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Bread Financial Holdings, Inc.

BFH
Exchange
NYSE
Industry
Personal Credit Institutions
SEC CIK
0001101215

In the last 90 days, Bread Financial Holdings, Inc. insiders filed 1 open-market purchase and 1 sale; 420 institutions reported holding it in 13F filings for Q2 2026, worth $4.30B in total; no superinvestor holds it.

Other share classesBFH.PABFH.PB

13F holders, Q3 2025

Institutional positions in Bread Financial Holdings, Inc. as of Sep 30, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
345
+10 vs. Q2 2025
Shares held
48.7M
+518.6K (+1.1%) vs. Q2 2025
Total value
$2.72B
−$36.5M (−1.3%) vs. Q2 2025
New holders
54
115 more added
Sold out
44
116 more reduced

4 institutions that held it in Q2 2025 haven't filed for Q3 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q2 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting BFH on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ3 2025: 345 institutions
Q1 2021: 384 institutionsQ2 2021: 388 institutionsQ3 2021: 359 institutionsQ4 2021: 347 institutionsQ1 2022: 307 institutionsQ2 2022: 288 institutionsQ3 2022: 266 institutionsQ4 2022: 269 institutionsQ1 2023: 257 institutionsQ2 2023: 255 institutionsQ3 2023: 263 institutionsQ4 2023: 271 institutionsQ1 2024: 278 institutionsQ2 2024: 289 institutionsQ3 2024: 328 institutionsQ4 2024: 329 institutionsQ1 2025: 324 institutionsQ2 2025: 339 institutionsQ3 2025: 345 institutionsQ4 2025: 375 institutionsQ1 2026: 389 institutionsQ2 2026: 420 institutions
Value heldQ3 2025: $2.72B
Q1 2021: $5.27BQ2 2021: $4.98BQ3 2021: $4.57BQ4 2021: $3.03BQ1 2022: $2.57BQ2 2022: $1.79BQ3 2022: $1.54BQ4 2022: $1.95BQ1 2023: $1.54BQ2 2023: $1.59BQ3 2023: $1.76BQ4 2023: $1.66BQ1 2024: $1.93BQ2 2024: $2.37BQ3 2024: $2.44BQ4 2024: $3.00BQ1 2025: $2.47BQ2 2025: $2.77BQ3 2025: $2.72BQ4 2025: $3.47BQ1 2026: $3.24BQ2 2026: $4.30B
Institutions holding BFH and their total value by quarter
QuarterHoldersValue
Q2 2026420$4.30B
Q1 2026389$3.24B
Q4 2025375$3.47B
Q3 2025345$2.72B
Q2 2025339$2.77B
Q1 2025324$2.47B
Q4 2024329$3.00B
Q3 2024328$2.44B
Q2 2024289$2.37B
Q1 2024278$1.93B
Q4 2023271$1.66B
Q3 2023263$1.76B
Q2 2023255$1.59B
Q1 2023257$1.54B
Q4 2022269$1.95B
Q3 2022266$1.54B
Q2 2022288$1.79B
Q1 2022307$2.57B
Q4 2021347$3.03B
Q3 2021359$4.57B
Q2 2021388$4.98B
Q1 2021384$5.27B

Institutions, Q3 2025

Shares, value and share of portfolio for each institution holding Bread Financial Holdings, Inc.; share changes are against Q2 2025.

