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Bread Financial Holdings, Inc.

BFH
Exchange
NYSE
Industry
Personal Credit Institutions
SEC CIK
0001101215

In the last 90 days, Bread Financial Holdings, Inc. insiders filed 1 open-market purchase and 1 sale; 420 institutions reported holding it in 13F filings for Q2 2026, worth $4.30B in total; no superinvestor holds it.

Other share classesBFH.PABFH.PB

13F holders, Q2 2026

Institutional positions in Bread Financial Holdings, Inc. as of Jun 30, 2026. Investment managers with $100 million or more in US stocks report their long positions on Form 13F within 45 days after each quarter ends. How 13F works

Institutional holders
420
+37 vs. Q1 2026
Shares held
39.7M
−3.63M (−8.4%) vs. Q1 2026
Total value
$4.30B
+$1.06B (+32.6%) vs. Q1 2026
New holders
78
123 more added
Sold out
41
158 more reduced

6 institutions that held it in Q1 2026 haven't filed for Q2 2026 yet. Not filing isn't selling, so they aren't counted as sold out or in the changes above.

Compare with Q1 2026: new holders, sold out and not filed yet

Holders and value by quarter

Institutions reporting BFH on Form 13F each quarter since Q1 2021, and the total value they reported. Values are as of each quarter end, so they also move with the share price.

Institutional holdersQ2 2026: 420 institutions
Q1 2021: 384 institutionsQ2 2021: 388 institutionsQ3 2021: 359 institutionsQ4 2021: 347 institutionsQ1 2022: 307 institutionsQ2 2022: 288 institutionsQ3 2022: 266 institutionsQ4 2022: 269 institutionsQ1 2023: 257 institutionsQ2 2023: 255 institutionsQ3 2023: 263 institutionsQ4 2023: 271 institutionsQ1 2024: 278 institutionsQ2 2024: 289 institutionsQ3 2024: 328 institutionsQ4 2024: 329 institutionsQ1 2025: 324 institutionsQ2 2025: 339 institutionsQ3 2025: 345 institutionsQ4 2025: 375 institutionsQ1 2026: 389 institutionsQ2 2026: 420 institutions
Value heldQ2 2026: $4.30B
Q1 2021: $5.27BQ2 2021: $4.98BQ3 2021: $4.57BQ4 2021: $3.03BQ1 2022: $2.57BQ2 2022: $1.79BQ3 2022: $1.54BQ4 2022: $1.95BQ1 2023: $1.54BQ2 2023: $1.59BQ3 2023: $1.76BQ4 2023: $1.66BQ1 2024: $1.93BQ2 2024: $2.37BQ3 2024: $2.44BQ4 2024: $3.00BQ1 2025: $2.47BQ2 2025: $2.77BQ3 2025: $2.72BQ4 2025: $3.47BQ1 2026: $3.24BQ2 2026: $4.30B
Institutions holding BFH and their total value by quarter
QuarterHoldersValue
Q2 2026420$4.30B
Q1 2026389$3.24B
Q4 2025375$3.47B
Q3 2025345$2.72B
Q2 2025339$2.77B
Q1 2025324$2.47B
Q4 2024329$3.00B
Q3 2024328$2.44B
Q2 2024289$2.37B
Q1 2024278$1.93B
Q4 2023271$1.66B
Q3 2023263$1.76B
Q2 2023255$1.59B
Q1 2023257$1.54B
Q4 2022269$1.95B
Q3 2022266$1.54B
Q2 2022288$1.79B
Q1 2022307$2.57B
Q4 2021347$3.03B
Q3 2021359$4.57B
Q2 2021388$4.98B
Q1 2021384$5.27B

Institutions, Q2 2026

Shares, value and share of portfolio for each institution holding Bread Financial Holdings, Inc.; share changes are against Q1 2026.

