Resource Group | 1,138 | $1.02M | 0.22% | −89−7.3% | Reduced |
| Salvus Wealth Management, LLC | 1,138 | $1.02M | 0.62% | +231+25.5% | Added |
| Catalyst Financial Partners LLC | 1,146 | $1.02M | 0.20% | +11+1.0% | Added |
| StoneX Group Inc. | 1,151 | $1.03M | 0.07% | +109+10.5% | Added |
| Haverford Trust Co | 1,169 | $1.05M | 0.01% | +78+7.1% | Added |
| Meridian Financial Partners LLC | 1,171 | $1.05M | 0.53% | −69−5.6% | Reduced |
| Moran Wealth Management, LLC | 1,174 | $1.05M | 0.03% | +316+36.8% | Added |
| Greenwich Wealth Management LLC | 1,176 | $1.05M | 0.07% | +35+3.1% | Added |
| TCI Wealth Advisors, Inc. | 1,180 | $1.06M | 0.09% | +96+8.9% | Added |
| Keebeck Wealth Management, LLC | 1,181 | $1.06M | 0.15% | +53+4.7% | Added |
| Brown Financial Advisors | 1,189 | $1.06M | 0.44% | −616−34.1% | Reduced |
| Claro Advisors LLC | 1,195 | $1.07M | 0.14% | +288+31.8% | Added |
| Migdal Insurance & Financial Holdings Ltd. | 1,205 | $1.07M | 0.02% | −254−17.4% | Reduced |
| Change Path, LLC | 1,198 | $1.07M | 0.04% | +1,198 | New |
| Robertson Stephens Wealth Management, LLC | 1,200 | $1.07M | 0.04% | +834+227.9% | Added |
| Bradley Foster & Sargent Inc | 1,201 | $1.07M | 0.02% | +875+268.4% | Added |
| Howard Capital Management Inc. | 1,202 | $1.08M | 0.02% | +1,202 | New |
| Cim Investment Mangement Inc | 1,206 | $1.08M | 0.32% | −62−4.9% | Reduced |
| Rehmann Capital Advisory Group | 1,209 | $1.08M | 0.07% | −142−10.5% | Reduced |
| PFG Investments, LLC | 1,220 | $1.09M | 0.07% | −11−0.9% | Reduced |
| UMA Financial Services, Inc. | 1,177 | $1.09M | 0.20% | +5+0.4% | Added |
| RB Capital Management, LLC | 1,223 | $1.09M | 0.26% | +22+1.8% | Added |
| Shelton Wealth Management, LLC | 1,227 | $1.10M | 0.62% | −122−9.0% | Reduced |
| Malaga Cove Capital, LLC | 1,229 | $1.10M | 0.44% | −29−2.3% | Reduced |
| Elevated Capital Advisors, LLC | 1,232 | $1.10M | 0.29% | −9−0.7% | Reduced |
| Evercore Wealth Management, LLC | 1,232 | $1.10M | 0.02% | 00.0% | Unchanged |
| Regatta Capital Group, LLC | 1,234 | $1.10M | 0.21% | +968+363.9% | Added |
| Tectonic Advisors LLC | 1,241 | $1.11M | 0.07% | 00.0% | Unchanged |
| Systematic Alpha Investments, LLC | 1,247 | $1.12M | 0.04% | 00.0% | Unchanged |
| Fairfield, Bush & Co. | 1,248 | $1.12M | 0.66% | −215−14.7% | Reduced |
| SFM, LLC | 1,261 | $1.13M | 0.85% | +3+0.2% | Added |
| Skopos Labs, Inc. | 1,263 | $1.13M | 0.37% | +204+19.3% | Added |
| LRI Investments, LLC | 1,094 | $1.14M | 0.11% | +148+15.6% | Added |
| Loomis Sayles & Co L P | 1,277 | $1.14M | 0.00% | +95+8.0% | Added |
| 180 Wealth Advisors, LLC | 1,279 | $1.14M | 0.18% | +2+0.2% | Added |
| RMB Capital Management, LLC | 1,280 | $1.14M | 0.03% | −111−8.0% | Reduced |
| Resources Management Corp | 1,286 | $1.15M | 0.16% | +20+1.6% | Added |
