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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q2 2024

Institutional positions in ServiceNow, Inc. as of Jun 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,879
+82 vs. Q1 2024
Shares held
180.7M
+1.91M (+1.1%) vs. Q1 2024
Total value
$142.1B
+$6.34B (+4.7%) vs. Q1 2024
New holders
206
836 more added
Sold out
124
589 more reduced

26 institutions that held it in Q1 2024 haven't filed for Q2 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2024: 1,879 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ2 2024: $142.1B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q2 2024

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2024.

Institutions holding NOW in Q2 2024
InstitutionSharesValue% of portfolioChange in sharesAction
Brookstone Capital Management14,394$10.6M0.18%+2,928+25.5%Added
Private Advisor Group, LLC13,471$10.6M0.07%+4,972+58.5%Added
Kestra Advisory Services, LLC13,615$10.7M0.06%+1,893+16.1%Added
Exchange Capital Management, Inc.13,618$10.7M1.75%−324−2.3%Reduced
Synovus Financial Corp13,676$10.8M0.14%+2,952+27.5%Added
Thomasville National Bank13,998$11.0M0.88%+13,998New
Nicola Wealth Management Ltd.14,000$11.0M0.98%+3,000+27.3%Added
DF Dent & Co Inc14,018$11.0M0.14%+14,018New
Sumitomo Life Insurance Co14,644$11.0M0.26%+38+0.3%Added
Advisors Capital Management, LLC14,060$11.1M0.19%+387+2.8%Added
Twenty Acre Capital LP9,710$11.1M10.28%−490−4.8%Reduced
Northwest & Ethical Investments L.P.14,108$11.1M0.32%+3,084+28.0%Added
Bailard, Inc.14,232$11.2M0.31%00.0%Unchanged
D.A. Davidson & Co.14,432$11.4M0.10%+37+0.3%Added
Tocqueville Asset Management L.P.14,509$11.4M0.19%+50+0.3%Added
MBB Public Markets I LLC14,520$11.4M0.24%+13,837+2,025.9%Added
DuPont Capital Management Corp14,568$11.5M1.00%−1,795−11.0%Reduced
United Capital Financial Advisers, LLC14,589$11.5M0.10%+676+4.9%Added
Northeast Investment Management14,654$11.5M0.54%+2,717+22.8%Added
GFG Capital, LLC14,714$11.6M3.15%+13,695+1,344.0%Added
Achmea Investment Management B.V.14,748$11.6M0.21%+276+1.9%Added
Generate Investment Management Ltd14,764$11.6M0.84%+14,764New
Global Retirement Partners, LLC14,789$11.6M0.36%+2,316+18.6%Added
Quantinno Capital Management LP14,931$11.7M0.21%+1,079+7.8%Added
Hampton Road Capital Management LP15,042$11.8M1.85%+15,042New
Parallax Volatility Advisers, L.P.15,064$11.9M0.30%+4,857+47.6%Added
1623 Capital LLC15,100$11.9M7.04%+60+0.4%Added
Pitcairn Co15,172$11.9M0.73%+1,196+8.6%Added
Dnca Finance15,200$12.0M1.03%+15,200New
QRG Capital Management, Inc.15,401$12.1M0.14%+632+4.3%Added
Kentucky Retirement Systems15,448$12.2M0.35%−120−0.8%Reduced
Mizuho Securities USA LLC15,810$12.4M0.28%+15,810New
Palo DS Manager LLC15,820$12.4M6.41%00.0%Unchanged
Umb Bank N A15,865$12.5M0.20%−516−3.1%Reduced
Maryland State Retirement & Pension System15,986$12.6M0.23%00.0%Unchanged
Spence Asset Management23,035$12.8M3.19%+23,035New
Annex Advisory Services, LLC16,402$12.9M0.45%+3,002+22.4%Added
Gotham Asset Management, LLC16,513$13.0M0.17%−263−1.6%Reduced
Broadleaf Partners, LLC16,548$13.0M3.15%−97−0.6%Reduced
LMCG Investments, LLC16,557$13.0M0.76%+414+2.6%Added
Meiji Yasuda Asset Management Co Ltd.16,559$13.0M0.53%+2,991+22.0%Added
Northwestern Mutual Wealth Management Co16,561$13.0M0.01%+1,484+9.8%Added
Chartwell Investment Partners, LLC16,625$13.1M0.46%+50+0.3%Added
