Bread Financial Holdings, Inc.
BFH- Exchange
- NYSE
- Industry
- Personal Credit Institutions
- SEC CIK
- 0001101215
In the last 90 days, Bread Financial Holdings, Inc. insiders filed 1 open-market purchase and 1 sale; 420 institutions reported holding it in 13F filings for Q2 2026, worth $4.30B in total; no superinvestor holds it.
13F holders, Q2 2026
Institutional positions in Bread Financial Holdings, Inc. as of Jun 30, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 420
- +37 vs. Q1 2026
- Shares held
- 39.7M
- −3.63M (−8.4%) vs. Q1 2026
- Total value
- $4.30B
- +$1.06B (+32.6%) vs. Q1 2026
- New holders
- 78
- 123 more added
- Sold out
- 41
- 158 more reduced
6 institutions that held it in Q1 2026 haven't filed for Q2 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q1 2026: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting BFH on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 420 | $4.30B |
| Q1 2026 | 389 | $3.24B |
| Q4 2025 | 375 | $3.47B |
| Q3 2025 | 345 | $2.72B |
| Q2 2025 | 339 | $2.77B |
| Q1 2025 | 324 | $2.47B |
| Q4 2024 | 329 | $3.00B |
| Q3 2024 | 328 | $2.44B |
| Q2 2024 | 289 | $2.37B |
| Q1 2024 | 278 | $1.93B |
| Q4 2023 | 271 | $1.66B |
| Q3 2023 | 263 | $1.76B |
| Q2 2023 | 255 | $1.59B |
| Q1 2023 | 257 | $1.54B |
| Q4 2022 | 269 | $1.95B |
| Q3 2022 | 266 | $1.54B |
| Q2 2022 | 288 | $1.79B |
| Q1 2022 | 307 | $2.57B |
| Q4 2021 | 347 | $3.03B |
| Q3 2021 | 359 | $4.57B |
| Q2 2021 | 388 | $4.98B |
| Q1 2021 | 384 | $5.27B |
Institutions, Q2 2026
Shares, value and share of portfolio for each institution holding Bread Financial Holdings, Inc.; share changes are against Q1 2026.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Curat Global, LLC | 555 | $60.1K | 0.05% | 00.0% | Unchanged |
| Simplex Trading, LLC | 591 | $64.0K | 0.00% | +591 | New |
| Nomura Asset Management Co Ltd | 610 | $66.1K | 0.00% | −610−50.0% | Reduced |
| Farther Finance Advisors, LLC | 623 | $67.5K | 0.00% | +217+53.4% | Added |
| US Bancorp | 626 | $67.8K | 0.00% | 00.0% | Unchanged |
| Rockefeller Capital Management L.P. | 632 | $68.5K | 0.00% | −63−9.1% | Reduced |
| Nikko Asset Management Americas, Inc. | 646 | $70.0K | 0.00% | +646 | New |
| Allworth Financial LP | 679 | $73.6K | 0.00% | +145+27.2% | Added |
| First Horizon Corp | 712 | $77.1K | 0.00% | 00.0% | Unchanged |
| Covestor Ltd | 882 | $96.0K | 0.06% | +166+23.2% | Added |
| Group One Trading, L.P. | 940 | $101.8K | 0.00% | +905+2,585.7% | Added |
| Salomon & Ludwin, LLC | 978 | $103.1K | 0.01% | 00.0% | Unchanged |
| Tokio Marine Asset Management Co Ltd | 953 | $103.3K | 0.00% | +953 | New |
| Kemnay Advisory Services Inc. | 984 | $106.6K | 0.01% | −719−42.2% | Reduced |
| C M Bidwell & Associates Ltd | 1,062 | $115.1K | 0.05% | −10−0.9% | Reduced |
| SRS Capital Advisors, Inc. | 1,104 | $119.6K | 0.00% | +682+161.6% | Added |
| Bayforest Capital Ltd | 1,213 | $131.4K | 0.12% | −2,918−70.6% | Reduced |
| Jones Financial Companies LLLP | 1,322 | $140.5K | 0.00% | +496+60.0% | Added |