| Fidelis Capital Partners, LLC | 1,277 | $1.16M | 0.14% | +82+6.9% | Added |
| Engineers Gate Manager LP | 1,298 | $1.16M | 0.02% | −21,324−94.3% | Reduced |
| TrueMark Investments, LLC | 1,301 | $1.16M | 0.37% | −1,136−46.6% | Reduced |
| Intrust Bank NA | 1,301 | $1.16M | 0.12% | +37+2.9% | Added |
| Concord Wealth Partners | 1,314 | $1.18M | 0.20% | +101+8.3% | Added |
| Simon Quick Advisors, LLC | 1,324 | $1.18M | 0.07% | +161+13.8% | Added |
| BOK Financial Private Wealth, Inc. | 1,331 | $1.19M | 0.09% | −284−17.6% | Reduced |
| Atom Investors LP | 1,339 | $1.20M | 0.13% | +223+20.0% | Added |
| WBH Advisory Inc | 1,343 | $1.20M | 0.11% | −19−1.4% | Reduced |
| Catalytic Wealth RIA, LLC | 1,346 | $1.20M | 0.21% | −71−5.0% | Reduced |
| Fukoku Mutual Life Insurance Co | 1,346 | $1.20M | 0.09% | +120+9.8% | Added |
| NVWM, LLC | 1,348 | $1.21M | 0.31% | +27+2.0% | Added |
| Kirtland Hills Capital Management, LLC | 1,351 | $1.21M | 0.67% | +161+13.5% | Added |
| Rockline Wealth Management, LLC | 1,353 | $1.21M | 0.34% | +112+9.0% | Added |
| Appleton Partners Inc | 1,354 | $1.21M | 0.09% | −160−10.6% | Reduced |
| Hudson Value Partners, LLC | 1,355 | $1.21M | 0.47% | −100−6.9% | Reduced |
| Morningstar Investment Services LLC | 1,378 | $1.22M | 0.01% | +247+21.8% | Added |
| Williamson Legacy Group, LLC | 1,364 | $1.22M | 0.82% | +25+1.9% | Added |
| Anchor Investment Management, LLC | 1,364 | $1.22M | 0.12% | +78+6.1% | Added |
| Concord Asset Management, LLC | 1,371 | $1.23M | 0.28% | +151+12.4% | Added |
| Seven Eight Capital, LP | 1,378 | $1.23M | 0.11% | +773+127.8% | Added |
| Argonautica Private Wealth Management, Inc | 1,379 | $1.23M | 0.41% | +3+0.2% | Added |
| Ashton Thomas Securities, LLC | 1,383 | $1.24M | 0.24% | +36+2.7% | Added |
| Parsons Capital Management Inc | 1,384 | $1.24M | 0.08% | −60−4.2% | Reduced |
| Sage Mountain Advisors LLC | 1,384 | $1.24M | 0.11% | +165+13.5% | Added |
| New Century Financial Group, LLC | 1,391 | $1.24M | 0.46% | −116−7.7% | Reduced |
| Baader Bank INC | 1,399 | $1.25M | 0.11% | +62+4.6% | Added |
| Copperwynd Financial, LLC | 1,397 | $1.25M | 0.38% | +140+11.1% | Added |
| Trust Point Inc. | 1,399 | $1.25M | 0.09% | +50+3.7% | Added |
| Lindbrook Capital, LLC | 1,402 | $1.25M | 0.11% | +39+2.9% | Added |
| MWA Asset Management | 1,402 | $1.25M | 0.83% | +149+11.9% | Added |
| Arthur M. Cohen & Associates, LLC | 1,458 | $1.26M | 0.23% | +15+1.0% | Added |
| Wallace Advisory Group, LLC | 1,621 | $1.28M | 0.93% | −29−1.8% | Reduced |
| Passive Capital Management, LLC. | 1,441 | $1.29M | 0.45% | −370−20.4% | Reduced |
| Mayflower Financial Advisors, LLC | 1,447 | $1.29M | 0.20% | +28+2.0% | Added |
| Riverpark Capital Management LLC | 1,449 | $1.30M | 2.36% | −1,047−41.9% | Reduced |