Connors Investor Services Inc16,653$13.1M1.36%+16,653New
RPG Investment Advisory, LLC16,691$13.1M1.94%+30+0.2%Added
Gulf International Bank (UK) Ltd16,744$13.2M0.33%−1,181−6.6%Reduced
Bokf, NA16,983$13.4M0.24%+7,830+85.5%Added
NS Partners Ltd17,072$13.4M0.61%+17,072New
Two Sigma Securities, LLC17,092$13.4M0.64%−6,028−26.1%Reduced
Teamwork Financial Advisors, LLC17,150$13.5M2.00%+5,629+48.9%Added
MAI Capital Management17,184$13.5M0.13%+6,712+64.1%Added
Sawgrass Asset Management LLC17,345$13.6M1.48%−290−1.6%Reduced
Squarepoint Ops LLC17,562$13.8M0.05%−7,299−29.4%Reduced
Oregon Public Employees Retirement Fund17,603$13.8M0.27%+102+0.6%Added
Tenere Capital LLC17,669$13.9M4.13%+5,698+47.6%Added
Calamos Wealth Management LLC17,707$13.9M0.75%+408+2.4%Added
Lakehouse Capital Pty Ltd17,832$14.0M9.83%00.0%Unchanged
Taurus Asset Management, LLC17,880$14.1M1.42%−116−0.6%Reduced
Archon Partners LLC18,000$14.2M1.82%00.0%Unchanged
Pacer Advisors, Inc.18,022$14.2M0.03%−422−2.3%Reduced
Cornerstone Capital, Inc.18,086$14.2M1.43%00.0%Unchanged
Banco Bilbao Vizcaya Argentaria, S.A.18,176$14.3M0.15%+125+0.7%Added
Diversified Trust Co18,217$14.3M0.40%−979−5.1%Reduced
Integrated Wealth Concepts LLC18,373$14.5M0.20%+53+0.3%Added
Elo Mutual Pension Insurance Co18,826$14.8M0.35%+95+0.5%Added
O'Shaughnessy Asset Management, LLC18,926$14.9M0.15%+499+2.7%Added
Parkwood LLC19,104$15.0M1.89%+1,557+8.9%Added
AIA Group Ltd19,208$15.1M0.44%+12,779+198.8%Added
China Universal Asset Management Co., Ltd.19,760$15.5M2.19%−1,600−7.5%Reduced
South State Corp.19,769$15.6M1.14%−12−0.1%Reduced
Natixis19,893$15.6M0.10%−15,893−44.4%Reduced
Howland Capital Management LLC20,093$15.8M0.76%+20,093New
Zweig-DiMenna Associates LLC20,106$15.8M1.80%−5,216−20.6%Reduced
AMF Pensionsforsakring AB20,223$15.9M0.12%−228,556−91.9%Reduced
Ieq Capital, LLC20,264$15.9M0.21%−1,318−6.1%Reduced
United Asset Strategies, Inc.20,660$16.3M1.60%+665+3.3%Added
BI Asset Management Fondsmaeglerselskab A/S20,913$16.5M0.27%−1,013−4.6%Reduced
Knollwood Investment Advisory, LLC20,916$16.5M1.83%00.0%Unchanged
JustInvest LLC21,192$16.6M0.32%+1,049+5.2%Added
Middleton & Co Inc21,299$16.8M1.95%+1,904+9.8%Added
Bank of Nova Scotia21,349$16.8M0.03%−18,170−46.0%Reduced
Schonfeld Strategic Advisors LLC21,547$17.0M0.13%+8,795+69.0%Added
Jacobs Levy Equity Management, Inc21,571$17.0M0.07%+16,336+312.1%Added
Cambridge Investment Research Advisors, Inc.21,644$17.0M0.06%−1,145−5.0%Reduced
Grand Jean Capital Management Inc21,669$17.0M4.25%+8,943+70.3%Added
Steward Partners Investment Advisory, LLC21,754$17.1M0.18%+1,345+6.6%Added
Vista Equity Partners Management, LLC21,811$17.2M0.46%−17,470−44.5%Reduced
Captrust Financial Advisors21,886$17.2M0.06%−1,198−5.2%Reduced
Capital International Ltd21,973$17.3M0.80%+107+0.5%Added
First Financial Bankshares Inc22,136$17.4M0.40%−294−1.3%Reduced
Titan Global Capital Management USA LLC22,256$17.5M2.79%−180−0.8%Reduced
Boston Family Office LLC22,458$17.7M1.27%−110−0.5%Reduced
CWM, LLC22,495$17.7M0.08%−1,162−4.9%Reduced
Engineers Gate Manager LP22,622$17.8M0.40%+2,391+11.8%Added
Ethic Inc.22,653$17.8M0.42%+1,526+7.2%Added
Mediolanum International Funds Ltd24,783$17.9M0.29%+7,853+46.4%Added
GW&K Investment Management, LLC22,968$18.1M0.17%−242−1.0%Reduced
Tudor Investment Corp Et Al23,172$18.2M0.20%+23,172New
Heritage Investors Management Corp23,232$18.3M0.64%+2,587+12.5%Added
Andra AP-fonden23,400$18.4M0.31%+1,900+8.8%Added