Upbound Group, Inc.
UPBD- Exchange
- Nasdaq
- Industry
- Services-Equipment Rental & Leasing, NEC
- SEC CIK
- 0000933036
In the last 90 days, Upbound Group, Inc. insiders filed 9 open-market purchases and 1 sale; 259 institutions reported holding it in 13F filings for Q2 2026, worth $1.23B in total; no superinvestor holds it.
Key figures
- Market capClose on Nov 10, 2026
- $1.44B
- Insider buysLast 90 days, $1.69M in total
- 9
- Insider sellsLast 90 days, $188.5K in total
- 1
- 13F holdersQ2 2026, +24 vs. previous quarter
- 259
- 13F valueReported value at the end of Q2 2026
- $1.23B
- Superinvestors holdingAt the end of Q2 2026
- 0
Price chart
Financials
See financial statementsFrom SEC filings, in USD.
- Revenue, FY2025
- $4.70B
- +8.7% year over year
- Net income, FY2025
- $73.2M
- −40.7% year over year
- Free cash flow, FY2025
- $238.7M
- +392.7% year over year
- Revenue, Q3 FY2026
- $1.15B
- −1.6% year over year
Revenue flow, FY2025
Green is profit; orange is costs, expenses and taxes. Percentages are shares of revenue.
Short interest
See short dataFrom FINRA, settlement date Oct 30, 2026.
- Short interest
- 8.35M
- Shares sold short
- Change
- −836.2K
- −9.1% vs. previous
- Days to cover
- 6.15
- At average daily volume
Superinvestors holding UPBD, Q2 2026
Go to the superinvestors tabNo superinvestor reported holding UPBD at the end of Q2 2026.
Latest insider trades
See all insider tradesOpen-market purchases and sales by Upbound Group, Inc. insiders from Form 4, newest first.
| Filed (ET) | Trade date | Filing delay | Insider | Transaction | Shares | Avg price | Value | Holding change | Flags |
|---|---|---|---|---|---|---|---|---|---|
| Nov 9, 2026 (view filing)4:30 PM ET | Nov 5 | 4 days | Karam FahmiChief Executive Officer | PPurchase | +12.2K | $24.66 | +$300.0K | +4.7%271.1K after | |
| Nov 5, 2026 (view filing)4:30 PM ET | Nov 3 | 2 days | Karam FahmiChief Executive Officer | PPurchase | +4.41K | $22.71 | +$100.1K | +1.7%258.9K after | |
| Nov 4, 2026 (view filing)4:30 PM ET | Nov 2 | 2 days | Khouri HalimEVP, Chief Financial Officer | PPurchase | +11.0K | $22.78 | +$250.6K | +10.6%114.9K after | |
| Nov 4, 2026 (view filing)4:30 PM ET | Nov 2 | 2 days | Marino Glenn PDirector | PPurchase | +17.4K | $22.61 | +$393.4K | New position17.4K after | |
| Nov 4, 2026 (view filing)4:30 PM ET | Nov 3 | 1 day | Wooters RebeccaEVP, Chief Growth Officer | PPurchase | +4.33K | $23.00 | +$99.5K | +24.1%22.2K after | |
| Nov 4, 2026 (view filing)4:30 PM ET | Nov 2 | 2 days | Kumar BalajiEVP, Chief Technology Officer | PPurchase | +2.20K | $22.77 | +$50.1K | +14.9%16.9K after | |
| Nov 4, 2026 (view filing)4:30 PM ET | Nov 2 | 2 days | Brown Jeffrey JDirector | PPurchase | +17.6K | $22.67 | +$400.0K | +17.8%116.5K after | |
| Nov 4, 2026 (view filing)4:30 PM ET | Nov 2 | 2 days | Langenstein MollyDirector | PPurchase | +2.19K | $22.91 | +$50.1K | New position2.19K after | |
| Oct 29, 2026 (view filing)4:30 PM ET | Oct 27 | 2 days | Brown Jeffrey JDirector | PPurchase | +2.76K | $17.01 | +$47.0K | +2.9%98.9K after | 2 lots |
| Aug 26, 2026 (view filing)4:30 PM ET | Aug 21 | 5 daysLate | Blasquez Anthony JEVP-RAC | SSale | −10.0K | $18.85 | −$188.5K | −18.6%43.7K after |
Top 10 13F holders, Q2 2026
See all 259 holdersThe largest institutional positions in Upbound Group, Inc. at the end of Q2 2026; share changes are against Q1 2026.
| Institution | Shares | Value | % of portfolio | Change in shares | Action |
|---|---|---|---|---|---|
| BlackRock, Inc. | 9,152,511 | $194.2M | 0.00% | +944,446+11.5% | Added |
| Vanguard Portfolio Management LLC | 4,234,326 | $89.9M | 0.00% | +295,184+7.5% | Added |
| FMR LLC | 3,312,579 | $70.3M | 0.00% | −2,095,235−38.7% | Reduced |
| Dimensional Fund Advisors LP | 2,744,730 | $58.2M | 0.01% | +349,960+14.6% | Added |
| State Street Corp | 2,468,483 | $53.3M | 0.00% | +171,994+7.5% | Added |
| Goldman Sachs Group Inc | 2,407,712 | $51.1M | 0.01% | +1,030,740+74.9% | Added |
| Vanguard Capital Management LLC | 2,327,538 | $49.4M | 0.00% | +51,870+2.3% | Added |
| LSV Asset Management | 2,280,279 | $48.4M | 0.09% | −33,000−1.4% | Reduced |
| Ieq Capital, LLC | 1,770,257 | $37.6M | 0.17% | −2,133,429−54.7% | Reduced |
| Geode Capital Management, LLC | 1,468,034 | $31.2M | 0.00% | +113,050+8.3% | Added |
Holders of 5% or more of UPBD
See all 5 holders and filingsHolders whose latest Schedule 13D or 13G filing reports 5% or more of Upbound Group, Inc..
| Holder | Latest form | Stake | Change | First filed | Latest filing | Filing |
|---|---|---|---|---|---|---|
| BlackRock, Inc. | 13G/A | 13.70%7.86M shares | – | Oct 18, 20243 filings | Apr 28, 2025 | SEC |
| Vanguard Portfolio Management LLC | 13G/A | 7.99%4.66M shares | +1.01 ppfrom 6.98% | Apr 29, 20262 filings | Oct 30, 2026 | SEC |
| Ieq Capital, LLC | 13G | 7.90%4.54M shares | New | Aug 14, 20251 filing | Aug 14, 2025 | SEC |
| FMR LLC | 13G/A | 5.70%3.31M shares | −3.30 ppfrom 9.00% | Feb 9, 20227 filings | Aug 6, 2026 | SEC |
| Dimensional Fund Advisors LP | 13G | 5.40%3.12M shares | New | Oct 8, 20261 filing | Oct 8, 2026 | SEC |
Politician trades
All politician trades in UPBD1 member of Congress reported 2 trades in Upbound Group, Inc. since 2020. Newest filings:
| Filed | Politician | Type | Amount |
|---|---|---|---|
| Apr 27, 2020 | Donna E. Shalala House · FL | Buy | $1K-$15K |
| Apr 27, 2020 | Donna E. Shalala House · FL | Sell | $1K-$15K |

House · FL · Apr 27, 2020
Buy$1K-$15K

House · FL · Apr 27, 2020
Sell$1K-$15K