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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q4 2021

Institutional positions in ServiceNow, Inc. as of Dec 31, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,415
+103 vs. Q3 2021
Shares held
176.5M
+1.55M (+0.9%) vs. Q3 2021
Total value
$113.9B
+$5.02B (+4.6%) vs. Q3 2021
New holders
202
553 more added
Sold out
99
453 more reduced

22 institutions that held it in Q3 2021 haven't filed for Q4 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2021: 1,415 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,944 institutionsQ4 2024: 2,261 institutionsQ1 2025: 2,166 institutionsQ2 2025: 2,297 institutionsQ3 2025: 2,248 institutionsQ4 2025: 2,325 institutionsQ1 2026: 2,212 institutionsQ2 2026: 2,244 institutions
Value heldQ4 2021: $113.9B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,244$83.7B
Q1 20262,212$90.5B
Q4 20252,325$138.5B
Q3 20252,248$164.4B
Q2 20252,297$187.2B
Q1 20252,166$145.0B
Q4 20242,261$194.6B
Q3 20241,944$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q4 2021

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q3 2021.

Institutions holding NOW in Q4 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Crossmark Global Holdings, Inc.14,719$9.55M0.21%−4,728−24.3%Reduced
Pitcairn Co14,847$9.64M0.62%+1,741+13.3%Added
AE Wealth Management LLC14,859$9.64M0.07%−541−3.5%Reduced
Verition Fund Management LLC14,861$9.65M0.12%+1,284+9.5%Added
BNP PARIBAS ASSET MANAGEMENT Holding S.A.14,978$9.72M0.03%−78,739−84.0%Reduced
Elo Mutual Pension Insurance Co14,994$9.73M0.27%+1,290+9.4%Added
Maryland State Retirement & Pension System15,138$9.83M0.26%+104+0.7%Added
Lakehouse Capital Pty Ltd15,207$9.87M5.55%00.0%Unchanged
Atria Investments LLC15,238$9.89M0.18%+813+5.6%Added
Scotia Capital Inc.15,419$10.0M0.07%+1,607+11.6%Added
Creative Planning15,716$10.2M0.02%−2,704−14.7%Reduced
Tower Research Capital LLC (TRC)15,717$10.2M0.18%+11,771+298.3%Added
Kemnay Advisory Services Inc.15,742$10.2M1.44%−2,548−13.9%Reduced
Regions Financial Corp15,753$10.2M0.08%+2,626+20.0%Added
Worldquant Millennium Advisors LLC16,103$10.5M0.21%−8,718−35.1%Reduced
Oregon Public Employees Retirement Fund16,109$10.5M0.12%−261−1.6%Reduced
Steward Partners Investment Advisory, LLC16,161$10.5M0.16%+2,138+15.2%Added
China Universal Asset Management Co., Ltd.16,354$10.6M2.53%+16,354New
Ieq Capital, LLC16,550$10.7M0.25%+5,597+51.1%Added
Bailard, Inc.16,574$10.8M0.34%+2,026+13.9%Added
Weiss Multi-Strategy Advisers LLC16,598$10.8M0.25%−5,905−26.2%Reduced
Bedrijfstakpensioenfonds Voor de Media Pno19,000$10.8M1.19%+19,000New
Clough Capital Partners L P16,715$10.8M0.73%−32,250−65.9%Reduced
NWK Group, Inc.16,810$10.9M4.02%+146+0.9%Added
Natixis16,883$11.0M0.04%−3,799−18.4%Reduced
Walleye Trading LLC16,883$11.0M0.18%+4,453+35.8%Added
Cookson Peirce & Co Inc16,896$11.0M0.61%+540+3.3%Added
Wealthfront Advisers LLC16,972$11.0M0.05%+1,072+6.7%Added
Norinchukin Bank, The17,092$11.1M0.14%+15+0.1%Added
Securian Asset Management, Inc17,146$11.1M0.21%−100−0.6%Reduced
Hennion & Walsh Asset Management, Inc.17,158$11.1M0.55%−1,052−5.8%Reduced
Healthcare of Ontario Pension Plan Trust Fund17,447$11.3M0.02%+4,507+34.8%Added
Tudor Investment Corp Et Al17,538$11.4M0.22%+5,324+43.6%Added
Kayak Investment Partners LLC17,598$11.4M4.61%−43,641−71.3%Reduced
Inverness Counsel LLC17,798$11.6M0.43%−25,964−59.3%Reduced
Capital International Ltd17,871$11.6M0.59%−116−0.6%Reduced
Bowie Capital Management, LLC18,000$11.7M1.35%00.0%Unchanged
Illinois Municipal Retirement Fund18,013$11.7M0.33%+3,390+23.2%Added
Sequoia Financial Advisors, LLC18,203$11.8M0.32%+12,215+204.0%Added
