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Creative Planning

SEC CIK
0001540235
Latest filing
Aug 13, 2026

Holdings in Q3 2021

Holdings as of Sep 30, 2021, filed Nov 10, 2021. Long positions only; changes compare share counts with Q2 2021.

Institution overview
Positions
2,050
+75 vs. Q2 2021
Portfolio value
$56.4B
+$40.3M (+0.1%) vs. Q2 2021
Filed
Nov 10, 2021
SEC
Holdings of Creative Planning in Q3 2021
SecurityClassSharesValue% of portfolioShare changeActionHistory
PFEPfizer IncStock1,048,035$45.1M0.1%−17,732−1.7%ReducedHistory
iShares Russell Mid-Cap Growth ETF464287481ETF385,986$43.3M0.1%+4,039+1.1%Added–
ABBVAbbVie Inc.Stock397,832$42.9M0.1%+4,143+1.1%AddedHistory
American Centy ETF Tr025072794FOCUSED LRG CAP722,052$42.7M0.1%−27,880−3.7%Reduced–
Vanguard World FD921910725ESG INTL STK ETF675,129$41.7M0.1%+355,700+111.4%Added–
BNLBroadstone Net Lease, Inc.COM1,669,027$41.4M0.1%−179,679−9.7%ReducedHistory
Vanguard Morningstar Growth ETF922908736ETF142,451$41.3M0.1%−11,516−7.5%Reduced–
CVXChevron CorpStock395,504$40.1M0.1%−10,232−2.5%ReducedHistory
UNHUnitedHealth Group IncStock98,416$38.5M0.1%+3,999+4.2%AddedHistory
UPSUnited Parcel Service IncStock206,273$37.6M0.1%+45,193+28.1%AddedHistory
CSCOCisco Systems, Inc.Stock682,954$37.2M0.1%+23,997+3.6%AddedHistory
Vanguard Information Technology ETF92204A702ETF89,943$36.1M0.1%−4,015−4.3%Reduced–
MRKMerck & Co., Inc.Stock479,647$36.0M0.1%+49,967+11.6%AddedHistory
TAT&T Inc.Stock1,312,006$35.4M0.1%+159,266+13.8%AddedHistory
iShares Inc46434G863ESG AWR MSCI EM852,299$35.3M0.1%+447,253+110.4%Added–
SBUXStarbucks CorpStock319,224$35.2M0.1%+13,986+4.6%AddedHistory
American Centy ETF Tr025072802INTL SMCP VLU527,353$34.1M0.1%+161,866+44.3%Added–
NEENextera Energy IncStock431,995$33.9M0.1%+20,408+5.0%AddedHistory
PIMCO Enhanced Short Maturity Active Exchange-Traded Fund72201R833ETF331,557$33.8M0.1%−66,000−16.6%Reduced–
WFCWells Fargo & CompanyStock722,329$33.5M0.1%+89,097+14.1%AddedHistory
NFLXNetflix IncStock53,844$32.9M0.1%+2,768+5.4%AddedHistory
Dimensional ETF Trust25434V807INTERNATNAL VAL992,074$32.5M0.1%+992,074New–
LOWLowes Companies IncStock160,070$32.5M0.1%+1,300+0.8%AddedHistory
ORCLOracle CorpStock370,068$32.2M0.1%−4,039−1.1%ReducedHistory
Invesco Actively Managed Exc46090A887ULTRA SHRT DUR637,608$32.2M0.1%−1,377,732−68.4%Reduced–
Invesco Exchange Traded FD T46137V357S&P500 EQL WGT213,815$32.0M0.1%−1,546−0.7%Reduced–
Schwab U.S. Broad Market ETF808524102ETF305,592$31.7M0.1%+20,392+7.2%Added–
ADBEAdobe Inc.Stock55,053$31.7M0.1%+7,131+14.9%AddedHistory
DOVDOVER CorpCOM203,674$31.7M0.1%+776+0.4%AddedHistory
