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waypoint wealth counsel

SEC CIK
0001807909
Latest filing
Aug 4, 2026

Holdings in Q3 2024

Holdings as of Sep 30, 2024, filed Oct 4, 2024. Long positions only; changes compare share counts with Q2 2024.

Institution overview
Positions
102
+13 vs. Q2 2024
Portfolio value
$147.6M
+$16.9M (+12.9%) vs. Q2 2024
Filed
Oct 4, 2024
SEC
Holdings of waypoint wealth counsel in Q3 2024
SecurityClassSharesValue% of portfolioShare changeActionHistory
Vanguard S&P 500 ETF922908363ETF33,486$17.7M12.0%+2,125+6.8%Added–
Vanguard High Dividend Yield Index ETF921946406ETF72,842$9.34M6.3%+848+1.2%Added–
SPYSPDR S&P 500 ETF TrustETF15,474$8.88M6.0%+892+6.1%AddedHistory
iShares Core S&P 500 ETF464287200ETF13,837$7.98M5.4%+408+3.0%Added–
Janus Detroit STR Tr47103U845HENDRSON AAA CL149,504$7.61M5.2%+8,050+5.7%Added–
GLDSPDR Gold TrustETF28,445$6.91M4.7%+789+2.9%AddedHistory
AAPLApple Inc.Stock29,507$6.88M4.7%+1,317+4.7%AddedHistory
MSFTMicrosoft CorpStock15,894$6.84M4.6%+696+4.6%AddedHistory
iShares Russell 2000 ETF464287655ETF19,729$4.36M3.0%+335+1.7%Added–
IAUiShares Gold TrustETF78,874$3.92M2.7%−225−0.3%ReducedHistory
Vanguard Morningstar Small-Cap ETF922908751ETF13,964$3.31M2.2%−239−1.7%Reduced–
Janus Detroit STR Tr47103U753B-BBB CLO ETF53,614$2.62M1.8%+1,384+2.6%Added–
iShares S&P 500 Growth ETF464287309ETF27,183$2.60M1.8%+83+0.3%Added–
NVDANVIDIA CorpStock20,830$2.53M1.7%+2,852+15.9%AddedHistory
AMZNAmazon Com IncStock12,229$2.28M1.5%+1,316+12.1%AddedHistory
iShares Core S&P Mid-Cap ETF464287507ETF35,856$2.23M1.5%+4,002+12.6%Added–
Schwab U.S. Broad Market ETF808524102ETF33,242$2.21M1.5%+623+1.9%Added–
Schwab US Dividend Equity ETF808524797ETF24,844$2.10M1.4%+215+0.9%Added–
Invesco QQQ Trust Series I46090E103ETF3,828$1.87M1.3%+36+0.9%Added–
Vanguard Dividend Appreciation ETF921908844ETF9,272$1.84M1.2%+273+3.0%Added–
CBOECboe Global Markets, Inc.COM8,187$1.68M1.1%+7+0.1%AddedHistory
iShares Tr4642874407-10 YR TRSY BD16,280$1.60M1.1%−1,260−7.2%Reduced–
Vanguard Morningstar Mid-Cap ETF922908629ETF5,758$1.52M1.0%+10+0.2%Added–
JPMJPMorgan Chase & CoStock7,151$1.51M1.0%+350+5.1%AddedHistory
iShares Select Dividend ETF464287168ETF10,088$1.36M0.9%+183+1.8%Added–
Vanguard Admiral FDS Inc921932828SMLLCP 600 IDX12,149$1.31M0.9%+10.0%Added–
GOOGAlphabet Inc.Stock7,731$1.29M0.9%+103+1.4%AddedHistory
iShares Tr464287689RUSSELL 3000 ETF3,775$1.23M0.8%+12+0.3%Added–
COSTCostco Wholesale CorpStock1,341$1.19M0.8%+52+4.0%AddedHistory
GOOGLAlphabet Inc.Stock6,502$1.08M0.7%+911+16.3%AddedHistory
HDHome Depot, Inc.Stock2,588$1.05M0.7%+159+6.5%AddedHistory