Tocqueville Asset Management L.P.18,286$11.9M0.16%−1,314−6.7%Reduced
Susquehanna Fundamental Investments, LLC18,500$12.0M0.31%+18,500New
Allstate Corp18,518$12.0M0.23%+14,974+422.5%Added
Simplex Trading, LLC18,800$12.2M0.40%+18,665+13,825.9%Added
Financial Counselors Inc18,833$12.2M0.25%+310+1.7%Added
1623 Capital LLC19,000$12.3M4.82%00.0%Unchanged
Cambridge Investment Research Advisors, Inc.19,223$12.5M0.06%+523+2.8%Added
CIBC World Markets Inc.19,439$12.6M0.04%−3,772−16.3%Reduced
CIBC Private Wealth Group, LLC19,521$12.7M0.03%−253−1.3%Reduced
Banco Bilbao Vizcaya Argentaria, S.A.19,373$12.7M0.17%−570−2.9%Reduced
South State Corp.19,626$12.7M0.99%−657−3.2%Reduced
Lord, Abbett & Co. LLC19,934$12.9M0.03%−162,937−89.1%Reduced
Telemark Asset Management, LLC20,000$13.0M0.93%−10,000−33.3%Reduced
Oxbow Advisors, LLC20,103$13.0M1.25%+1,798+9.8%Added
Cubist Systematic Strategies, LLC20,117$13.1M0.12%−1,579−7.3%Reduced
Diversified Trust Co20,571$13.4M0.44%−2,941−12.5%Reduced
Rockefeller Capital Management L.P.20,646$13.4M0.06%−2,776−11.9%Reduced
Gotham Asset Management, LLC20,652$13.4M0.43%+6,064+41.6%Added
Hartford Investment Management Co21,107$13.7M0.32%+1,655+8.5%Added
Zweig-DiMenna Associates LLC21,586$14.0M1.13%−2,100−8.9%Reduced
Main Street Research LLC22,205$14.4M1.11%+1,287+6.2%Added
Quest Investment Management LLC22,384$14.5M1.24%−594−2.6%Reduced
Middleton & Co Inc22,757$14.8M1.44%+387+1.7%Added
Bokf, NA22,877$14.8M0.23%+7,734+51.1%Added
Archon Partners LLC23,000$14.9M1.82%00.0%Unchanged
Ratan Capital Management LP23,135$15.0M2.29%00.0%Unchanged
M&T Bank Corp23,355$15.2M0.06%+173+0.7%Added
Sander Capital Advisors Inc23,638$15.3M6.18%+51+0.2%Added
Andra AP-fonden23,700$15.4M0.31%+2,800+13.4%Added
Gemmer Asset Management LLC24,056$15.6M1.84%00.0%Unchanged
Castle Hook Partners LP24,260$15.7M1.81%−90,838−78.9%Reduced
Cornerstone Capital, Inc.24,468$15.9M1.69%+2,780+12.8%Added
Ossiam24,799$16.1M0.42%−866−3.4%Reduced
Liontrust Investment Partners LLP24,800$16.1M0.19%00.0%Unchanged
Commonwealth of Pennsylvania Public School Empls Retrmt Sys24,978$16.2M0.17%+153+0.6%Added
AO Asset Management, LP25,000$16.2M1.58%−50,000−66.7%Reduced
Grassi Investment Management25,195$16.4M1.65%−350−1.4%Reduced
CWM Advisors, LLC25,369$16.5M1.89%+2,817+12.5%Added
Gradient Investments LLC25,549$16.6M0.42%+4,208+19.7%Added
Lyell Wealth Management, LP25,818$16.8M1.91%+272+1.1%Added
United Asset Strategies, Inc.25,910$16.8M2.00%−347−1.3%Reduced
Stephens Inc26,059$16.9M0.26%−43−0.2%Reduced
Glenmede Trust Co NA26,060$16.9M0.08%+478+1.9%Added
Schroder Investment Management Group26,147$17.0M0.02%−233−0.9%Reduced
RiverPark Advisors, LLC26,195$17.0M2.05%−123−0.5%Reduced
Mutual of America Capital Management LLC26,274$17.1M0.17%+286+1.1%Added
GW&K Investment Management, LLC26,332$17.1M0.14%−935−3.4%Reduced
IFM Investors Pty Ltd26,382$17.1M0.31%−105−0.4%Reduced
Comerica Bank34,626$17.1M0.13%−953−2.7%Reduced
Hartline Investment Corp26,481$17.2M2.36%+4,966+23.1%Added
North Fourth Asset Management, LP26,600$17.3M6.03%+26,600New
ING Groep NV26,819$17.4M0.16%+9,997+59.4%Added
The PNC Financial Services Group, Inc.27,178$17.6M0.01%+1,792+7.1%Added
Texas Permanent School Fund27,448$17.8M0.22%−3,156−10.3%Reduced
APG Asset Management N.V.31,387$17.9M0.03%−9,100−22.5%Reduced
Tiaa, FSB27,904$18.0M0.06%−8,798−24.0%Reduced
Columbus Hill Capital Management, L.P.27,778$18.0M2.78%−14,945−35.0%Reduced
GAM Holding AG27,925$18.1M0.81%−33,415−54.5%Reduced
Swiss Life Asset Management Ltd28,485$18.5M0.24%−1,351−4.5%Reduced
Junson Asset Management (Hong Kong) Ltd28,600$18.6M4.58%−1,400−4.7%Reduced
Pittenger & Anderson Inc28,828$18.7M0.86%−129−0.4%Reduced