ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q4 2022
Institutional positions in ServiceNow, Inc. as of Dec 31, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,360
- +69 vs. Q3 2022
- Shares held
- 179.4M
- +1.64M (+0.9%) vs. Q3 2022
- Total value
- $69.7B
- +$2.44B (+3.6%) vs. Q3 2022
- New holders
- 189
- 524 more added
- Sold out
- 120
- 487 more reduced
30 institutions that held it in Q3 2022 haven't filed for Q4 2022 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2022: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q4 2022
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2022.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Cipher Capital LP | 1,522 | $590.9K | 0.11% | −5,476−78.3% | Reduced |
| Merit Financial Group, LLC | 1,523 | $591.3K | 0.02% | −833−35.4% | Reduced |
| Appleton Partners Inc | 1,529 | $594.0K | 0.06% | +907+145.8% | Added |
| Independent Financial Group, LLC | 1,542 | $598.7K | 0.05% | −138−8.2% | Reduced |
| Morningstar Investment Services LLC | 1,535 | $603.0K | 0.01% | +930+153.7% | Added |
| Linscomb & Williams, Inc. | 1,562 | $606.6K | 0.03% | +301+23.9% | Added |
| McMahon Financial Advisors, LLC | 1,583 | $614.6K | 0.22% | −896−36.1% | Reduced |
| Stevens Capital Management LP | 1,598 | $620.0K | 0.39% | +776+94.4% | Added |
| Oak Grove Capital LLC | 1,600 | $621.2K | 0.33% | −13,970−89.7% | Reduced |
| Y.D. More Investments Ltd | 1,623 | $632.7K | 0.17% | +1,623 | New |
| Visionary Wealth Advisors | 1,630 | $633.0K | 0.06% | +131+8.7% | Added |
| Wilbanks Smith & Thomas Asset Management LLC | 1,636 | $635.2K | 0.02% | +709+76.5% | Added |
| AtonRa Partners | 1,637 | $635.6K | 0.81% | −337−17.1% | Reduced |
| Miracle Mile Advisors, LLC | 1,643 | $637.9K | 0.02% | +1,643 | New |
| Ballentine Partners, LLC | 1,655 | $642.6K | 0.02% | +93+6.0% | Added |
| Gryphon Financial Partners LLC | 1,673 | $649.6K | 0.16% | +26+1.6% | Added |
| Sound View Wealth Advisors Group, LLC | 922 | $651.4K | 0.07% | −79−7.9% | Reduced |
| FORA Capital, LLC | 1,679 | $651.9K | 0.11% | +1,679 | New |
| Virtue Capital Management, LLC | 1,691 | $656.6K | 0.10% | +1,691 | New |
| Yarbrough Capital, LLC | 1,693 | $657.3K | 0.05% | 00.0% | Unchanged |
| Avantax Planning Partners, Inc. | 1,698 | $659.3K | 0.03% | +6+0.4% | Added |
| Laidlaw Wealth Management LLC | 1,701 | $660.4K | 0.14% | −5−0.3% | Reduced |
| Taylor Hoffman Wealth Management | 1,703 | $661.2K | 0.40% | −438−20.5% | Reduced |
| Heritage Wealth Management, LLC | 1,718 | $667.0K | 0.10% | +903+110.8% | Added |
| NVWM, LLC | 1,719 | $667.4K | 0.24% | +123+7.7% | Added |
| Arkadios Wealth Advisors | 1,731 | $672.1K | 0.09% | +86+5.2% | Added |
| International Assets Investment Management, LLC | 1,737 | $674.4K | 0.07% | +1,737 | New |
