ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q1 2024
Institutional positions in ServiceNow, Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,823
- +94 vs. Q4 2023
- Shares held
- 180.1M
- −127.2K (−0.1%) vs. Q4 2023
- Total value
- $136.7B
- +$9.65B (+7.6%) vs. Q4 2023
- New holders
- 193
- 765 more added
- Sold out
- 99
- 637 more reduced
27 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Regal Investment Advisors LLC | 799 | $609.3K | 0.04% | +35+4.6% | Added |
| First Citizens Bank & Trust Co | 800 | $609.9K | 0.01% | −307−27.7% | Reduced |
| KRS Capital Management, LLC | 800 | $609.9K | 0.49% | −10−1.2% | Reduced |
| South Dakota Investment Council | 800 | $610.0K | 0.01% | −200−20.0% | Reduced |
| New World Advisors LLC | 801 | $610.7K | 0.18% | −347−30.2% | Reduced |
| Bahl & Gaynor Inc | 806 | $614.5K | 0.00% | +337+71.9% | Added |
| Edentree Asset Management Ltd | 810 | $616.9K | 0.20% | −790−49.4% | Reduced |
| Syon Capital LLC | 812 | $619.1K | 0.06% | +2+0.2% | Added |
| Camden Capital, LLC | 814 | $620.5K | 0.05% | −73−8.2% | Reduced |
| Optas, LLC | 815 | $621.4K | 0.17% | +14+1.7% | Added |
| Wiley Bros.-Aintree Capital, LLC | 816 | $622.1K | 0.09% | +816 | New |
| Centaurus Financial, Inc. | 818 | $624.0K | 0.04% | −139−14.5% | Reduced |
| Motiv8 Investments LLC | 823 | $627.5K | 0.49% | +142+20.9% | Added |
| Asahi Life Asset Management Co., Ltd. | 825 | $629.0K | 0.38% | −60−6.8% | Reduced |
| Coastal Investment Advisors, Inc. | 825 | $629.0K | 0.13% | +474+135.0% | Added |
| Meyer Handelman Co | 825 | $629.0K | 0.02% | +825 | New |
| Castleview Partners, LLC | 833 | $635.1K | 0.35% | −358−30.1% | Reduced |
| Evanson Asset Management, LLC | 838 | $638.6K | 0.05% | +127+17.9% | Added |
| Zullo Investment Group, Inc. | 838 | $638.9K | 0.30% | −5−0.6% | Reduced |
| Zions Bancorporation, N.A. | 839 | $639.7K | 0.05% | +16+1.9% | Added |
| Zega Financial, LLC | 839 | $639.7K | 0.28% | +839 | New |
| Outlook Wealth Advisors, LLC | 842 | $641.9K | 0.20% | +85+11.2% | Added |
| 9258 Wealth Management, LLC | 843 | $642.7K | 0.10% | −6−0.7% | Reduced |
| BTC Capital Management, Inc. | 844 | $643.5K | 0.06% | +844 | New |
| Ronald Blue Trust, Inc. | 844 | $643.5K | 0.01% | +372+78.8% | Added |
| Baader Bank INC | 860 | $655.7K | 0.05% | −742−46.3% | Reduced |
| First Affirmative Financial Network | 862 | $657.4K | 0.48% | −17−1.9% | Reduced |
| Acorn Financial Advisory Services Inc | 863 | $658.0K | 0.12% | −90−9.4% | Reduced |
| Sender Co & Partners, Inc. | 863 | $658.0K | 1.13% | +863 | New |
| Mount Yale Investment Advisors, LLC | 864 | $658.7K | 0.05% | −283−24.7% | Reduced |
| MRP Capital Investments, LLC | 865 | $659.5K | 0.66% | −60−6.5% | Reduced |
| Salvus Wealth Management, LLC | 867 | $661.0K | 0.45% | −179−17.1% | Reduced |
| Wolff Wiese Magana LLC | 867 | $661.0K | 0.57% | 00.0% | Unchanged |
| Gilliland Jeter Wealth Management LLC | 869 | $662.5K | 0.23% | +100+13.0% | Added |
| Becker Capital Management Inc | 870 | $663.3K | 0.02% | 00.0% | Unchanged |
| Nelson, Van Denburg & Campbell Wealth Management Group, LLC | 874 | $666.3K | 0.03% | +507+138.1% | Added |
| Monetary Management Group Inc | 885 | $674.7K | 0.19% | +15+1.7% | Added |
| Wealth Alliance | 888 | $677.0K | 0.09% | −104−10.5% | Reduced |
| TriaGen Wealth Management LLC | 888 | $677.0K | 0.28% | 00.0% | Unchanged |
| Sound View Wealth Advisors Group, LLC | 890 | $678.5K | 0.07% | −32−3.5% | Reduced |
| Brandywine Managers, LLC | 893 | $680.8K | 0.67% | 00.0% | Unchanged |
| American National Bank | 894 | $681.6K | 0.09% | −7−0.8% | Reduced |
| Keudell/Morrison Wealth Management | 896 | $683.1K | 0.21% | −73−7.5% | Reduced |
| Baron Wealth Management LLC | 896 | $683.1K | 0.36% | 00.0% | Unchanged |
| StoneX Group Inc. | 896 | $683.1K | 0.06% | +307+52.1% | Added |
| KCM Investment Advisors LLC | 898 | $684.6K | 0.03% | +240+36.5% | Added |
| Strategic Investment Advisors | 899 | $685.4K | 0.09% | −44−4.7% | Reduced |
| Commerzbank Aktiengesellschaft | 902 | $688.0K | 0.02% | +246+37.5% | Added |
