ServiceNow, Inc.
NOW- Exchange
- NYSE
- Industry
- Services-Prepackaged Software
- SEC CIK
- 0001373715
In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,245 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.
13F holders, Q2 2021
Institutional positions in ServiceNow, Inc. as of Jun 30, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 1,273
- +22 vs. Q1 2021
- Shares held
- 173.4M
- +955.2K (+0.6%) vs. Q1 2021
- Total value
- $95.3B
- +$9.21B (+10.7%) vs. Q1 2021
- New holders
- 141
- 548 more added
- Sold out
- 119
- 415 more reduced
15 institutions that held it in Q1 2021 haven't filed for Q2 2021 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2021: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 2,245 | $83.7B |
| Q1 2026 | 2,213 | $90.5B |
| Q4 2025 | 2,326 | $138.5B |
| Q3 2025 | 2,249 | $164.4B |
| Q2 2025 | 2,298 | $187.2B |
| Q1 2025 | 2,167 | $145.0B |
| Q4 2024 | 2,262 | $194.6B |
| Q3 2024 | 1,945 | $162.8B |
| Q2 2024 | 1,879 | $142.1B |
| Q1 2024 | 1,823 | $136.7B |
| Q4 2023 | 1,756 | $127.2B |
| Q3 2023 | 1,565 | $100.5B |
| Q2 2023 | 1,503 | $101.5B |
| Q1 2023 | 1,410 | $83.9B |
| Q4 2022 | 1,360 | $69.7B |
| Q3 2022 | 1,321 | $67.4B |
| Q2 2022 | 1,378 | $85.1B |
| Q1 2022 | 1,407 | $98.5B |
| Q4 2021 | 1,415 | $113.9B |
| Q3 2021 | 1,334 | $109.0B |
| Q2 2021 | 1,273 | $95.3B |
| Q1 2021 | 1,266 | $86.5B |
Institutions, Q2 2021
Shares, value and share of portfolio for each institution holding ServiceNow, Inc.; share changes are against Q1 2021.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| united american securities inc. (d/b/a uas asset management) | 1,000 | $550.0K | 0.13% | +1,000 | New |
| J.W. Cole Advisors, Inc. | 1,006 | $553.0K | 0.04% | +337+50.4% | Added |
| Wolff Wiese Magana LLC | 1,018 | $559.0K | 0.40% | +570+127.2% | Added |
| Mayflower Financial Advisors, LLC | 1,021 | $561.0K | 0.08% | −649−38.9% | Reduced |
| Copperwynd Financial, LLC | 1,031 | $567.0K | 0.24% | +170+19.7% | Added |
| Paces Ferry Wealth Advisors, LLC | 1,036 | $569.0K | 0.43% | +96+10.2% | Added |
| Financial Advocates Investment Management | 1,037 | $570.0K | 0.04% | −119−10.3% | Reduced |
| Optimum Investment Advisors | 1,042 | $573.0K | 0.18% | −500−32.4% | Reduced |
| Wealth Alliance | 1,042 | $573.0K | 0.13% | +10+1.0% | Added |
| Hellman Jordan Management Co Inc | 1,044 | $574.0K | 1.02% | −385−26.9% | Reduced |
| Great Valley Advisor Group, Inc. | 1,106 | $576.0K | 0.04% | −320−22.4% | Reduced |
| Campbell & CO Investment Adviser LLC | 1,050 | $577.0K | 0.25% | +1,050 | New |
| People's United Financial, Inc. | 1,052 | $578.0K | 0.01% | −83−7.3% | Reduced |
| Vigilare Wealth Management | 1,052 | $578.0K | 0.35% | +7+0.7% | Added |
| Concorde Asset Management, LLC | 1,054 | $579.0K | 0.33% | −402−27.6% | Reduced |
| Mutual Advisors, LLC | 1,055 | $580.0K | 0.03% | +112+11.9% | Added |
| Wealth Advisors of Tampa Bay, LLC | 1,055 | $580.0K | 0.32% | +1,055 | New |
| Wealth Management Partners, LLC | 1,057 | $581.0K | 0.40% | +67+6.8% | Added |
| Camden Capital, LLC | 1,060 | $583.0K | 0.14% | +219+26.0% | Added |