| Dynamic Advisor Solutions LLC | 1,738 | $674.8K | 0.05% | +188+12.1% | Added |
| Lattice Capital Management, LLC | 1,750 | $679.5K | 1.01% | 00.0% | Unchanged |
| Tectonic Advisors LLC | 1,761 | $683.7K | 0.11% | +550+45.4% | Added |
| Brookstone Capital Management | 1,871 | $685.8K | 0.01% | −54−2.8% | Reduced |
| Cassaday & Co Wealth Management LLC | 1,773 | $688.4K | 0.03% | +1,773 | New |
| Martingale Asset Management L P | 1,781 | $691.5K | 0.01% | −10,595−85.6% | Reduced |
| Sawtooth Solutions, LLC | 1,781 | $691.5K | 0.09% | +104+6.2% | Added |
| Integrated Advisors Network LLC | 1,793 | $696.2K | 0.04% | −434−19.5% | Reduced |
| Douglass Winthrop Advisors, LLC | 1,800 | $699.0K | 0.02% | −1,100−37.9% | Reduced |
| Graypoint LLC | 1,806 | $701.2K | 0.08% | +517+40.1% | Added |
| Davidson Capital Management Inc. | 1,811 | $703.2K | 0.48% | +1,805+30,083.3% | Added |
| Flagship Harbor Advisors, LLC | 1,812 | $703.5K | 0.07% | −60−3.2% | Reduced |
| Hancock Whitney Corp | 1,846 | $717.0K | 0.03% | +5+0.3% | Added |
| Williams Jones Wealth Management, LLC. | 1,862 | $723.0K | 0.01% | −1−0.1% | Reduced |
| Tudor Investment Corp Et Al | 1,862 | $723.0K | 0.02% | −27,555−93.7% | Reduced |
| Pinnacle Associates Ltd | 1,872 | $726.8K | 0.02% | +662+54.7% | Added |
| Beta Wealth Group, Inc. | 1,879 | $729.6K | 0.49% | +74+4.1% | Added |
| Mutual Advisors, LLC | 1,894 | $735.4K | 0.03% | +170+9.9% | Added |
| Ramiah Investment Group | 1,915 | $743.5K | 1.43% | +1,915 | New |
| Wolverine Trading, LLC | 1,915 | $744.0K | 0.01% | −3,616−65.4% | Reduced |
| First Manhattan Co | 1,925 | $747.4K | 0.00% | +473+32.6% | Added |
| San Luis Wealth Advisors LLC | 1,942 | $754.0K | 0.70% | −114−5.5% | Reduced |
| CNB Bank | 1,948 | $756.4K | 0.47% | +85+4.6% | Added |
| Redmond Asset Management, LLC | 1,951 | $757.5K | 0.27% | −302−13.4% | Reduced |
| Empowered Funds, LLC | 1,956 | $759.5K | 0.05% | −138−6.6% | Reduced |
| CAPROCK Group, Inc. | 1,958 | $760.2K | 0.07% | +209+11.9% | Added |
| Wealth Advisors of Tampa Bay, LLC | 1,971 | $765.3K | 0.47% | +106+5.7% | Added |
| Mather Group, LLC. | 1,988 | $771.9K | 0.01% | +359+22.0% | Added |
| Cohen Klingenstein LLC | 2,000 | $776.5K | 0.04% | 00.0% | Unchanged |
| B.O.S.S. Retirement Advisors, LLC | 2,004 | $778.1K | 0.20% | +2,004 | New |
| Seeyond | 2,008 | $779.6K | 0.08% | −494−19.7% | Reduced |
| E Fund Management Co., Ltd. | 2,020 | $784.0K | 0.07% | −32−1.6% | Reduced |
| Zeke Capital Advisors, LLC | 2,020 | $784.3K | 0.05% | −1,569−43.7% | Reduced |
| Bristlecone Advisors, LLC | 2,026 | $786.6K | 0.10% | +209+11.5% | Added |
| Spire Wealth Management | 2,028 | $787.0K | 0.04% | −515−20.3% | Reduced |
| Fox Run Management, L.L.C. | 2,027 | $787.0K | 0.32% | +935+85.6% | Added |
| IHT Wealth Management, LLC | 2,040 | $792.1K | 0.05% | +213+11.7% | Added |
