Bread Financial Holdings, Inc.
BFH- Exchange
- NYSE
- Industry
- Personal Credit Institutions
- SEC CIK
- 0001101215
In the last 90 days, Bread Financial Holdings, Inc. insiders filed 1 open-market purchase and 1 sale; 420 institutions reported holding it in 13F filings for Q2 2026, worth $4.30B in total; no superinvestor holds it.
13F holders, Q4 2024
Institutional positions in Bread Financial Holdings, Inc. as of Dec 31, 2024. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works
- Institutional holders
- 329
- +4 vs. Q3 2024
- Shares held
- 49.1M
- −2.08M (−4.1%) vs. Q3 2024
- Total value
- $3.00B
- +$560.2M (+23.0%) vs. Q3 2024
- New holders
- 51
- 105 more added
- Sold out
- 47
- 127 more reduced
3 institutions that held it in Q3 2024 haven't filed for Q4 2024 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.
Compare with Q3 2024: new holders, sold out and not filed yet
Holders and value by quarter
Institutions reporting BFH on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.
| Quarter | Holders | Value |
|---|---|---|
| Q2 2026 | 420 | $4.30B |
| Q1 2026 | 389 | $3.24B |
| Q4 2025 | 375 | $3.47B |
| Q3 2025 | 345 | $2.72B |
| Q2 2025 | 339 | $2.77B |
| Q1 2025 | 324 | $2.47B |
| Q4 2024 | 329 | $3.00B |
| Q3 2024 | 328 | $2.44B |
| Q2 2024 | 289 | $2.37B |
| Q1 2024 | 278 | $1.93B |
| Q4 2023 | 271 | $1.66B |
| Q3 2023 | 263 | $1.76B |
| Q2 2023 | 255 | $1.59B |
| Q1 2023 | 257 | $1.54B |
| Q4 2022 | 269 | $1.95B |
| Q3 2022 | 266 | $1.54B |
| Q2 2022 | 288 | $1.79B |
| Q1 2022 | 307 | $2.57B |
| Q4 2021 | 347 | $3.03B |
| Q3 2021 | 359 | $4.57B |
| Q2 2021 | 388 | $4.98B |
| Q1 2021 | 384 | $5.27B |
Institutions, Q4 2024
Shares, value and share of portfolio for each institution holding Bread Financial Holdings, Inc.; share changes are against Q3 2024.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| Prospera Financial Services Inc | 6,716 | $410.1K | 0.01% | +189+2.9% | Added |
| Massar Capital Management, LP | 6,705 | $409.4K | 0.47% | +6,705 | New |
| Quest Partners LLC | 6,690 | $408.5K | 0.05% | −4,576−40.6% | Reduced |
| Range Financial Group LLC | 6,642 | $405.6K | 0.19% | +6,642 | New |
| OmniStar Financial Group, Inc. | 6,587 | $402.6K | 0.32% | −1,159−15.0% | Reduced |
| Everence Capital Management Inc | 6,590 | $402.0K | 0.03% | 00.0% | Unchanged |
| XTX Topco Ltd | 6,537 | $399.1K | 0.03% | −28,653−81.4% | Reduced |
| Hancock Whitney Corp | 6,404 | $391.0K | 0.01% | +411+6.9% | Added |
| Dark Forest Capital Management LP | 6,387 | $390.0K | 0.06% | +6,387 | New |
| Bailard, Inc. | 6,291 | $384.1K | 0.01% | +1,591+33.9% | Added |
| Public Employees Retirement Association of Colorado | 6,027 | $368.0K | 0.00% | 00.0% | Unchanged |
| Integrated Quantitative Investments LLC | 6,000 | $366.4K | 0.18% | +6,000 | New |
| Highland Capital Management, LLC | 5,734 | $350.1K | 0.02% | +350+6.5% | Added |
| Allspring Global Investments Holdings, LLC | 5,642 | $344.5K | 0.00% | +13+0.2% | Added |
| CSS LLC | 5,543 | $338.5K | 0.02% | −2,315−29.5% | Reduced |