Institutions holding BFH in Q2 2026
InstitutionSharesValue% of portfolioChange in sharesAction
Northern Trust Corp521,167$56.5M0.01%−14,935−2.8%Reduced
LSV Asset Management527,254$57.1M0.10%+101,643+23.9%Added
Morgan Stanley564,739$61.2M0.00%−50,889−8.3%Reduced
Nomura Asset Management International Inc.583,288$63.2M0.09%−125,178−17.7%Reduced
Bank of America Corp607,351$65.8M0.00%−22,874−3.6%Reduced
Charles Schwab Investment Management Inc612,515$66.4M0.01%−41,634−6.4%Reduced
Goldman Sachs Group Inc762,074$82.6M0.01%+9,060+1.2%Added
Jacobs Levy Equity Management, Inc769,826$83.4M0.30%−176,441−18.6%Reduced
Franklin Resources Inc823,185$89.2M0.02%−326,271−28.4%Reduced
HSBC Holdings PLC907,458$98.8M0.05%−102,432−10.1%Reduced
Arrowstreet Capital, Limited Partnership1,045,197$113.2M0.05%−58,387−5.3%Reduced
Geode Capital Management, LLC1,132,140$122.7M0.01%−53,070−4.5%Reduced
Turtle Creek Asset Management Inc.1,310,339$142.0M5.55%−1,120,763−46.1%Reduced
State Street Corp1,681,704$182.2M0.01%−83,079−4.7%Reduced
Vanguard Capital Management LLC1,757,637$190.4M0.00%−111,748−6.0%Reduced
Allianz Asset Management GmbH1,788,468$193.8M0.18%+441,866+32.8%Added
American Century Companies Inc1,791,190$194.1M0.09%+159,569+9.8%Added
Vanguard Portfolio Management LLC2,621,816$284.1M0.01%−134,520−4.9%Reduced
Dimensional Fund Advisors LP3,092,208$335.0M0.06%+6,148+0.2%Added
BlackRock, Inc.3,888,457$421.3M0.01%−336,243−8.0%Reduced
Philadelphia Financial Management of San Francisco, LLC0$00.00%−172,156−100.0%Sold out
Citadel Advisors LLC0$00.00%−147,248−100.0%Sold out
Jupiter Asset Management Ltd0$00.00%−106,163−100.0%Sold out
BW Gestao de Investimentos Ltda.0$00.00%−80,000−100.0%Sold out
Factorial Partners, LLC0$00.00%−35,000−100.0%Sold out
Tweedy, Browne Co LLC0$00.00%−31,262−100.0%Sold out
Weiss Asset Management LP0$00.00%−30,600−100.0%Sold out
Knights of Columbus Asset Advisors LLC0$00.00%−20,233−100.0%Sold out
Ieq Capital, LLC0$00.00%−14,015−100.0%Sold out
Sierra Summit Advisors LLC0$00.00%−11,666−100.0%Sold out
Bridgewater Associates, LP0$00.00%−10,286−100.0%Sold out
Vise Technologies, Inc.0$00.00%−5,821−100.0%Sold out
Calamos Advisors LLC0$00.00%−4,889−100.0%Sold out
Magnetar Financial LLC0$00.00%−4,699−100.0%Sold out
Financiere des Professionnels - Fonds d,investissement inc.0$00.00%−3,796−100.0%Sold out
Aquatic Capital Management LLC0$00.00%−3,787−100.0%Sold out
Daiwa Securities Group Inc.0$00.00%−3,735−100.0%Sold out
Numerai GP LLC0$00.00%−3,592−100.0%Sold out
Prana Capital Management, LP0$00.00%−3,513−100.0%Sold out
Nierenberg Investment Management Company, Inc.0$00.00%−3,380−100.0%Sold out
Connor, Clark & Lunn Investment Management Ltd.0$00.00%−2,727−100.0%Sold out
Quadrant Capital Group LLC0$00.00%−1,511−100.0%Sold out
Advisory Services Network, LLC0$00.00%−472−100.0%Sold out
MAI Capital Management0$00.00%−448−100.0%Sold out
Root Financial Partners, LLC0$00.00%−325−100.0%Sold out
Legacy Wealth Managment, LLC0$00.00%−275−100.0%Sold out
South State Corp.0$00.00%−212−100.0%Sold out
Eastern Bank0$00.00%−190−100.0%Sold out
Twin Peaks Wealth Advisors, LLC0$00.00%−156−100.0%Sold out
Intentional Wealth Strategies, LLC0$00.00%−150−100.0%Sold out
Caitong International Asset Management Co., Ltd0$00.00%−94−100.0%Sold out
Sound Income Strategies, LLC0$00.00%−88−100.0%Sold out
Aster Capital Management (DIFC) Ltd0$00.00%−107−100.0%Sold out
Wealth Preservation Advisors, LLC0$00.00%−53−100.0%Sold out
BFSG, LLC0$00.00%−35−100.0%Sold out
Ancora Advisors, LLC0$00.00%−23−100.0%Sold out
Triumph Capital Management0$00.00%−21−100.0%Sold out
Vermillion Wealth Management, Inc.0$00.00%−4−100.0%Sold out
Innovative Asset Advisors Group, LLC0$00.00%−3−100.0%Sold out
Curio Wealth, LLC0$00.00%−1−100.0%Sold out
Kentucky Retirement Systems0$00.00%−4,022−100.0%Sold out
Janus Henderson Group PLC––––Not filed
DGS Capital Management, LLC––––Not filed
CWM, LLC––––Not filed
Skopos Labs, Inc.––––Not filed
Red Tortoise LLC––––Not filed
Sunbelt Securities, Inc.––––Not filed