| Buckingham Strategic Partners | 908 | $692.3K | 0.02% | +908 | New |
| Aigen Investment Management, LP | 916 | $698.4K | 0.15% | −381−29.4% | Reduced |
| Sandbox Financial Partners, LLC | 919 | $700.5K | 0.29% | +84+10.1% | Added |
| Paces Ferry Wealth Advisors, LLC | 919 | $700.6K | 0.45% | −2−0.2% | Reduced |
| Granite Group Advisors, LLC | 924 | $704.5K | 0.47% | 00.0% | Unchanged |
| Moloney Securities Asset Management, LLC | 925 | $705.2K | 0.11% | +256+38.3% | Added |
| Country Club Bank | 926 | $706.0K | 0.05% | −25−2.6% | Reduced |
| Driehaus Capital Management LLC | 927 | $706.7K | 0.01% | −209−18.4% | Reduced |
| Clearstead Advisors, LLC | 968 | $706.8K | 0.03% | +143+17.3% | Added |
| Kozak & Associates, Inc. | 937 | $710.3K | 0.19% | +480+105.0% | Added |
| Kolinsky Wealth Management, LLC | 934 | $712.1K | 0.54% | −18−1.9% | Reduced |
| Paradigm Financial Partners, LLC | 940 | $716.7K | 0.15% | +80+9.3% | Added |
| Sheaff Brock Investment Advisors, LLC | 942 | $718.5K | 0.06% | +52+5.8% | Added |
| Simon Quick Advisors, LLC | 948 | $722.8K | 0.05% | +27+2.9% | Added |
| Portman Square Capital LLP | 951 | $725.0K | 0.16% | 00.0% | Unchanged |
| Flputnam Investment Management Co | 951 | $725.0K | 0.02% | +1+0.1% | Added |
| Revolve Wealth Partners, LLC | 951 | $725.0K | 0.12% | +10+1.1% | Added |
| HMS Capital Management, LLC | 957 | $729.6K | 0.40% | −106−10.0% | Reduced |
| Copperwynd Financial, LLC | 957 | $729.6K | 0.26% | +56+6.2% | Added |
| Aspire Private Capital, LLC | 972 | $741.1K | 0.20% | +157+19.3% | Added |
| Sanders Morris Harris LLC | 973 | $741.8K | 0.14% | −48−4.7% | Reduced |
| Citizens Financial Group Inc | 975 | $743.3K | 0.02% | +286+41.5% | Added |
| Valley National Advisers Inc | 978 | $745.0K | 0.11% | +215+28.2% | Added |
| Laidlaw Wealth Management LLC | 981 | $747.9K | 0.42% | −152−13.4% | Reduced |
| King Luther Capital Management Corp | 983 | $749.4K | 0.00% | −21−2.1% | Reduced |
| CM Wealth Advisors LLC | 1,052 | $750.4K | 0.21% | +1,052 | New |
| Alpha DNA Investment Management LLC | 992 | $756.3K | 0.42% | +992 | New |
| Capital Market Strategies LLC | 994 | $757.8K | 0.58% | −21−2.1% | Reduced |
| Smithfield Trust Co | 995 | $759.0K | 0.04% | +14+1.4% | Added |
| Beaton Management Co. Inc. | 995 | $759.0K | 0.41% | +20+2.1% | Added |
| Lakeview Capital Partners, LLC | 996 | $759.4K | 0.12% | −56−5.3% | Reduced |
| Primoris Wealth Advisors, LLC | 999 | $761.6K | 0.61% | 00.0% | Unchanged |
| CloudAlpha Capital Management Limited/Hong Kong | 1,000 | $762.4K | 0.10% | −14,550−93.6% | Reduced |
| KLCM Advisors, Inc. | 1,000 | $762.4K | 0.10% | −848−45.9% | Reduced |
| Affiance Financial, LLC | 1,002 | $763.9K | 0.21% | −380−27.5% | Reduced |
| Elgethun Capital Management | 1,000 | $764.6K | 0.19% | 00.0% | Unchanged |
| Trustmark National Bank Trust Department | 1,007 | $767.7K | 0.06% | +56+5.9% | Added |
| Virtus ETF Advisers LLC | 1,008 | $768.5K | 0.41% | −71−6.6% | Reduced |
| Allworth Financial LP | 1,010 | $770.0K | 0.01% | +392+63.4% | Added |
| Ancora Advisors, LLC | 1,011 | $771.1K | 0.02% | +95+10.4% | Added |
| Credential Qtrade Securities Inc. | 1,014 | $773.1K | 0.04% | −324−24.2% | Reduced |
| Cynosure Management, LLC | 1,016 | $774.6K | 0.14% | −1,923−65.4% | Reduced |
| GFG Capital, LLC | 1,019 | $776.9K | 0.20% | −328−24.4% | Reduced |
| Summit Financial, LLC | 1,020 | $777.6K | 0.05% | −124−10.8% | Reduced |
| J.W. Cole Advisors, Inc. | 1,021 | $778.9K | 0.04% | +59+6.1% | Added |
| LM Advisors LLC | 1,030 | $785.0K | 0.12% | +761+282.9% | Added |
| DC Investments Management, LLC | 1,030 | $785.3K | 0.66% | 00.0% | Unchanged |
| Everhart Financial Group, Inc. | 1,030 | $785.3K | 0.23% | +82+8.6% | Added |
| Park Place Capital Corp | 1,034 | $788.3K | 0.28% | +116+12.6% | Added |
| Conning Inc. | 1,035 | $789.1K | 0.03% | +219+26.8% | Added |
| NorthCrest Asset Manangement, LLC | 1,036 | $790.1K | 0.03% | −118−10.2% | Reduced |
| Catalyst Financial Partners LLC | 1,073 | $790.2K | 0.20% | +52+5.1% | Added |