Schwab US Tips ETF808524870ETF502,480$31.4M0.1%+37,872+8.2%Added–
CERNCERNER CorpCOM442,747$31.2M0.1%+11,663+2.7%AddedHistory
iShares S&P 500 Growth ETF464287309ETF415,733$30.7M0.1%−4,223−1.0%Reduced–
iShares Tr46435U663ESG AWARE MSCI784,964$30.6M0.1%+412,292+110.6%Added–
GLDSPDR Gold TrustETF300,051$30.2M0.1%+113,808+61.1%AddedHistory
MAMastercard IncStock86,691$30.1M0.1%+3,606+4.3%AddedHistory
LLYEli Lilly & CoStock130,446$30.1M0.1%+11,318+9.5%AddedHistory
Vanguard Morningstar Small-Cap Value ETF922908611ETF177,577$30.1M0.1%+46,972+36.0%Added–
Vanguard Intl Equity Index F922042866FTSE PACIFIC ETF370,392$30.0M0.1%+26,813+7.8%Added–
CRMSalesforce, Inc.Stock107,591$29.2M0.1%−2,377−2.2%ReducedHistory
iShares Select U.S. REIT ETF464287564ETF443,943$29.0M0.1%−8,342−1.8%Reduced–
iShares Select Dividend ETF464287168ETF251,650$28.9M0.1%−22,348−8.2%Reduced–
Vanguard Malvern FDS922020805STRM INFPROIDX544,616$28.6M0.1%+68,593+14.4%Added–
QCOMQualcomm IncStock220,982$28.5M0.1%−1,844−0.8%ReducedHistory
TYLTyler Technologies IncCOM61,568$28.2M0.1%−4,647−7.0%ReducedHistory
ACNAccenture plcStock87,408$28.0M<0.1%−1,076−1.2%ReducedHistory
SHOPShopify Inc.Stock20,299$27.5M<0.1%−950−4.5%ReducedHistory
NKENIKE, Inc.Stock189,040$27.5M<0.1%+11,668+6.6%AddedHistory
Vanguard Intl Equity Index F922042676GLB EX US ETF487,141$27.4M<0.1%+5,556+1.2%Added–
SNOWSnowflake Inc.Stock89,594$27.1M<0.1%−31,602−26.1%ReducedHistory
Invesco Exchange Traded FD T46137V266S&P500 PUR GWT137,775$26.5M<0.1%−4,131−2.9%Reduced–
Vanguard Scottsdale FDS92206C102SHORT TERM TREAS429,156$26.4M<0.1%+77,516+22.0%Added–
CATCaterpillar IncStock135,923$26.1M<0.1%+9,400+7.4%AddedHistory
AMATApplied Materials IncStock200,393$25.8M<0.1%−29,889−13.0%ReducedHistory
IBMInternational Business Machines CorpStock184,696$25.7M<0.1%−2,455−1.3%ReducedHistory
iShares Core High Dividend ETF46429B663ETF264,466$24.9M<0.1%−8,182−3.0%Reduced–
HONHoneywell International IncCOM115,946$24.6M<0.1%+1,648+1.4%AddedHistory
iShares Russell Midcap ETF464287499ETF312,692$24.5M<0.1%+10,256+3.4%Added–
AMGNAmgen IncStock114,965$24.4M<0.1%−2,580−2.2%ReducedHistory
PYPLPayPal Holdings, Inc.Stock92,215$24.0M<0.1%−2,356−2.5%ReducedHistory
USBUS Bancorp DECOM NEW394,323$23.4M<0.1%+5,024+1.3%AddedHistory
CMCSAComcast CorpStock414,009$23.2M<0.1%+34,322+9.0%AddedHistory
State Street Technology Select Sector SPDR ETF81369Y803ETF154,502$23.1M<0.1%−4,841−3.0%Reduced–
TGTTarget CorpStock100,641$23.0M<0.1%−5,034−4.8%ReducedHistory
Vanguard Ftse All-World Ex-US Small-Cap ETF922042718ETF170,321$22.8M<0.1%+18,894+12.5%Added–
State Street SPDR Bloomberg 1-3 Month T-Bill ETF78468R663ETF247,553$22.6M<0.1%−2,420−1.0%Reduced–
