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Bread Financial Holdings, Inc.

BFH
Exchange
NYSE
Industry
Personal Credit Institutions
SEC CIK
0001101215

In the last 90 days, Bread Financial Holdings, Inc. insiders filed 1 open-market purchase and 1 sale; 420 institutions reported holding it in 13F filings for Q2 2026, worth $4.30B in total; no superinvestor holds it.

Other share classesBFH.PABFH.PB

13F holders, Q4 2022

Institutional positions in Bread Financial Holdings, Inc. as of Dec 31, 2022. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
269
+5 vs. Q3 2022
Shares held
51.6M
+2.75M (+5.6%) vs. Q3 2022
Total value
$1.95B
+$408.3M (+26.6%) vs. Q3 2022
New holders
48
91 more added
Sold out
43
92 more reduced

2 institutions that held it in Q3 2022 haven't filed for Q4 2022 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2022: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting BFH on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2022: 269 institutions
Q1 2021: 384 institutionsQ2 2021: 388 institutionsQ3 2021: 359 institutionsQ4 2021: 347 institutionsQ1 2022: 307 institutionsQ2 2022: 288 institutionsQ3 2022: 266 institutionsQ4 2022: 269 institutionsQ1 2023: 257 institutionsQ2 2023: 255 institutionsQ3 2023: 263 institutionsQ4 2023: 271 institutionsQ1 2024: 278 institutionsQ2 2024: 289 institutionsQ3 2024: 328 institutionsQ4 2024: 329 institutionsQ1 2025: 324 institutionsQ2 2025: 339 institutionsQ3 2025: 345 institutionsQ4 2025: 375 institutionsQ1 2026: 389 institutionsQ2 2026: 420 institutions
Value heldQ4 2022: $1.95B
Q1 2021: $5.27BQ2 2021: $4.98BQ3 2021: $4.57BQ4 2021: $3.03BQ1 2022: $2.57BQ2 2022: $1.79BQ3 2022: $1.54BQ4 2022: $1.95BQ1 2023: $1.54BQ2 2023: $1.59BQ3 2023: $1.76BQ4 2023: $1.66BQ1 2024: $1.93BQ2 2024: $2.37BQ3 2024: $2.44BQ4 2024: $3.00BQ1 2025: $2.47BQ2 2025: $2.77BQ3 2025: $2.72BQ4 2025: $3.47BQ1 2026: $3.24BQ2 2026: $4.30B
Institutions holding BFH and their total value by quarter
QuarterHoldersValue
Q2 2026420$4.30B
Q1 2026389$3.24B
Q4 2025375$3.47B
Q3 2025345$2.72B
Q2 2025339$2.77B
Q1 2025324$2.47B
Q4 2024329$3.00B
Q3 2024328$2.44B
Q2 2024289$2.37B
Q1 2024278$1.93B
Q4 2023271$1.66B
Q3 2023263$1.76B
Q2 2023255$1.59B
Q1 2023257$1.54B
Q4 2022269$1.95B
Q3 2022266$1.54B
Q2 2022288$1.79B
Q1 2022307$2.57B
Q4 2021347$3.03B
Q3 2021359$4.57B
Q2 2021388$4.98B
Q1 2021384$5.27B

Institutions, Q4 2022

Shares, value and share of portfolio for each institution holding Bread Financial Holdings, Inc.; share changes are against Q3 2022.

