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Creative Planning

SEC CIK
0001540235
Latest filing
Aug 13, 2026

Holdings in Q4 2024

Holdings as of Dec 31, 2024, filed Feb 14, 2025. Long positions only; changes compare share counts with Q3 2024.

Institution overview
Positions
3,554
+370 vs. Q3 2024
Portfolio value
$102.8B
+$1.81B (+1.8%) vs. Q3 2024
Filed
Feb 14, 2025
SEC
Holdings of Creative Planning in Q4 2024
SecurityClassSharesValue% of portfolioShare changeActionHistory
SONYSony Group CorpSPONSORED ADR1,590,827$33.7M<0.1%+74,352+4.9%AddedConverted for a 5-for-1 splitHistory
AMATApplied Materials IncStock206,201$33.5M<0.1%−17,319−7.7%ReducedHistory
DUKDuke Energy CORPStock310,061$33.4M<0.1%+5,627+1.8%AddedHistory
GEGeneral Electric CoStock200,161$33.4M<0.1%+3,580+1.8%AddedHistory
APHAmphenol CorpCL A477,880$33.2M<0.1%−12,810−2.6%ReducedHistory
APPAppLovin CorpCOM CL A100,701$32.6M<0.1%−44,182−30.5%ReducedHistory
USBUS Bancorp DECOM NEW676,074$32.3M<0.1%+49,600+7.9%AddedHistory
Vanguard Total World Stock ETF922042742ETF275,150$32.3M<0.1%+142,054+106.7%Added–
VRTXVertex Pharmaceuticals IncStock79,470$32.0M<0.1%−997−1.2%ReducedHistory
iShares Tr464287234MSCI EMG MKT ETF763,795$31.9M<0.1%−18,112−2.3%Reduced–
SHOPShopify Inc.Stock297,483$31.6M<0.1%−94,932−24.2%ReducedHistory
SOSouthern CoStock384,228$31.6M<0.1%+15,582+4.2%AddedHistory
PANWPalo Alto Networks IncStock173,591$31.6M<0.1%−24,815−12.5%ReducedConverted for a 2-for-1 splitHistory
Schwab Fundamental U.S. Large Company ETF808524771ETF1,329,368$31.5M<0.1%+8,516+0.6%AddedConverted for a 3-for-1 split–
GELGenesis Energy LPUNIT LTD PARTN3,105,454$31.4M<0.1%00.0%UnchangedHistory
ASMLASML Holding NVADR45,299$31.4M<0.1%+18,433+68.6%AddedHistory
UPSUnited Parcel Service IncStock247,358$31.2M<0.1%+1,819+0.7%AddedHistory
iShares Tr464288117INTL TREA BD ETF807,195$31.0M<0.1%+54,564+7.2%Added–
CARRCarrier Global CorpStock450,016$30.7M<0.1%−15,210−3.3%ReducedHistory
MSMorgan StanleyStock241,349$30.3M<0.1%+21,235+9.6%AddedHistory
iShares S&P Mid-Cap 400 Value ETF464287705ETF242,620$30.3M<0.1%+8,321+3.6%Added–
MSTRStrategy IncStock104,442$30.2M<0.1%+14,658+16.3%AddedHistory
Schwab Intermediate-Term US Treasury ETF808524854ETF1,225,863$29.8M<0.1%−182,931−13.0%ReducedConverted for a 2-for-1 split–
MOAltria Group, Inc.Stock566,020$29.6M<0.1%+34,516+6.5%AddedHistory
iShares Tr4642874407-10 YR TRSY BD318,796$29.5M<0.1%+268,570+534.7%Added–
BMYBristol Myers Squibb CoStock517,779$29.3M<0.1%+26,996+5.5%AddedHistory
DHRDanaher CorpStock127,533$29.3M<0.1%+1,193+0.9%AddedHistory
SYKStryker CorpStock80,588$29.0M<0.1%+5,589+7.5%AddedHistory
CCitigroup IncStock409,216$28.8M<0.1%+27,854+7.3%AddedHistory
Dimensional ETF Trust25434V104US CORE EQT MKT694,805$28.1M<0.1%+2,978+0.4%Added–
WMWaste Management IncStock138,694$28.0M<0.1%+5,326+4.0%AddedHistory
SPDR Series Trust78468R770ST STR R1K YLD256,969$28.0M<0.1%+300.0%Added–
iShares Inc464286319EM MKTS DIV ETF1,081,574$27.9M<0.1%−3,870−0.4%Reduced–
DLRDigital Realty Trust, Inc.COM156,548$27.8M<0.1%−9,208−5.6%ReducedHistory
SPGIS&P Global Inc.Stock55,605$27.7M<0.1%+4,044+7.8%AddedHistory
EWEdwards Lifesciences CorpStock364,230$27.0M<0.1%−20,399−5.3%ReducedHistory
COPConocoPhillipsStock270,883$26.9M<0.1%+22,444+9.0%AddedHistory
RYRoyal Bank of CanadaStock222,167$26.8M<0.1%+10,756+5.1%AddedHistory
NVONovo Nordisk A SADR308,622$26.5M<0.1%+13,823+4.7%AddedHistory
VanEck ETF Trust92189F486IG FLOA RATE ETF1,040,413$26.5M<0.1%+1,040,413New–
AEPAmerican Electric Power Co IncStock286,717$26.4M<0.1%+9,076+3.3%AddedHistory
ORLYO Reilly Automotive IncStock21,876$25.9M<0.1%+524+2.5%AddedHistory
iShares S&P 500 Value ETF464287408ETF135,700$25.9M<0.1%+20,748+18.0%Added–
SAPSAP SEADR104,985$25.8M<0.1%+9,551+10.0%AddedHistory
MARMarriott International IncStock91,910$25.6M<0.1%−5,412−5.6%ReducedHistory
PIMCO Enhanced Short Maturity Active Exchange-Traded Fund72201R833ETF254,646$25.6M<0.1%−12,306−4.6%Reduced–