GSBDGoldman Sachs BDC, Inc.SHS1,226,788$22.5M<0.1%−67,548−5.2%ReducedHistory
MMM3M CoStock127,908$22.4M<0.1%−7,505−5.5%ReducedHistory
TXNTexas Instruments IncStock115,740$22.2M<0.1%+4,266+3.8%AddedHistory
DUKDuke Energy CORPStock220,151$21.5M<0.1%+18,531+9.2%AddedHistory
CRWDCrowdStrike Holdings, Inc.Stock86,950$21.4M<0.1%+1,240+1.4%AddedHistory
Schwab Intermediate-Term US Treasury ETF808524854ETF375,676$21.3M<0.1%+23,793+6.8%Added–
AVGOBroadcom Inc.Stock43,672$21.2M<0.1%+1,035+2.4%AddedHistory
iShares MSCI USA Min Vol Factor ETF46429B697ETF285,850$21.0M<0.1%+1,639+0.6%Added–
Schwab US Aggregate Bond ETF808524839ETF383,688$20.8M<0.1%+22,158+6.1%Added–
Vanguard World FD921910816MEGA GRWTH IND88,475$20.8M<0.1%+4,758+5.7%Added–
Schwab U.S. Large-Cap Growth ETF808524300ETF136,916$20.3M<0.1%−11,826−8.0%Reduced–
Schwab US Dividend Equity ETF808524797ETF266,062$19.8M<0.1%+60,136+29.2%Added–
RTXRTX CorpStock226,344$19.5M<0.1%+1,954+0.9%AddedHistory
SPDR Index Shs FDS78463X871ST INTL CAP ETF502,189$19.3M<0.1%−5,735−1.1%Reduced–
PMPhilip Morris International Inc.Stock202,508$19.2M<0.1%+13,833+7.3%AddedHistory
AMDAdvanced Micro Devices IncStock186,464$19.2M<0.1%+22,280+13.6%AddedHistory
DIASPDR Dow Jones Industrial Average ETF TrustUT SER 155,681$18.8M<0.1%−4,694−7.8%ReducedHistory
DHRDanaher CorpStock61,861$18.8M<0.1%−9,178−12.9%ReducedHistory
TMOThermo Fisher Scientific Inc.Stock32,036$18.3M<0.1%+273+0.9%AddedHistory
SPDR Series Trust78464A516ST INTL BBG ETF636,108$18.3M<0.1%+54,707+9.4%Added–
MOAltria Group, Inc.Stock392,807$17.9M<0.1%+13,287+3.5%AddedHistory
iShares Inc464286319EM MKTS DIV ETF459,218$17.9M<0.1%+35,586+8.4%Added–
HELEHelen of Troy LtdStock79,077$17.8M<0.1%+1,143+1.5%AddedHistory
Schwab Fundamental U.S. Large Company ETF808524771ETF325,792$17.6M<0.1%+12,832+4.1%Added–
INTUIntuit Inc.Stock32,559$17.6M<0.1%−3,737−10.3%ReducedHistory
BXBlackstone Inc.COM150,744$17.5M<0.1%+14,723+10.8%AddedHistory
ZSZscaler, Inc.Stock66,618$17.5M<0.1%−4,093−5.8%ReducedHistory
First Tr Exchange Traded FD33738R118NASD TECH DIV308,062$17.4M<0.1%−5,053−1.6%Reduced–
iShares Tr46435G516ESG AW MSCI EAFE220,604$17.3M<0.1%+124,435+129.4%Added–
DBCInvesco DB Commodity Index Tracking FundUNIT848,130$17.1M<0.1%+1,065+0.1%AddedHistory
iShares Tips Bond ETF464287176ETF131,271$16.8M<0.1%+5,018+4.0%Added–
ADPAutomatic Data Processing IncStock83,242$16.6M<0.1%+1,545+1.9%AddedHistory
GEGeneral Electric CoStock159,911$16.5M<0.1%+45,014+39.2%AddedConverted for a 1-for-8 splitHistory
BABAAlibaba Group Holding LtdADR109,960$16.3M<0.1%+5,164+4.9%AddedHistory
EPDEnterprise Products Partners L.P.Stock751,087$16.3M<0.1%+12,471+1.7%AddedHistory