| Pathstone Holdings, LLC | 5,535 | $338.0K | 0.00% | −541−8.9% | Reduced |
| Wealth Enhancement Advisory Services, LLC | 5,533 | $337.8K | 0.00% | +5,533 | New |
| Innealta Capital, LLC | 5,386 | $328.9K | 0.16% | +721+15.5% | Added |
| Savant Capital, LLC | 5,329 | $325.4K | 0.00% | +290+5.8% | Added |
| Ameritas Investment Partners, Inc. | 5,202 | $317.6K | 0.01% | +184+3.7% | Added |
| Atria Investments LLC | 5,038 | $307.6K | 0.00% | +5,038 | New |
| JBF Capital, Inc. | 5,000 | $305.3K | 0.05% | −3,300−39.8% | Reduced |
| CIBC Asset Management Inc | 4,872 | $297.5K | 0.00% | +206+4.4% | Added |
| Pallas Capital Advisors LLC | 4,811 | $293.8K | 0.01% | +33+0.7% | Added |
| CIBC World Markets Corp | 4,653 | $284.1K | 0.00% | +4,653 | New |
| Vise Technologies, Inc. | 4,264 | $260.4K | 0.02% | +4,264 | New |
| CWM, LLC | 4,089 | $250.0K | 0.00% | +1,634+66.6% | Added |
| Cerity Partners LLC | 4,999 | $244.9K | 0.00% | −2,084−29.4% | Reduced |
| CI Private Wealth, LLC | 3,877 | $236.8K | 0.00% | +3,877 | New |
| Vestcor Inc | 3,839 | $234.0K | 0.01% | +3,839 | New |
| Truist Financial Corp | 3,705 | $226.2K | 0.00% | +3,705 | New |
| QRG Capital Management, Inc. | 3,664 | $223.7K | 0.00% | +3,664 | New |
| Cetera Investment Advisers | 3,507 | $214.1K | 0.00% | +3,507 | New |
| Crossmark Global Holdings, Inc. | 3,496 | $213.0K | 0.00% | +3,496 | New |
| Diversified Trust Co | 3,427 | $209.3K | 0.01% | +3,427 | New |
| Oppenheimer & Co Inc | 3,300 | $201.5K | 0.00% | +3,300 | New |
| RSM US Wealth Management LLC | 3,277 | $201.2K | 0.00% | +3,277 | New |
| Marshall Wace, LLP | 3,279 | $200.2K | 0.00% | +3,279 | New |
| Group One Trading, L.P. | 2,980 | $182.0K | 0.01% | −6,116−67.2% | Reduced |
| Advisor Group Holdings, Inc. | 2,914 | $178.9K | 0.00% | −462−13.7% | Reduced |
| Tower Research Capital LLC (TRC) | 2,907 | $177.5K | 0.00% | −428−12.8% | Reduced |
| CIBC Private Wealth Group, LLC | 2,969 | $176.0K | 0.00% | −248−7.7% | Reduced |
| Carolina Wealth Advisors, LLC | 2,131 | $130.1K | 0.07% | −57−2.6% | Reduced |
| KBC Group NV | 2,103 | $128.0K | 0.00% | +558+36.1% | Added |
| Covestor Ltd | 2,026 | $124.0K | 0.08% | +7+0.3% | Added |
| Nomura Asset Management Co Ltd | 1,760 | $107.5K | 0.00% | 00.0% | Unchanged |
| Steward Partners Investment Advisory, LLC | 1,711 | $104.5K | 0.00% | 00.0% | Unchanged |
| Smartleaf Asset Management LLC | 1,394 | $85.6K | 0.01% | +941+207.7% | Added |
| STRS Ohio | 1,300 | $79.4K | 0.00% | −1,300−50.0% | Reduced |
| Bessemer Group Inc | 1,289 | $79.0K | 0.00% | +101+8.5% | Added |
| GAMMA Investing LLC | 1,138 | $69.5K | 0.01% | +103+10.0% | Added |
| Eukles Asset Management | 854 | $52.1K | 0.02% | −23−2.6% | Reduced |
| Pinnacle Holdings, LLC | 750 | $45.8K | 0.02% | +750 | New |
| GWM Advisors LLC | 737 | $45.0K | 0.00% | 00.0% | Unchanged |
| Picton Mahoney Asset Management | 524 | $32.0K | 0.00% | +500+2,083.3% | Added |
| Quadrant Capital Group LLC | 509 | $31.1K | 0.00% | 00.0% | Unchanged |
| Bayforest Capital Ltd | 502 | $30.7K | 0.04% | +502 | New |
