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MediaAlpha, Inc.

MAX
Exchange
NYSE
Industry
Services-Business Services, NEC
SEC CIK
0001818383

In the last 90 days, MediaAlpha, Inc. insiders filed 0 open-market purchases and 24 sales; 153 institutions reported holding it in 13F filings for Q2 2026, worth $610.7M in total; no superinvestor holds it.

13F holders, Q3 2024

Institutional positions in MediaAlpha, Inc. as of Sep 30, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
151
+3 vs. Q2 2024
Shares held
48.9M
+1.19M (+2.5%) vs. Q2 2024
Total value
$885.5M
+$257.3M (+41.0%) vs. Q2 2024
New holders
32
63 more added
Sold out
29
39 more reduced

1 institution that held it in Q2 2024 haven't filed for Q3 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2024: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting MAX on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2024: 151 institutions
Q1 2021: 96 institutionsQ2 2021: 98 institutionsQ3 2021: 89 institutionsQ4 2021: 93 institutionsQ1 2022: 96 institutionsQ2 2022: 89 institutionsQ3 2022: 88 institutionsQ4 2022: 101 institutionsQ1 2023: 98 institutionsQ2 2023: 94 institutionsQ3 2023: 89 institutionsQ4 2023: 91 institutionsQ1 2024: 122 institutionsQ2 2024: 149 institutionsQ3 2024: 151 institutionsQ4 2024: 162 institutionsQ1 2025: 144 institutionsQ2 2025: 152 institutionsQ3 2025: 157 institutionsQ4 2025: 172 institutionsQ1 2026: 163 institutionsQ2 2026: 153 institutions
Value heldQ3 2024: $885.5M
Q1 2021: $1.29BQ2 2021: $1.59BQ3 2021: $708.5MQ4 2021: $616.6MQ1 2022: $677.3MQ2 2022: $393.0MQ3 2022: $358.0MQ4 2022: $398.7MQ1 2023: $602.5MQ2 2023: $463.6MQ3 2023: $341.7MQ4 2023: $470.3MQ1 2024: $905.9MQ2 2024: $660.8MQ3 2024: $885.5MQ4 2024: $542.2MQ1 2025: $436.3MQ2 2025: $528.5MQ3 2025: $544.3MQ4 2025: $618.6MQ1 2026: $452.0MQ2 2026: $610.7M
Institutions holding MAX and their total value by quarter
QuarterHoldersValue
Q2 2026153$610.7M
Q1 2026163$452.0M
Q4 2025172$618.6M
Q3 2025157$544.3M
Q2 2025152$528.5M
Q1 2025144$436.3M
Q4 2024162$542.2M
Q3 2024151$885.5M
Q2 2024149$660.8M
Q1 2024122$905.9M
Q4 202391$470.3M
Q3 202389$341.7M
Q2 202394$463.6M
Q1 202398$602.5M
Q4 2022101$398.7M
Q3 202288$358.0M
Q2 202289$393.0M
Q1 202296$677.3M
Q4 202193$616.6M
Q3 202189$708.5M
Q2 202198$1.59B
Q1 202196$1.29B

Institutions, Q3 2024

Shares, value and share of portfolio for each institution holding MediaAlpha, Inc.; share changes are against Q2 2024.

