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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q1 2023

Institutional positions in ServiceNow, Inc. as of Mar 31, 2023. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,410
+75 vs. Q4 2022
Shares held
180.5M
+1.20M (+0.7%) vs. Q4 2022
Total value
$83.9B
+$14.3B (+20.5%) vs. Q4 2022
New holders
172
631 more added
Sold out
97
431 more reduced

25 institutions that held it in Q4 2022 haven't filed for Q1 2023 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q4 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2023: 1,410 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,944 institutionsQ4 2024: 2,261 institutionsQ1 2025: 2,166 institutionsQ2 2025: 2,297 institutionsQ3 2025: 2,248 institutionsQ4 2025: 2,325 institutionsQ1 2026: 2,212 institutionsQ2 2026: 2,244 institutions
Value heldQ1 2023: $83.9B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,244$83.7B
Q1 20262,212$90.5B
Q4 20252,325$138.5B
Q3 20252,248$164.4B
Q2 20252,297$187.2B
Q1 20252,166$145.0B
Q4 20242,261$194.6B
Q3 20241,944$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q1 2023

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q4 2022.

Institutions holding NOW in Q1 2023
InstitutionSharesValue% of portfolioChange in sharesAction
Cornerstone Wealth Group, LLC5,301$2.46M0.44%+5,301New
WD Rutherford LLC5,500$2.56M1.80%−20−0.4%Reduced
One01 Capital, LP5,500$2.56M3.04%+5,500New
Alberta Investment Management Corp5,567$2.59M0.03%+5,567New
Icapital Wealth LLC5,627$2.61M1.79%+767+15.8%Added
Schechter Investment Advisors, LLC5,660$2.63M0.24%−686−10.8%Reduced
BIT Capital GmbH5,666$2.63M0.41%−13,726−70.8%Reduced
Winton Group Ltd5,673$2.64M0.16%+4,433+357.5%Added
Beaumont Asset Management, L.L.C.5,703$2.65M1.94%−349−5.8%Reduced
Perpetual Ltd5,735$2.67M0.02%+5,735New
Richwood Investment Advisors, LLC5,741$2.67M2.66%−31−0.5%Reduced
First American Trust, FSB5,780$2.69M0.40%−8−0.1%Reduced
Weatherly Asset Management L. P.5,808$2.70M0.35%+215+3.8%Added
SYSTM Wealth Solutions LLC5,822$2.71M0.42%+1,472+33.8%Added
Wedbush Securities Inc5,850$2.72M0.14%+384+7.0%Added
Beacon Pointe Advisors, LLC5,877$2.73M0.05%+168+2.9%Added
Rosenblum Silverman Sutton S F Inc5,979$2.78M1.01%−2,165−26.6%Reduced
Ardsley Advisory Partners LP6,000$2.79M0.61%+3,550+144.9%Added
Prime Capital Investment Advisors, LLC6,013$2.79M0.11%+2,315+62.6%Added
Trivest Advisors Ltd6,100$2.83M0.22%+6,100New
CM Wealth Advisors LLC6,322$2.87M0.56%+6,322New
Sumitomo Life Insurance Co6,303$2.93M0.25%−36−0.6%Reduced
Snowden Capital Advisors LLC6,373$2.96M0.12%+446+7.5%Added
Northwestern Mutual Investment Management Company, LLC6,381$2.97M0.08%+50+0.8%Added
Mirova6,430$2.99M0.43%+3,905+154.7%Added
Banque Cantonale Vaudoise6,446$3.00M0.15%−1,184−15.5%Reduced
Twin Lakes Capital Management, LLC6,506$3.02M2.25%00.0%Unchanged
Kovack Advisors, Inc.6,521$3.03M0.41%+34+0.5%Added
Stratos Wealth Partners, LTD.6,597$3.07M0.08%+94+1.4%Added
Prescott Group Capital Management, L.L.C.6,600$3.07M0.72%+3,500+112.9%Added
Petredis Investment Advisors LLC6,624$3.08M0.48%+41+0.6%Added
Cutler Group LP6,627$3.08M0.48%−3,498−34.5%Reduced
Seven Eight Capital, LP6,637$3.08M0.64%+5,714+619.1%Added
Virtu Financial LLC6,731$3.13M0.33%+6,731New
Vinva Investment Management Ltd7,136$3.14M0.26%+7,136New
Cetera Advisors LLC6,762$3.14M0.05%+271+4.2%Added
Equitable Trust Co6,792$3.16M0.25%−746−9.9%Reduced
Abn Amro Investment Solutions6,824$3.17M0.07%+6,824New
Mission Wealth Management, LP6,846$3.18M0.13%+21+0.3%Added
