ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q3 2024
Institutional positions in ServiceNow, Inc. as of Sep 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,945
- +88 vs. Q2 2024
- Shares held
- 183.3M
- +19.7M (+12.1%) vs. Q2 2024
- Total value
- $162.8B
- +$34.3B (+26.6%) vs. Q2 2024
- New holders
- 206
- 771 more added
- Sold out
- 118
- 709 more reduced
22 institutions that held it in Q2 2024 haven't filed for Q3 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q2 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q3 2024
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Altus Wealth Group LLC | 2,828 | $2.53M | 1.08% | −296−9.5% | Reduced |
| Apollon Wealth Management, LLC | 2,835 | $2.54M | 0.07% | +175+6.6% | Added |
| Smartleaf Asset Management LLC | 2,881 | $2.54M | 0.31% | +667+30.1% | Added |
| Umpqua Bank | 2,842 | $2.54M | 0.93% | −5−0.2% | Reduced |
| Leonteq Securities AG | 2,865 | $2.56M | 0.30% | +1,943+210.7% | Added |
| Venturi Wealth Management, LLC | 2,868 | $2.57M | 0.13% | +765+36.4% | Added |
| Concentric Capital Strategies, LP | 2,871 | $2.57M | 0.16% | −4,331−60.1% | Reduced |
| Ballentine Partners, LLC | 2,871 | $2.57M | 0.04% | +351+13.9% | Added |
| Silvercrest Asset Management Group LLC | 2,887 | $2.58M | 0.02% | −1,237−30.0% | Reduced |
| Doliver Advisors, LP | 2,972 | $2.66M | 0.73% | −282−8.7% | Reduced |
| Nomura Holdings Inc | 2,987 | $2.67M | 0.02% | −6,733−69.3% | Reduced |
| Signet Financial Management, LLC | 2,990 | $2.67M | 0.34% | +18+0.6% | Added |
| GeoWealth Management, LLC | 2,993 | $2.68M | 0.09% | +6+0.2% | Added |
| Legacy Advisors, LLC | 2,997 | $2.68M | 0.29% | −371−11.0% | Reduced |
| NBC Securities, Inc. | 3,023 | $2.70M | 0.23% | −73−2.4% | Reduced |
| Sunbelt Securities, Inc. | 3,024 | $2.70M | 0.27% | −514−14.5% | Reduced |
| Hel Ved Capital Management Ltd | 3,030 | $2.71M | 1.28% | +1,292+74.3% | Added |
| Financial Engines Advisors L.L.C. | 3,050 | $2.73M | 0.01% | +3,050 | New |
| Narwhal Capital Management | 3,065 | $2.74M | 0.25% | −81−2.6% | Reduced |
| Qtron Investments LLC | 3,067 | $2.74M | 0.37% | +188+6.5% | Added |
| Donaldson Capital Management, LLC | 3,075 | $2.75M | 0.11% | +3,075 | New |
| Penserra Capital Management LLC | 3,079 | $2.75M | 0.06% | −12−0.4% | Reduced |
| Mather Group, LLC. | 3,090 | $2.76M | 0.04% | −386−11.1% | Reduced |
| HCR Wealth Advisors | 3,096 | $2.77M | 0.36% | +183+6.3% | Added |
| Moody National Bank Trust Division | 3,096 | $2.77M | 0.30% | +278+9.9% | Added |
| Once Capital Management, LLC | 3,100 | $2.77M | 1.26% | +2,600+520.0% | Added |
| SeaCrest Wealth Management, LLC | 3,104 | $2.78M | 0.30% | +53+1.7% | Added |
| Premier Path Wealth Partners, LLC | 3,114 | $2.78M | 0.44% | −90−2.8% | Reduced |
| PGGM Investments | 3,115 | $2.79M | 0.04% | 00.0% | Unchanged |
