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ServiceNow, Inc.

NOW
Exchange
NYSE
Industry
Services-Prepackaged Software
SEC CIK
0001373715

In the last 90 days, ServiceNow, Inc. insiders filed 0 open-market purchases and 4 sales; 2,244 institutions reported holding it in 13F filings for Q2 2026, worth $83.7B in total; 3 superinvestors hold it, including Akre Capital Management and Tiger Global Management.

13F holders, Q1 2021

Institutional positions in ServiceNow, Inc. as of Mar 31, 2021. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
1,266
No complete 13F data for Q4 2020
Shares held
173.1M
No complete 13F data for Q4 2020
Total value
$86.5B
No complete 13F data for Q4 2020

Holders and value by quarter

Institutions reporting NOW on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ1 2021: 1,266 institutions
Q1 2021: 1,266 institutionsQ2 2021: 1,273 institutionsQ3 2021: 1,334 institutionsQ4 2021: 1,415 institutionsQ1 2022: 1,407 institutionsQ2 2022: 1,378 institutionsQ3 2022: 1,321 institutionsQ4 2022: 1,360 institutionsQ1 2023: 1,410 institutionsQ2 2023: 1,503 institutionsQ3 2023: 1,565 institutionsQ4 2023: 1,756 institutionsQ1 2024: 1,823 institutionsQ2 2024: 1,879 institutionsQ3 2024: 1,945 institutionsQ4 2024: 2,262 institutionsQ1 2025: 2,167 institutionsQ2 2025: 2,298 institutionsQ3 2025: 2,249 institutionsQ4 2025: 2,326 institutionsQ1 2026: 2,213 institutionsQ2 2026: 2,244 institutions
Value heldQ1 2021: $86.5B
Q1 2021: $86.5BQ2 2021: $95.3BQ3 2021: $109.0BQ4 2021: $113.9BQ1 2022: $98.5BQ2 2022: $85.1BQ3 2022: $67.4BQ4 2022: $69.7BQ1 2023: $83.9BQ2 2023: $101.5BQ3 2023: $100.5BQ4 2023: $127.2BQ1 2024: $136.7BQ2 2024: $142.1BQ3 2024: $162.8BQ4 2024: $194.6BQ1 2025: $145.0BQ2 2025: $187.2BQ3 2025: $164.4BQ4 2025: $138.5BQ1 2026: $90.5BQ2 2026: $83.7B
Institutions holding NOW and their total value by quarter
QuarterHoldersValue
Q2 20262,244$83.7B
Q1 20262,213$90.5B
Q4 20252,326$138.5B
Q3 20252,249$164.4B
Q2 20252,298$187.2B
Q1 20252,167$145.0B
Q4 20242,262$194.6B
Q3 20241,945$162.8B
Q2 20241,879$142.1B
Q1 20241,823$136.7B
Q4 20231,756$127.2B
Q3 20231,565$100.5B
Q2 20231,503$101.5B
Q1 20231,410$83.9B
Q4 20221,360$69.7B
Q3 20221,321$67.4B
Q2 20221,378$85.1B
Q1 20221,407$98.5B
Q4 20211,415$113.9B
Q3 20211,334$109.0B
Q2 20211,273$95.3B
Q1 20211,266$86.5B

Institutions, Q1 2021

Shares, value and share of portfolio for each institution holding ServiceNow, Inc..

Livermore's 13F data starts with Q1 2021, so Q1 2021 has no change from the previous quarter.

