ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q1 2024
Institutional positions in ServiceNow, Inc. as of Mar 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,823
- +94 vs. Q4 2023
- Shares held
- 180.1M
- −127.2K (−0.1%) vs. Q4 2023
- Total value
- $136.7B
- +$9.65B (+7.6%) vs. Q4 2023
- New holders
- 193
- 765 more added
- Sold out
- 99
- 637 more reduced
27 institutions that held it in Q4 2023 haven't filed for Q1 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q4 2023: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q1 2024
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q4 2023.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Redmond Asset Management, LLC | 2,034 | $1.55M | 0.49% | −2−0.1% | Reduced |
| McMahon Financial Advisors, LLC | 2,035 | $1.55M | 0.41% | +33+1.6% | Added |
| WSFS Capital Management, LLC | 2,062 | $1.57M | 0.09% | −996−32.6% | Reduced |
| Pinnacle Wealth Management, LLC | 2,071 | $1.58M | 1.65% | +2,071 | New |
| Integrated Advisors Network LLC | 2,073 | $1.58M | 0.08% | −397−16.1% | Reduced |
| Dantai Capital Ltd | 2,095 | $1.60M | 1.85% | +2,095 | New |
| Harfst & Associates, Inc. | 2,096 | $1.60M | 0.38% | +2,096 | New |
| Canopy Partners, LLC | 2,100 | $1.60M | 0.78% | +11+0.5% | Added |
| UBS Oconnor LLC | 2,119 | $1.62M | 0.05% | +705+49.9% | Added |
| 1858 Wealth Management, LLC | 2,296 | $1.62M | 1.54% | 00.0% | Unchanged |
| Mizuho Securities Co. Ltd. | 2,130 | $1.62M | 8.93% | +2,110+10,550.0% | Added |
| Pinnacle Associates Ltd | 2,132 | $1.63M | 0.03% | +19+0.9% | Added |
| Clarius Group, LLC | 2,135 | $1.63M | 0.11% | −248−10.4% | Reduced |
| Cigna Investments Inc | 2,163 | $1.65M | 0.31% | −21−1.0% | Reduced |
| Cornercap Investment Counsel Inc | 2,165 | $1.65M | 0.25% | −16−0.7% | Reduced |
| Versor Investments LP | 2,177 | $1.66M | 0.34% | −438−16.7% | Reduced |
| Northern Financial Advisors Inc | 2,188 | $1.67M | 1.30% | +23+1.1% | Added |
| Waterloo Capital, L.P. | 2,190 | $1.67M | 0.21% | +466+27.0% | Added |
| Allianz SE | 2,194 | $1.67M | 0.05% | +2,194 | New |
| Southern Capital Advisors, LLC | 2,209 | $1.68M | 1.02% | +2,209 | New |
| Morse Asset Management, Inc | 2,237 | $1.71M | 0.44% | 00.0% | Unchanged |
| Beta Wealth Group, Inc. | 2,237 | $1.71M | 0.83% | +110+5.2% | Added |
| HBK Sorce Advisory LLC | 2,246 | $1.71M | 0.06% | −271−10.8% | Reduced |
| AAFMAA Wealth Management & Trust LLC | 2,248 | $1.71M | 0.94% | +244+12.2% | Added |
| Texas Yale Capital Corp. | 2,261 | $1.72M | 0.08% | +9+0.4% | Added |
| Phoenix Holdings Ltd. | 2,275 | $1.73M | 0.02% | −2,358−50.9% | Reduced |
| Leelyn Smith, LLC | 2,293 | $1.75M | 0.35% | −28−1.2% | Reduced |
| Principle Wealth Partners LLC | 2,298 | $1.75M | 0.14% | 00.0% | Unchanged |
