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Harley-Davidson, Inc.

HOG
Exchange
NYSE
Industry
Motorcycles, Bicycles & Parts
SEC CIK
0000793952

In the last 90 days, Harley-Davidson, Inc. insiders filed 0 open-market purchases and 2 sales; 444 institutions reported holding it in 13F filings for Q2 2026, worth $2.66B in total; no superinvestor holds it.

Currency
USD
Source
SEC XBRL data (10-K, 10-Q, 20-F, 40-F)
Updated
Nov 5, 2026, 12:07 AM ET

Revenue flow, FY2025

Where the revenue went in FY2025, from the income statement below. Green is profit; orange is costs, expenses and taxes. Percentages are shares of revenue; hover over a band or a bar for the exact amount.

Income statement

Each column is one fiscal year, newest first.

Income statement of Harley-Davidson, Inc., annual
Line itemFY2025FY2024FY2023FY2022FY2021
Period endDec 31, 2025Dec 31, 2024Dec 31, 2023Dec 31, 2022Dec 31, 2021
Filing10-K10-K10-K10-K10-K
ReportedFeb 10, 2026Feb 5, 2025Feb 8, 2024Feb 2, 2023Feb 8, 2022
Revenue$4.47B$5.19B$5.84B$5.76B$5.34B
Cost of revenue$2.74B$3.01B$3.32B$3.40B$3.24B
Research and development––$159.3M$158.6M$175.1M
Selling, general and administrative$1.15B$1.15B$1.18B$1.08B$1.05B
Operating income$386.6M$416.6M$779.1M$909.3M$823.4M
Interest expense––$30.8M$31.2M$31.0M
Income tax$129.6M$72.0M$171.8M$192.0M$169.2M
Net income$338.7M$455.4M$706.6M$741.4M$650.0M
EPS, basic$2.82$3.46$4.96$5.01$4.23
EPS, diluted$2.78$3.44$4.87$4.96$4.19
Weighted shares, basic120.1M131.4M142.4M148.0M153.7M
Weighted shares, diluted121.3M132.3M145.1M149.4M155.0M
Margins and growth
Operating margin8.6%8.0%13.3%15.8%15.4%
Net margin7.6%8.8%12.1%12.9%12.2%
Revenue growth, year over year−13.8%−11.1%+1.4%+7.8%+31.6%
Net income growth, year over year−25.6%−35.6%−4.7%+14.1%+49,978.9%

Balance sheet

Each column is one fiscal year, newest first.

Balance sheet of Harley-Davidson, Inc., annual
Line itemFY2025FY2024FY2023FY2022FY2021
Period endDec 31, 2025Dec 31, 2024Dec 31, 2023Dec 31, 2022Dec 31, 2021
Filing10-K10-K10-K10-K10-K
ReportedFeb 10, 2026Feb 5, 2025Feb 8, 2024Feb 2, 2023Feb 8, 2022
Cash and equivalents$3.09B$1.59B$1.53B$1.43B$1.87B
Accounts receivable$225.8M$234.3M$267.2M$252.2M$182.1M
Inventory$730.9M$745.8M$930.0M$951.0M$712.9M
Total current assets$5.59B$5.00B$5.16B$4.75B$4.55B
Property, plant and equipment$750.2M$757.1M$731.7M$689.9M$684.0M
Goodwill$63.9M$61.7M$62.7M$62.1M$63.2M
Intangible assets–$5.57M$7.03M$6.39M–
Total assets$8.04B$11.9B$12.1B$11.5B$11.1B
Accounts payable$389.2M$298.7M$349.2M$378.0M$375.0M
Short-term debt$497.8M$640.2M$878.9M$770.5M$751.3M
Total current liabilities$2.66B$3.56B$3.38B$3.53B$3.34B
Long-term debt$1.65B$4.47B$4.99B$4.46B$4.60B
Shareholders' equity$3.16B$3.16B$3.25B$2.91B$2.55B

Cash flow statement

Each column is one fiscal year, newest first. Free cash flow is operating cash flow minus capital expenditures.

Cash flow statement of Harley-Davidson, Inc., annual
Line itemFY2025FY2024FY2023FY2022FY2021
Period endDec 31, 2025Dec 31, 2024Dec 31, 2023Dec 31, 2022Dec 31, 2021
Filing10-K10-K10-K10-K10-K
ReportedFeb 10, 2026Feb 5, 2025Feb 8, 2024Feb 2, 2023Feb 8, 2022
Operating cash flow$568.9M$1.06B$754.9M$548.5M$975.7M
Capital expenditures$153.7M$196.6M$207.4M$151.7M$120.2M
Free cash flow$415.2M$867.3M$547.5M$396.8M$855.5M
Depreciation and amortization$172.4M$160.7M$158.1M$151.9M$165.2M
Stock-based compensation$31.7M$49.0M$82.9M$54.4M$42.2M
Dividends paid$86.4M$91.2M$96.3M$93.2M$92.4M
Share buybacks$353.3M$459.8M$364.0M$338.6M$11.6M
Investing cash flow$3.78B-$383.3M-$512.3M-$773.0M-$459.4M
Financing cash flow-$3.01B-$572.3M-$174.6M-$202.0M-$1.88B
Net change in cash$1.35B$92.0M$69.6M-$446.0M-$1.38B
Ratio
Stock-based compensation, % of revenue0.7%0.9%1.4%0.9%0.8%

Shares outstanding

Common shares outstanding as stated on the cover of each 10-K and 10-Q. The date is the cover date, not the period end; a rising count means dilution.

Shares outstanding for Harley-Davidson, Inc. by cover date
Cover dateShares outstandingChange in a yearFiling
Oct 30, 2026101.0M−14.5%SEC
Jul 31, 2026104.1M−14.4%SEC
Apr 30, 2026105.3M−13.4%SEC
Jan 30, 2026111.9M−10.2%SEC
Oct 31, 2025118.1M−7.2%SEC
Jul 30, 2025121.6M−7.6%SEC
Apr 29, 2025121.5M−9.7%SEC
Jan 31, 2025124.5M−8.8%SEC

Notes and known gaps

How these numbers are put together, and what they can't tell you.

  • Numbers come from the XBRL data in each period's original 10-K, 10-Q, 20-F or 40-F, or its amendment. They are shown as filed: later filings don't restate earlier periods here.
  • Reported is the filing date of the first 8-K with Item 2.02 (results of operations) after the period ended, no later than the 10-Q or 10-K and within 120 days. Companies that release results only in the 10-Q, and foreign companies, which use Form 6-K, have none.

Known gaps

  • Foreign companies that file Form 20-F or 40-F have annual statements only: their quarterly results are furnished on Form 6-K, which has no XBRL data.
  • EPS and share counts are as reported at the time, not adjusted for later stock splits.
  • For ADRs, EPS is per ordinary share, not per ADS (one TSMC ADS is five ordinary shares).
  • For banks, revenue may be interest income only, depending on how the bank tags its filings; cost of revenue and gross profit are usually blank.
  • Companies with several share classes, such as Berkshire Hathaway, may have no EPS and no cover share count.
  • Depreciation and amortization is missing for some companies that report it under their own XBRL tags.