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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q2 2021

Institutional positions in ServiceNow, Inc. as of Jun 30, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,273
+22 vs. Q1 2021
Shares held
173.4M
+955.2K (+0.6%) vs. Q1 2021
Total value
$95.3B
+$9.21B (+10.7%) vs. Q1 2021
New holders
141
548 more added
Sold out
119
415 more reduced

15 institutions that held it in Q1 2021 haven't filed for Q2 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2021: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2021: 1,273 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,245 institutions
Value heldQ2 2021: $95.3B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,245$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q2 2021

Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2021.

Institutions holding NOW in Q2 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Kestra Advisory Services, LLC4,870$2.68M0.03%+292+6.4%Added
SWS Partners4,875$2.68M1.74%+624+14.7%Added
Baker Tilly Wealth Management, LLC4,971$2.73M0.44%+529+11.9%Added
First Mercantile Trust Co4,973$2.73M0.32%−1,239−19.9%Reduced
Verition Fund Management LLC5,000$2.75M0.04%+4,393+723.7%Added
Paradiem, LLC4,717$2.77M0.86%+211+4.7%Added
Weatherly Asset Management L. P.5,054$2.78M0.35%+105+2.1%Added
Impax Asset Management Group plc5,081$2.79M0.01%00.0%Unchanged
L & S Advisors Inc5,117$2.81M0.30%+544+11.9%Added
Webster Bank, N. A.5,127$2.82M0.31%+399+8.4%Added
Kentucky Retirement Systems Insurance Trust Fund5,139$2.82M0.30%−494−8.8%Reduced
Everence Capital Management Inc5,223$2.87M0.24%00.0%Unchanged
Northeast Investment Management5,246$2.88M0.16%+3,167+152.3%Added
Redpoint Investment Management Pty Ltd5,265$2.89M0.24%−54−1.0%Reduced
Virtue Capital Management, LLC5,290$2.91M0.58%+731+16.0%Added
Tiger Management L.L.C.5,300$2.91M0.51%+2,400+82.8%Added
Two Sigma Investments, LP5,330$2.93M0.01%+5,330New
Vestcor Inc5,332$2.93M0.10%−363−6.4%Reduced
Central Asset Investments & Management Holdings (HK) Ltd5,350$2.94M1.20%+5,350New
Laurel Wealth Advisors, Inc.5,367$2.95M0.38%+269+5.3%Added
Girard Partners Ltd.5,447$2.99M0.38%+489+9.9%Added
Northwest & Ethical Investments L.P.5,470$3.01M0.10%+5,470New
Corient Capital Partners, LLC5,496$3.02M0.22%+41+0.8%Added
National Asset Management, Inc.5,495$3.02M0.10%−13,756−71.5%Reduced
Beaumont Asset Management, L.L.C.5,501$3.02M2.33%+408+8.0%Added
Ethic Inc.5,545$3.05M0.37%+1,672+43.2%Added
Aristotle Atlantic Partners, LLC5,553$3.05M0.20%+30+0.5%Added
IBM Retirement Fund5,558$3.05M0.24%−1,063−16.1%Reduced
Bridgewater Advisors Inc.5,569$3.06M0.97%+5,569New
Private Advisor Group, LLC5,646$3.10M0.03%+732+14.9%Added
Sheets Smith Wealth Management5,727$3.15M0.42%−177−3.0%Reduced
GPS Wealth Strategies Group, LLC5,744$3.16M0.80%+198+3.6%Added
Ibex Wealth Advisors5,752$3.16M0.63%+5,752New
Regentatlantic Capital LLC5,809$3.19M0.10%+422+7.8%Added
Parallel Advisors, LLC5,841$3.21M0.14%+17+0.3%Added
Tudor Investment Corp Et Al5,876$3.23M0.07%+221+3.9%Added
Spire Wealth Management5,964$3.28M0.09%−506−7.8%Reduced
Calamos Wealth Management LLC5,974$3.28M0.26%+51+0.9%Added
AlphaCrest Capital Management LLC5,997$3.30M0.14%−2,299−27.7%Reduced
Acadian Asset Management LLC6,006$3.30M0.01%+800+15.4%Added
Taikang Asset Management (Hong Kong) Co Ltd6,053$3.33M0.51%+6,053New
WD Rutherford LLC6,070$3.34M1.86%00.0%Unchanged
Family Management Corp6,084$3.34M0.89%+180+3.0%Added