BRK.BBerkshire Hathaway IncStock2,248$1.03M0.7%+130+6.1%AddedHistory
XOMExxonMobil Holdings CorpCOM8,537$1.00M0.7%+29+0.3%AddedHistory
EGPEastgroup Properties IncCOM5,300$990.1K0.7%−350−6.2%ReducedHistory
Dimensional World Ex U.S. Core Equity 2 ETF25434V880ETF36,391$982.9K0.7%+723+2.0%Added–
State Street Energy Select Sector SPDR ETF81369Y506ETF9,512$835.2K0.6%−215−2.2%Reduced–
JNJJohnson & JohnsonStock4,896$793.5K0.5%+340+7.5%AddedHistory
iShares MSCI USA Min Vol Factor ETF46429B697ETF8,066$736.5K0.5%−1,756−17.9%Reduced–
METAMeta Platforms, Inc.Stock1,282$733.9K0.5%+263+25.8%AddedHistory
iShares Russell 1000 Growth ETF464287614ETF1,861$698.7K0.5%−11−0.6%Reduced–
CSCOCisco Systems, Inc.Stock12,841$683.4K0.5%+74+0.6%AddedHistory
ABBVAbbVie Inc.Stock3,442$679.8K0.5%+88+2.6%AddedHistory
State Street Financial Select Sector SPDR ETF81369Y605ETF14,769$669.3K0.5%+14,769New–
Schwab International Equity ETF808524805ETF15,805$649.9K0.4%+296+1.9%Added–
AVGOBroadcom Inc.Stock3,751$647.1K0.4%+1,081+40.5%AddedConverted for a 10-for-1 splitHistory
Dimensional ETF Trust25434V401US EQUI MARK ETF10,394$646.5K0.4%+5,197+100.0%Added–
LLYEli Lilly & CoStock648$574.1K0.4%+107+19.8%AddedHistory
Invesco Exchange Traded FD T46137V357S&P500 EQL WGT3,073$550.5K0.4%+121+4.1%Added–
J P Morgan Exchange Traded F46641Q217BETABULDRS JAPAN9,151$542.5K0.4%+9,151New–
ProShares Tr74348A467S&P 500 DV ARIST5,004$534.3K0.4%+13+0.3%Added–
UNHUnitedHealth Group IncStock882$515.8K0.3%+139+18.7%AddedHistory
iShares Tr464287549EXPND TEC SC ETF5,262$504.9K0.3%+2,054+64.0%Added–
TSLATesla, Inc.Stock1,776$464.7K0.3%+306+20.8%AddedHistory
Vanguard Morningstar Growth ETF922908736ETF1,169$448.9K0.3%+69+6.3%Added–
QCOMQualcomm IncStock2,631$447.4K0.3%+149+6.0%AddedHistory
WMTWalmart Inc.Stock5,193$419.3K0.3%+425+8.9%AddedHistory
ASTSAST SpaceMobile, Inc.COM CL A15,974$417.7K0.3%00.0%UnchangedHistory
CEFSprott Physical Gold & Silver TrustPHYSICAL GOLD AN16,490$403.8K0.3%00.0%UnchangedHistory
GSBDGoldman Sachs BDC, Inc.SHS29,185$401.6K0.3%+109+0.4%AddedHistory
KOCoca Cola CoStock5,354$384.7K0.3%+534+11.1%AddedHistory
AMATApplied Materials IncStock1,853$374.4K0.3%+56+3.1%AddedHistory
NFLXNetflix IncStock521$369.5K0.3%+90+20.9%AddedHistory
PLDPrologis, Inc.REIT2,785$351.7K0.2%+181+7.0%AddedHistory
Vanguard Morningstar Mid-Cap Value ETF922908512ETF2,005$336.2K0.2%00.0%Unchanged–
GPCGenuine Parts CoStock2,368$330.8K0.2%−88−3.6%ReducedHistory
UPSUnited Parcel Service IncStock2,406$328.1K0.2%+47+2.0%AddedHistory
MRKMerck & Co., Inc.Stock2,879$326.9K0.2%−47−1.6%ReducedHistory
BNBROOKFIELD CorpCL A LTD VT SH6,104$324.4K0.2%00.0%UnchangedHistory
