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Upbound Group, Inc.

UPBD
Exchange
Nasdaq
Industry
Services-Equipment Rental & Leasing, NEC
SEC CIK
0000933036

In the last 90 days, Upbound Group, Inc. insiders filed 1 open-market purchase and 1 sale; 259 institutions reported holding it in 13F filings for Q2 2026, worth $1.23B in total; no superinvestor holds it.

13F holders, Q4 2025

Institutional positions in Upbound Group, Inc. as of Dec 31, 2025. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
239
−16 vs. Q3 2025
Shares held
55.2M
+1.74M (+3.3%) vs. Q3 2025
Total value
$972.3M
−$292.8M (−23.1%) vs. Q3 2025
New holders
41
89 more added
Sold out
57
81 more reduced

7 institutions that held it in Q3 2025 haven't filed for Q4 2025 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q3 2025: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting UPBD on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ4 2025: 239 institutions
Q1 2021: 270 institutionsQ2 2021: 284 institutionsQ3 2021: 271 institutionsQ4 2021: 247 institutionsQ1 2022: 224 institutionsQ2 2022: 220 institutionsQ3 2022: 216 institutionsQ4 2022: 206 institutionsQ1 2023: 204 institutionsQ2 2023: 220 institutionsQ3 2023: 215 institutionsQ4 2023: 233 institutionsQ1 2024: 242 institutionsQ2 2024: 248 institutionsQ3 2024: 246 institutionsQ4 2024: 241 institutionsQ1 2025: 243 institutionsQ2 2025: 256 institutionsQ3 2025: 262 institutionsQ4 2025: 239 institutionsQ1 2026: 240 institutionsQ2 2026: 259 institutions
Value heldQ4 2025: $972.3M
Q1 2021: $2.90BQ2 2021: $2.77BQ3 2021: $2.86BQ4 2021: $2.32BQ1 2022: $1.30BQ2 2022: $966.4MQ3 2022: $833.7MQ4 2022: $1.11BQ1 2023: $1.17BQ2 2023: $1.52BQ3 2023: $1.33BQ4 2023: $1.52BQ1 2024: $1.62BQ2 2024: $1.53BQ3 2024: $1.45BQ4 2024: $1.36BQ1 2025: $1.15BQ2 2025: $1.33BQ3 2025: $1.27BQ4 2025: $972.3MQ1 2026: $1.01BQ2 2026: $1.23B
Institutions holding UPBD and their total value by quarter
QuarterHoldersValue
Q2 2026259$1.23B
Q1 2026240$1.01B
Q4 2025239$972.3M
Q3 2025262$1.27B
Q2 2025256$1.33B
Q1 2025243$1.15B
Q4 2024241$1.36B
Q3 2024246$1.45B
Q2 2024248$1.53B
Q1 2024242$1.62B
Q4 2023233$1.52B
Q3 2023215$1.33B
Q2 2023220$1.52B
Q1 2023204$1.17B
Q4 2022206$1.11B
Q3 2022216$833.7M
Q2 2022220$966.4M
Q1 2022224$1.30B
Q4 2021247$2.32B
Q3 2021271$2.86B
Q2 2021284$2.77B
Q1 2021270$2.90B

Institutions, Q4 2025

Shares, value and share of portfolio for each institution holding Upbound Group, Inc.; share changes are against Q3 2025.