| Breiter Capital Management Inc | 1,072 | $589.0K | 0.32% | +1,072 | New |
| Gryphon Financial Partners LLC | 1,211 | $593.0K | 0.14% | +23+1.9% | Added |
| Griffin Asset Management, Inc. | 1,081 | $594.0K | 0.07% | −25−2.3% | Reduced |
| Acorn Financial Advisory Services Inc | 1,095 | $602.0K | 0.18% | −4−0.4% | Reduced |
| RMR Wealth Builders | 1,098 | $603.0K | 0.20% | 00.0% | Unchanged |
| Wealth Management Associates, Inc. | 1,100 | $604.5K | 0.34% | 00.0% | Unchanged |
| SG3 Management, LLC | 1,100 | $605.0K | 0.26% | −1,200−52.2% | Reduced |
| Evoke Wealth, LLC | 1,101 | $605.0K | 0.02% | −183−14.3% | Reduced |
| Natixis Investment Managers International | 1,105 | $607.0K | 0.04% | +170+18.2% | Added |
| Beta Wealth Group, Inc. | 1,105 | $607.0K | 0.42% | +1,105 | New |
| Silvercrest Asset Management Group LLC | 1,116 | $613.0K | 0.00% | −35−3.0% | Reduced |
| Dock Street Asset Management Inc | 1,119 | $615.0K | 0.11% | 00.0% | Unchanged |
| Cetera Advisors LLC | 1,128 | $620.0K | 0.01% | −84−6.9% | Reduced |
| Integrated Wealth Concepts LLC | 1,129 | $620.0K | 0.02% | +28+2.5% | Added |
| NorthCoast Asset Management LLC | 1,131 | $622.0K | 0.02% | +41+3.8% | Added |
| RFG Advisory, LLC | 1,142 | $627.0K | 0.06% | +115+11.2% | Added |
| Brookstone Capital Management | 1,127 | $630.0K | 0.01% | +1,127 | New |
| Morse Asset Management, Inc | 1,150 | $632.0K | 0.15% | 00.0% | Unchanged |
| Altium Wealth Management LLC | 1,150 | $632.0K | 0.05% | +7+0.6% | Added |
| Keebeck Wealth Management, LLC | 1,156 | $635.0K | 0.09% | +20+1.8% | Added |
| Comerica Securities,inc. | 1,170 | $643.0K | 0.05% | +93+8.6% | Added |
| Integrated Advisors Network LLC | 1,178 | $647.0K | 0.05% | +6+0.5% | Added |
| Capital Square, LLC | 1,150 | $652.0K | 0.48% | 00.0% | Unchanged |
| Steel Peak Wealth Management LLC | 1,187 | $652.0K | 0.05% | +102+9.4% | Added |
| UMA Financial Services, Inc. | 1,135 | $655.0K | 0.19% | 00.0% | Unchanged |
| Credential Qtrade Securities Inc. | 1,194 | $656.2K | 0.05% | +158+15.3% | Added |
| Twin Focus Capital Partners, LLC | 1,195 | $657.0K | 0.15% | +1,195 | New |
| Welch & Forbes LLC | 1,208 | $664.0K | 0.01% | +644+114.2% | Added |
| Horizon Investments, LLC | 1,220 | $670.0K | 0.02% | +32+2.7% | Added |
| Evanson Asset Management, LLC | 1,219 | $670.0K | 0.07% | +209+20.7% | Added |
| EMC Capital Management | 1,150 | $679.0K | 0.39% | 00.0% | Unchanged |
| Shelton Capital Management | 1,243 | $683.0K | 0.03% | 00.0% | Unchanged |
| Strategy Asset Managers LLC | 1,246 | $685.0K | 0.14% | −15−1.2% | Reduced |
| Baker Avenue Asset Management, LP | 1,267 | $696.0K | 0.04% | +349+38.0% | Added |
| Pinnacle Financial Partners Inc | 1,282 | $704.0K | 0.03% | −80−5.9% | Reduced |
| Pinnacle Wealth Advisors | 1,282 | $704.0K | 0.03% | +1,282 | New |
| Strategic Wealth Partners, Ltd. | 1,285 | $706.0K | 0.23% | +3+0.2% | Added |
| Rehmann Capital Advisory Group | 1,229 | $707.3K | 0.07% | +31+2.6% | Added |
| Ardevora Asset Management LLP | 1,300 | $714.0K | 0.01% | −84,077−98.5% | Reduced |
| Brewin Dolphin Wealth Management Ltd | 1,300 | $714.4K | 0.09% | 00.0% | Unchanged |
