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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q3 2023

Institutional positions in ServiceNow, Inc. as of Sep 30, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,565
+80 vs. Q2 2023
Shares held
179.5M
−744.6K (−0.4%) vs. Q2 2023
Total value
$100.5B
−$690.7M (−0.7%) vs. Q2 2023
New holders
163
612 more added
Sold out
83
572 more reduced

18 institutions that held it in Q2 2023 haven't filed for Q3 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2023: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2023: 1,565 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ3 2023: $100.5B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q3 2023

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q2 2023.

Institutions holding NOW in Q3 2023
InstitutionSharesValue% of portfolioChange in sharesAction
UBS Oconnor LLC7,500$4.19M0.07%+7,500New
First Hawaiian Bank7,514$4.20M0.14%+165+2.2%Added
Farmers Trust Co7,542$4.22M0.97%−221−2.8%Reduced
Stratos Wealth Partners, LTD.7,644$4.27M0.09%+557+7.9%Added
Parkwood LLC7,690$4.30M0.78%−4,268−35.7%Reduced
Alliance Wealth Advisors, LLC7,718$4.31M1.60%+339+4.6%Added
Teca Partners, LP7,749$4.33M3.68%−3,443−30.8%Reduced
Kinneret Advisory, LLC7,777$4.35M0.54%−5−0.1%Reduced
Bridgeway Capital Management, LLC7,800$4.36M0.11%00.0%Unchanged
Sanders Morris Harris LLC7,927$4.37M0.90%+7,167+943.0%Added
Federation des caisses Desjardins du Quebec7,937$4.44M0.05%+5,826+276.0%Added
Norinchukin Bank, The7,967$4.45M0.10%−9,535−54.5%Reduced
Fullerton Fund Management Co Ltd.7,975$4.46M0.31%+1,951+32.4%Added
TD Private Client Wealth LLC7,976$4.46M0.19%−164−2.0%Reduced
Prime Capital Investment Advisors, LLC7,991$4.47M0.09%−670−7.7%Reduced
Harbor Capital Advisors, Inc.8,034$4.49M0.97%−541−6.3%Reduced
Ambassador Advisors, LLC7,048$4.50M1.10%−327−4.4%Reduced
Lynch Asset Management, Inc.8,100$4.53M2.98%−50−0.6%Reduced
Codex Capital, L.L.C.8,200$4.58M2.96%00.0%Unchanged
Thornburg Investment Management Inc8,255$4.61M0.08%00.0%Unchanged
Private Advisor Group, LLC8,283$4.63M0.04%−8−0.1%Reduced
Metropolitan Life Insurance Co8,441$4.72M0.25%−439−4.9%Reduced
Bayesian Capital Management, LP8,565$4.79M0.55%+6,400+295.6%Added
Chiron Investment Management, LLC8,741$4.89M2.06%+8,741New
Massmutual Trust Co FSB8,745$4.89M0.18%−175−2.0%Reduced
Crestline Management, LP8,799$4.92M0.59%+4,818+121.0%Added
Nomura Holdings Inc8,862$4.95M0.05%+5,830+192.3%Added
Keybank National Association8,878$4.96M0.02%+445+5.3%Added
Ratan Capital Management LP9,002$5.03M3.81%+7,802+650.2%Added
Oak Ridge Investments LLC9,088$5.08M0.65%+276+3.1%Added
Brookstone Capital Management9,113$5.10M0.11%+5,325+140.6%Added
Investors Towarzystwo Funduszy Inwestycyjnych Spolka Akcyjna9,267$5.18M2.78%−2,471−21.1%Reduced
E. Ohman J:or Asset Management AB9,300$5.20M0.20%00.0%Unchanged
Perpetual Ltd9,323$5.21M0.05%−1,357−12.7%Reduced
Silicon Valley Capital Partners9,383$5.24M0.98%+2,273+32.0%Added
Barrier Capital Management, LLC9,414$5.26M6.39%+3,009+47.0%Added
Teamwork Financial Advisors, LLC9,620$5.38M0.88%+5,500+133.5%Added
Americana Partners, LLC9,625$5.40M0.58%+3,123+48.0%Added
FourThought Financial Partners, LLC9,675$5.41M0.76%−222−2.2%Reduced
NWK Group, Inc.9,692$5.42M3.32%+183+1.9%Added
Icon Wealth Partners, LLC9,915$5.54M0.63%+61+0.6%Added
Engineers Gate Manager LP9,922$5.55M0.21%+7,814+370.7%Added
Wealth High Governance Capital Ltda10,000$5.59M1.94%+10,000New
Spire Wealth Management10,025$5.60M0.21%−6,416−39.0%Reduced