Options (59)

Puts and calls in the same filing. Amounts are the market value of the underlying shares, which is what 13F reports.

Option positions of Creative Planning in Q3 2021
SecurityClassPutsCalls
EAREargo, Inc.COM$346.0K–
MVISMicrovision, Inc.COM NEW–$302.0K
AMATApplied Materials IncStock$250.0K–
BOXBox IncCL A–$203.0K
SNOWSnowflake Inc.Stock–$201.0K
AAPLApple Inc.Stock$156.0K$17.0K
INTCIntel CorpStock–$145.0K
NIONIO Inc.ADR–$108.0K
UBERUber Technologies, IncStock–$95.0K
State Street Energy Select Sector SPDR ETF81369Y506ETF–$86.0K
FDXFedEx CorpStock$52.0K–
PLUGPlug Power IncStock–$50.0K
SPCEVirgin Galactic Holdings, IncCOM–$48.0K
ABNBAirbnb, Inc.Stock–$42.0K
PPGPPG Industries IncStock$31.0K–
TTDTrade Desk, Inc.Stock–$31.0K
UNPUnion Pacific CorpStock$29.0K–
SHOPShopify Inc.Stock–$28.0K
BABAAlibaba Group Holding LtdADR–$26.0K
TLRYTilray Brands, Inc.COM CL 2–$22.0K
BEBloom Energy CorpCOM CL A–$20.0K
AMZNAmazon Com IncStock$11.0K$8.00K
SPYSPDR S&P 500 ETF TrustETF–$19.0K
FSLRFirst Solar, Inc.Stock–$16.0K
JNJJohnson & JohnsonStock$15.0K–
LCIDLucid Group, Inc.COM–$15.0K
AMDAdvanced Micro Devices IncStock$13.0K–
PLTRPalantir Technologies Inc.Stock–$13.0K
UPSUnited Parcel Service IncStock$11.0K–
ABTCAmerican Bitcoin Corp.COM–$11.0K
MSFTMicrosoft CorpStock$9.00K–
ILMNIllumina, Inc.COM–$8.00K
EXASExact Sciences CorpCOM–$8.00K
BACBank of America CorpStock$7.00K–
UPSTUpstart Holdings, Inc.COM–$7.00K
WFCWells Fargo & CompanyStock$6.00K–
POSHPoshmark, Inc.COM CL A–$6.00K
PYPLPayPal Holdings, Inc.Stock–$5.00K
ETSYEtsy IncCOM–$5.00K
NNDMNano Dimension Ltd.SPONSORD ADS NEW–$4.00K
HUTHut 8 Corp.Common Stock–$4.00K
NVTAInvitae CorpCOM–$4.00K
GOOGLAlphabet Inc.Stock$3.00K–
ARK Blockchain & Fintech Innovation ETF00214Q708ETF–$3.00K
ARK ETF Tr00214Q302GENOMIC REV ETF–$3.00K
COINCoinbase Global, Inc.COM CL A–$3.00K
RIOTRiot Platforms, Inc.COM–$3.00K
FFord Motor CoStock–$2.00K
MGMMGM Resorts InternationalStock–$2.00K
XYZBlock, Inc.CL A–$2.00K
LENLennar CorpCL A–$2.00K
DDD3D Systems CorpCOM NEW–$2.00K
NFLXNetflix IncStock$1.00K–
GMEGameStop Corp.Stock$1.00K–
JPMJPMorgan Chase & CoStock$1.00K–
CCitigroup IncStock$1.00K–
DOCUDocuSign, Inc.Stock–$1.00K
ACBAurora Cannabis IncCOM–$1.00K
COUPCoupa Software IncCOM–$1.00K

Sold out since Q2 2021 (127)

Positions held at the end of Q2 2021 that are gone from this filing.

The largest 100 of 127 by value last quarter.