CATCaterpillar IncStock827$323.2K0.2%−18−2.1%ReducedHistory
AONAon plcCL A927$320.7K0.2%+32+3.6%AddedHistory
CCOICogent Communications Holdings, Inc.COM NEW4,215$320.0K0.2%00.0%UnchangedHistory
CVXChevron CorpStock2,170$319.6K0.2%−218−9.1%ReducedHistory
iShares Core MSCI Total International Stock ETF46432F834ETF4,314$313.3K0.2%00.0%Unchanged–
J P Morgan Exchange Traded F46641Q225BETA CDA ETF NEW4,299$310.8K0.2%+4,299New–
HNIHni CorpStock5,533$297.9K0.2%+5,533NewHistory
SLBSLB LimitedStock6,911$289.9K0.2%+6,911NewHistory
IBMInternational Business Machines CorpStock1,292$285.8K0.2%−4−0.3%ReducedHistory
AMTAmerican Tower CorpREIT1,216$282.8K0.2%+62+5.4%AddedHistory
AMDAdvanced Micro Devices IncStock1,685$276.5K0.2%+114+7.3%AddedHistory
ORLYO Reilly Automotive IncStock239$275.2K0.2%+6+2.6%AddedHistory
BACBank of America CorpStock6,669$264.6K0.2%+993+17.5%AddedHistory
MKLMarkel Group Inc.COM167$262.0K0.2%+1+0.6%AddedHistory
ODFLOld Dominion Freight Line, Inc.COM1,244$247.1K0.2%+39+3.2%AddedHistory
J P Morgan Exchange Traded F46641Q233BETA DEVE EX ETF4,463$241.1K0.2%+4,463New–
DISWalt Disney CoStock2,487$239.2K0.2%−107−4.1%ReducedHistory
UNPUnion Pacific CorpStock949$233.8K0.2%+949NewHistory
MLMMartin Marietta Materials IncCOM433$233.1K0.2%+6+1.4%AddedHistory
iShares Tr464287788U.S. FINLS ETF2,191$227.6K0.2%+8+0.4%Added–
PGProcter & Gamble CoStock1,308$226.6K0.2%+1,308NewHistory
MAMastercard IncStock451$222.7K0.2%+451NewHistory
KMXCarMax IncCOM2,835$219.4K0.1%+2,835NewHistory
VVisa Inc.Stock782$215.0K0.1%+782NewHistory
SOSouthern CoStock2,355$212.4K0.1%+2,355NewHistory
NEUNewmarket CorpCOM383$211.4K0.1%+383NewHistory
Vanguard S&P 500 Growth ETF921932505ETF611$211.0K0.1%+5+0.8%Added–
TGTTarget CorpStock1,300$202.6K0.1%+1,300NewHistory
RCReady Capital CorpCOM21,916$167.2K0.1%−16,308−42.7%ReducedHistory
FFord Motor CoStock10,238$108.1K0.1%−2,021−16.5%ReducedHistory
GIFTGiftify, Inc.COM35,725$65.4K<0.1%+35,725NewHistory
Block, Inc.852234AK9NOTE 0.250%11/026,000$22.6K<0.1%00.0%Unchanged–

Options (1)

Puts and calls in the same filing. Amounts are the market value of the underlying shares, which is what 13F reports.

Option positions of waypoint wealth counsel in Q3 2024
SecurityClassPutsCalls
Invesco QQQ Trust Series I46090E103ETF$976.1K–

Sold out since Q2 2024 (2)

Positions held at the end of Q2 2024 that are gone from this filing.

Positions of waypoint wealth counsel sold out since Q2 2024
SecurityClassShares in Q2 2024Value in Q2 2024% of portfolio in Q2 2024History
INTCIntel CorpStock12,581$389.6K0.3%History
PAASPan American Silver CorpStock10,500$208.7K0.2%History