Park Avenue Securities LLC10,054$5.62M0.09%−1,400−12.2%Reduced
Brown Shipley& Co Ltd10,155$5.68M3.13%+1,046+11.5%Added
MAI Capital Management10,252$5.73M0.09%−602−5.5%Reduced
Sit Investment Associates Inc10,265$5.74M0.16%+171+1.7%Added
Vestcor Inc10,322$5.77M0.21%−441−4.1%Reduced
BI Asset Management Fondsmaeglerselskab A/S10,328$5.77M0.13%−12,849−55.4%Reduced
Force Hill Capital Management LP10,331$5.77M4.99%−11,569−52.8%Reduced
FineMark National Bank & Trust10,360$5.79M0.25%−44−0.4%Reduced
EFG Asset Management (Americas) Corp.10,391$5.81M1.39%+8+0.1%Added
Crestwood Advisors Group LLC10,438$5.83M0.15%+106+1.0%Added
Atria Wealth Solutions, Inc.10,447$5.84M0.08%+428+4.3%Added
AMJ Financial Wealth Management10,580$5.91M2.72%+3,863+57.5%Added
Talbot Financial, LLC10,599$5.92M1.03%+237+2.3%Added
Gamco Investors, Inc. Et Al10,612$5.93M0.07%+2,059+24.1%Added
New Mexico Educational Retirement Board10,650$5.95M0.26%+800+8.1%Added
Crossmark Global Holdings, Inc.10,718$5.98M0.14%+87+0.8%Added
Advisory Services Network, LLC10,717$5.99M0.16%+93+0.9%Added
Knights of Columbus Asset Advisors LLC10,738$6.00M0.55%+419+4.1%Added
Synovus Financial Corp10,847$6.06M0.07%−269−2.4%Reduced
Community Financial Services Group, LLC11,013$6.16M1.55%+11,013New
Metis Global Partners, LLC11,115$6.21M0.30%+1,282+13.0%Added
Gunderson Capital Management Inc.11,167$6.24M4.25%−455−3.9%Reduced
Vestmark Advisory Solutions, Inc.11,245$6.29M0.46%−6,559−36.8%Reduced
CIBC World Markets Corp11,260$6.29M0.06%−12,627−52.9%Reduced
Evolutionary Tree Capital Management, LLC11,312$6.32M8.16%−523−4.4%Reduced
O'Shaughnessy Asset Management, LLC11,341$6.34M0.09%+3,358+42.1%Added
Robocap Asset Management Ltd11,363$6.35M6.05%+646+6.0%Added
NewEdge Wealth, LLC11,364$6.35M0.20%−554−4.6%Reduced
McKinley Capital Management LLC /Delaware11,384$6.36M0.89%−462−3.9%Reduced
Focus Financial Network, Inc.11,450$6.40M0.36%+2,575+29.0%Added
Torray LLC11,479$6.42M1.13%−513−4.3%Reduced
National Asset Management, Inc.11,488$6.42M0.17%−1,262−9.9%Reduced
Terry L. Blaker11,625$6.50M0.58%+255+2.2%Added
Tenere Capital LLC11,709$6.54M2.52%+1,409+13.7%Added
Progressive Investment Management Corp11,716$6.55M2.13%−132−1.1%Reduced
Dana Investment Advisors, Inc.11,922$6.66M0.34%+566+5.0%Added
George Kaiser Family Foundation11,934$6.67M1.27%−2,017−14.5%Reduced
Illinois Municipal Retirement Fund11,949$6.68M0.12%00.0%Unchanged
Stephens Inc11,961$6.69M0.13%−15,293−56.1%Reduced
Kestra Advisory Services, LLC11,985$6.70M0.07%−34−0.3%Reduced
Oxbow Advisors, LLC11,988$6.70M1.05%−30−0.2%Reduced
Consolidated Investment Group LLC12,000$6.71M1.30%00.0%Unchanged
Alcosta Capital Management, Inc.12,003$6.71M5.59%+43+0.4%Added
Arcadia Investment Management Corp12,070$6.75M1.43%−15−0.1%Reduced
Credit Agricole S A12,401$6.93M0.21%+2,660+27.3%Added
Synergy Financial Management, LLC12,495$6.98M1.38%+12,495New
Twenty Acre Capital LP12,590$7.04M7.65%−1,910−13.2%Reduced
Louisiana State Employees Retirement System12,600$7.04M0.16%00.0%Unchanged
Regions Financial Corp12,701$7.10M0.06%−1,565−11.0%Reduced
Global Retirement Partners, LLC12,969$7.12M0.36%+149+1.2%Added
Clio Asset Management LLC12,738$7.12M6.23%+146+1.2%Added
Pathstone Family Office, LLC12,875$7.20M0.06%+4,252+49.3%Added
Resources Investment Advisors, LLC.13,376$7.48M0.16%+2,625+24.4%Added
South Street Advisors LLC13,430$7.51M1.51%+125+0.9%Added
Biondo Investment Advisors, LLC13,466$7.53M1.42%−284−2.1%Reduced
D.A. Davidson & Co.13,542$7.57M0.08%+510+3.9%Added