| Mark Stevens | 1,309 | $719.0K | 0.08% | +2+0.2% | Added |
| Bluestein R H & Co | 1,342 | $737.0K | 0.03% | +500+59.4% | Added |
| Column Capital Advisors, LLC | 1,345 | $739.0K | 0.16% | −30−2.2% | Reduced |
| Ashton Thomas Private Wealth, LLC | 1,345 | $739.1K | 0.11% | −270−16.7% | Reduced |
| Dakota Wealth Management | 1,369 | $752.0K | 0.09% | −42−3.0% | Reduced |
| Change Path, LLC | 1,372 | $754.0K | 0.05% | +243+21.5% | Added |
| Tectonic Advisors LLC | 1,382 | $759.0K | 0.16% | −235−14.5% | Reduced |
| CNB Bank | 1,389 | $763.0K | 0.48% | +229+19.7% | Added |
| Castleview Partners, LLC | 1,388 | $763.0K | 0.33% | +1,388 | New |
| Great Lakes Advisors, LLC | 1,394 | $766.0K | 0.01% | −343−19.7% | Reduced |
| IHT Wealth Management, LLC | 1,399 | $769.0K | 0.05% | +21+1.5% | Added |
| Usca Ria LLC | 1,404 | $772.0K | 0.05% | +854+155.3% | Added |
| Alphasimplex Group, LLC | 1,414 | $777.0K | 0.39% | 00.0% | Unchanged |
| Greenleaf Trust | 1,431 | $786.0K | 0.01% | −403−22.0% | Reduced |
| Harbor Investment Advisory, LLC | 1,434 | $788.0K | 0.11% | −438−23.4% | Reduced |
| Centaurus Financial, Inc. | 1,446 | $795.0K | 0.07% | +564+63.9% | Added |
| Mid Atlantic Financial Management Inc | 1,454 | $799.0K | 0.05% | −358−19.8% | Reduced |
| First Manhattan Co | 1,477 | $811.0K | 0.00% | 00.0% | Unchanged |
| Checchi Capital Advisers, LLC | 1,481 | $814.0K | 0.10% | −66−4.3% | Reduced |
| TCI Wealth Advisors, Inc. | 1,484 | $816.0K | 0.14% | +16+1.1% | Added |
| Ramiah Investment Group | 1,496 | $822.1K | 0.59% | +2+0.1% | Added |
| Merit Financial Group, LLC | 1,502 | $825.0K | 0.08% | +42+2.9% | Added |
| Lumature Wealth Partners, LLC | 1,508 | $829.0K | 0.34% | +114+8.2% | Added |
| Golden State Equity Partners | 1,521 | $836.0K | 0.32% | +1,521 | New |
| Lincoln National Corp | 1,527 | $839.0K | 0.02% | +128+9.1% | Added |
| Boothbay Fund Management, LLC | 1,530 | $841.0K | 0.03% | −2,002−56.7% | Reduced |
| Strategic Advisors LLC | 1,533 | $842.0K | 0.22% | −20−1.3% | Reduced |
| Abbrea Capital, LLC | 1,549 | $851.0K | 0.13% | −232−13.0% | Reduced |
| Intact Investment Management Inc. | 1,550 | $852.0K | 0.02% | −100−6.1% | Reduced |
| Quantitative Investment Management, LLC | 1,552 | $852.0K | 0.08% | +1,552 | New |
| Allred Capital Management, LLC | 1,554 | $854.0K | 0.42% | −558−26.4% | Reduced |
| Mather Group, LLC. | 1,566 | $860.0K | 0.02% | +956+156.7% | Added |
| Exchange Traded Concepts, LLC | 1,566 | $861.0K | 0.03% | +353+29.1% | Added |
| First Bank & Trust | 1,568 | $862.0K | 0.42% | +76+5.1% | Added |
| Kore Private Wealth LLC | 1,572 | $864.0K | 0.10% | −54−3.3% | Reduced |
| Argent Trust Co | 1,576 | $866.0K | 0.06% | +737+87.8% | Added |
| Derby & Company, Inc | 1,583 | $870.0K | 0.18% | 00.0% | Unchanged |
| Salem Investment Counselors Inc | 1,591 | $874.0K | 0.05% | +811+104.0% | Added |
| Hancock Whitney Corp | 1,592 | $875.0K | 0.03% | −1,471−48.0% | Reduced |
| Dowling & Yahnke LLC | 1,626 | $894.0K | 0.05% | +391+31.7% | Added |
| HBK Sorce Advisory LLC | 1,633 | $897.0K | 0.05% | +335+25.8% | Added |