Institutions holding BFH in Q4 2022
InstitutionSharesValue% of portfolioChange in sharesAction
TD Ameritrade Investment Management, LLC5$00.00%−11−68.8%Reduced
Asset Dedication, LLC2$00.00%00.0%Unchanged
GW&K Investment Management, LLC8$00.00%+8New
Steward Financial Group LLC15$00.00%+15New
Sofos Investments, Inc.38$660.00%+38New
Allworth Financial LP3$1130.00%00.0%Unchanged
Eagle Bay Advisors LLC4$1440.00%−648−99.4%Reduced
Raffa Wealth Management, LLC4$1510.00%00.0%Unchanged
Comerica Securities,inc.7$2640.00%+7New
Disciplined Investments, LLC8$3010.00%−3−27.3%Reduced
Accurate Wealth Management, LLC9$3490.00%+9New
TFC Financial Management10$3790.00%00.0%Unchanged
Glassman Wealth Services11$4140.00%−26−70.3%Reduced
SJS Investment Consulting Inc.11$4140.00%−3−21.4%Reduced
AdvisorNet Financial, Inc12$4520.00%+12New
Schubert & Co13$4900.00%+1+8.3%Added
Truvestments Capital LLC14$5390.00%00.0%Unchanged
Prestige Wealth Management Group LLC16$6030.00%00.0%Unchanged
Brown Brothers Harriman & Co20$7530.00%−153−88.4%Reduced
HM Payson & Co26$9790.00%−25−49.0%Reduced
ClariVest Asset Management LLC37$1.00K0.00%00.0%Unchanged
Earnest Partners LLC27$1.02K0.00%00.0%Unchanged
First Horizon Advisors, Inc.27$1.02K0.00%00.0%Unchanged
First Manhattan Co28$1.05K0.00%00.0%Unchanged
Assetmark, Inc33$1.24K0.00%−29−46.8%Reduced
Romano Brothers and Company34$1.28K0.00%+34New
JFS Wealth Advisors, LLC38$1.43K0.00%00.0%Unchanged
Moisand Fitzgerald Tamayo, LLC38$1.43K0.00%+38New
Farmers & Merchants Investments Inc45$1.70K0.00%+24+114.3%Added
Private Trust Co NA58$2.00K0.00%−59−50.4%Reduced
Sageworth Trust Co of South Dakota59$2.00K0.00%00.0%Unchanged
GWM Advisors LLC7,741$2.40K0.00%+7,741New
Signaturefd, LLC64$2.41K0.00%−61−48.8%Reduced
Harbour Investments, Inc.65$2.46K0.00%00.0%Unchanged
Barrow Hanley Mewhinney & Strauss LLC67$2.52K0.00%00.0%Unchanged
Beaird Harris Wealth Management, LLC68$2.55K0.00%00.0%Unchanged
Parkside Financial Bank & Trust68$2.56K0.00%+32+88.9%Added
Sittner & Nelson, LLC75$2.83K0.00%+75New
Farther Finance Advisors, LLC88$3.31K0.00%+88New
Federation des caisses Desjardins du Quebec90$3.39K0.00%00.0%Unchanged
Spire Wealth Management93$4.00K0.00%+93New
Bell Investment Advisors, Inc114$4.29K0.00%+48+72.7%Added
Cutler Group LP146$5.00K0.00%+146New
Hexagon Capital Partners LLC135$5.08K0.00%+46+51.7%Added
Belpointe Asset Management LLC155$5.84K0.00%+155New
JTC Employer Solutions Trusteee Ltd166$6.00K0.00%00.0%Unchanged
National Bank of Canada175$6.59K0.00%00.0%Unchanged
Park Place Capital Corp186$7.00K0.00%+186New
Quarry LP188$7.08K0.01%+188New
TCI Wealth Advisors, Inc.195$7.34K0.00%−360−64.9%Reduced
GHP Investment Advisors, Inc.195$7.34K0.00%00.0%Unchanged
Northwestern Mutual Wealth Management Co206$7.76K0.00%−28−12.0%Reduced
Quadrant Capital Group LLC210$7.91K0.00%−20−8.7%Reduced
Quent Capital, LLC219$8.27K0.00%−181−45.3%Reduced
Parallel Advisors, LLC232$8.74K0.00%−1−0.4%Reduced
Umb Bank N A278$10.0K0.00%+278New
Versant Capital Management, Inc286$10.8K0.00%+286New
Y.D. More Investments Ltd1,023$10.8K0.00%+1,023New
Fifth Third Bancorp291$11.0K0.00%−93−24.2%Reduced
CWM, LLC294$11.0K0.00%−443−60.1%Reduced
EverSource Wealth Advisors, LLC374$14.1K0.00%+363+3,300.0%Added
Sutton Wealth Advisors Inc.411$15.5K0.01%−298−42.0%Reduced
Harbor Investment Advisory, LLC440$16.6K0.00%00.0%Unchanged
Quantbot Technologies LP537$20.2K0.00%−36,853−98.6%Reduced
Simplex Trading, LLC601$22.0K0.00%+601New
Ellevest, Inc.702$26.4K0.00%+266+61.0%Added
Ronald Blue Trust, Inc.848$27.0K0.00%+328+63.1%Added
Lindbrook Capital, LLC731$27.5K0.00%−4−0.5%Reduced
Eukles Asset Management829$31.0K0.02%+1+0.1%Added
Rockefeller Capital Management L.P.842$31.0K0.00%+530+169.9%Added
Lazard Asset Management LLC890$33.0K0.00%−8,997−91.0%Reduced
Nomura Asset Management Co Ltd920$34.6K0.00%00.0%Unchanged
Steward Partners Investment Advisory, LLC1,011$38.1K0.00%+300+42.2%Added
Deseret Mutual Benefit Administrators2,178$82.0K0.03%−1,632−42.8%Reduced
Shell Asset Management Co2,243$84.0K0.00%−204−8.3%Reduced
Covestor Ltd2,368$89.0K0.07%+652+38.0%Added
Tower Research Capital LLC (TRC)2,616$98.0K0.00%−43,469−94.3%Reduced
Whittier Trust Co2,669$100.5K0.00%00.0%Unchanged
Citadel Advisors LLC2,810$105.8K0.00%−416,648−99.3%Reduced
Laffer Tengler Investments2,993$112.7K0.03%+2,993New
Metropolitan Life Insurance Co3,025$113.9K0.01%00.0%Unchanged
Hantz Financial Services, Inc.4,235$159.0K0.00%−10,213−70.7%Reduced
Ameritas Investment Partners, Inc.4,008$161.6K0.01%−12,928−76.3%Reduced
US Bancorp4,687$176.5K0.00%−841−15.2%Reduced
KBC Group NV4,714$178.0K0.00%+4,047+606.7%Added
Allspring Global Investments Holdings, LLC5,418$204.0K0.00%−132−2.4%Reduced
Compagnie Lombard Odier SCmA5,469$206.0K0.01%00.0%Unchanged
Pathstone Family Office, LLC7,602$206.9K0.00%+7,602New
CIBC Asset Management Inc5,602$211.0K0.00%+5,602New
Pictet Asset Management SA5,602$211.0K0.00%+5,602New
Captrust Financial Advisors6,042$227.5K0.00%−1,185−16.4%Reduced
Dynamic Technology Lab Private Ltd6,071$229.0K0.02%+6,071New
Public Employees Retirement Association of Colorado6,354$239.0K0.00%00.0%Unchanged
Bank of Montreal6,246$241.3K0.00%+386+6.6%Added
Y-Intercept (Hong Kong) Ltd6,574$247.6K0.04%+6,574New
Marex Group plc6,577$247.7K0.04%+6,577New
Ci Investments Inc.6,634$250.0K0.00%+6,634New
Truist Financial Corp6,735$253.6K0.00%−4,372−39.4%Reduced
AXA S.A.6,900$259.9K0.00%00.0%Unchanged
Zurcher Kantonalbank (Zurich Cantonalbank)6,994$263.4K0.00%+1,134+19.4%Added