| Donoghue Forlines LLC | 3,115 | $2.79M | 0.79% | +1,801+137.1% | Added |
| We Are One Seven, LLC | 3,123 | $2.79M | 0.12% | +336+12.1% | Added |
| Asset Dedication, LLC | 3,132 | $2.80M | 0.19% | +63+2.1% | Added |
| Aviance Capital Partners, LLC | 3,137 | $2.81M | 0.37% | +3,137 | New |
| Alta Wealth Advisors LLC | 3,143 | $2.81M | 1.28% | +760+31.9% | Added |
| Meridian Wealth Management, LLC | 3,151 | $2.82M | 0.14% | +202+6.8% | Added |
| Totem Point Management, LLC | 3,155 | $2.82M | 2.98% | −2,430−43.5% | Reduced |
| Clare Market Investments LLC | 3,158 | $2.82M | 0.74% | +585+22.7% | Added |
| O'Neil Global Advisors, Inc. | 3,160 | $2.83M | 0.72% | −8,840−73.7% | Reduced |
| Twin Capital Management Inc | 3,166 | $2.83M | 0.32% | +532+20.2% | Added |
| Clearstead Advisors, LLC | 3,180 | $2.84M | 0.04% | +76+2.4% | Added |
| Belpointe Asset Management LLC | 3,184 | $2.85M | 0.17% | −185−5.5% | Reduced |
| Aubrey Capital Management Ltd | 3,200 | $2.86M | 1.10% | +3,200 | New |
| WealthPlan Investment Management, LLC | 3,212 | $2.87M | 0.29% | +1,514+89.2% | Added |
| Leeward Financial Partners, LLC | 3,215 | $2.88M | 1.08% | +116+3.7% | Added |
| Beacon Investment Advisory Services, Inc. | 3,217 | $2.88M | 0.12% | −165−4.9% | Reduced |
| Boomfish Wealth Group, LLC | 3,233 | $2.89M | 1.77% | −285−8.1% | Reduced |
| Farther Finance Advisors, LLC | 3,250 | $2.91M | 0.11% | +224+7.4% | Added |
| PDS Planning, Inc | 3,291 | $2.94M | 0.26% | +25+0.8% | Added |
| Executive Wealth Management, LLC | 3,309 | $2.96M | 0.23% | −54−1.6% | Reduced |
| Logan Capital Management Inc | 3,313 | $2.96M | 0.12% | −126−3.7% | Reduced |
| Acima Private Wealth, LLC | 3,324 | $2.97M | 1.00% | −1,000−23.1% | Reduced |
| Harvest Fund Management Co., Ltd | 3,354 | $3.00M | 0.18% | +1,094+48.4% | Added |
| Frank, Rimerman Advisors LLC | 3,351 | $3.00M | 0.21% | −898−21.1% | Reduced |
| Personal Cfo Solutions, LLC | 3,365 | $3.01M | 0.42% | −70−2.0% | Reduced |
| EP Wealth Advisors, LLC | 3,377 | $3.02M | 0.03% | +1,171+53.1% | Added |
| GYL Financial Synergies, LLC | 3,381 | $3.02M | 0.23% | −20−0.6% | Reduced |
| Strategic Advocates LLC | 3,393 | $3.03M | 1.09% | +2,322+216.8% | Added |
| Hilltop Holdings Inc. | 3,408 | $3.05M | 0.20% | +2,762+427.6% | Added |
| MEAG MUNICH ERGO, Kapitalanlagegesellschaft mbH | 3,409 | $3.05M | 0.10% | +3,241+1,929.2% | Added |
| Empower Advisory Group, LLC | 3,416 | $3.06M | 0.01% | +40+1.2% | Added |
| Independent Financial Group, LLC | 3,417 | $3.06M | 0.11% | −464−12.0% | Reduced |
| Thoroughbred Financial Services, LLC | 3,420 | $3.06M | 0.20% | +179+5.5% | Added |
| Cunning Capital Partners, LP | 3,425 | $3.06M | 1.62% | 00.0% | Unchanged |
| Dynamic Advisor Solutions LLC | 3,427 | $3.07M | 0.09% | +239+7.5% | Added |