KLACKLA CorpCOM NEW40,421$25.5M<0.1%+650+1.6%AddedHistory
ADIAnalog Devices IncStock119,862$25.5M<0.1%+3,036+2.6%AddedHistory
PSXPhillips 66Stock223,322$25.4M<0.1%+4,139+1.9%AddedHistory
EOGEOG Resources IncStock206,670$25.3M<0.1%−3,205−1.5%ReducedHistory
PYPLPayPal Holdings, Inc.Stock296,493$25.3M<0.1%+16,266+5.8%AddedHistory
OKEONEOK IncCOM250,460$25.1M<0.1%+9,429+3.9%AddedHistory
Vanguard Intermediate-Term Bond ETF921937819ETF335,846$25.1M<0.1%+289,862+630.4%Added–
TTTrane Technologies plcSHS67,683$25.0M<0.1%+4,927+7.9%AddedHistory
LINLinde PLCStock59,699$25.0M<0.1%−593−1.0%ReducedHistory
iShares Tr46435G193ESG AWRE USD ETF1,081,934$24.6M<0.1%+75,564+7.5%Added–
EMREmerson Electric CoStock198,099$24.6M<0.1%+13,392+7.3%AddedHistory
CMGChipotle Mexican Grill IncCOM405,361$24.4M<0.1%−38,993−8.8%ReducedHistory
Ssga Active ETF Tr78467V608ST STR BL LN ETF584,177$24.4M<0.1%+30,951+5.6%Added–
EPDEnterprise Products Partners L.P.Stock776,785$24.4M<0.1%−2,720−0.3%ReducedHistory
TMUST-Mobile US, Inc.Stock110,340$24.4M<0.1%+5,366+5.1%AddedHistory
BLKBlackRock, Inc.Stock23,348$23.9M<0.1%+131+0.6%AddedHistory
FDXFedEx CorpStock84,423$23.8M<0.1%+2,727+3.3%AddedHistory
SPDR Series Trust78464A805ST STR PR SP1500330,659$23.6M<0.1%+189,852+134.8%Added–
BKNGBooking Holdings Inc.Stock4,626$23.0M<0.1%+314+7.3%AddedHistory
AFLAflac IncStock221,107$22.9M<0.1%+651+0.3%AddedHistory
SNOWSnowflake Inc.Stock147,901$22.8M<0.1%+3,916+2.7%AddedHistory
iShares Tr46434V4070-5YR HI YL CP535,324$22.8M<0.1%−10,339−1.9%Reduced–
FTNTFortinet, Inc.Stock241,399$22.8M<0.1%+137,121+131.5%AddedHistory
CSXCSX CorpStock703,339$22.7M<0.1%+68,643+10.8%AddedHistory
GILDGilead Sciences, Inc.Stock242,527$22.4M<0.1%+23,482+10.7%AddedHistory
MPCMarathon Petroleum CorpStock160,349$22.4M<0.1%+3,424+2.2%AddedHistory
iShares Core High Dividend ETF46429B663ETF197,205$22.1M<0.1%−12,880−6.1%Reduced–
CMICummins IncStock63,422$22.1M<0.1%+2,426+4.0%AddedHistory
BNBROOKFIELD CorpCL A LTD VT SH381,620$21.9M<0.1%+31,924+9.1%AddedHistory
INTCIntel CorpStock1,091,964$21.9M<0.1%−68,145−5.9%ReducedHistory
iShares Tr46435U218ESG MSCI LEADR211,766$21.8M<0.1%−1,729−0.8%Reduced–
First Tr Exchange Traded FD33738R118NASD TECH DIV277,849$21.8M<0.1%+16,585+6.3%Added–
VanEck Morningstar Wide Moat ETF92189F643ETF233,708$21.7M<0.1%+81,702+53.7%Added–
CEGConstellation Energy CorpStock96,570$21.6M<0.1%+3,621+3.9%AddedHistory
APDAir Products & Chemicals, Inc.Stock73,808$21.4M<0.1%+2,606+3.7%AddedHistory
ZSZscaler, Inc.Stock118,095$21.3M<0.1%−30,439−20.5%ReducedHistory
MRSHMarsh & McLennan Companies, Inc.Stock99,707$21.2M<0.1%+1,128+1.1%AddedHistory
Dimensional ETF Trust25434V203INTL CORE EQT MK724,573$21.2M<0.1%−11,846−1.6%Reduced–
MMM3M CoStock163,396$21.1M<0.1%+10,158+6.6%AddedHistory
TRVTravelers Companies, Inc.Stock87,495$21.1M<0.1%+2,924+3.5%AddedHistory
iShares Select U.S. REIT ETF464287564ETF346,948$20.9M<0.1%−5,721−1.6%Reduced–
Vanguard Intl Equity Index F922042676GLB EX US ETF526,457$20.8M<0.1%−21,616−3.9%Reduced–
Invesco Exchange Traded FD T46137V431S&P 500 GARP ETF195,674$20.5M<0.1%+104,517+114.7%Added–
WELLWelltower Inc.REIT162,503$20.5M<0.1%−2,574−1.6%ReducedHistory
MDLZMondelez International, Inc.Stock342,440$20.5M<0.1%−786−0.2%ReducedHistory
ITWIllinois Tool Works IncStock80,572$20.4M<0.1%+2,940+3.8%AddedHistory
iShares Tr464288570ESG MSCI KLD ETF183,832$20.3M<0.1%−804−0.4%Reduced–
NOCNorthrop Grumman CorpStock43,039$20.2M<0.1%+468+1.1%AddedHistory
SPDR Series Trust78464A516ST INTL BBG ETF943,607$20.2M<0.1%−10,931−1.1%Reduced–
CLColgate Palmolive CoStock222,005$20.2M<0.1%+3,987+1.8%AddedHistory
XELXcel Energy IncStock298,453$20.2M<0.1%+11,698+4.1%AddedHistory
iShares Tr46435U713US INFRASTRUC427,379$19.8M<0.1%+15,269+3.7%Added–
State Street Financial Select Sector SPDR ETF81369Y605ETF408,747$19.8M<0.1%+15,306+3.9%Added–
iShares Tr464287721U.S. TECH ETF123,810$19.8M<0.1%+7,056+6.0%Added–