| Toth Financial Advisory Corp | 1,320 | $143.0K | 0.01% | 00.0% | Unchanged |
| Versant Capital Management, Inc | 1,456 | $157.8K | 0.01% | 00.0% | Unchanged |
| KBC Group NV | 1,631 | $177.0K | 0.00% | 00.0% | Unchanged |
| Tower Research Capital LLC (TRC) | 1,680 | $182.0K | 0.00% | −2,505−59.9% | Reduced |
| Nykredit A/S | 1,854 | $200.9K | 0.00% | +1,854 | New |
| Profund Advisors LLC | 1,901 | $206.0K | 0.01% | +1,901 | New |
| Summit Trail Advisors, LLC | 1,906 | $206.5K | 0.00% | +1,906 | New |
| Glenmede Trust Co NA | 1,921 | $208.1K | 0.00% | +1,921 | New |
| Headlands Technologies LLC | 1,939 | $210.1K | 0.02% | +1,939 | New |
| denkapparat Operations GmbH | 1,964 | $212.8K | 0.07% | +1,964 | New |
| NorthCrest Asset Manangement, LLC | 2,238 | $213.8K | 0.01% | +2,238 | New |
| J. Goldman & Co LP | 2,000 | $216.7K | 0.01% | −130,585−98.5% | Reduced |
| Great Valley Advisor Group, Inc. | 2,021 | $219.0K | 0.00% | +2,021 | New |
| Virtu Financial LLC | 2,035 | $220.0K | 0.01% | +2,035 | New |
| TCP Asset Management, LLC | 2,055 | $222.7K | 0.03% | +2,055 | New |
| Dynamic Technology Lab Private Ltd | 2,070 | $224.0K | 0.05% | −709−25.5% | Reduced |
| Mangrove Partners | 2,080 | $225.4K | 0.01% | +2,080 | New |
| Mirabella Financial Services LLP | 2,123 | $230.0K | 0.02% | −7,002−76.7% | Reduced |
| STRS Ohio | 2,200 | $238.4K | 0.00% | +1,300+144.4% | Added |
| Seeds Investor LLC | 2,219 | $240.4K | 0.02% | +2,219 | New |
| Vista Finance, LLC | 2,245 | $243.2K | 0.14% | +2,245 | New |
| FourThought Financial Partners, LLC | 2,298 | $249.0K | 0.02% | −373−14.0% | Reduced |
| Global Retirement Partners, LLC | 2,310 | $250.3K | 0.00% | +2,310 | New |
| DnB Asset Management AS | 2,315 | $250.8K | 0.00% | +2,315 | New |
| Advisor OS, LLC | 2,326 | $252.0K | 0.02% | −992−29.9% | Reduced |
| MJP Associates Inc | 2,326 | $252.0K | 0.03% | +2,326 | New |
| Brighton Jones LLC | 2,342 | $253.8K | 0.00% | +2,342 | New |
| Cetera Investment Advisers | 2,343 | $253.9K | 0.00% | −2,463−51.2% | Reduced |
| Innealta Capital, LLC | 2,379 | $257.8K | 0.14% | +2,379 | New |
| Merit Financial Group, LLC | 2,403 | $260.4K | 0.00% | −708−22.8% | Reduced |
| Truist Financial Corp | 2,406 | $260.7K | 0.00% | +2,406 | New |
| Fulcrum Asset Management LLP | 2,416 | $262.7K | 0.03% | +2,416 | New |
| Sage Rhino Capital LLC | 2,479 | $268.6K | 0.04% | +2,479 | New |
| Kathmere Capital Management, LLC | 2,482 | $268.9K | 0.01% | +2,482 | New |
| Verdad Advisers, LP | 2,503 | $271.2K | 0.26% | +2,503 | New |
| Everence Capital Management Inc | 2,710 | $294.0K | 0.02% | 00.0% | Unchanged |
| Vident Advisory, LLC | 2,743 | $297.2K | 0.00% | +2,743 | New |
| Cambridge Investment Research Advisors, Inc. | 2,783 | $301.0K | 0.00% | +2,783 | New |
| Virginia Retirement Systems Et Al | 2,800 | $303.4K | 0.00% | +2,800 | New |
| CIBC Bancorp USA Inc. | 2,883 | $312.4K | 0.00% | −4−0.1% | Reduced |
| Catalyst Funds Management Pty Ltd | 3,000 | $325.1K | 0.02% | +3,000 | New |
| RSM US Wealth Management LLC | 3,097 | $335.6K | 0.00% | +281+10.0% | Added |