Positions of Creative Planning sold out since Q2 2021
SecurityClassShares in Q2 2021Value in Q2 2021% of portfolio in Q2 2021History
Churchill Capital Corp IV171439102CL A164,508$4.74M<0.1%–
First Trust Dow Jones Internet Index Fund33733E302ETF14,723$3.60M<0.1%–
PARPar Technology CorpCOM41,986$2.94M<0.1%History
GLDMWorld Gold TrustSPDR GLD MINIS147,334$2.60M<0.1%History
STNEStoneCo Ltd.COM29,008$1.95M<0.1%History
Brookfield Ppty REIT Inc11282X103CL A95,850$1.81M<0.1%–
MXIMMaxim Integrated Products IncCOM9,275$977.0K<0.1%History
ProShares Tr74347B425SHORT S&P 500 NE56,621$871.0K<0.1%–
WORKSlack Technologies, Inc.COM CL A17,163$760.0K<0.1%History
ProShares Tr74347R693PSHS ULTRA TECH6,926$667.0K<0.1%–
AXSMAxsome Therapeutics, Inc.COM9,668$652.0K<0.1%History
Gores Holdings VI Inc38286R105COM CL A40,132$651.0K<0.1%–
Capital Product Partners L PY11082206PARTNERSHP UNITS52,545$641.0K<0.1%–
Invesco Exchange Traded FD T46137V738LARGE CAP VALUE14,013$621.0K<0.1%–
ZNGAZynga IncCL A52,424$557.0K<0.1%History
AEOAmerican Eagle Outfitters IncCOM14,736$553.0K<0.1%History
VALEVale S.A.SPONSORED ADS24,005$548.0K<0.1%History
TWSTTwist Bioscience CorpCOM3,950$526.0K<0.1%History
RADNew Rite Aid, LLCCOM29,439$480.0K<0.1%History
VINCVincerx Pharma, Inc.COM NEW35,000$455.0K<0.1%History
iShares Tr46435G474FALN ANGLS USD14,795$443.0K<0.1%–
USCRU.S. Concrete, Inc.COM5,768$426.0K<0.1%History
VBTXVeritex Holdings, Inc.COM11,648$412.0K<0.1%History
Exchange Traded Concepts Tru301505889EMQQ EME MAR ETF6,426$407.0K<0.1%–
SPDR Series Trust78464A383ST STR BACKE ETF14,929$386.0K<0.1%–
Invesco Actively Managed ETF46090C305EMGRING MKTS506,639$386.0K<0.1%–
MSEXMiddlesex Water CoCOM4,451$364.0K<0.1%History
FUTUFutu Holdings LtdSPON ADS CL A1,996$357.0K<0.1%History
DAYDayforce, Inc.COM3,727$357.0K<0.1%History
ALXNAlexion Pharmaceuticals, Inc.COM1,931$355.0K<0.1%History
iShares Inc464286632MSCI ISRAEL ETF5,074$354.0K<0.1%–
RBB FD Inc74933W601MOTLEY FOL ETF8,700$344.0K<0.1%–
RDYDr Reddys Laboratories LtdADR4,550$334.0K<0.1%History
GRWGGrowGeneration Corp.COM6,892$332.0K<0.1%History
First Tr Exchange-Traded FD33733E203NY ARCA BIOTECH1,850$319.0K<0.1%–
MFNCMackinac Financial CorpCOM15,778$312.0K<0.1%History
COHRCoherent Corp.COM4,247$308.0K<0.1%History
KDPKeurig Dr Pepper Inc.COM8,607$303.0K<0.1%History
EBSEmergent BioSolutions Inc.COM4,749$299.0K<0.1%History
NVCRNovoCure LtdORD SHS1,341$297.0K<0.1%History
ASBAssociated Banc-CorpCOM14,330$293.0K<0.1%History
First Tr Exchange-Traded FD33733E104CAP STRENGTH ETF3,839$290.0K<0.1%–
First Tr Exchange-Traded FD337344105NASDAQ-100 SEL2,535$284.0K<0.1%–
Tuscan Hldgs Corp90069K104COM20,070$274.0K<0.1%–
SRSpire IncCOM3,646$264.0K<0.1%History
Global X FDS37954Y780INTERNET OF THNG7,283$260.0K<0.1%–
CHMGChemung Financial CorpCOM5,814$258.0K<0.1%History
PAASPan American Silver CorpStock8,900$254.0K<0.1%History
PTCPTC Inc.Stock1,789$253.0K<0.1%History