| Northwestern Mutual Wealth Management Co | 493 | $30.1K | 0.00% | +7+1.4% | Added |
| Point72 Asia (Singapore) Pte. Ltd. | 480 | $29.3K | 0.01% | −2,151−81.8% | Reduced |
| Versant Capital Management, Inc | 459 | $28.0K | 0.01% | +3+0.7% | Added |
| Matrix Trust Co | 464 | $28.0K | 0.00% | +28+6.4% | Added |
| Frazier Financial Advisors, LLC | 402 | $24.7K | 0.02% | −182−31.2% | Reduced |
| Salomon & Ludwin, LLC | 376 | $23.0K | 0.00% | 00.0% | Unchanged |
| Hexagon Capital Partners LLC | 336 | $20.5K | 0.00% | +23+7.3% | Added |
| Whittier Trust Co of Nevada Inc | 325 | $19.8K | 0.00% | 00.0% | Unchanged |
| Affinity Wealth LLC | 320 | $19.5K | 0.02% | +320 | New |
| CX Institutional | 317 | $19.4K | 0.00% | −53,830−99.4% | Reduced |
| Massmutual Trust Co FSB | 293 | $17.9K | 0.00% | 00.0% | Unchanged |
| Leonteq Securities AG | 278 | $17.0K | 0.00% | +246+768.8% | Added |
| SRS Capital Advisors, Inc. | 266 | $16.2K | 0.00% | −17−6.0% | Reduced |
| EverSource Wealth Advisors, LLC | 253 | $15.4K | 0.00% | −28−10.0% | Reduced |
| Fifth Third Bancorp | 223 | $13.6K | 0.00% | +7+3.2% | Added |
| Sunbelt Securities, Inc. | 211 | $13.0K | 0.00% | +1+0.5% | Added |
| Truvestments Capital LLC | 200 | $12.2K | 0.00% | 00.0% | Unchanged |
| Geneos Wealth Management Inc. | 195 | $11.9K | 0.00% | +195 | New |
| National Bank of Canada | 183 | $11.2K | 0.00% | −690−79.0% | Reduced |
| Legacy Investment Solutions, LLC | 178 | $11.0K | 0.01% | +27+17.9% | Added |
| Legacy Wealth Managment, LLC | 178 | $11.0K | 0.01% | +27+17.9% | Added |
| Mather Group, LLC. | 180 | $11.0K | 0.00% | 00.0% | Unchanged |
| Jones Financial Companies LLLP | 174 | $10.6K | 0.00% | +147+544.4% | Added |
| WealthCollab, LLC | 154 | $9.40K | 0.01% | 00.0% | Unchanged |
| MAI Capital Management | 153 | $9.34K | 0.00% | +153 | New |
| Quent Capital, LLC | 137 | $8.34K | 0.00% | −6−4.2% | Reduced |
| Umb Bank N A | 118 | $7.21K | 0.00% | +4+3.5% | Added |
| Coppell Advisory Solutions LLC | 113 | $6.94K | 0.00% | −390−77.5% | Reduced |
| Principal Securities, Inc. | 113 | $6.90K | 0.00% | 00.0% | Unchanged |
| C M Bidwell & Associates Ltd | 110 | $6.72K | 0.00% | 00.0% | Unchanged |
| Aventura Private Wealth, LLC | 110 | $6.72K | 0.00% | +110 | New |
| Danske Bank A/S | 100 | $6.11K | 0.00% | −28,050−99.6% | Reduced |
| Farther Finance Advisors, LLC | 94 | $5.74K | 0.00% | +9+10.6% | Added |
| Bell Investment Advisors, Inc | 83 | $5.07K | 0.00% | −63−43.2% | Reduced |
| Fortitude Family Office, LLC | 83 | $5.07K | 0.00% | 00.0% | Unchanged |
| Private Wealth Management Group, LLC | 80 | $4.88K | 0.00% | 00.0% | Unchanged |
| True Wealth Design, LLC | 73 | $4.46K | 0.00% | +11+17.7% | Added |
| Beaird Harris Wealth Management, LLC | 68 | $4.13K | 0.00% | 00.0% | Unchanged |
| Quarry LP | 61 | $3.73K | 0.00% | −363−85.6% | Reduced |
| Red Tortoise LLC | 60 | $3.66K | 0.00% | 00.0% | Unchanged |
| WPG Advisers, LLC | 58 | $3.54K | 0.00% | +58 | New |
| Harbour Investments, Inc. | 52 | $3.21K | 0.00% | 00.0% | Unchanged |
| Rothschild Investment LLC | 50 | $3.05K | 0.00% | 00.0% | Unchanged |