| Linscomb & Williams, Inc. | 2,334 | $1.78M | 0.09% | +153+7.0% | Added |
| Pallas Capital Advisors LLC | 2,347 | $1.79M | 0.07% | −1,604−40.6% | Reduced |
| Riverpark Capital Management LLC | 2,351 | $1.79M | 2.46% | 00.0% | Unchanged |
| Lake Street Financial LLC | 2,359 | $1.80M | 0.25% | +975+70.4% | Added |
| Evoke Wealth, LLC | 2,360 | $1.80M | 0.05% | +2,360 | New |
| Williams Jones Wealth Management, LLC. | 2,368 | $1.81M | 0.02% | +11+0.5% | Added |
| Alta Wealth Advisors LLC | 2,375 | $1.81M | 0.92% | +10.0% | Added |
| Trust Asset Management LLC | 2,377 | $1.81M | 0.16% | 00.0% | Unchanged |
| Proequities, Inc. | 2,382 | $1.82M | 0.12% | −386−13.9% | Reduced |
| Hennion & Walsh Asset Management, Inc. | 2,389 | $1.82M | 0.10% | +743+45.1% | Added |
| Ritholtz Wealth Management | 2,391 | $1.82M | 0.06% | +151+6.7% | Added |
| HB Wealth Management, LLC | 2,400 | $1.83M | 0.02% | +264+12.4% | Added |
| NDWM LLC | 2,401 | $1.83M | 1.67% | 00.0% | Unchanged |
| Clare Market Investments LLC | 2,410 | $1.84M | 0.57% | −12−0.5% | Reduced |
| Redwood Investments, LLC | 2,630 | $1.84M | 0.54% | −313−10.6% | Reduced |
| CNB Bank | 2,414 | $1.84M | 0.90% | +297+14.0% | Added |
| Clark Capital Management Group, Inc. | 2,422 | $1.85M | 0.01% | +823+51.5% | Added |
| Gibbs Wealth Management | 2,426 | $1.85M | 1.06% | +2,426 | New |
| Absoluto Partners Gestao de Recursos Ltda | 2,435 | $1.86M | 0.87% | +1,005+70.3% | Added |
| TrueMark Investments, LLC | 2,437 | $1.86M | 1.70% | +286+13.3% | Added |
| Donaldson Capital Management, LLC | 2,452 | $1.87M | 0.08% | +202+9.0% | Added |
| Graypoint LLC | 2,457 | $1.87M | 0.14% | −239−8.9% | Reduced |
| University of Texas/Texas Am Investment Managment Co | 2,575 | $1.87M | 0.22% | +966+60.0% | Added |
| BluePointe Capital Management, LLC | 2,465 | $1.88M | 1.29% | −9−0.4% | Reduced |
| Miracle Mile Advisors, LLC | 2,466 | $1.88M | 0.05% | +37+1.5% | Added |
| SeaCrest Wealth Management, LLC | 2,475 | $1.89M | 0.23% | +45+1.9% | Added |
| NBC Securities, Inc. | 2,483 | $1.89M | 0.18% | −254−9.3% | Reduced |
| Farther Finance Advisors, LLC | 2,470 | $1.90M | 0.12% | −5−0.2% | Reduced |
| Voya Financial Advisors, Inc. | 2,501 | $1.90M | 0.22% | −228−8.4% | Reduced |
| Kentucky Farm Bureau Mutual Insurance Co | 2,500 | $1.91M | 0.45% | 00.0% | Unchanged |
| Three Seasons Wealth, LLC | 2,527 | $1.91M | 1.34% | −139−5.2% | Reduced |
| Advisor OS, LLC | 2,514 | $1.92M | 0.22% | +260+11.5% | Added |
| Thoroughbred Financial Services, LLC | 2,517 | $1.92M | 0.18% | −711−22.0% | Reduced |
| Altfest L J & Co Inc | 2,518 | $1.92M | 0.28% | −209−7.7% | Reduced |
| Independent Solutions Wealth Management, LLC | 2,522 | $1.92M | 0.46% | −105−4.0% | Reduced |
| Wrapmanager Inc | 2,538 | $1.93M | 0.54% | −749−22.8% | Reduced |