Options (25)

Puts and calls in the same filing. Amounts are the market value of the underlying shares, which is what 13F reports.

Option positions of Creative Planning in Q4 2024
SecurityClassPutsCalls
NVDANVIDIA CorpStock$1.16M$6.67M
GOOGLAlphabet Inc.Stock$735$3.86M
WFCWells Fargo & CompanyStock–$2.63M
AAPLApple Inc.Stock$3.75K$843.5K
MSTRStrategy IncStock–$747.6K
NUNu Holdings Ltd.ORD SHS CL A$501.5K–
DISWalt Disney CoStock–$366.1K
MSFTMicrosoft CorpStock–$308.3K
AMDAdvanced Micro Devices IncStock–$188.0K
CINFCincinnati Financial CorpCOM$113.6K–
DOCNDigitalOcean Holdings, Inc.COM$105.3K–
CARTMaplebear Inc.COM$59.8K–
HOODRobinhood Markets, Inc.Stock$53.6K–
APPAppLovin CorpCOM CL A$34.4K–
TGTTarget CorpStock$32.1K–
TSLATesla, Inc.Stock$9.61K–
BRK.BBerkshire Hathaway IncStock$6.05K–
DASHDoorDash, Inc.Stock$5.07K–
DBXDropbox, Inc.CL A$1.90K–
HDHome Depot, Inc.Stock$1.87K–
SCHWSchwab Charles CorpStock$1.00K–
CFLTConfluent, Inc.CLASS A COM$517–
WMTWalmart Inc.Stock$473–
SNOWSnowflake Inc.Stock$274–
CSCOCisco Systems, Inc.Stock$102–

Sold out since Q3 2024 (137)

Positions held at the end of Q3 2024 that are gone from this filing.