Voloridge Investment Management, LLC6,849$3.18M0.02%+5,562+432.2%Added
Pathstone Family Office, LLC6,803$3.19M0.05%−743−9.8%Reduced
Paradiem, LLC6,936$3.22M1.00%−186−2.6%Reduced
Silicon Valley Capital Partners6,944$3.23M0.68%+81+1.2%Added
InterOcean Capital Group, LLC6,949$3.23M0.11%−33−0.5%Reduced
DFPG Investments, LLC6,956$3.23M0.35%+1,467+26.7%Added
Lane Generational LLC6,965$3.24M4.09%−2,694−27.9%Reduced
Covea Finance7,000$3.25M0.19%−1,250−15.2%Reduced
AXS Investments LLC7,075$3.29M1.09%−635−8.2%Reduced
Alliance Wealth Advisors, LLC7,087$3.29M1.32%+346+5.1%Added
Nicollet Investment Management, Inc.7,110$3.30M1.72%−271−3.7%Reduced
Bokf, NA7,125$3.31M0.07%−7,446−51.1%Reduced
Aperture Investors, LLC7,170$3.33M0.47%−7,025−49.5%Reduced
Kentucky Retirement Systems Insurance Trust Fund7,223$3.36M0.28%−16−0.2%Reduced
Ergoteles LLC7,240$3.36M0.13%+7,240New
Narwhal Capital Management7,246$3.37M0.42%−443−5.8%Reduced
Noble Path Asset Management LP7,260$3.37M23.05%−4,470−38.1%Reduced
Duality Advisers, LP7,294$3.39M0.38%−3,630−33.2%Reduced
Kornitzer Capital Management Inc7,331$3.41M0.07%00.0%Unchanged
First Hawaiian Bank7,348$3.41M0.12%+3,450+88.5%Added
Ambassador Advisors, LLC7,729$3.50M0.79%−2,550−24.8%Reduced
Brown Shipley& Co Ltd7,554$3.51M2.26%+7,554New
Paragon Advisors, LLC7,600$3.53M1.19%+460+6.4%Added
Walleye Capital LLC7,618$3.54M0.07%+7,618New
Leonteq Securities AG7,654$3.56M0.33%−6,570−46.2%Reduced
Freemont Management S.A.7,700$3.58M0.53%00.0%Unchanged
Canada Pension Plan Investment Board7,713$3.58M0.01%−125,300−94.2%Reduced
Coronation Fund Managers Ltd.7,730$3.59M0.10%−1,717−18.2%Reduced
Private Advisor Group, LLC7,758$3.61M0.03%+242+3.2%Added
Kinneret Advisory, LLC7,782$3.62M0.47%−418−5.1%Reduced
Bridgeway Capital Management, LLC7,800$3.62M0.10%00.0%Unchanged
Baker Tilly Wealth Management, LLC7,815$3.63M0.41%−1,223−13.5%Reduced
O'Shaughnessy Asset Management, LLC7,909$3.68M0.06%+914+13.1%Added
Ameritas Investment Partners, Inc.7,914$3.68M0.15%+1,906+31.7%Added
Interval Partners, LP8,000$3.72M0.21%−640−7.4%Reduced
Lynch Asset Management, Inc.8,025$3.73M2.68%+250+3.2%Added
Yarra Square Partners LP8,028$3.73M4.58%00.0%Unchanged
Laffer Tengler Investments8,054$3.74M1.01%+1,804+28.9%Added
FourThought Financial Partners, LLC8,076$3.75M0.51%+194+2.5%Added
Simplex Trading, LLC8,081$3.75M0.17%+8,081New
Barrier Capital Management, LLC8,105$3.77M4.44%−1,700−17.3%Reduced
Penserra Capital Management LLC8,152$3.79M0.08%+7,106+679.3%Added
Knights of Columbus Asset Advisors LLC8,180$3.80M0.37%−2,523−23.6%Reduced
Thornburg Investment Management Inc8,255$3.84M0.06%00.0%Unchanged
Spire Wealth Management8,307$3.86M0.15%+6,279+309.6%Added
Massmutual Trust Co FSB8,378$3.89M0.15%+319+4.0%Added
Alps Advisors Inc8,451$3.93M0.03%−485−5.4%Reduced
Gamco Investors, Inc. Et Al8,464$3.93M0.04%+536+6.8%Added
Keybank National Association8,528$3.96M0.02%−3,380−28.4%Reduced
TD Private Client Wealth LLC8,672$4.03M0.18%−8−0.1%Reduced
Parkwood LLC8,700$4.04M0.75%−1,110−11.3%Reduced
E. Ohman J:or Asset Management AB8,800$4.09M0.16%+100+1.1%Added
Bank Hapoalim BM8,819$4.10M0.57%+3,259+58.6%Added
Impax Asset Management Group plc8,952$4.16M0.02%−262−2.8%Reduced
Codex Capital, L.L.C.9,000$4.18M2.88%00.0%Unchanged
Metropolitan Life Insurance Co9,080$4.22M0.22%−2,130−19.0%Reduced
Achmea Investment Management B.V.9,132$4.24M0.12%+102+1.1%Added
Resources Investment Advisors, LLC.9,160$4.26M0.10%+1,669+22.3%Added
Metis Global Partners, LLC9,204$4.28M0.27%+2,089+29.4%Added
Toroso Investments, LLC9,258$4.30M0.14%+495+5.6%Added
Carlson Capital L P9,282$4.31M0.41%+9,282New