Institutions holding MAX in Q3 2024
InstitutionSharesValue% of portfolioChange in sharesAction
UBS Group AG19,106$346.0K0.00%−29,392−60.6%Reduced
Prudential Financial Inc18,985$343.8K0.00%+18,985New
Price T Rowe Associates Inc17,744$322.0K0.00%+1,977+12.5%Added
MetLife Investment Management17,446$315.9K0.00%+3,906+28.8%Added
US Bancorp17,363$314.4K0.00%−6,499−27.2%Reduced
Jacobs Levy Equity Management, Inc17,115$310.0K0.00%−31,551−64.8%Reduced
Schonfeld Strategic Advisors LLC16,900$306.1K0.00%+16,900New
Mirae Asset Global ETFs Holdings Ltd.16,331$295.8K0.00%+4,942+43.4%Added
Corebridge Financial, Inc.15,971$289.2K0.00%+2,610+19.5%Added
Dynamic Technology Lab Private Ltd14,448$262.0K0.03%+14,448New
Verition Fund Management LLC14,254$258.1K0.00%−126,677−89.9%Reduced
Man Group plc13,978$253.1K0.00%+3,753+36.7%Added
Janus Henderson Group PLC13,862$251.1K0.00%00.0%Unchanged
Mackenzie Financial Corp13,263$240.2K0.00%+13,263New
Robeco Institutional Asset Management B.V.12,202$221.0K0.00%+12,202New
Manufacturers Life Insurance Company, The11,368$205.9K0.00%+1,213+11.9%Added
Wells Fargo & Company10,145$183.7K0.00%−335,733−97.1%Reduced
Aigen Investment Management, LP10,140$183.6K0.04%−2,809−21.7%Reduced
New York State Common Retirement Fund9,864$178.6K0.00%00.0%Unchanged
Russell Investments Group, Ltd.9,574$173.4K0.00%−11,115−53.7%Reduced
Zurcher Kantonalbank (Zurich Cantonalbank)8,624$156.2K0.00%00.0%Unchanged
State of Wyoming7,428$134.5K0.02%−12,054−61.9%Reduced
nVerses Capital, LLC6,400$115.9K0.05%+6,400New
Quest Partners LLC6,044$109.5K0.01%−16,157−72.8%Reduced
Tower Research Capital LLC (TRC)5,293$95.9K0.00%+2,841+115.9%Added
Royal Bank of Canada3,935$71.0K0.00%+949+31.8%Added
Ameritas Investment Partners, Inc.3,026$54.8K0.00%+685+29.3%Added
Quarry LP2,820$51.1K0.02%+1,726+157.8%Added
Covestor Ltd1,919$35.0K0.02%−115−5.7%Reduced
FMR LLC1,361$24.6K0.00%+287+26.7%Added
Advisor Group Holdings, Inc.735$13.0K0.00%−506−40.8%Reduced
Amalgamated Bank738$13.0K0.00%00.0%Unchanged
CWM, LLC703$13.0K0.00%+228+48.0%Added
Point72 (DIFC) Ltd640$11.6K0.00%−4,315−87.1%Reduced
Aster Capital Management (DIFC) Ltd500$9.05K0.00%+500New
Macroview Investment Management LLC477$8.64K0.01%00.0%Unchanged
Jones Financial Companies LLLP400$7.28K0.00%+400New
GPS Wealth Strategies Group, LLC300$5.43K0.00%00.0%Unchanged
Tucker Asset Management LLC220$3.98K0.00%00.0%Unchanged
Quadrant Capital Group LLC208$3.77K0.00%−50−19.4%Reduced
GAMMA Investing LLC115$2.08K0.00%+115New
SRS Capital Advisors, Inc.99$1.79K0.00%00.0%Unchanged
Smartleaf Asset Management LLC44$8000.00%00.0%Unchanged
Nisa Investment Advisors, LLC41$7430.00%−13−24.1%Reduced
The PNC Financial Services Group, Inc.40$7240.00%00.0%Unchanged
Versant Capital Management, Inc34$6160.00%00.0%Unchanged
Continuum Advisory, LLC42$5200.00%+42New
Lindbrook Capital, LLC28$5070.00%+28New
Capital Performance Advisors LLP6$1090.00%+6New
Rothschild Investment LLC5$910.00%−10−66.7%Reduced
National Bank of Canada1$180.00%+1New
Kayne Anderson Rudnick Investment Management LLC0$00.00%−4,679,669−100.0%Sold out
Emerald Advisers, LLC0$00.00%−598,517−100.0%Sold out
Ghisallo Capital Management LLC0$00.00%−487,500−100.0%Sold out
Emerald Mutual Fund Advisers Trust0$00.00%−311,796−100.0%Sold out
HBK Investments L P0$00.00%−200,000−100.0%Sold out
Envestnet Asset Management Inc0$00.00%−138,872−100.0%Sold out
TownSquare Capital, LLC0$00.00%−114,668−100.0%Sold out
Daiwa Securities Group Inc.0$00.00%−69,586−100.0%Sold out
Group One Trading, L.P.0$00.00%−68,186−100.0%Sold out
Stifel Financial Corp0$00.00%−64,716−100.0%Sold out
Neuberger Berman Group LLC0$00.00%−57,328−100.0%Sold out
Azzad Asset Management Inc0$00.00%−43,173−100.0%Sold out
M&T Bank Corp0$00.00%−25,874−100.0%Sold out
Walleye Capital LLC0$00.00%−24,003−100.0%Sold out
Atria Investments LLC0$00.00%−19,203−100.0%Sold out
Portside Wealth Group, LLC0$00.00%−18,781−100.0%Sold out
BNP PARIBAS ASSET MANAGEMENT Holding S.A.0$00.00%−17,068−100.0%Sold out
HRT Financial LP0$00.00%−16,469−100.0%Sold out
Norden Group LLC0$00.00%−13,820−100.0%Sold out
Dark Forest Capital Management LP0$00.00%−13,338−100.0%Sold out
Precision Wealth Strategies, LLC0$00.00%−10,096−100.0%Sold out
Picton Mahoney Asset Management0$00.00%−9,465−100.0%Sold out
Sandia Investment Management LP0$00.00%−6,000−100.0%Sold out
Castleview Partners, LLC0$00.00%−4,012−100.0%Sold out
First Horizon Advisors, Inc.0$00.00%−602−100.0%Sold out
Crewe Advisors LLC0$00.00%−479−100.0%Sold out
Wolff Wiese Magana LLC0$00.00%−160−100.0%Sold out
Venturi Wealth Management, LLC0$00.00%−82−100.0%Sold out
Amundi0$00.00%−18−100.0%Sold out
BlackRock Inc.––––Not filed