Institutions holding BFH in Q3 2025
InstitutionSharesValue% of portfolioChange in sharesAction
Hancock Whitney Corp7,204$401.8K0.01%−57−0.8%Reduced
Highland Capital Management, LLC7,052$393.3K0.02%−85−1.2%Reduced
Caxton Associates LLP6,993$390.0K0.01%+6,993New
Maryland State Retirement & Pension System6,705$373.9K0.01%−6,975−51.0%Reduced
Teacher Retirement System of Texas6,437$359.0K0.00%−1,023−13.7%Reduced
New Age Alpha Advisors, LLC6,176$344.4K0.01%−124−2.0%Reduced
Pathstone Holdings, LLC6,131$341.9K0.00%+346+6.0%Added
Xponance, Inc.6,027$336.1K0.00%−1,491−19.8%Reduced
Axq Capital, LP5,544$309.2K0.12%+5,544New
Public Employees Retirement Association of Colorado5,432$303.0K0.00%−595−9.9%Reduced
Range Financial Group LLC5,422$302.4K0.11%−80−1.5%Reduced
Wealth Enhancement Advisory Services, LLC5,452$302.1K0.00%+323+6.3%Added
PharVision Advisers, LLC5,398$301.0K0.17%+5,398New
Atria Investments LLC5,394$300.8K0.00%+1,416+35.6%Added
HighTower Advisors, LLC5,386$300.4K0.00%−2,621−32.7%Reduced
Mutual of America Capital Management LLC5,225$291.4K0.00%−755−12.6%Reduced
Leuthold Group, LLC5,144$286.9K0.03%+5,144New
Vise Technologies, Inc.5,045$281.4K0.01%+134+2.7%Added
JBF Capital, Inc.5,000$278.9K0.04%00.0%Unchanged
Pallas Capital Advisors LLC4,996$278.6K0.01%+5+0.1%Added
Prana Capital Management, LP4,986$278.1K0.01%+4,986New
CIBC Bancorp USA Inc.4,978$277.6K0.00%+4,978New
Nomura Holdings Inc4,904$273.5K0.00%+4,904New
Calamos Wealth Management LLC4,889$272.7K0.01%+4,889New
Cerity Partners LLC4,743$264.5K0.00%−885−15.7%Reduced
Raymond James Financial Inc4,616$257.4K0.00%−4,590−49.9%Reduced
CIBC Asset Management Inc4,452$248.3K0.00%−224−4.8%Reduced
Three Seasons Wealth, LLC4,340$242.0K0.02%−4,256−49.5%Reduced
CI Private Wealth, LLC3,947$220.1K0.00%+93+2.4%Added
Ameritas Investment Partners, Inc.3,901$217.6K0.01%−867−18.2%Reduced
Diversified Trust Co3,890$216.9K0.00%+3,890New
Financiere des Professionnels - Fonds d,investissement inc.3,796$211.7K0.01%+898+31.0%Added
MJP Associates Inc3,771$210.3K0.03%00.0%Unchanged
Advisor OS, LLC3,771$210.3K0.02%00.0%Unchanged
Entropy Technologies, LP3,768$210.1K0.02%−8,453−69.2%Reduced
Pinnacle Wealth Planning Services, Inc.3,714$207.1K0.02%+44+1.2%Added
RSM US Wealth Management LLC3,597$200.6K0.00%+3,597New
Daiwa Securities Group Inc.3,348$187.0K0.00%+3,348New
Shell Asset Management Co3,257$182.0K0.02%−4,246−56.6%Reduced
Advisor Group Holdings, Inc.2,914$173.2K0.00%−6−0.2%Reduced
GAMMA Investing LLC3,067$171.0K0.01%+34+1.1%Added
CWM, LLC2,978$166.0K0.00%+461+18.3%Added
Tower Research Capital LLC (TRC)2,657$148.2K0.00%−3,897−59.5%Reduced
Aster Capital Management (DIFC) Ltd2,511$140.0K0.07%+2,093+500.7%Added
Covestor Ltd1,623$91.0K0.05%−434−21.1%Reduced
KBC Group NV1,631$91.0K0.00%00.0%Unchanged
CIBC Private Wealth Group, LLC1,558$86.9K0.00%−1,023−39.6%Reduced