The largest 100 of 137 by value last quarter.

Positions of Creative Planning sold out since Q3 2024
SecurityClassShares in Q3 2024Value in Q3 2024% of portfolio in Q3 2024History
iShares Tr46436E874IBONDS 24 TRM TS187,477$4.50M<0.1%–
Schwab Charles Family FD808515530AMT TAX FREE MNY4,352,594$4.35M<0.1%–
iShares Tr46434VBG4IBONDS DEC24 ETF125,734$3.17M<0.1%–
MROMarathon Oil CorpCOM105,772$2.82M<0.1%History
AGRAvangrid, Inc.COM37,986$1.36M<0.1%History
VSTOVista Outdoor Inc.COM28,905$1.13M<0.1%History
ORANYOrangeSPONSORED ADR98,569$1.13M<0.1%History
IFNAberdeen India Fund, Inc.COM55,516$1.06M<0.1%History
Schwab Strategic Tr808524649MUN BD ETF19,067$1.00M<0.1%–
VGRVector Group LtdCOM63,554$948.2K<0.1%History
Proshares Ultrapro Short Qqq - US ETP74347G432Exchange-Traded Fund115,582$854.2K<0.1%–
Invesco Exch TRD SLF Idx FD46138J841BULSHS 2024 CB38,086$804.4K<0.1%–
ODPODP CorpCOM23,207$690.4K<0.1%History
PIMCO ETF Tr72201R30415+ YR US TIPS11,093$640.6K<0.1%–
FROFrontline plcCOM25,823$590.1K<0.1%History
CHUYChuy's Holdings, Inc.COM14,602$546.1K<0.1%History
SWNSouthwestern Energy CoCOM76,642$544.9K<0.1%History
JOEST JOE CoCOM9,271$540.6K<0.1%History
UVXYProShares Trust IIULTRA VIX SHORT20,574$512.9K<0.1%History
iShares Tr46435U697IBONDS DEC19,602$511.6K<0.1%–
PRFTPerficient IncCOM6,773$511.3K<0.1%History
SQSPSquarespace, Inc.CLASS A10,637$493.9K<0.1%History
FORRForrester Research, Inc.COM26,772$482.2K<0.1%History
PRMWPrimo Water CorpCOM17,413$439.7K<0.1%History
Exchange Traded Concepts Tru301505889EMQQ EME MAR ETF11,145$437.0K<0.1%–
CTLTCatalent, Inc.COM6,935$420.1K<0.1%History
DYNDyne Therapeutics, Inc.COM10,605$380.9K<0.1%History
RGPResources Connection, Inc.COM38,092$369.5K<0.1%History
IRENIREN LtdORDINARY SHARES457,625$358.1K<0.1%History
GSGiShares S&P GSCI Commodity-Indexed TrustUNIT BEN INT16,804$352.9K<0.1%History
Pacer FDS Tr69374H766INDUSTRIAL RELET8,040$348.0K<0.1%–
UNGUnited States Natural Gas Fund, LPETF21,146$345.3K<0.1%History
APAMArtisan Partners Asset Management Inc.CL A7,682$332.8K<0.1%History
BBNBlackRock Taxable Municipal Bond TrustSHS18,541$330.4K<0.1%History
iShares U.S. ETF Trust iShares Gsci Commodity Dynamic Roll Strategy ETF46431W853ETF12,675$328.4K<0.1%–
ARTNAArtesian Resources CorpCL A8,561$318.3K<0.1%History
Nuvei Corp67079A102COM9,126$304.4K<0.1%–
SPDR Index Shs FDS78463X772ST S&P INTL ETF7,802$299.5K<0.1%–
BURBurford Capital LtdORD SHS22,255$295.1K<0.1%History
SRCLStericycle IncCOM4,748$289.6K<0.1%History
THRMGentherm IncCOM5,804$270.2K<0.1%History
Invesco Exchange Traded FD T46137V316S&P500 EQL MAT7,120$266.1K<0.1%–
PSFEPaysafe LtdSHS11,844$265.7K<0.1%History
ANDEAndersons, Inc.COM5,261$263.8K<0.1%History
iShares U S ETF Tr46431W507SHOR DURA BD ETF5,136$263.2K<0.1%–
PCHPotlatchdeltic CorpCOM5,835$262.9K<0.1%History
AXNXAxonics, Inc.COM3,696$257.2K<0.1%History
ATEXAnterix Inc.COM6,827$257.1K<0.1%History
Innovator ETFs Trust45783Y814LADERD ALCTN PWR5,693$251.2K<0.1%–