ProShares Tr74347B169ONLINE RTL ETF3,134$253.0K<0.1%–
TRTNTriton International LtdCL A4,826$253.0K<0.1%History
MDXGMimedx Group, Inc.COM20,135$252.0K<0.1%History
SFIXStitch Fix, Inc.Stock4,153$250.0K<0.1%History
ASNDAscendis Pharma A/SSPONSORED ADR1,900$250.0K<0.1%History
PFOFlaherty & Crumrine PREFERRED & INCOME OPPORTUNITY FUND INCCOM18,207$243.0K<0.1%History
PDIPIMCO Dynamic Income FundSHS8,381$241.0K<0.1%History
JAZZJazz Pharmaceuticals plcSHS USD1,323$235.0K<0.1%History
MKSIMKS IncCOM1,313$234.0K<0.1%History
MEDMedifast IncCOM825$233.0K<0.1%History
AEMAgnico Eagle Mines LtdStock3,789$229.0K<0.1%History
HTDJohn Hancock Tax-Advantaged Dividend Income FundCOM9,200$229.0K<0.1%History
Direxion Shs ETF Tr25459W730DLY MIDCAP ETF3X3,720$228.0K<0.1%–
PCIPIMCO Dynamic Credit & Mortgage Income FundCOM SHS10,189$228.0K<0.1%History
CHWYChewy, Inc.CL A2,801$223.0K<0.1%History
Invesco Exchange Traded FD T46137V134WILDERHIL CLAN2,382$222.0K<0.1%–
Advisorshares Tr00768Y453PURE US CANN ETF5,548$222.0K<0.1%–
iShares Inc464286681MSCI EQUAL WEITE2,607$220.0K<0.1%–
APOGApogee Enterprises, Inc.COM5,390$220.0K<0.1%History
LILi Auto Inc.SPONSORED ADS6,250$218.0K<0.1%History
RKTRocket Companies, Inc.Stock11,094$215.0K<0.1%History
NUSNu Skin Enterprises, Inc.CL A3,800$215.0K<0.1%History
PEGAPegasystems IncCOM1,528$213.0K<0.1%History
HQLabrdn Life Sciences InvestorsSH BEN INT9,919$213.0K<0.1%History
WIXWix.com Ltd.SHS734$213.0K<0.1%History
EDITEditas Medicine, Inc.COM3,736$212.0K<0.1%History
ELSEquity Lifestyle Properties IncCOM2,807$209.0K<0.1%History
WisdomTree Tr97717W406US AI ENHANCED2,143$208.0K<0.1%–
iShares Inc464286871MSCI HONG KG ETF7,800$208.0K<0.1%–
WRIWeingarten Realty InvestorsSH BEN INT6,481$208.0K<0.1%History
BTZBlackRock Credit Allocation Income TrustCOM13,145$205.0K<0.1%History
RLMDRelmada Therapeutics, Inc.COM6,375$204.0K<0.1%History
SNXTD Synnex CorpCOM1,650$201.0K<0.1%History
iShares Tr46434V282U S EQUITY FACTR4,697$201.0K<0.1%–
SKTTanger Inc.COM10,325$195.0K<0.1%History
MUCBlackRock Muniholdings California Quality Fund, Inc.CEF10,810$172.0K<0.1%History
GSGiShares S&P GSCI Commodity-Indexed TrustUNIT BEN INT10,308$166.0K<0.1%History
BCSFBain Capital Specialty Finance, Inc.COM STK10,182$156.0K<0.1%History
MYIBlackRock Muniyield Quality Fund III, Inc.COM10,107$150.0K<0.1%History
STKLSunOpta Inc.COM11,902$146.0K<0.1%History
EOLSEvolus, Inc.COM10,946$138.0K<0.1%History
AIRCApartment Income REIT Corp.COM2,909$138.0K<0.1%History
LPLALPL Financial Holdings Inc.COM1,017$137.0K<0.1%History
JAMFJamf Holding Corp.COM4,000$134.0K<0.1%History
YELLQYellow CorpCOM20,385$133.0K<0.1%History
AELAmerican National Group Inc.COM4,000$129.0K<0.1%History
MDVLMedAvail Holdings, Inc.COM10,547$129.0K<0.1%History
OUSTOuster, Inc.COM10,200$127.0K<0.1%History
Genius Sports LtdG3934V117COM15,000$119.0K<0.1%–
PVHPVH Corp.COM1,000$108.0K<0.1%History
ASAASA Gold & Precious Metals LtdSHS5,000$108.0K<0.1%History