Institutions holding UPBD in Q4 2025
InstitutionSharesValue% of portfolioChange in sharesAction
BlackRock, Inc.8,136,983$142.9M0.00%+150,906+1.9%Added
Vanguard Group Inc7,132,443$125.2M0.00%+231,293+3.4%Added
FMR LLC5,197,356$91.3M0.00%+269,536+5.5%Added
Ieq Capital, LLC4,101,233$72.0M0.22%−21,894−0.5%Reduced
LSV Asset Management2,515,279$44.2M0.10%−17,672−0.7%Reduced
State Street Corp2,410,524$43.2M0.00%+246,146+11.4%Added
Dimensional Fund Advisors LP2,067,567$36.3M0.01%−73,187−3.4%Reduced
Huber Capital Management LLC1,739,045$30.5M4.50%+773,775+80.2%Added
Wellington Management Group LLP1,315,672$23.1M0.00%+59,798+4.8%Added
Geode Capital Management, LLC1,279,100$22.5M0.00%−17,019−1.3%Reduced
Charles Schwab Investment Management Inc1,235,539$21.7M0.00%+91,245+8.0%Added
Bragg Financial Advisors, Inc1,105,047$19.4M0.63%+119,158+12.1%Added
Bank of New York Mellon Corp869,798$15.3M0.00%+95,137+12.3%Added
Morgan Stanley808,377$14.2M0.00%+39,894+5.2%Added
Goldman Sachs Group Inc726,944$12.8M0.00%+258,342+55.1%Added
Kennedy Capital Management, Inc.672,289$11.8M0.25%+79,988+13.5%Added
Northern Trust Corp595,041$10.4M0.00%−27,038−4.3%Reduced
Qube Research & Technologies Ltd550,651$9.67M0.01%−112,109−16.9%Reduced
Invesco Ltd.548,630$9.63M0.00%+120,333+28.1%Added
Nuveen, LLC514,649$9.04M0.00%−184,063−26.3%Reduced
Balyasny Asset Management LLC441,351$7.75M0.01%+208,872+89.8%Added
D. E. Shaw & Co., Inc.440,371$7.73M0.01%+184,535+72.1%Added
Millennium Management LLC391,580$6.88M0.00%+303,279+343.5%Added
Lido Advisors, LLC306,786$6.56M0.03%−57,571−15.8%Reduced
Victory Capital Management Inc362,607$6.37M0.00%+23,462+6.9%Added
Bridgeway Capital Management, LLC347,851$6.11M0.13%+18,584+5.6%Added
AQR Capital Management LLC333,415$5.85M0.00%+54,402+19.5%Added
Panagora Asset Management Inc328,753$5.77M0.02%+12,282+3.9%Added
Connor, Clark & Lunn Investment Management Ltd.301,906$5.30M0.01%−60,673−16.7%Reduced
BNP Paribas Arbitrage, SA296,712$5.21M0.00%+108,634+57.8%Added
Citadel Advisors LLC295,085$5.18M0.00%−145,580−33.0%Reduced
Universal- Beteiligungs- und Servicegesellschaft mbH282,320$4.96M0.01%00.0%Unchanged
Algert Global LLC274,950$4.83M0.08%+125,570+84.1%Added
American Century Companies Inc268,405$4.71M0.00%−85,338−24.1%Reduced
CSM Advisors, LLC251,985$4.42M0.12%+46,284+22.5%Added
Principal Financial Group Inc248,719$4.37M0.00%−2,995−1.2%Reduced
Empowered Funds, LLC214,851$3.77M0.06%+18,584+9.5%Added
Public Sector Pension Investment Board180,595$3.17M0.01%−22,664−11.2%Reduced
Bank of America Corp176,061$3.09M0.00%−215,322−55.0%Reduced
Intech Investment Management LLC169,921$2.98M0.03%−76,639−31.1%Reduced
Advisors Asset Management, Inc.162,218$2.85M0.05%+103,334+175.5%Added
Russell Investments Group, Ltd.161,749$2.84M0.00%+2,688+1.7%Added
Deutsche Bank AG150,118$2.64M0.00%+109,100+266.0%Added
Sepio Capital, LP148,309$2.60M0.14%+148,309New
Rhumbline Advisers145,960$2.56M0.00%−9,156−5.9%Reduced
Legal & General Group Plc136,560$2.40M0.00%−3,495−2.5%Reduced
Inspire Advisors, LLC133,069$2.34M0.22%+22,449+20.3%Added
UBS Asset Management Americas Inc126,297$2.22M0.00%+16,482+15.0%Added