| Advisor Group Holdings, Inc. | 3,105 | $338.2K | 0.00% | +115+3.8% | Added |
| Colony Group, LLC | 3,123 | $338.5K | 0.00% | −1,302−29.4% | Reduced |
| Ensign Peak Advisors, Inc | 3,192 | $345.9K | 0.00% | 00.0% | Unchanged |
| Man Group plc | 3,234 | $350.4K | 0.00% | −3,460−51.7% | Reduced |
| BTG Pactual Asset Management US LLC | 3,250 | $352.1K | 0.03% | +3,250 | New |
| Jump Financial, LLC | 3,259 | $353.1K | 0.00% | −22,915−87.5% | Reduced |
| Vestcor Inc | 3,303 | $358.0K | 0.01% | −21,532−86.7% | Reduced |
| Captrust Financial Advisors | 3,440 | $372.7K | 0.00% | +336+10.8% | Added |
| Abel Hall, LLC | 3,460 | $374.9K | 0.06% | +47+1.4% | Added |
| Jain Global LLC | 3,483 | $377.4K | 0.00% | +3,483 | New |
| HB Wealth Management, LLC | 3,579 | $387.8K | 0.00% | +622+21.0% | Added |
| Savant Capital, LLC | 3,622 | $393.3K | 0.00% | +208+6.1% | Added |
| Ameritas Investment Partners, Inc. | 3,718 | $402.8K | 0.01% | 00.0% | Unchanged |
| CIBC Asset Management Inc | 3,804 | $412.2K | 0.00% | −519−12.0% | Reduced |
| Pinnacle Wealth Planning Services, Inc. | 3,815 | $413.4K | 0.04% | +131+3.6% | Added |
| PEAK6 LLC | 3,815 | $413.4K | 0.01% | +3,815 | New |
| GAMMA Investing LLC | 3,842 | $416.3K | 0.02% | +99+2.6% | Added |
| Procyon Private Wealth Partners, LLC | 3,947 | $427.7K | 0.02% | +3,947 | New |
| Nisa Investment Advisors, LLC | 4,007 | $434.2K | 0.00% | +388+10.7% | Added |
| QRG Capital Management, Inc. | 4,127 | $447.2K | 0.00% | +380+10.1% | Added |
| Range Financial Group LLC | 4,271 | $462.8K | 0.13% | −578−11.9% | Reduced |
| Marshall Wace, LLP | 4,300 | $465.9K | 0.00% | −2,851−39.9% | Reduced |
| Bank of Montreal | 4,394 | $476.1K | 0.00% | −93−2.1% | Reduced |
| Guggenheim Capital LLC | 4,491 | $486.6K | 0.00% | +613+15.8% | Added |
| Mutual of America Capital Management LLC | 4,628 | $501.4K | 0.00% | −419−8.3% | Reduced |
| CAPROCK Group, Inc. | 4,781 | $518.0K | 0.01% | +4,781 | New |
| CI Private Wealth, LLC | 4,816 | $521.8K | 0.00% | +377+8.5% | Added |
| Sanchez Gaunt Capital Management, LLC | 4,835 | $523.9K | 0.29% | −655−11.9% | Reduced |
| Atria Investments LLC | 4,880 | $528.8K | 0.01% | −176−3.5% | Reduced |
| CIBC World Markets Inc. | 4,882 | $529.0K | 0.00% | +207+4.4% | Added |
| Calamos Wealth Management LLC | 4,889 | $529.7K | 0.02% | 00.0% | Unchanged |
| Swiss Life Asset Management Ltd | 4,932 | $534.4K | 0.00% | +2,062+71.8% | Added |
| JMN Financial LLC | 4,954 | $536.8K | 0.42% | +2,034+69.7% | Added |
| Schonfeld Strategic Advisors LLC | 4,994 | $541.1K | 0.00% | +4,994 | New |
| Quantbot Technologies LP | 4,996 | $541.3K | 0.02% | +1,204+31.8% | Added |
| FJ Capital Management LLC | 5,007 | $542.5K | 0.07% | +1,541+44.5% | Added |
| Bokf, NA | 5,031 | $545.1K | 0.01% | −1,256−20.0% | Reduced |
| Pallas Capital Advisors LLC | 5,040 | $546.1K | 0.02% | +5+0.1% | Added |
| Wealth Enhancement Advisory Services, LLC | 7,880 | $546.6K | 0.00% | +924+13.3% | Added |
| Public Employees Retirement Association of Colorado | 5,316 | $576.0K | 0.00% | −116−2.1% | Reduced |