Institutions holding NOW in Q1 2021
InstitutionSharesValue% of portfolioChange in sharesAction
Financial Perspectives, Inc237,052$4740.02%––
Bartlett & Co. LLC2$1.00K0.00%––
Sugarloaf Wealth Management, LLC2$1.00K0.00%––
Versant Capital Management, Inc2$1.00K0.00%––
NFJ Investment Group, LLC1$1.00K0.00%––
Bartlett & Co. Wealth Management LLC2$1.00K0.00%––
Global Financial Private Client, LLC2$1.01K0.00%––
FIL Ltd3$2.00K0.00%––
Thompson Siegel & Walmsley LLC4$2.00K0.00%––
Blume Capital Management, Inc.3$2.00K0.00%––
Bogart Wealth, LLC3$2.00K0.00%––
Logan Capital Management Inc5$3.00K0.00%––
MV Capital Management, Inc.6$3.00K0.00%––
Crescent Capital Consulting, LLC5$3.00K0.00%––
Old North State Trust, LLC5$3.00K0.00%––
Thomas J. Herzfeld Advisors, Inc.7$4.00K0.00%––
Financial Management Professionals, Inc.7$4.00K0.00%––
Norway Savings Bank8$4.00K0.00%––
TFC Financial Management8$4.00K0.00%––
Arrow Financial Corp10$5.00K0.00%––
Berkshire Capital Holdings Inc10$5.00K0.00%––
Hudock, Inc.11$5.00K0.00%––
Macroview Investment Management LLC9$5.00K0.01%––
Winch Advisory Services, LLC10$5.00K0.00%––
MPS Loria Financial Planners, LLC11$5.00K0.00%––
Bellevue Asset Management, LLC10$5.00K0.00%––
HighMark Wealth Management LLC8$5.00K0.00%––
Atlas Private Wealth Advisors9$5.00K0.00%––
Northwest Investment Counselors, LLC11$6.00K0.00%––
Institutional & Family Asset Management, LLC11$6.00K0.00%––
TSFG, LLC12$6.00K0.00%––
Altshuler Shaham Ltd13$7.00K0.00%––
JCIC Asset Management Inc.14$7.00K0.00%––
TCTC Holdings, LLC16$8.00K0.00%––
Tradewinds Capital Management, LLC15$8.00K0.00%––
FinTrust Capital Advisors, LLC15$8.00K0.00%––
Carmichael Hill & Associates, Inc.15$8.00K0.00%––
Liberty Wealth Management LLC15$8.00K0.00%––
Hanson & Doremus Investment Management17$9.00K0.00%––
CSat Investment Advisory, L.P.17$9.00K0.01%––
Heritage Wealth Advisors19$9.50K0.00%––
Corbenic Partners LLC19$10.0K0.00%––
BerganKDV Wealth Management, LLC20$10.0K0.00%––
Wagner Wealth Management, LLC20$10.0K0.01%––
MBM Wealth Consultants, LLC19$10.0K0.01%––
American National Bank21$11.0K0.00%––
Wealthcare Capital Management LLC22$11.0K0.00%––
Cordasco Financial Network22$11.0K0.01%––
Better Money Decisions, LLC21$11.0K0.01%––
Kelly Financial Services LLC23$11.5K0.01%––
First Financial Corp23$12.0K0.01%––
Perennial Advisors, LLC23$12.0K0.00%––
Atwood & Palmer Inc25$13.0K0.00%––
Larson Financial Group LLC26$13.0K0.00%––
West Paces Advisors Inc.29$14.5K0.01%––
Pacifica Partners Inc.30$15.0K0.01%––
Stuart Chaussee & Associates, Inc.32$16.0K0.01%––
First Command Bank31$16.0K0.00%––
First Command Financial Services, Inc.31$16.0K0.00%––
TD Ameritrade Investment Management, LLC31$17.0K0.00%––
Bedel Financial Consulting, Inc.33$17.0K0.01%––
Valley Brook Capital Group35$17.0K0.02%––
Concord Wealth Partners35$18.0K0.01%––
Mach-1 Financial Group, Inc.38$19.0K0.02%––
Raffa Wealth Management, LLC39$19.5K0.01%––
Hartford Financial Management Inc.40$20.0K0.00%––
Tortoise Investment Management, LLC40$20.0K0.00%––
Lloyd Advisory Services, LLC.41$21.0K0.01%––
Ameritas Investment Company, LLC44$22.0K0.00%––
Huntington National Bank50$25.0K0.00%––
Old Second National Bank of Aurora50$25.0K0.01%––
Laurel Wealth Advisors LLC50$25.0K0.01%––
Allworth Financial LP52$26.0K0.00%––
Front Row Advisors LLC51$26.0K0.01%––
Resolute Partners Group62$26.0K0.00%––
Harding Loevner LP54$27.0K0.00%––
Nelson, Van Denburg & Campbell Wealth Management Group, LLC54$27.0K0.00%––
Brand Asset Management Group, Inc.54$27.0K0.01%––
Sterling Financial Planning, Inc.54$27.0K0.02%––
Manchester Financial Inc55$28.0K0.01%––
Reilly Financial Advisors, LLC58$29.0K0.00%––
Hillsdale Investment Management Inc.60$30.0K0.00%––
Investors Research Corp59$30.0K0.01%––
Wolverine Asset Management LLC63$31.0K0.00%––
Prestige Wealth Management Group LLC61$31.0K0.01%––
Clearview Wealth Advisors LLC62$31.0K0.02%––
Evolution Wealth Advisors, LLC63$32.0K0.01%––
Disciplina Capital Management LLC66$33.0K0.01%––
JJJ Advisors Inc.67$34.0K0.01%––
Newfound Research LLC72$36.0K0.08%––
Arlington Partners LLC76$38.0K0.01%––
GoalVest Advisory LLC75$38.0K0.03%––
Private Ocean, LLC77$39.0K0.01%––
Hall Laurie J Trustee80$40.0K0.02%––
Avondale Wealth Management80$40.0K0.04%––
Center for Financial Planning, Inc.83$42.0K0.01%––
Caldwell Trust Co85$42.5K0.01%––
Prime Capital Investment Advisors, LLC85$43.0K0.00%––
Earnest Partners LLC91$46.0K0.00%––
Towarzystwo Funduszy Inwestycyjnych Pzu SA95$47.5K0.07%––