| Argent Trust Co | 3,430 | $3.07M | 0.13% | +115+3.5% | Added |
| Vista Wealth Management Group, LLC | 3,443 | $3.08M | 0.20% | +7+0.2% | Added |
| Strategic Advisors LLC | 3,448 | $3.08M | 0.58% | +41+1.2% | Added |
| CWA Asset Management Group, LLC | 3,492 | $3.12M | 0.17% | +3,492 | New |
| Aft, Forsyth & Sober, LLC | 3,500 | $3.13M | 1.03% | 00.0% | Unchanged |
| Clean Yield Group | 3,507 | $3.14M | 1.00% | +3,507 | New |
| Alerus Financial NA | 3,537 | $3.16M | 0.23% | +3,192+925.2% | Added |
| Vise Technologies, Inc. | 3,553 | $3.18M | 0.40% | +2,543+251.8% | Added |
| Bryn Mawr Trust Co | 3,568 | $3.19M | 0.06% | +3,568 | New |
| CHB Investment Group, LLC | 3,576 | $3.20M | 1.70% | +3,576 | New |
| Generali Investments Towarzystwo Funduszy Inwestycyjnych | 3,600 | $3.22M | 2.04% | −900−20.0% | Reduced |
| Prescott Group Capital Management, L.L.C. | 3,600 | $3.22M | 0.47% | 00.0% | Unchanged |
| Taikang Asset Management (Hong Kong) Co Ltd | 3,600 | $3.22M | 0.34% | +1,800+100.0% | Added |
| Sculati Wealth Management, LLC | 3,608 | $3.23M | 1.29% | −6−0.2% | Reduced |
| Summit Global Investments | 3,612 | $3.23M | 0.21% | −7,743−68.2% | Reduced |
| Clark Capital Management Group, Inc. | 3,632 | $3.25M | 0.02% | +493+15.7% | Added |
| Conscious Wealth Investments, LLC | 3,599 | $3.27M | 2.25% | −24−0.7% | Reduced |
| Greenleaf Trust | 3,700 | $3.31M | 0.03% | +110+3.1% | Added |
| Insight Holdings Group, LLC | 3,700 | $3.31M | 0.14% | +3,700 | New |
| Gibbs Wealth Management | 3,715 | $3.32M | 1.08% | +310+9.1% | Added |
| Quantum Private Wealth, LLC | 3,721 | $3.33M | 1.13% | −5−0.1% | Reduced |
| Davidson Capital Management Inc. | 3,743 | $3.35M | 0.96% | −497−11.7% | Reduced |
| Dynasty Wealth Management, LLC | 3,770 | $3.37M | 0.10% | −663−15.0% | Reduced |
| Citizens Financial Group Inc | 3,779 | $3.38M | 0.07% | +758+25.1% | Added |
| Citizens National Bank Trust Department | 3,785 | $3.39M | 0.71% | −42−1.1% | Reduced |
| Kestra Private Wealth Services, LLC | 3,786 | $3.39M | 0.06% | −3,268−46.3% | Reduced |
| Ostrum Asset Management | 3,792 | $3.39M | 0.28% | −1,318−25.8% | Reduced |
| Waldron Private Wealth LLC | 3,820 | $3.42M | 0.14% | +49+1.3% | Added |
| National Asset Management, Inc. | 3,887 | $3.47M | 0.10% | −1,077−21.7% | Reduced |
| Bleakley Financial Group, LLC | 3,884 | $3.47M | 0.11% | +174+4.7% | Added |
| Canal Capital Management, LLC | 3,885 | $3.47M | 0.55% | +45+1.2% | Added |
| Webster Bank, N. A. | 3,890 | $3.48M | 0.37% | −131−3.3% | Reduced |
| WESPAC Advisors SoCal, LLC | 3,894 | $3.48M | 0.81% | +205+5.6% | Added |
| Fort Washington Investment Advisors Inc | 3,900 | $3.49M | 0.02% | −4−0.1% | Reduced |
| OV Management LLC | 3,921 | $3.51M | 2.33% | +146+3.9% | Added |
| Brasada Capital Management, LP | 4,004 | $3.53M | 0.62% | +167+4.4% | Added |