| Kingsview Wealth Management, LLC | 2,568 | $1.96M | 0.05% | +178+7.4% | Added |
| Leeward Financial Partners, LLC | 2,574 | $1.96M | 0.83% | +118+4.8% | Added |
| Equitable Holdings, Inc. | 2,575 | $1.96M | 0.02% | +663+34.7% | Added |
| Means Investment Co., Inc. | 2,595 | $1.98M | 0.26% | −43−1.6% | Reduced |
| Plato Investment Management Ltd | 2,596 | $1.98M | 0.20% | +2,434+1,502.5% | Added |
| Institute for Wealth Management, LLC. | 2,600 | $1.98M | 0.26% | 00.0% | Unchanged |
| Cornerstone Advisors, LLC | 2,600 | $1.98M | 0.08% | −400−13.3% | Reduced |
| Evergreen Capital Management LLC | 2,609 | $1.99M | 0.08% | +80+3.2% | Added |
| Merit Financial Group, LLC | 2,778 | $1.99M | 0.05% | +2,014+263.6% | Added |
| Ballentine Partners, LLC | 2,624 | $2.00M | 0.04% | +263+11.1% | Added |
| Legato Capital Management LLC | 2,625 | $2.00M | 0.24% | 00.0% | Unchanged |
| Apollon Wealth Management, LLC | 2,627 | $2.00M | 0.06% | −560−17.6% | Reduced |
| Vident Advisory, LLC | 2,645 | $2.02M | 0.04% | −1,201−31.2% | Reduced |
| Wintrust Investments LLC | 2,647 | $2.02M | 0.18% | +175+7.1% | Added |
| Neville Rodie & Shaw Inc | 2,647 | $2.02M | 0.15% | +512+24.0% | Added |
| Westpac Banking Corp | 2,649 | $2.02M | 0.15% | −714−21.2% | Reduced |
| Twin Capital Management Inc | 2,649 | $2.02M | 0.25% | −285−9.7% | Reduced |
| Glen Eagle Advisors, LLC | 2,649 | $2.02M | 0.38% | +297+12.6% | Added |
| CWA Asset Management Group, LLC | 2,655 | $2.02M | 0.12% | +982+58.7% | Added |
| Fortis Capital Management LLC | 2,689 | $2.05M | 0.54% | +221+9.0% | Added |
| Axq Capital, LP | 2,700 | $2.06M | 0.49% | +700+35.0% | Added |
| Umpqua Bank | 2,739 | $2.09M | 0.86% | +2,739 | New |
| Harvest Fund Management Co., Ltd | 2,745 | $2.09M | 0.19% | +508+22.7% | Added |
| RiverPark Advisors, LLC | 2,755 | $2.10M | 1.73% | −180−6.1% | Reduced |
| Moody National Bank Trust Division | 2,758 | $2.10M | 0.17% | −23−0.8% | Reduced |
| Barometer Capital Management Inc. | 3,034 | $2.10M | 0.55% | +601+24.7% | Added |
| Canandaigua National Bank & Trust Co | 2,769 | $2.11M | 0.31% | −1,939−41.2% | Reduced |
| CAPROCK Group, Inc. | 2,769 | $2.11M | 0.12% | +135+5.1% | Added |
| F/M Investments LLC | 2,785 | $2.12M | 1.43% | −16−0.6% | Reduced |
| Stevens Capital Management LP | 2,790 | $2.13M | 0.41% | +1,540+123.2% | Added |
| Riggs Asset Managment Co. Inc. | 2,822 | $2.15M | 0.63% | +27+1.0% | Added |
| SkyOak Wealth, LLC | 2,824 | $2.15M | 0.52% | −43−1.5% | Reduced |
| Mather Group, LLC. | 3,074 | $2.17M | 0.03% | +134+4.6% | Added |
| Venture Visionary Partners LLC | 2,863 | $2.18M | 0.10% | +203+7.6% | Added |
| Qtron Investments LLC | 2,879 | $2.19M | 0.31% | +294+11.4% | Added |
| Buckingham Strategic Wealth, LLC | 2,892 | $2.21M | 0.02% | −90−3.0% | Reduced |