| Private Capital Advisors, Inc. | 2,047 | $795.0K | 0.14% | 00.0% | Unchanged |
| Kingsview Wealth Management, LLC | 2,048 | $795.1K | 0.03% | −309−13.1% | Reduced |
| WESPAC Advisors SoCal, LLC | 2,049 | $795.6K | 0.30% | −245−10.7% | Reduced |
| Old National Bancorp | 2,051 | $796.0K | 0.02% | −86−4.0% | Reduced |
| Horizon Investments, LLC | 2,071 | $804.0K | 0.02% | +1,351+187.6% | Added |
| WealthCare Investment Partners, LLC | 2,071 | $804.1K | 0.55% | 00.0% | Unchanged |
| Keystone Investors Pte Ltd | 2,072 | $804.5K | 0.38% | +2,072 | New |
| Equitable Holdings, Inc. | 2,081 | $808.0K | 0.01% | +419+25.2% | Added |
| Jump Financial, LLC | 2,096 | $813.8K | 0.04% | −8,728−80.6% | Reduced |
| Heritage Trust Co | 2,098 | $814.6K | 0.13% | +201+10.6% | Added |
| Johnson Investment Counsel Inc | 2,104 | $816.9K | 0.01% | +614+41.2% | Added |
| Wallace Advisory Group, LLC | 2,111 | $819.6K | 0.65% | +2,111 | New |
| Leelyn Smith, LLC | 2,125 | $825.1K | 0.23% | +722+51.5% | Added |
| Naviter Wealth, LLC | 1,900 | $842.5K | 0.23% | +360+23.4% | Added |
| Texas Yale Capital Corp. | 2,170 | $842.5K | 0.05% | 00.0% | Unchanged |
| Left Brain Wealth Management, LLC | 2,170 | $842.5K | 0.63% | +2,170 | New |
| SeaCrest Wealth Management, LLC | 2,173 | $843.7K | 0.12% | −461−17.5% | Reduced |
| Aj Wealth Strategies, LLC | 2,192 | $851.0K | 0.04% | 00.0% | Unchanged |
| Advisor OS, LLC | 2,195 | $852.3K | 0.23% | +369+20.2% | Added |
| Northern Financial Advisors Inc | 2,205 | $856.1K | 0.97% | +2,205 | New |
| Evergreen Capital Management LLC | 2,209 | $857.7K | 0.04% | −85−3.7% | Reduced |
| Fund Management at Engine No. 1 LLC | 2,223 | $863.1K | 0.21% | +281+14.5% | Added |
| Argent Trust Co | 2,248 | $872.8K | 0.06% | +447+24.8% | Added |
| Bridgecreek Investment Management, LLC | 2,250 | $873.6K | 0.20% | 00.0% | Unchanged |
| Wealthcare Advisory Partners LLC | 2,253 | $874.8K | 0.04% | +106+4.9% | Added |
| Columbia Trust Co 01012016 | 2,263 | $878.7K | 0.49% | −351−13.4% | Reduced |
| Quantinno Capital Management LP | 2,283 | $886.0K | 0.07% | +146+6.8% | Added |
| Trust Asset Management LLC | 2,285 | $887.2K | 0.11% | 00.0% | Unchanged |
| Donaldson Capital Management, LLC | 2,290 | $889.0K | 0.04% | +59+2.6% | Added |
| Brown Brothers Harriman & Co | 2,292 | $889.9K | 0.01% | +341+17.5% | Added |
| Profund Advisors LLC | 2,294 | $890.7K | 0.06% | −141−5.8% | Reduced |
| Meridian Wealth Management, LLC | 2,297 | $891.9K | 0.09% | −281−10.9% | Reduced |
| Lombard Odier Asset Management (Switzerland) SA | 2,304 | $894.6K | 0.07% | +408+21.5% | Added |
| Hoey Investments, Inc | 2,311 | $897.3K | 0.39% | −1,353−36.9% | Reduced |
| Belpointe Asset Management LLC | 2,314 | $898.5K | 0.05% | −140−5.7% | Reduced |
| Prana Capital Management, LP | 2,361 | $916.7K | 0.07% | +2,361 | New |