Stonnington Group, LLC6,023$3.38M0.75%+400+7.1%Added
Fiera Capital Corp6,209$3.41M0.01%−3,608−36.8%Reduced
Proequities, Inc.6,210$3.41M0.21%+523+9.2%Added
Cigna Investments Inc6,231$3.42M0.25%−871−12.3%Reduced
Minot Wealth Management LLC6,171$3.45M0.75%−736−10.7%Reduced
Soros Fund Management LLCSuperinvestorSoros Fund Management6,317$3.47M0.06%−11,700−64.9%Reduced
Sanders Morris Harris LLC6,240$3.48M0.68%−2,829−31.2%Reduced
First American Trust, FSB6,385$3.51M0.55%+157+2.5%Added
Massmutual Trust Co FSB6,395$3.51M0.15%+1,101+20.8%Added
Banque Cantonale Vaudoise6,425$3.53M0.16%−1,108−14.7%Reduced
Westover Capital Advisors, LLC6,439$3.54M1.14%−1,738−21.3%Reduced
Oppenheimer & Co Inc6,501$3.57M0.06%+815+14.3%Added
First American Bank6,501$3.57M0.21%+5,665+677.6%Added
Twin Lakes Capital Management, LLC6,611$3.63M2.02%−653−9.0%Reduced
Cabot Wealth Management Inc6,631$3.64M0.49%−3,974−37.5%Reduced
Vestmark Advisory Solutions, Inc.6,645$3.65M0.26%+322+5.1%Added
Joho Capital LLC6,690$3.68M0.52%00.0%Unchanged
Atlantic Trust, LLC7,228$3.75M2.45%+479+7.1%Added
FourThought Financial, LLC6,832$3.75M0.50%+2,772+68.3%Added
Mizuho Markets Cayman LP6,844$3.76M0.69%+3,190+87.3%Added
Capital International Sarl6,865$3.77M0.33%−481−6.5%Reduced
Icon Wealth Partners, LLC6,931$3.81M0.41%+803+13.1%Added
Sumitomo Life Insurance Co6,945$3.82M0.12%−1,305−15.8%Reduced
Sit Investment Associates Inc6,945$3.82M0.09%−413−5.6%Reduced
Kovack Advisors, Inc.7,031$3.86M0.44%+63+0.9%Added
Kingsview Wealth Management, LLC7,131$3.89M0.19%+1,320+22.7%Added
Park Avenue Securities LLC7,082$3.89M0.08%+888+14.3%Added
B. Metzler seel. Sohn & Co. Holding AG7,217$3.97M0.06%−1,314−15.4%Reduced
Ieq Capital, LLC7,217$3.97M0.12%+2,442+51.1%Added
GWM Advisors LLC7,356$4.04M0.11%+141+2.0%Added
Investors Towarzystwo Funduszy Inwestycyjnych Spolka Akcyjna7,384$4.06M0.93%+494+7.2%Added
YorkBridge Wealth Partners, LLC7,438$4.09M1.07%+13+0.2%Added
Marino, Stram & Associates LLC7,438$4.09M1.07%+7,438New
Mathes Company, Inc.7,613$4.18M1.51%+38+0.5%Added
Brewin Dolphin Ltd7,632$4.19M0.19%+15+0.2%Added
SG Americas Securities, LLC7,756$4.26M0.02%−8,097−51.1%Reduced
Nicollet Investment Management, Inc.7,785$4.28M1.74%−43−0.5%Reduced
Gamco Investors, Inc. Et Al7,957$4.37M0.04%+596+8.1%Added
Bridgeway Capital Management, LLC8,000$4.40M0.08%00.0%Unchanged
Kornitzer Capital Management Inc8,061$4.43M0.07%+120+1.5%Added
Jackson Wealth Management, LLC8,119$4.46M0.56%+2,274+38.9%Added
Oak Grove Capital LLC8,190$4.50M1.04%+2,140+35.4%Added
Ameritas Investment Partners, Inc.8,326$4.57M0.16%+1,016+13.9%Added
E. Ohman J:or Asset Management AB8,400$4.62M0.14%+400+5.0%Added
Rosenblum Silverman Sutton S F Inc8,407$4.62M1.04%+90+1.1%Added
Atlas Principals, LLC8,500$4.67M3.68%+8,500New
Scotia Capital Inc.8,577$4.71M0.04%+4,731+123.0%Added
Leonteq Securities AG8,578$4.71M0.36%−5,606−39.5%Reduced
Northwestern Mutual Investment Management Company, LLC8,966$4.93M0.09%+76+0.9%Added
Orion Portfolio Solutions, LLC8,983$4.94M0.19%+1,575+21.3%Added
Ambassador Advisors, LLC9,089$5.00M0.99%+2,462+37.2%Added
Bank Hapoalim BM9,203$5.06M0.58%+7,257+372.9%Added
Lee Capital Holdings LLC9,214$5.06M2.55%−5,451−37.2%Reduced
Optimal Asset Management, Inc.9,234$5.07M0.60%00.0%Unchanged
Cerity Partners LLC9,255$5.09M0.11%+4,590+98.4%Added
Absoluto Partners Gestao de Recursos Ltda9,338$5.13M0.65%+5,441+139.6%Added
AXS Investments LLC9,437$5.14M1.56%−2,191−18.8%Reduced