First Trust Advisors LP124,928$2.19M0.00%+20,918+20.1%Added
Barclays PLC121,546$2.13M0.00%+16,178+15.4%Added
Mitsubishi UFJ Trust & Banking Corp119,202$2.09M0.00%−6,052−4.8%Reduced
Squarepoint Ops LLC116,910$2.05M0.00%+21,508+22.5%Added
Clark Estates Inc113,000$1.98M0.48%+27,500+32.2%Added
Raymond James Financial Inc105,158$1.85M0.00%−52,139−33.1%Reduced
Verition Fund Management LLC103,873$1.82M0.01%+42,689+69.8%Added
Swiss National Bank102,800$1.81M0.00%+1,900+1.9%Added
BNP PARIBAS ASSET MANAGEMENT Holding S.A.102,256$1.79M0.00%+101,490+13,249.3%Added
Western Standard LLC100,000$1.76M0.81%+100,000New
JPMorgan Chase & Co98,350$1.73M0.00%−168,712−63.2%Reduced
Y-Intercept (Hong Kong) Ltd96,277$1.69M0.04%+37,640+64.2%Added
Ameriprise Financial Inc93,348$1.64M0.00%−18,849−16.8%Reduced
Segall Bryant & Hamill, LLC86,887$1.53M0.02%00.0%Unchanged
Marshall Wace, LLP86,350$1.52M0.00%−92,669−51.8%Reduced
New York State Teachers Retirement System82,556$1.45M0.00%−3,772−4.4%Reduced
Trexquant Investment LP77,608$1.36M0.01%+77,608New
UBS Group AG76,998$1.35M0.00%−43,668−36.2%Reduced
Beacon Financial Group75,917$1.33M0.13%+41+0.1%Added
Range Financial Group LLC75,882$1.33M0.46%+75,882New
Alliancebernstein L.P.72,428$1.27M0.00%00.0%Unchanged
SEI Investments Co70,166$1.23M0.00%+32,608+86.8%Added
Miller Value Partners, LLC70,000$1.23M0.43%+50,000+250.0%Added
Wells Fargo & Company66,679$1.17M0.00%+20,785+45.3%Added
Kendall Capital Management64,870$1.14M0.24%−49,615−43.3%Reduced
Jane Street Group, LLC62,872$1.10M0.00%−76,802−55.0%Reduced
Mork Capital Management, LLC62,610$1.10M0.67%+28,410+83.1%Added
State of Tennessee, Treasury Department57,873$1.09M0.00%+16,615+40.3%Added
Hotchkis & Wiley Capital Management LLC62,000$1.09M0.00%+62,000New
Price T Rowe Associates Inc59,958$1.05M0.00%+2,259+3.9%Added
Cerity Partners LLC58,555$1.03M0.00%+47,675+438.2%Added
Los Angeles Capital Management LLC51,288$991.9K0.00%+6,662+14.9%Added
Creative Planning55,648$977.2K0.00%+33,575+152.1%Added
Great West Life Assurance Co53,807$945.0K0.00%+2,372+4.6%Added
Guggenheim Capital LLC53,077$932.0K0.01%+33,843+176.0%Added
Prudential Financial Inc52,832$927.7K0.00%−3,238−5.8%Reduced
Banco Bilbao Vizcaya Argentaria, S.A.50,343$883.6K0.01%−8,989−15.2%Reduced
California State Teachers Retirement System48,481$851.3K0.00%−46−0.1%Reduced
Virginia Retirement Systems Et Al46,600$818.3K0.00%−40,000−46.2%Reduced
LPL Financial LLC46,341$813.8K0.00%+673+1.5%Added
Gsa Capital Partners LLP44,520$782.0K0.07%+44,520New
Franklin Resources Inc41,650$731.4K0.00%−15,263−26.8%Reduced
Summit Global Investments39,139$687.0K0.04%−2,122−5.1%Reduced
Capital Fund Management S.A.37,997$667.2K0.01%+37,997New
Graham Capital Management, L.P.36,932$648.5K0.02%+26,546+255.6%Added
Thrivent Financial for Lutherans35,811$629.0K0.00%−1,780−4.7%Reduced
Horizon Investments, LLC34,769$610.5K0.01%+34,769New
Vident Advisory, LLC33,108$581.4K0.01%+8,253+33.2%Added
Citigroup Inc31,045$545.1K0.00%+16,817+118.2%Added
Voya Investment Management LLC29,675$521.1K0.00%+112+0.4%Added
State of Alaska, Department of Revenue29,721$520.0K0.01%+327+1.1%Added
Engineers Gate Manager LP29,319$514.8K0.01%−89,300−75.3%Reduced