Quadrant Capital Group LLC1,511$84.3K0.00%+1,511New
Smartleaf Asset Management LLC1,322$76.8K0.00%+139+11.7%Added
Bessemer Group Inc1,364$76.0K0.00%+31+2.3%Added
Versant Capital Management, Inc1,285$71.7K0.01%00.0%Unchanged
Nomura Asset Management Co Ltd1,220$68.0K0.00%00.0%Unchanged
Walleye Trading LLC1,173$65.4K0.00%+1,173New
Salomon & Ludwin, LLC888$49.5K0.00%+512+136.2%Added
Quarry LP885$49.4K0.01%+830+1,509.1%Added
Caitong International Asset Management Co., Ltd840$46.8K0.03%+830+8,300.0%Added
GWM Advisors LLC737$41.1K0.00%00.0%Unchanged
US Bancorp663$37.0K0.00%−14,115−95.5%Reduced
Rockefeller Capital Management L.P.660$36.8K0.00%+660New
EverSource Wealth Advisors, LLC641$35.7K0.00%−70−9.8%Reduced
Eukles Asset Management594$33.1K0.01%−151−20.3%Reduced
Northwestern Mutual Wealth Management Co562$31.3K0.00%+329+141.2%Added
Curat Global, LLC555$31.0K0.03%00.0%Unchanged
BNP PARIBAS ASSET MANAGEMENT Holding S.A.524$29.0K0.00%00.0%Unchanged
SRS Capital Advisors, Inc.500$27.9K0.00%+500New
Jones Financial Companies LLLP454$27.0K0.00%−186−29.1%Reduced
Farther Finance Advisors, LLC416$23.2K0.00%+12+3.0%Added
CX Institutional406$23.0K0.00%−101,641−99.6%Reduced
STRS Ohio400$22.3K0.00%+200+100.0%Added
Pacer Advisors, Inc.400$22.3K0.00%+400New
Matrix Trust Co398$22.0K0.00%−82−17.1%Reduced
Whittier Trust Co of Nevada Inc325$18.1K0.00%00.0%Unchanged
Massmutual Trust Co FSB293$16.3K0.00%00.0%Unchanged
Fifth Third Bancorp268$14.9K0.00%−2−0.7%Reduced
MAI Capital Management246$13.7K0.00%−187−43.2%Reduced
Frazier Financial Advisors, LLC222$12.4K0.01%−213−49.0%Reduced
South State Corp.212$11.8K0.00%00.0%Unchanged
Federation des caisses Desjardins du Quebec210$11.7K0.00%+210New
Truvestments Capital LLC198$11.0K0.00%00.0%Unchanged
Mather Group, LLC.180$10.0K0.00%+180New
Umb Bank N A176$9.82K0.00%00.0%Unchanged
IFP Advisors, Inc161$8.98K0.00%+24+17.5%Added
Wealthspire Advisors, LLC161$8.98K0.00%+161New
Ameritas Advisory Services, LLC154$8.60K0.00%−14−8.3%Reduced
WealthCollab, LLC154$8.59K0.00%00.0%Unchanged
Legacy Wealth Managment, LLC151$8.42K0.00%+151New
Quent Capital, LLC151$8.40K0.00%+151New
Larson Financial Group LLC112$6.25K0.00%+73+187.2%Added
C M Bidwell & Associates Ltd110$6.13K0.00%00.0%Unchanged
Aventura Private Wealth, LLC110$6.13K0.00%00.0%Unchanged
Root Financial Partners, LLC103$5.74K0.00%+103New
FWL Investment Management, LLC101$5.63K0.00%+101New
Danske Bank A/S100$5.58K0.00%−111−52.6%Reduced
Principal Securities, Inc.97$5.41K0.00%00.0%Unchanged
Bell Investment Advisors, Inc94$5.24K0.00%00.0%Unchanged
Harbour Investments, Inc.89$4.96K0.00%+89New
Manchester Capital Management LLC84$4.68K0.00%−42−33.3%Reduced
Private Wealth Management Group, LLC80$4.46K0.00%00.0%Unchanged
Hemington Wealth Management86$4.00K0.00%+3+3.6%Added
Rothschild Investment LLC70$3.90K0.00%−20−22.2%Reduced