First Tr Exchng Traded FD VI33740U703FT VEST DEEP ETF9,787$245.1K<0.1%–
BlackRock ETF Trust09290C103ISHARES US EQUIT4,779$236.4K<0.1%–
STEWSRH Total Return Fund, Inc.COM14,664$231.7K<0.1%History
EDUNew Oriental Education & Technology Group Inc.SPON ADR3,039$230.5K<0.1%History
CACCCredit Acceptance CorpCOM506$224.4K<0.1%History
iShares Inc46434G855MSCI GBL GOLD MN6,586$217.4K<0.1%–
NAPADuckhorn Portfolio, Inc.COM37,221$216.3K<0.1%History
Alps ETF Tr00162Q718INTL SEC DV DOG6,777$215.9K<0.1%–
iShares Tr464288711GLOB UTILITS ETF3,000$212.2K<0.1%–
RILYBRC Group Holdings, Inc.COM40,087$210.5K<0.1%History
iShares Inc464286822MSCI MEXICO ETF3,900$209.4K<0.1%–
RNSTRenasant CorpCOM6,362$206.8K<0.1%History
BEPBrookfield Renewable Partners L.P.PARTNERSHIP UNIT7,303$205.8K<0.1%History
CDNACareDx, Inc.COM6,537$204.1K<0.1%History
CALCaleres IncCOM6,162$203.7K<0.1%History
DBX ETF Tr233051853XTRACK MSCI EURP4,765$201.8K<0.1%–
Vanguard Admiral FDS Inc921932794SMLCP 600 GRTH1,681$201.4K<0.1%–
FLNAFilana Therapeutics, Inc.COM6,831$201.0K<0.1%History
iShares Tr464288562RESIDENTIAL MULT2,260$200.8K<0.1%–
ITOSiTeos Therapeutics, Inc.COM19,636$200.5K<0.1%History
ALNTAllient IncCOM10,475$198.9K<0.1%History
TWKSThoughtworks Holding, Inc.COM43,974$194.4K<0.1%History
SHLSShoals Technologies Group, Inc.CL A33,288$186.7K<0.1%History
SCSSteelcase IncCL A13,470$181.7K<0.1%History
SLRCSLR Investment Corp.COM11,279$169.7K<0.1%History
ETWOE2open Parent Holdings, Inc.COM CL A37,425$165.0K<0.1%History
DBIDesigner Brands Inc.CL A22,101$163.1K<0.1%History
Advisorshares Tr00768Y453PURE US CANN ETF21,765$156.1K<0.1%–
HSHPHimalaya Shipping Ltd.ORD SHS17,910$155.1K<0.1%History
COGTCogent Biosciences, Inc.COM14,324$154.7K<0.1%History
WOWWideOpenWest, Inc.COM27,737$145.6K<0.1%History
RCMR1 RCM Inc.COM10,035$142.2K<0.1%History
EFCEllington Financial Inc.COM10,936$141.0K<0.1%History
GRDIGRIID Infrastructure Inc.COMMON STOCK166,496$128.0K<0.1%History
AXTIAxt IncCOM52,448$126.9K<0.1%History
KROKronos Worldwide IncCOM10,178$126.7K<0.1%History
CTMXCytomX Therapeutics, Inc.COM107,000$126.3K<0.1%History
CORZZCore Scientific, Inc.*W EXP 01/23/20210,015$117.8K<0.1%History
ZSQRZ Squared Inc.COM645,104$116.1K<0.1%History
OXSQOxford Square Capital Corp.COM40,840$115.6K<0.1%History
ORICOric Pharmaceuticals, Inc.COM11,272$115.5K<0.1%History
NOVASunnova Energy International Inc.COM11,007$107.2K<0.1%History
VETVermilion Energy Inc.COM10,908$106.6K<0.1%History
THTarget Hospitality Corp.COM18,634$106.2K<0.1%History
HDSNHudson Technologies IncCOM12,705$106.0K<0.1%History
PCKPIMCO California Municipal Income Fund IICOM16,078$101.0K<0.1%History
FTFranklin Universal TrustSH BEN INT12,916$97.6K<0.1%History
CLDTChatham Lodging TrustCOM10,488$89.4K<0.1%History
YRDYiren Digital Ltd.SPONSORED ADS15,700$89.3K<0.1%History
ALECAlector, Inc.COM19,117$89.1K<0.1%History
FIGSFIGS, Inc.CL A12,697$86.8K<0.1%History